Liberté Brand Development Process Book

Page 68

68

1-Month Journal Product

Through a 1-month journal, Liberte is implementing the methods learned to help save towards short-term and long-term goals. By providing a product where users can see their income, how much their debt balance is, and what they’re saving towards, we hope to make budgeting easier at a micro level. Rather than committing to year long journal, users may drop off at any point or feel discouraged to continue.


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