Vivobarefoot App Mockup ITV

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We make shoes. Better for you. Better for the environment. In 2003, VIVOBAREFOOT became a pioneer of the barefoot movement by launching the first minimalist shoe with a patented, ultra thin puncture resistant sole that offered maximum sensory feedback and maximum protection. This was driven by the knowledge that 70% of your brain’s information for movement comes from the nerves on the soles of your feet. The more you can feel the ground, the greater your body’s understanding of its surroundings and natural movement. In 2010 and 2012, the American Academy of Physical Medicine and Rehabilitation and Harvard University, both released studies to support that barefoot reduces injuries, reserves energy, and improves technique. As demand for barefoot health grows, so does demand for VIVOBAREFOOT and the collection features the most comprehensive line of minimalist shoes on the market. The VIVOBAREFOOT difference is in the sole. We make a series of constructions specifically designed for varying elements, terrains, and activities. From high performance off-road and trail running shoes, to work and kids shoes, VIVOBAREFOOT offers a total lifestyle solution for the whole family and options for transitioning from walking to sports.


VIVOBAREFOOT footwear is produced sustainably using recycled, locally sourced materials, with efficient and eco-friendly production techniques, in independently monitored ethical factories. | VIVOBAREFOOT | Barefoot Running Coach App VIVOBAREFOOT is a pioneer of the barefoot movement. It is the first minimalist shoe with a patented, ultra thin puncture resistant sole Offers maximum sensory feedback and maximum protection. 70% of your brain’s information for movement The most comprehensive line of minimalist shoes on the market Constructions specifically designed for varying elements, terrains, and activities.


Interactive TV Experience Download Barefoot Running Coach App iPad and iPhone

How can this reinforce this particular brands objective? To help spread the skill of barefoot movement and offer an accessible resource for everyone to use on their journey to becoming injury-free, natural walkers and runners. • • • • •

Introduction to Barefoot Running Watch Videos of Common Running Forms Record Your Running Form Compare Your Running Form Watch Training Videos to Perfect Your Technique: Walking, Squatting and Jumping.






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