the marketing society
inspiring bolder marketing leadership www.marketingsociety.com
ABOUT US LAUNCHED IN 1959, WE ARE AN EXCLUSIVE NOT FOR PROFIT GLOBAL NETWORK OF 3000 SENIOR MARKETERS
OUR MISSION IS TO INSPIRE BOLDER MARKETING LEADERSHIP AND CHALLENGE OUR MEMBERS TO THINK DIFFERENTLY
OUR VISION IS TO BECOME THE LEADING GLOBAL NETWORK OF SENIOR MARKETERS AND TO HAVE A HUB IN 10 MAJOR CITIES BY 2020
OUR GLOBAL HUBS WE HOST OVER 100 EVENTS PER YEAR ACROSS OUR SIX HUBS
EDINBURGH LONDON NEW YORK DUBAI Launched in 1965 +500 members
HQ launched in 1959
Launch planned for 2017
Launch in May 2016 +40 members
Launched in 2014 +120 members
HONG KONG SINGAPORE Launched in 2015 +75 members
OUR GLOBAL MEMBERS
WORLD-CLASS MEMBERSHIP WHY BECOME A MEMBER? PEOPLE
THINKING
Build your business and personal network
SKILLS
Access latest thinking and leading-edge content
Grow your skills and share bestpractice
OUR STEERING COMMITTEE
Chair Thomas Delabriere Mars
Kelly Rafferty Mondelez
Talal Sheikh Elard IMPACT BBDO
James Welch Blue Logic
Sandrine Delabriere
pourquoi pas
Kamala Iyer HSBC
Dan Taylor Du
Ash Banerjee Sapphire
PhilipFairburn Davies Mike Siegel+Gale Sony
OUR FOUNDING MEMBERS COME FROM THESE PRESTIGIOUS COMPANIES
Andreas Keller
Weber Shandwick
OUR 2016 PROGRAMME UNCOMFORTABLE BREAKFASTS
OUR 2016 AGENDA • TALENT • DIGITAL
INSPIRATIONAL EVENINGS
• GLOBAL VS LOCAL • DATA
24 HOUR GLOBAL INSIGHT PROJECT
• INNOVATION • CREATIVITY
OUR EVENTS SO FAR BREAKFAST WITH NICOLA MENDELSOHN
BREAKFAST WITH TERRY SAVAGE
November 2015 @ Ritz Carlton Hotel
December 2015 @ Armani Hotel
Breakfast with Nicola Mendelsohn CBE, VP EMEA, Facebook surrounding digital and hearing insights from Nicola’s career.
Intimate breakfast event discussing “the impact of creativity on the business” with Terry Savage, chairman of the Lions Festivals.
Attendees from companies including: AXA, Du, Dubai International Airport, HSBC, Land Rover Jaguar, LinkedIn and The Hershey Company.
Attendees from companies including: Al-Futtaim, Blue Logic, Dubai Lynx, Facebook, IBM, Kau, Mars, Mondelez, Sony and Wrigley.
UNCOMFORTABLE BREAKFAST
BREAKFAST WITH YOUSEF TUQAN
February 2016 @ Armani Hotel
March 2016 @ Armani Hotel
With help from IBM we explained how to apply advanced analytics to gain deeper customer insight, including a demonstration of IBM’s pioneering Watson system.
Yousef who is the VP Marketing & Analytics at Careem, joined us for a breakfast session on ‘Arabs Be Like’ - A guide to the modern Middle East
Attendees from companies including: BIC, Dubai Opera, GE Healthcare, IHG, MasterCard, Pandora and Unilever.
Attendees from companies including: DMCC, Mubadala, Namshi, Philips, Standard Chartered, The Access
DIGITAL CLUBHOUSE BROWSE CASE STUDIES
HAVE A MIND WORKOUT
VIEW THE LATEST VIDEOS
SEE WHAT’S GOING ON NEAR YOU
SOCIAL MEDIA 33,000 @ themarketingsoc
FOLLOWERS
2,100 MEMBERS
MEET MEMBERS & SHARE IDEAS
OUR PLATFORMS
OUR CONTENT
OUR PUBLICATIONS & IN PRESS
TESTIMONIALS ANDY ROBERTS J&J
SENIOR MARKETING DIRECTOR, MENA AND PAKISTAN “The Marketing Society has only been in existence in Dubai for a short period, however in that time I’ve met counterparts from many similar organisations, and some senior individuals from organisations outside of FMCG that I’m now actively working with to strengthen my own business plans for 2016 and beyond. I’ve also had the pleasure of attending a couple of inspirational events that have made me think differently about how we approach a couple of areas of our business, notably in the Digital world. These opportunities wouldn’t have presented themselves without the networking opportunities provided by The Marketing Society, and I am looking forward to the forthcoming events.”
CHRISTIAN ANDERSON IBM
DIRECTOR, MARKETING AND COMMUNICATIONS, MIDDLE EAST AND AFRICA “The Marketing Society in Dubai have since the soft launch back in September filled a gap where senior marketing and communications professionals can network, be inspired and most importantly talk about the common challenges we face around Talent, insight and analytics driven Marketing and the challenges and benefits around Digital Marketing. We already had several inspirational breakfast meetings with international executives providing their perspective of the major trends and their predictions for the future. The Marketing Society have done an outstanding job in the first month here in Dubai and I am looking forward to future events with high quality content and peer to peer networking”.
DUBAI MEMBERSHIP PACKAGE WHAT DO I GET FROM MY MEMBERSHIP? POP
Access to an influential network of the region’s most senior marketers
Online membership to our digital Clubhouse with a customised experience
Ability to connect and share ideas with like-minded fellow members
Access to all global event content through our Events Gallery
Watch over 200 inspirational videos in our Cinema
Download Awards for Excellence winning case studies, featured in our book Marketing Excellence
Profile raising opportunities for you and your company across our editorial platforms
ketr Meaard L e
An opportunity to improve your skill area and personal development
Access our Library, full of content including member interviews, reviews and thought-leading articles
Complimentary digital subscription to our quarterly industry publication Market Leader
ANNUAL INVESTMENT AED 1,400 http://marsoc.co/msocmiddleeast
To discuss your options, please call Alasdair Hall-Jones on +44 20 8973 1355 or email alasdair@marketingsociety.com
the marketing society
inspiring bolder marketing leadership
Alasdair Hall-Jones alasdair@marketingsociety.com +44 (0)20 8973 1360 +44 (0)7970 378 201