Liberté Brand Development Process Book

Page 6

Topics for Investigation We selected five topics that interested us the most, and had the potential to create an underlying theme for the semester.

01 Online Safety for Kids Adolescents who partake in social media and online are prone to exposure of sexual solicitation. Reason being, kids aren’t taught how to practice online safety, they don’t realize they are being solicited or know how to navigate it.

02 Anxiety in Adults People with social anxiety fear gatherings and social interactions and might avoid these situations completely.

03 Covid in SF 23% of San Francisco’s population are still unvaccinated mainly consisting in people 20-30 years old. With the surge of the Delta variant, more people can become susceptible to contracting or carrying the virus which can then spread.


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