How to connect with other Influencers

• It will help you to give visibility to your content, and therefore, awaken the interest of a new audience.

• It is an excellent opportunity to meet new suppliers or brands interested in you.

• It will improve your level of communication and other professional skills, such as leadership.

• You will be able to see and meet your competition; even form alliances with them.

• You will increase your self-esteem and self-confidence.

• You will learn about success stories and the path they went through to get to the top.

• You will be aware of market trends.

• If you want to expand your professional and digital networks, creating alliances can take you extremely far.

How to connect with other Influencers

• Think carefully who you want to reach and why. Not every influencer might be suitable to your niche, style, and goals. If you are contacting an influencer on the same niche as yours, odds are they have seen your content, which will make the conversation easier.

On the other hand, contacting an influencer outside your niche or area of interest can have several benefits, such as recommending each other for different areas of interest.

• You can use several online tools such as Hype auditor and Influences to measure the reach of the influencer you wish to contact.

• Consider what you want from them and what can you offer to them in return. Think about the ways in which you and the other influencer can work together.

• If you can, reach out to them in person. Attend the same events as them. Book a personal appointment if necessary. There is something special about face-to-face communication and the connection it creates that cannot be replaced, and you can use it in your favour.

If you must resort to digital communications, remember that you are talking to another human being on the other side of the screen. Be kind and allow yourself to reduce the formalities, since they might generate distance between you and the influencer.