The marketing society middle east dubai

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THE MARKETING SOCIETY

INSPIRING BOLDER MARKETING LEADERSHIP www.marketingsociety.com


ABOUT US LAUNCHED IN 1959, WE ARE AN EXCLUSIVE NOT FOR PROFIT GLOBAL NETWORK OF 3000 SENIOR MARKETERS

OUR PURPOSE IS TO INSPIRE BOLDER MARKETING LEADERSHIP AND CHALLENGE OUR MEMBERS TO THINK DIFFERENTLY

OUR VISION IS TO BECOME THE LEADING GLOBAL NETWORK OF SENIOR MARKETERS AND TO HAVE A HUB IN 10 MAJOR CITIES BY 2020


OUR GLOBAL HUBS SCOTLAND

Launched in 1965

LONDON

HQ launched 1959

NEW YORK Launched 2017

DUBAI

INDIA Launched 2017

HONG KONG Launched 2014

Launched 2016

SINGAPORE Launched 2015

OUR REGIONAL CHAIRS

ASIA Tricia Weener HSBC

HONG KONG Guy Parsonage PwC

SINGAPORE Erica Kerner Tiffany & Co.

DUBAI Asad Rehman Unliever

INDIA Virginia Sharma LinkedIn


OUR GLOBAL MEMBERS


WORLD-CLASS MEMBERSHIP AN EXCLUSIVE NETWORK

WHY BECOME A MEMBER?

Founding Membership is limited to only

PEOPLE

100 of the most senior

THINKING

Build your business and personal network

marketers across the region

Access latest thinking and leading-edge content

SKILLS Grow your skills and share bestpractice

OUR REGIONAL BOARD

Chair Asad Rehman Unilever

Khaled Ismail Tetra Pak

Talal Sheikh Elard IMPACT BBDO

James Welch Orchestra

Christian Andersen

IBM

Kamala Iyer

Dan Taylor Du

Ash Banerjee

Mike Fairburn Sony Music

Andreas Keller

Weber Shandwick

OUR FOUNDING MEMBERS COME FROM THESE PRESTIGIOUS COMPANIES

Maria Gedeon VOX Cinemas


OUR 2017 PROGRAMME UNCOMFORTABLE BREAKFASTS

OUR 2018 AGENDA • TALENT • DIGITAL

COLLIDE SERIES

• GLOBAL VS LOCAL • DATA

INSPIRATIONAL EVENINGS

• INNOVATION • CREATIVITY


OUR RECENT EVENTS COLLIDE: TECH VS HUMANS; DIGITAL VS PHYSICAL

A LEADERSHIP LUNCH WITH DEON NEWMAN

MAY 2017 @ YNOT INTERCONTINENTAL

OCTOBER 2017 @ MARRIOTT MARQUIS

we examined the evolution of brands in a world of digital disruption - where should they focus and how should they evolve?

AI, digital marketing and social media was all up for debate at our Leadership Lunch with Deon Newman, CMO & VP Marketing, IBM Watson Internet of Things.

The session included Franck Boissinot, Carrefour; Lino Cattaruzzi, Google; Christian Andersen, IBM and Tom Warden, Siegel + Gale.

BRAVE CONFERENCE NOVEMBER 2017 @ VOX CINEMAS

Deon has won multiple industry awards and been in leadership positions in New York, London, Paris, and across Asia Pacific.

BREAKFAST WITH JOHN ALLERT NOVEMBER 2017 @ RITZ CARLTON

How can we be braver? In today’s world, winners take the risk or lose the chance. We learnt how to overcome our barriers through inspirational speakers who have pushed themselves to the limits. Speakers included: Vikram Krishna, Emirates NBD; Asad Rehman, Unilever and Bradley Ismail, Gamer for Six Paths.

What better to celebrate the F1 weekened than with a Leadership Breakfast with the CMO of McLaren Technology Group, John Allert. Attendees had the opportunity to quiz John about his leadership journey and life, heading the marketing department for McLaren.


CONTENT ONLINE CLUBHOUSE BROWSE CASE STUDIES HAVE A MIND WORKOUT VIEW THE LATEST VIDEOS SEE WHAT’S GOING ON NEAR YOU MEET MEMBERS & SHARE IDEAS

SOCIAL MEDIA

35,000 FOLLOWERS

Follow us @ themarketingsoc

PUBLICATIONS

2,300 MEMBERS

750

FOLLOWERS


WHAT’S IN IT FOR YOU? Access to an influential network of the region’s most senior marketers

Eight complimentary regional event tickets and access to all global event content through our Events Gallery

Full access to our online Clubhouse, full of inspiring content, thought leadership, best practice case studies, videos from our events and much more

Complimentary subscription to our quarterly industry journal Market Leader

ANNUAL INVESTMENT AED 1,400

eader Market L

To discuss your options, please call James Sutcliffe on +44 20 8973 1360 or email james@marketingsociety.com


THOUGHTS SO FAR...

ANDY ROBERTS J&J

“The Marketing Society has only been in existence in Dubai for a short period, however in that time I’ve met counterparts from many similar organisations, and some senior individuals from organisations outside of FMCG that I’m now actively working with to strengthen my own business plans for 2017 and beyond. I’ve also had the pleasure of attending a couple of inspirational events that have made me think differently about how we approach a couple of areas of our business, notably in the Digital world. These opportunities wouldn’t have presented themselves without the networking opportunities provided by The Marketing Society, and I am looking forward to the forthcoming events.”

SENIOR MARKETING DIRECTOR, MENA AND PAKISTAN “The Marketing Society in Dubai have since the soft launch back in September filled a gap where senior marketing and communications professionals can network, be inspired and most importantly talk about the common challenges we face around Talent, insight and analytics driven Marketing and the challenges and benefits around Digital Marketing. We already had several inspirational breakfast meetings with international executives providing their perspective of the major trends and their predictions for the future. The Marketing Society have done an outstanding job in the first few months here in Dubai and I am looking forward to future events with high quality content and peer to peer networking”.

CHRISTIAN ANDERSON IBM DIRECTOR, MARKETING AND COMMUNICATIONS, MIDDLE EAST AND AFRICA


THE MARKETING SOCIETY

INSPIRING BOLDER MARKETING LEADERSHIP

James Sutcliffe

james@marketingsociety.com +44 (0)20 8973 1363


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