Wet Brush u raznim publikacijama

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PRESS BOOK November 2016


US HIGHLIGHTS


ELLE October 2015

OK! Magazine 10.19.15

PRIMP! DREW BARRYMORE

IN THE P.M. 12:00 QU ICKI E CRU NCH ES

“I usually try to work out during the girls’ nap time. I love the video 8 Minute Abs. I do it every day. And you have to check out the guy’s outfits—amazing!”

Wet Brush Detangling Brush in Pink, $9; thewetbrush.com

7:30 TREAT YOU RSELF

ARM CANDY “This was me testing eyeliners for our That’s So Kohl Eyeliner that came out in 2015. There were multiple rounds, but this was for pigment and color.”

Glamglow Thirstymud Hydrating Treatment, $69; sephora.com

win it!

“I put the kids to bed at 7:00, and after that I’ll do some treatments. Once in a while I will exfoliate. ExfoliKate is fantastic—it has tingly cinnamon in it. When my hair needs moisture, I will slather it with a shea butter hair mask, and put it in braids. I shampoo it out the next morning and my hair has a nice protective coat.” 10:00 MASK MOM ENT

SEE PAGE 142

“I don’t have time to get facials, so I love a weekly superintense hydrating mask that I can do at home. Glamglow is incredible.” 10:30 BEDROOM E YES Kate Somerville ExfoliKate Intensive Exfoliating Treatment, $85; sephora.com

100

T H E O U T F I T.CO M

Flower That’s So Kohl! Kohl Eyeliner in Espresso, $8; walmart.com

Clinique Even Better Skin Tone Correcting Moisturizer SPF 20, $48; clinique.com

People StyleWatch November 2015

MAMA KNOWS BEST The beauty tip I want to pass on to my kids is to wear sunblock. It’s something no one educated me on as a child. I still struggle with it, but it’s crucial.”

Flower Eyewear Sophie sunglasses in Blush/Pink Demi,$39; at Walmart Optical Centers

MATCHMAKING I’ve been wearing Flower Sophie sunglasses with Tender Tuberose lipstick, one of the first lipsticks we launched. I love a dusty rose color.”

J.F. Lazartigue Pre-Shampoo Mask with Shea Butter, $54; jflazartigue.com

U S E T H E B L I P P A R A P P TO S H O P T H I S S TO RY ! F O R D E TA I L S , S E E PAG E 1 2 .

Flower Kiss Stick Velvet Lip Color in Tender Tuberose, $7; walmart.com

STILL LIFES: JJ DAVIS. STYLIST: JOHN OLSON/HALLEY RESOURCES. COURTESY DREW BARRYMORE/INSTAGRAM

“If I really want to have a non-makeup makeup look, I’ll apply kohl liner at night before I go to sleep. I wake up with that perfectly cute-sexy raccoon look, and I am ready to go.”

OBSESSED The Wet Brush is the best. I use it when I’m out of the shower and when my kids are out of the bath every night—it’s like the family brush.”


really needed. We like Phyto Phytokératine Extrême Shampoo and Extrême Exceptional Cream.

growth-wise. To keep ends healthy in between trims, try Oribe Split End Seal, a leave-in serum that helps mend splits and resist new ones.

4

Pony Up

If gathering your hair into an elastic band is your default daily style, be sure to vary your pony’s position from time to time to ensure that you’re not constantly pulling on the same section of hair— which can weaken the follicles and lead to loss and breakage. And instead of repeatedly pulling hair through a circular band, which can fray and split the hair, take a gentler approach by winding your ponytail with a Hair Bungee instead, hooking the ends to secure.

Short on time? Easy fixes for great hair... * Fake it with extensions. There’s a

range of options and prices, from inexpensive clip-ons to to a full head’s worth. Book a hair trial, and have your stylist weigh in with ideas.

* Strategic use of color—highlights or

ombré looks—adds dimension, giving the illusion of longer, fuller hair.

* Like a manicure for your hair, glossing or color-glazing adds a layer of shimmering, translucent color or clear all-out shine for fuller looking hair. At home try: L’Oréal Nutri-Gloss High Shine glossy mist.

6 7 Handle with Care

Damp strands stretch and snap more readily than dry hair, so be gentle post-shower. Carefully towel-blot rather than rub and never, ever use a bristle brush on wet hair. (Bristles are not as smooth as synthetics and can tear, causing damage to wet hair.) Use fingers to detangle, followed by a wide-tooth comb or our pick, The Wet Brush.

BG11J053 Beauty_Hair.indd 3

products work in tandem to add protein enzymes, leading to stronger, longer hair,” Cutler explains.

Healthy Eating Hair may be the second fastest-growing body tissue, but it’s last on the list when it comes to receiving nutrients from your food intake. Nutrition pro Alexandra Caspero, R.D., recommends incorporating healthy fats, omega-3 fatty acids and proteins found in nutrient-dense foods like salmon to amp up shine. Foods rich in vitamin B5 like avocados promote growth. To hedge your bets, Caspero recommends Hum Nutrition Red Carpet, a hair-healthy vitamin supplement.

Rub It In

5

Scalp massage has dual benefits: It stimulates blood flow, bringing nutrients to the scalp, and it loosens product buildup and oils, which can clog the follicles and hinder hair growth. Get extra benefits by applying Kérastase Crème Chronologiste Revitalizing Conditioning Balm to your scalp before you shampoo, using your finger pads to massage it in for about a minute.

Bridal Guide November/December 2015

8

Ease Up on Heat Heat is a major culprit when it comes to weakened, damaged hair. If you must blow-dry, use an advanced dryer like the T3 Featherweight 2, a tourmaline ionic dryer. Ion dryers are designed to do their work quickly and with less damage than traditional high-heat blowers. And of course, don’t pick up that blow-dryer without first applying a heat-protectant. Our pick: Bb.Hairdresser’s Invisible Oil Heat/UV Protective Primer by Bumble and Bumble. When possible, let your hair air-dry for healthier locks.

8/14/15 12:07 PM

MarieClaire.com 11.11.15

Vogue.com 12.2.15


OK! Magazine 12.7.15

Yahoo! Beauty 12.28.15

InStyle.com 1.8.16


Kendall Jenner’s website 1.14.16

People.com 1.19.16

InStyle.com 1.28.16


Allure.com 3.20.16

OK! Magazine 4.3.16

Total Beauty Awards 2016


Better Homes & Gardens April 2016

BEAUTY Between penning her first book and prepping for baby No. 3, Bachelorette alum Emily Maynard is one busy mama! Peek inside her medicine cabinet to see some of her look-great — and feel-great — essentials.

Vanity Files “My family is growing — I’m excitedly expecting my third child! PregPrep is a safe, doctor-formulated kit of fertility supplements that can help women who are ready to conceive and start families of their own.”

TOP SHELF A delicate gardenia scent: Kai Perfume Oil, $48, barneys.com. An amazing hair refresher: Living Proof PHD Dry Shampoo, $22, livingproof.com. Ready to conceive? Try: PregPrep Complete Conception Kit, $29.99, pregprep.com and cvs.com

MIDDLE SHELF Prevent hair breakage with: Wet Brush Original Detangler, $9, thewetbrush.com. A multiuse balm for face and body: Egyptian Magic Skin Cream, $39, birchbox.com. A potent antioxidant serum: SkinCeuticals C E Ferulic, $162, skinceuticals.com

BOTTOM SHELF With a plethora of beauty and health benefits: 365 Everyday Value Organic Coconut Oil, $11, Whole Foods stores. For spicyflavored brushing: Crest Complete Whitening Plus Cinnamon Expressions Toothpaste, $4, drugstores

52 Star A P R I L

4, 2016

“I apply this vitamin C serum daily to brighten myy complexion, fight signs of aging and combat sun damage!”

Star 4.4.16

“I use coconut oil for p practically everything: I’ve found it to be a particularly great hair conditioner and in-shower skin smoother.”

Emily’s new book is a candid and very personal story of strength that’s high on our spring reading list: I Said Yes: My Story of Heartbreak, Redemption, and True Love ($16.60, amazon.com).

TeenVogue.com 4.15.16


Today.com 5.30.16

Desert Magazine Summer 2016

Real Simple May 2016


WMag.com 6.12.16

Real Simple June 2016

Essence July 2016


People 7.11.16

Refinery29 7.26.16

InStyle August  2016


Allure.com Video 8.3.16

Redbook September  2016

Cosmopolitan.com 8.18.16


Us Weekly 8.22.16

BEAUTY INDUSTRY NEWS / HAIR

Wet Brush Launches Hair Dryer The Aspire professional hair dryer is the brand's first foray into hot tools. By Ellen Thomas on September 1, 2016

ESSENTIALIST TODAY'S MUST READ

Store Tour: How J.C. Penney’s Is Primed for Holiday

Wet Brush Aspire Dryer

WWD 9.1.16

LATEST GALLERIES

Wet Brush is expanding its product assortment to include hot tools, beginning with the introduction of its Aspire professional hair dryer.

AMAs 2016 Best­Dressed Red Carpet Arrivals

The Aspire, priced at $129, will launch in 20,000 salon doors this month. It comes with two concentrator nozzles designed for a more efficient styling process. The Max Coverage concentrator

People StyleWatch October 2016


Real Simple October 2016

Allure.com 10.1.16

OK! Magazine 10.17.16


Star Magazine 10.31.16

InStyle.com 11.10.16

Wet Brush In The Press!

Original Detangler Won the Annual Influenster Reviewers’ Choice Awards!

Influenster Reviewers Choice Awards November 2016


Bustle.com 11.10.16

Women’s Health November 2016

Marie Claire December 2016


Seventeen December  2016


UK HIGHLIGHTS


Sunday Times Style 4.3.16

GlamourMagazine.co.uk 4.6.16

Daily Mail 4.18.16


OK! 4.26.16

Hair Magazine 5.1.16

Daily Express 5.2.16


Creative  Head 5.1.16

Notebook 6.5.16

Grazia 6.6.16


Marie Claire 7.1.16

Fleur De Force Vlog 7.1.16

Sunday Times Style 7.3.16


The Anna Edit Vlog 7.3.16

ES Magazine 7.29.16

Stella 7.31.16


Grazia 8.1.16

Woman’s Own 8.1.16

Jen Atkin Snapchat 8.30.16


Vogue 9.1.16

Stylist 9.28.16

Telegraph.co.uk 9.31.16


ITV This Morning 9.1.16

Vogue 10.1.16

Saturday Magazine 10.15.16


Notebook 10.16.16

Metro 10.27.16

Saturday Magazine 10.30.16


Sunday Times Style 11.24.16

Red 12.1.16

Saturday Magazine 10.30.16


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