IDEAS YELLOW SUBMARINE
WE ALL LIVE IN A LEGO SUBMARINE
The LEGO Ideas platform can be the maker or breaker of dreams but for Yellow Submarine creator Kevin Szeto, it’s been a dream come true
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Words: Lewis Matthews Photography: Kevin Szeto
or LEGO fans everywhere, the LEGO Ideas platform produces an exciting chance for you to become actively involved in the LEGO Group by voting for and creating your own ideas for future sets. It’s a wonderful and privileged experience to vote on community ideas and follow them as they make the nerve-wracking attempt to gain 10,000 votes. And it’s even better when an idea you love reaches that stage. When Kevin Szeto’s Yellow Submarine was announced as successfully making it through the review period, we at Bricks, myself particularly, became very excited. Surely for the first time, the LEGO Group 14 BRICKS
would officially re-create a real-life band in brick form and who more appropriate to start with than the biggest band the world has ever seen: The Beatles. And how better to celebrate the pop culture icons than with their iconic psychedelic transportation that they used to get to Pepperland in the 1968 fantasy film, Yellow Submarine, as well as featuring in one of the songs of the criticallyacclaimed 1967 album, Sgt. Pepper’s Lonely Hearts Club Band. Today Bricks goes on a voyage of its own with Canadian engineer, long-time LEGO lover and creator of the next Ideas set, Kevin Szeto, who shares his experience of what it’s like to create a successful LEGO Ideas set.