the marketing society
inspiring bolder marketing leadership www.marketingsociety.com
ABOUT US LAUNCHED IN 1959, WE ARE AN EXCLUSIVE NOT-FOR-PROFIT GLOBAL MEMBERSHIP NETWORK OF 3000 SENIOR MARKETERS
OUR PURPOSE IS TO INSPIRE BOLDER MARKETING LEADERSHIP AND CHALLENGE OUR MEMBERS TO THINK DIFFERENTLY
OUR MISSION IS TO BECOME THE LEADING GLOBAL NETWORK FOR SENIOR MARKETERS AND TO HAVE A HUB IN 10 MAJOR CITIES BY 2020
OUR GLOBAL HUBS EDINBURGH Launched in 1965
LONDON
HQ launched 1959
NEW YORK Launch planned 2017
DUBAI
NEW DELHI
Launch planned 2017
HONG KONG Launched 2014
Launched 2016
SINGAPORE Launched 2015
OUR REGIONAL CHAIRS
ASIA Tricia Weener HSBC
HONG KONG Guy Parsonage PwC
SINGAPORE Erica Kerner Tiffany & Co.
DUBAI Asad Rehman Unliever
INDIA Virginia Sharma LinkedIn
OUR GLOBAL MEMBERS
WORLD-CLASS MEMBERSHIP AN EXCLUSIVE NETWORK
WHY BECOME A MEMBER?
Founding Membership is limited to only
100 of the most senior
PEOPLE Build your business and personal network
marketers in New York
THINKING
SKILLS Grow your skills and share bestpractice
Access latest thinking and leading-edge content
OUR REGIONAL BOARD
Francesco Rulli Querlo VICE CHAIR
Michelle Froah Samsung
Ciara Dilley Pepsi Co.
Margaret Molloy Seigel + Gale
Alison Orsi
Pepper Evans
Jerome Hiquet
Robin Albin
Ed Wise
Jason Chebib
IBM
Consultant
Tough Mudder
Consultant
Mashable
Diageo
OUR MANIFESTO FOR LEADERSHIP How to become a bolder marketing leader and why it matters
To become a bolder and more effective marketing leader you need to master three things:
FUTURE
ENGAGE
DELIVER
Create a shared vision of how you will succeed
Inspire the organisation to be customer-led
Create value for customers, earn value from customers
Make sustainable growth your ultimate goal Agree a guiding purpose, set a stretching goal Choose where and how to compete
Find creative ways to get the whole business involved
Anticipate what customers value and find new ways to create it
Bring your customers into the boardroom
Shape the customer experience
Be commercially fluent
Create a dialogue and earn advocacy
BRAVE PROGRAMME UNCOMFORTABLE BREAKFASTS
OUR 2017 AGENDA • TALENT • DIGITAL
INSPIRATIONAL EVENINGS
• GLOBAL VS LOCAL • DATA
24 HOUR GLOBAL INSIGHT PROJECT
• INNOVATION • CREATIVITY
CONTENT ONLINE CLUBHOUSE BROWSE CASE STUDIES HAVE A MIND WORKOUT VIEW THE LATEST VIDEOS SEE WHAT’S GOING ON NEAR YOU MEET MEMBERS & SHARE IDEAS
SOCIAL MEDIA 35,000 FOLLOWERS
2,300
750
FOLLOWERS
MEMBERS
@ themarketingsoc
PUBLICATIONS
US MEMBERSHIP PACKAGE WHAT DO I GET FROM MY MEMBERSHIP? POP
Access to an influential network of the country's most senior marketers
Online membership to our digital Clubhouse with a customised experience
Ability to connect and share ideas with like-minded fellow members
Access to all global event content through our Events Gallery
Watch over 200 inspirational videos in our Cinema
Download Excellence Awards winning case studies, featured in our book Marketing Excellence
Profile raising opportunities for you and your company across our editorial platforms
ketr Meaard L e
An opportunity to improve your skill area and personal development
Access our Library, full of content including member interviews, reviews and thought-leading articles
ANNUAL INVESTMENT: $1000
Complimentary subscription to our quarterly industry publication Market Leader
To discuss your options, please call Michael Baroudi on +44 208 973 1700 or email michaelb@marketingsociety.com
the marketing society
inspiring bolder marketing leadership www.marketingsociety.com