uk.linkedin.com/in/martaporraslaguna mpl0586@gmail.com 2
HELLO! ; ) I am a very hard working, dedicated, determined and professional graphic designer with more than 10 years of design experience in the advertisement and image world who believes that it is possible to make people
happy through graphic design.
I am a person who puts her heart and soul in to every piece of work I do, at a very young age I discovered my love for the arts, I became an artist. As an adolescent I realized my passion for photography, I became a professional photographer, and in college I discovered my love for graphic design. I am someone who sees no boundaries or limitations and have a eternal thirst for knowledge, to never stop learning new things. I have the mind of a true artist and I have always possessed the basic qualities essential to be a designer, it is who I am, these skills and experiences make me a versatile person who has the ability to adapt to any kind of project.
I love photography, typography and colour. Trough the next pages you will see a Little bit of what I do. I hope you like it. If you would like to know something else about me, do not hesitate to contact me.
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EDUCATION AND TRAINING 2015
IAB (INTERACTIVE ADVERTISING BUREAU) & GOOGLE Digital Marketing Essentials
2010-2012 ESCUELA DE ARTE NÚMERO 10 DE MADRID Graphic design.
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2006-2007
CICE Graphic Design and Digital Communication, major in Art Directing.
2004-2006
EFTI Master’s degree: Professional Photography, major in Concept and Creation.
Digital Production course.
Digital Photography course.
2005
CENTRO DE ESTUDIOS PFP Macromedia Freehand MX.
2004
FONDO FORMACIÓN From page and Dream Weaver.
2003
CICE Design and Animation (3Dstudio Max).
WORK EXPERIENCE MAY 2015 -
NEWSQUEST MEDIA GROUP (WALES) Graphic artist in the Graphics Department of the second largest media group in the UK which publishes more than 200 newspapers, magazines and trade publications. Main duties includes designing supplements, templates and advertisement features for newspapers, deal with newspapers editors and create art work for supplement pieces.
JUL - 2013 ELEVATOR DESIGN Graphic designer. 2010-2011
LATERAL MARKETING Y COMUNICACIÓN Graphic designer and photographer.
2005-2011
TALENTUM S.P. Graphic designer and photographer.
2003-2005
REMICA S.A. Administrative assistant and photographer.
ADOBE SKILLS 5
INDEX 8. DÍAS DE ARTE
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12. POSTERS
16. CATALOGUES
20. LOGOS
28. PATTERNS & MERCHANDISING
38. PHOTOGRAPHY
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DÍAS DE ARTE “Días de arte” (Days of art), written by the Spanish artist Rosa Maroto, is a book where she shows a general vision about the world of art both in personal and in a professional way through 52 chapters of her own life since she joined The University of Fine Arts of Madrid until now. When we talk about Días de arte, we talk about different things at the same time. Technically , this is an artist book, but at the same time, it has got something else, or even it has things that artists books don’t have. Through its pages, we are able to know the artist’s evolution, but we know how the artist way of being is at the same time. Besides this, the book’s style is inspired by how Rosa is, giving it some artistic personality and following an 8
asymmetric, dynamic and freedom line. These elements are very characteristic in the artist’s work. That is why, as Rosa’s work, every single page is different. All of this makes us realize images are merged with what the book is telling us. Words and pictures go hand in hand.
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POSTERS Tourism poster proposal for Bridgend Council, 2013.
International women’s day poster, 2011.
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Schweppes promotional calendar, 2010.
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Poster proposal for Madrid’s Royal Theater, inspired by David Carson’s work.
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CATALOGUES
Asturbega 50th anniversary ‘s promotional catalogue 16
Cervezas Alhambra’s promotional catalogue
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Small World’s business pack. Folder, CD and catalogue.
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LOGOS
BREWERY WALES
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Rebrand for The Kite Brewery The Kite Brewery is a ale company established in Wales which has become the largest independent company distributing a fine range of cask ales in the Principality.
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Ansia Pura logo Ansia Pura is a group of women with two basic aims in common: painting and having fun. The group emerge through the search of self-expression that enriches when all of the group members get together in a physical common place. It´s trajectory has been short in time but it has already organized some workshops as well as some collective and/or individual exibitions. Together, it´s members form the primary colours and their complementary or secondry one´s. These are fun and dynamic colours that complement eachother combining a great contrast between them. 23
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Rebrand for the Village Bakery The Village Bakery is a family business established in 1934, its main products are bread, morning goods, cakes and pies. It values tradition, making products by hand, and is proud of being Welsh.
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Rรกdio Sonic logo Rรกdio Sonic is a Czech Republic radio for young people between 20 - 35 years old, Its format is Hot AC, special format which focuses on new music for younger people. It plays Rock, Pop-Rock and Britpop music genres, mostly new temporary music mixed with hits few years old which are younger than a 2000 release.
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PATTERNS & MERCHANDISING
Pattern design for Zed’s Merchandising Collection
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Pattern design for LIMÓN&NADA’s Summer Collection
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Cosmopolitan TV toilet bag Toilet signs for Shandy
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PHOTOGRAPHY
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uk.linkedin.com/in/martaporraslaguna mpl0586@gmail.com 40
THANK YOU ! ;)
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