ONE VOICE

Marketing Humber brings businesses and key partners together to form a collaborative community, strengthening and unifying the Humber’s voice on the global stage, and inspiring progressive change.

Telling the Humber’s story on the national and international stage is a key element of our delivery. Consistent and inspiring place promotion is fulfilled through our strategic partnerships, our PR, and our marketing materials.

In 2022, our library has continued to grow with a mix of new digital and print resources. New additions include The Humber 2030 Vision, a resource showcasing the region’s £15 billion portfolio of de-carbonisation projects.

Your Time is Marketing Humber’s most recent recruitment resource, produced to support regional employers and education providers in attracting and retaining young talent; this sits alongside Your View and Your Life. The Humber: A 2030 Vision for Industrial Decarbonisation joins our repertoire of maps, which includes: UK’s Energy Marketing Humber connects and collaborates with many strategic partners, such as our Local Authorities, LEPs, the Humber Energy Board, the CBI, MakeUK, the Humber Freeport and Opportunity Humber, to put a spotlight on investment and growth opportunities in our region.

Marketing Humber facilitates distinctive place promotion through the production of resources such as The Humber 2030 Vision, hosting Parliamentary Receptions and providing digital platforms such as investhumber-netzero.com to showcase these opportunities to global investors.

Our e-newsletter, Business Voice podcast and social media presence continued to elevate the Humber’s voice, promoting the messages and work of our Bondholders on the regional and national stage. An image gallery refresh ensured the most exciting, recent and relevant photography is fully accessible for our Bondholders.

Across 2022 Marketing Humber has led on a number of publications and developed strategic partnerships to build a joint Humber narrative; this is with full support of our strong Principal Partner network.

Regionally, Marketing Humber has a strong presence on the Business Engagement Board, strong relationships building with both LEPs, and with each of the Local authority economic development teams. We continue our strong relationship with Reach plc through sponsorship of the Business Awards.

Instrumental in initiating the Reckitt led ‘Vision for Hull’ campaign, bringing together the Hull City Council, The University of Hull

ONE VOICE

with many city businesses to work together to drive the city carbon neutral strategy. This vision provided the foundations for events in both the blue and green zones at COP26.

Working in partnership with our Principal Partner ABP, we supported the Humber Freeports activity during a dedicated Waterline Summit event, exploring how the Freeports links into the broader innovation agenda and how the measures on offer will help consolidate the Humber region at the forefront of the energy transition and facilitate significant inward investment. Our strategic partnerships with Northern Powerhouse, CBI, and MakeUK, provide us the platform to promote investment opportunities within our key sectors, supported by advertorials in strategic publications for the investor and governmental audiences.

We have worked with national bodies such as Make UK, Northern Powerhouse Partnership, CBI, NOF and RenewableUK to build a national network and presence for the Humber at online conferences and forums.

Working in partnership with the Humber Energy Board, CBI and the Humber Industrial Cluster Plan, we successfully launched the Humber 2030 Vision to Westminster. Presenting the UK’s biggest decarbonisation opportunity, providing world-leading infrastructure and investment, alongside innovation and technology that can be replicated around the world. Estuary, UK’s Trading Gateway and Britain’s Kitchen.