Sylar
CONTENTS trends typology core values target market brand positioning design direction experience integration & globalization
trends
typology
core values
target market
brand positioning
design direction
experience
globalization
TRENDS 1. CLIMATE CHANGE
trends
2.) BIO-CONCRETE - BIO-DESIGN
3.) INDOOR/OUTDOOR
4.) BACTERIOPTICA
5.) SHOPPING PODS
6.) SCIENCE ART
7.) GENETIC RESEARCH
8.) HERBAL MEDICINE
9.) MOLECULAR GASTRONOMY
10.) GROUND-BREAKING RESEARCH
RESEARCH + RESORT Experience the most cutting edge research in biology and energy through beautiful design. Be a part of evolution!
PATHOGEN HUNTER. above
typology
Medical - Social
Bees within device detect pathogens within human system.
TINY TOOTHLESS CARP left
Recreation - Health
These fish clean skin of dead cells and provide a natural cleaning.
BIOLUME, INC. above
Recreation - Food - Club
Bioluminescent pops, cake icing and sparkling drinks.
The Guilt Adjuster top This particular device allows a family member to inflict pain via poison in order to relieve guilt for their good fortune when a family member is suffering. The antidote is available to relieve the self-inflicted punishment.
GENETIC HEIRLOOM SERIES
typology
Psychology & Social
Evaluating the familial social relations and behavior as a result of the accessibility of genetic information and knowledge of inherited behavior from parents. The project explores these potential changes through objects designed to be passed down through generations as inheritance, symbolizing the passing of genetic conditions.
Revital Cohen (British, born Israel)
PROGRESSIVE
EXPERIENTIAL
BIO-COUTURE above
Loop.pH above
pro·gres·sive A d v a n c i n g i n s e v e r i t y, c o m p l e x i t y, o r e x t e n t.
ex·pe·ri·en·tial Active participation in activities to acquire knowledge or skill.
An exploration of how yeast, fungi, algae and bacteria can be harnessed to Loop.pH aims to make science more accessible to the average person create wearable materials. Above, jackets are made from bacterial cellulose, by inviting them to interact directly with large-scale installations a product that is similar to leather, but produced in a lab. The materials are that replicate activities occurring within molecular biology. compostable and do not require non-renewable natural resources to create
core values
SYMBIOTIC
E N I G M AT I C
AQUAPONICS above
CONTAMINANT above
sym·bi·o·tic organisms interacting and being mutually beneficial
Aquaponics exhibits the symbiotic relationship between different life forms and how one can benefit from the other. The fish benefit from the plants ability to clean and oxygenate water while the feces of the fish provides essential nutrients for the plants to thrive.
e n · i g · m a t· i c mysterious, perplexing.
The study of micro-organisms, they way they communicate and colonize their environment, along with the mechanisms and purpose they employ provide parallels with human colonization. They teach valuable lessons regarding symbiotic relations and selfsustaining systems as well as the potential for future society.
PHILLIPS, MICROBIAL HOME right
Design Direction
Implement algaerium to illuminate, Bio-Design. GROWTH PATTERN left
Design Direction
Petri Dish tiles with tobacco leaves growing inside
design direction
S Y[ci]ence
brand positioning
L ife
ARt
S Y L A R
target market
INTELLECTUAL - PIONEERING - INQUISITIVE - CREATIVE - PA
ASSIONATE - CURIOUS - RENEGADE - FORWARD-THINKING - CONCEPTUAL
R9
R3
R11
R5
R4
R1 R2
R6
R7
R8
R10
RESE R25 R23
R26
R32
R27
R24
R28
R29
R30
R33
R31
C2 I2
O2
C1
O1 I1
O3
C3
I3
OUTPUT
CHAMBERS
INPUT
C4 O6
I6
C6
O4
I4 C5
I5
O5
experience
CHECK CHECK DIAGNO
R1 R2 R3 R4 R5 R6 R7 R8 R9 R10
Psychology Humanities Quantum Chemistry Quantum Mechanics Thermodynamics Botany Planetary Sciences Oceanography Pathology Cellular Biology
R11 R12 R13 R14 R15 R16 R17 R18 R19 R20
Sociology Ecology Zoology Anthropology Statistical Sciences Systems Theory Biochemistry Computer Science Paleontology Mathematics
R21 R22 R23 R24 R25 R26 R27 R28 R29 R30
Medicine Aerodynamics Biomechanics Neuroscience Aerostatics Physiology Bioluminescence Chemistry Astronomy Immunology
R31 R32 R33 R34 R35 R36 R37 R38 R39 R40
Climatology Anatomy Meteorology Marine Biology Entomology Mineralogy Genetics Metaphysics Engineering Nuclear Biology
R41 R42 R43 R44
Electronics Microbiology Ornithology Geology
R 17
R13 R14
R12
R16
R15
R18
R19
R20
R21
R22
ARCH R34
R35
R36
R38
R37
R39
RC2
R40
R41
R42
R43
B2 B3 RC3
A3
B1 ACTIVITY
BOND
R E C A L I B R AT E
RC6
B4
B6
K-IN/ - O U T/ OSTICS
A2 A1
RC1
R44
RC4
A4 A6
B5
RC5
A5
OUTPUT
INPUT
CHAMBERS
RECALIBRATE
BOND
ACTIVITY
O1 O2 O3 O4 O5 O6
I1 I2 I3 I4 I5 I6
C1 C2 C3 C4 C5 C6
RC1 RC2 RC3 RC4 RC5 RC6
B1 B2 B3 B4 B5 B6
A1 A2 A3 A4 A5 A6
Sweat (Exercise) Stress (Management) Tears (Cathartic) Pain (Physical Therapy) Laugh (Comedy) Yell (Adrenaline)
Infusion Bars Molecular Mixology Molecular Gastronomy Live Oyster Bar Projection Restaurant Intravenous Food
Terrestrial Microtel Underwater Oxygen Controlled (Air) Sea Pods Flotation Tanks (Space)
Snail Facial Acupuncture Snake Massage Salt Caves Flotation Tanks Carp Pedicure
Infusion Bar Simulated Sunrise Club Headphone Concert Social Media Lounges Science Convention Movie Theater
Shopping, Bio-Couture Fishing Surf Hot Air Balloon Bee Farming Arts
INTEGRATION
Discussion & Mystique
Installations of tanks filled with bioluminescent jellyfish will be scattered throughout the city in abandoned and city owned properties. The tanks will provoke discussions about “out of the box” opportunities in the abandoned properties as well as create a mystique surrounding the hotel. The conversation will expand to other cities by projecting live video of the fish tanks in other city’s most heavily trafficked public spaces.
globalization
Top Left New York City Top Right Philadelphia PROJECTIONS TO NEARBY CITIES Projections
into
neighboring
cities
inviting
people
Marketing to
Bottom Right DO/AC. Boston
ATLANTIC CITY MEDICAL CENTER AtlantiCare’s focus is to serve the community as a provider of health and wellness services. We are committed to building healthy communities through partnerships with organizations that share our interest in health.
MEDICAL RESEARCH
globalization
Science & Health
Medical research and scientific research are on and the same. Sylar will host doctors and scientists from the Atlantic City Medical Center as well as around the world. As a research resort, we hope to entice the most progressive thinkers to the hotel to surround and immerse themselves in their practice, both through research and study as well as relaxation and rejuvenation. Sylar will serve as a meeting post for the forward thinkers.
SYLAR Conceived as a Research Resort for the Atlantic City community with the aspiration to become a channel for global networking.
DESIGN PROCESS spatial studies models drawings diagrams
spatial studies
concept models
concept drawings
concept diagrams
SPATIAL STUDIES
spatial studies
In order to clearly understand the size of our site, Casino, we conducted a series of spatial studies, the size of the building with local New York City
The Revel comparing landmarks:
1. Museum of Natural History: 1.6 M Sq Ft 2. The Standard Hotel: 204, 500 Sq Ft 3. New York Public Library: 646,680 Sq Ft
2:1 20:1 6:1
SPACE PLANNING CONCEPT MODELS
In order to obtain a clear path for spatially organizing the Revel Casino, we sketched concepts and then continued with model studies.
concept models
SPACE PLANNING CONCEPT DRAWINGS From both
concept drawings
space models, we moved within the confines of
into the
spatial sketches structure and
drawing loosely.
FLOOR 1
CONCEPT
From the model studies we landed on a radial spatial concept. Research towers throughout the podium would create a radial system where SYLAR program would extend. We studied the pre-existing plans as to where the towers would be located and found they could easily be retrofitted into the podium.
concept diagrams
2
3
4
5
7
ASTRONOMYPHYSICS
ANATOMY
CHEMI S TRY
ECOLOGY
ASTRONOMY
ECOLOGY
ANATOMY
PHYSICS
SYLAR PROGRAM
CHEMI S TRY ECOLOGY
BIOLOGY
BIOLOGY
CHEMI S TRY
ECOLOGY
RESEARCH TOWERS
ASTRONOMY PHYSICS
BIOLOGY
6
CHEMI S TRY
BIOLOGY
ASTRONOMY
SYLAR PROGRAM launch pad p-dish the salt cave sy-lab oscillation club
p-dish
the salt cave
sy-lab
oscillation club
P-DISH Inspired by an arrangement of flowers, the design of the restaurant is a clustering of stands where new avante-garde food is displayed on sculptural structures. The experience is an updated food court, but instead of arranging food by nationality, they are grouped by method of production, i.e. 3-D printing or flavored gases.
p-dish
HYDROPONIC GARDEN
FLAVORED GAS
MOLECULAR MIXOLOGY
3-D PRINTED FOOD
BIOLUMINESCENT TREATS
a
P-DISH The walls of the interior are decorated with iridescent beetle wings and the white floors and porceilain stands allows for the wings to really shine. After meandering through the stands and picking out your foods, come hang out at the back lounge and later go back for seconds!
p-dish
THE SALT CAVE
the salt cave
Inspired by the sculptures shape, the Salt Cave provides a wide breathe of avant garden spa treatments: in the larger more public zone, there is a kelp pool for rejuvinating skin, a bioluminesent salt water pool for detoxification, snail pool for skin softening and a “doctor fish� pool for skin renewal. Also offered are smaller niches as seen here in the plan to provide more private sessions for visitors for other treatments like a nightengale facial.
the salt cave