Create an Impactful Instagram Bio

Create an Impactful Instagram Bio

Instagram's biography is your business card, especially if being an influencer has become your full-time profession. It is a small box at the top of your profile that you can fill in with 150 characters defining who you are, what you do and why you should be followed. It should also come with a profile photo where your face is visible so that it is clear who you are. Ideally, you should choose your best photo, preferably with a proper resolution, so that it looks attractive.

If you do not have a well-defined biography, you will not attract the attention of the people who target your profile. This can leave other tools utterly useless because you direct the public's attention to your profile but fail to give them a good reason why they should stay.

The most important thing is that within your biography, you can add the most essential item that defines you because, in the end, those details will be the ones that make the difference from the others.

Remember that what you want is to inspire confidence, and of course, those who go to your profile will follow you and become part of your community.

You mustn't forget to leave in your profile the link to your website or a particular page that you want them to see, this will be the only place where they can click and be redirected to it. Even in influencer marketing, this option is handy because if the brand wants the Influencer to direct your audience to a specific link, they can leave it there and go. The Influencer will work its magic by sending the audience to click on the link.