Strategic Footprints // Design Report #MDW18

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Design Report Milan Design Week 2018


Intro

Martina Gamboni and the Strategic Footprints' team are enthusiastic to share with you the Design Report, a summary of all the wonderful projects we worked on and had the honor to be part of. A memento made to remember with joy this Milan Design Week and to sincerely thank everyone who visited the events but also the ones who made these great projects possible.


ALCOVA Aliita Arcadia Bloc Studios bulthaup CEDIT - Ceramiche d'Italia Club Unseen Cristaseya Cristina Celestino CRISTINA Rubinetterie ETEL Milano Fuorisalone Gioco Garance VallĂŠe Giopato & Coombes Metalmobil Nilufar Pretziada Rooms Salviati Subalterno1 The Design Prize Tonelli design XYZ


ALCOVA By

Space Caviar + Studio Vedèt Location

℅ Ex Laboratorio Pasticceria Cova via Popoli Uniti 11/13

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Design Report / Milan Design Week 2018

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Abstract

During Fuorisalone 2018, ALCOVA opened the doors of one of Milan’s most historic panettone factories to the public for the first time. For the duration of Design Week, the complex’s vast spaces partly taken over by plants and vegetation - hosted new projects by designers, institutions, galleries and companies working at the avant-garde of themes such as contemporary living, design culture, materials and technological innovation. Over 20 exhibitors from the Netherlands, Belgium, Germany, France, Italy and Georgia converged in ALCOVA in the midst of an intense program of talks and events.


Design Report / Milan Design Week 2018

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Aliita Project

LUZ Location

â„… Souvenir Brera Design Apartment via Palermo 1 Brera Design District

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Design Report / Milan Design Week 2018

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Abstract

Aliita, the feminine, elegant and minimal jewelry brand founded by Cynthia Vilchez Castiglioni, presented LUZ, a new 9kt gold charm designed for the brand’s debut in Milan Design Week: a bulb pendant that honors the city of Milan for its infinite source of inspiration, dynamism and ideas for all the creative disciplines. The project is presented in a set design framed by two elegant screens designed by Haidyne Azevedo, where the jewelry exhibitors are the leading main characters and the micro architectures show the brand pieces.


Design Report / Milan Design Week 2018

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Arcadia By

Sara Ricciardi Location

Schloss Hollenegg for Design via Cesare Correnti 14 5VIE art+design

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Design Report / Milan Design Week 2018

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Abstract

To anticipate the Legacy exhibition, reveal something of the magic and beauty of Schloss Hollenegg, Sara Ricciardi brought elements of the castle to Milan, creating an immersive installation in via Cesare Correnti 14. Arcadia represents a mythical land, where man finds tranquillity and peace the soul, outside the realm of civilisation. For Sara Ricciardi visiting the castle of Hollenegg was like finding herself in Arcadia. Over the centuries, the owners of Hollenegg, have created a place of great beauty and serenity, while building a legacy.


Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

Sara Ricciardi has captured details and peculiarities of the castle and re-interpreted them to create a playful and immersive installation where velvety textures, tapestries, layers of silk, embroidery and crystals create a space in which visitors will be able to interact with a large sphere, symbolic of a compelling legacy. “Does not the pleasantness of this place carry in itself sufficient reward for any time lost in it, or for any such danger that might ensue? Do you not see how everything conspires together to make this place a heavenly dwelling?� [ Lope de Vega, Arcadia: Prose and Verse ]

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Related event

LEGACY a design exhibition exploring cultural heritage About

For the third consecutive year, Schloss Hollenegg opened its doors to host a design exhibition, under the title Legacy. From Friday 4th to Monday 7th of May 2017, visitors were able to walk in many of the rooms of the castle, normally closed to the public, and see objects of contemporary design next to antiques of the Liechtenstein collection. Through the design objects, the exhibition, curated by Alice Stori Liechtenstein, has developed on the previous years themes (Slow and Morphosis) and has explored the concept of LEGACY.

Location

Schloss Hollenegg for Design Schwanberg 8530, Hollenegg 1


Design Report / Milan Design Week 2018

It has explored the importance of heritage, in personal and collective terms, looking both at the past and at the future. As individuals, the intangible inheritance we have received from our parents and upbringing shapes us profoundly. At the same time, there comes a moment in life when we inevitably must ask ourselves what meaning our life and work has for the future; we have to question what is it that we are building in our lives and if what we are leaving behind is a valuable and positive legacy for the generations to come.

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Bloc Studios Designers

Valentina Cameranesi, Nick Ross and Object of Common Interest Location

â„… ALCOVA Ex Laboratorio Pasticceria Cova via Popoli Uniti 11/13

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Abstract

Bloc Studios presented three new series of objects created in collaboration with designers Valentina Cameranesi and Nick Ross, and design studio Objects of Common Interest. For the first time, these objects combine marble with new hues, which range from the Portugal pink and jade green of the accessories by Nick Ross, to the pietra serena, white arabesque, and noir antique of the vases by Valentina Cameranesi, with which marble takes on a more organic, anthropomorphic shape. In addition to all this, thanks to the collaboration with Objects of Common Interest, research and experimentation give life to a series of colourful sculptural totems.


Design Report / Milan Design Week 2018

The Avalon series by Valentina Cameranesi consists of three sculptural vases made of white arabesque marble and various versions of coloured marble. Nick Ross is the designer of the Inlay series collection, that includes a chair, a coffee table and two side tables in a stripped down minimal style. The Totem series is composed of stackable, vertically interchangeable marble elements that create different variations for a centerpiece tray element in the form of a sculptural totem designed by Objects of Common Interest.

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bulthaup Event

The revolution of the kitchen living space Location

â„… Ex Chiesa di San Carpoforo via Formentini 14 Brera Design District

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Abstract

The former Chiesa San Carpoforo in Brera was once again the location for the grand entrance by bulthaup. The focus was on the bulthaup b3 evolution and b.architecture, a comprehensive room concept that adapts the individuality and creativity in interior design to people’s needs – to the people of today and tomorrow. Human individuality was the inspiration for the development of b.architecture. Thanks to the many planning options, there is freedom of design.


Design Report / Milan Design Week 2018

The interplay of empty space, water and functionalities create the basis for fulfilling the demands of living together from day to day. The time of day and lifestyles are also important in this context. Likewise the kitchen becomes the communicative centerpoint – the place to appreciate food. The philosophy of bulthaup is to focus on the people living in a given room and not on the room itself. This approach generates a unique balance between space, people and moments: b.architecture is the realization of this vision by bulthaup.

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Design Report / Milan Design Week 2018

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CEDIT Ceramiche d'Italia Event

Rilievi by Zaven [ Enrica Cavarzan & Marco Zavagno ] Location

â„… Spazio CEDIT Foro Buonaparte 14 Brera Design District

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Abstract

A new collection of high impact interior design coverings that overturns the traditional rules of ceramic tile creation: CEDIT presented Rilievi by Zaven (Enrica Cavarzan and Marco Zavagno). Three dimensional elements with different geometric forms and colours decorate the large slabs by CEDIT, transforming walls and spaces into imaginative scenarios that constitute real works of art. Rilievi is a sculptural project and outcome of lengthy development work by Zaven: an in-depth investigation of the transformation of the two dimensional sign into volume, where modular repetition of a 3D element - in ever changing configurations - becomes an innovation of inestimable worth.


Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

“We wanted to use ceramics’ potential for bringing spaces to life, by playing around with scale and modular repetition and so we designed three different modules which can be configured in infinite combinations, to give surfaces volume and depth.” [ Zaven ]

“Rilievi collection fits perfectly into our mission, which is to transform the perception of industrial ceramics from functional objects to design objects, an essential part of any aesthetically optimal interior.” [ Stefano Torrenti, CEO of Florim Ceramiche * ]

* the Group which owns CEDIT Ceramiche d'Italia

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Design Report / Milan Design Week 2018

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CLUB UNSEEN By

Studiopepe Location

Confidential

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Abstract

An unprecedented location hosted one of the best kept secrets of the Milan Design Week, Club Unseen, the project-manifesto of Studiopepe designed by Arianna Lelli Mami and Chiara Di Pinto. After the success of The Visit, the themed narrative of Studiopepe continued with a project that became a unique experiential itinerary of interior design, enhanced by the ritual of mixology that becomes performance and entertainment.


Design Report / Milan Design Week 2018

The secret location winded through surprising rooms with installations created in collaboration with companies that represent cases of excellence in the field of Italian and international design, developing exclusive and custom-made projects presented for the first time, together with an original vision of historic pieces. “Avant-garde atmospheres and cinema influences for immersion in a sophisticated creative imaginary�. [ Arianna Lelli Mami & Chiara Di Pinto ]

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Design Report / Milan Design Week 2018

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Cristaseya Artist

JP Manufacturer

Solimeme Location

â„… Trattoria Torre di Pisa via Fiori Chiari 21 Brera Design District

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Design Report / Milan Design Week 2018

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Abstract

Cristaseya unveiled an edition of plates, developed with the artist JP and manufactured in Vietri by Solimeme, a historic atelier in the field of ceramics. During the whole duration of the design week, the restaurant Torre di Pisa, a Milanese landmark in the Brera district, served all its meals on Cristaseya plates. An edition of 650 plates, each one different from the other, has been created using black as the only color on the white background, turning an everyday object into an expressive surface without sacrificing its usefulness. Playfulness is mandatory, as part of the unorthodox, pragmatic Cristaseya state of mind.


Design Report / Milan Design Week 2018

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Cristina Celestino Event

Tram Corallo Location

Brera Design District

Partners

Special Partner: Tissot Design Partners: Rubelli, Besana Moquette, Antica Fabbrica Passamanerie Massia Vittorio 1843 Technical Partner: Antique Mirror Lifestyle Partners: Senato Hotel Milano, Franciacorta

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Abstract

Cristina Celestino chose to reinterpret the historic streetcars of the city, imagining an ideal “Cinema Corallo� circulating in the Brera district. Corallo brought on stage a suggestive screening room on rails, an unexpected and evocative place, an authentic travelling salon inside a historic tram from 1928, reinvented in a contemporary way. Milan and its urban landscapes are the main subject of the surreal footage that enters through the ribbon windows at the back of the tram, in a dimension that seems to travel in space and time.


Design Report / Milan Design Week 2018

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CRISTINA rubinetterie Event

Rhythm in blue Location

℅ CRISTINA Brera via Pontaccio 8/10 Brera Design District ℅ Salone Internazionale del Mobile Rho Fairgrounds

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Design Report / Milan Design Week 2018

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Abstract

A fresh, bright and expressively pure environment interprets visually and emotionally the close relationship with water: a primary element that we use each day. CRISTINA Brera presented a new exhibition concept conceived and designed by Naomi Hasuike - Makio Hasuike & Co, that is not a simple temporary installation but a new look for the showroom. Volumes of transparent blue glass stand out in the windows and inside the space, simple shapes, apparently solid liquids and graphic surfaces, superimposed on colored transparencies, relate with the products on display, leaving room for imagination.


Design Report / Milan Design Week 2018

Thus, water becomes a furnishing, a dynamic and luminous surface that interacts with the visitors. The protagonist of Rhythm in blue is the new SX series: a proposal that perfectly interprets the concept of wellness. The project has been set up at the Salone Internazionale del Mobile, Rho Fairground, too where CRISTINA rubinetterie exhibited.

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“The space where we live, the things that surround us, the colors and the materials, what we want to touch or imagine mark the rhythm of our well-being�. [ Naomi Hasuike - Makio Hasuike & Co. ]


Design Report / Milan Design Week 2018

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ETEL Milano Event

ESSENZA - a wooden story Location

via Maroncelli 13 Maroncelli District

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Abstract

An immersive installation designed by the studio Superluna, to investigate the spirit of ETEL, starting with the vast collection of fine tropical woods of the precious Xilotheque. The project told the story of the company founded by Etel Carmona, from the original wood varieties to the finished products based on original drawings by historic and contemporary Brazilian designers, crafted with care using traditional techniques.


Design Report / Milan Design Week 2018

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Fuorisalone Gioco Designers

Studiolabo + Cranio Creations Location

various locations

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Design Report / Milan Design Week 2018

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Abstract

During the design week, Milan becomes a chaotic city where hundreds of events take place at the same time; will you be able to visit them all? Choose the best daily route and collect design objects before anyone else, but remember you just have six days for that! The winner is the player who best moves around the city finding the most important places and events according to the time of the day, just like it happens in real life. Fuorisalone.it decided to celebrate its 15th anniversary creating the Fuorisalone board game, a project originating from the desire to turn the amazing and unique experience of the Milan Design Week into a game, allowing people to live the most important design week everywhere in the world.


Design Report / Milan Design Week 2018

“Our objective was to create a truly original game, not just a gadget for the event, something that could evoke the atmosphere of Fuorisalone, simple and easy to play with by anyone and at anytime, also those who don’t know anything about Fuorisalone”. [ Cristian Confalonieri, co-founder of Studiolabo ]

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Design Report / Milan Design Week 2018

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Garance VallĂŠe Event

Terra Location

â„… Strategic Footprints - Martina Gamboni via Edmondo de Amicis 19 5VIE art+design

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Abstract

Garance VallĂŠe made her Fuorisalone debut with “Terraâ€?, an interior design project conceived for a new meeting room perceived as a symbolic space capable of representing man and his experience of matter. Concrete, plaster and mineral pigments suggest the various layers of Mother Earth, expressed in the design of the Strata and Earthy stools, which also symbolise the ethnic differences that have always been part of the character of humankind. The primordial nature of man is an important focus for the installation, embodied in the raw natural clay that forms the amphora, a clear reference to the cradle of humanity, the Mediterranean and its Greek-Roman era in which amphorae were used in great quantities for the transport of goods.


Design Report / Milan Design Week 2018

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Giopato & Coombes Event

Supernatural Daydream Location

via Santa Marta 21 5VIE art+design

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Design Report / Milan Design Week 2018

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Abstract

The Italian-British design duo operating in the lighting sector, presented a special project based on experimentation on the theme of light and the emotions it generates. The investigation that ranges through precious materials and high technology, nature and magic, has led to the creation of a series of installations, one-of-a-kind pieces that represent unexpected mutations that emerged during the development and reinterpretation of the catalogue collections. Four sculptural chandeliers that seem to be suspended in an enigmatic and abstract reality, on which inflorescences, branches and “supernatural� elements grow, crystallised in brass, as in a process of pollination.


Design Report / Milan Design Week 2018

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Metalmobil Designers

Andrea Anastasio, Harri Koskinen, Philippe Nigro & Marc Sadler Location

â„… Salone Internazionale del Mobile Rho Fairgrounds

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Design Report / Milan Design Week 2018

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Abstract

All public and gathering spaces have become central to our lives, increasingly becoming emotional extensions of our own homes. These places stand out for their versatility in being able to meet the needs of customers that wish to maintain their everyday habits also in the public domain. For its new 2018 collection Metalmobil chose to collaborate with Andrea Anastasio, Philippe Nigro, Harri Koskinen and Marc Sadler, the new interpreters of contemporary living. The designers, each with their own original and unmistakable style, have developed highly dynamic and extremely versatile products distinctive for their solid aesthetic identities: qualities that dominate today’s interiors.


Design Report / Milan Design Week 2018

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Project focus

Pillow

About

“Pillow is inspired by our need to recharge our batteries and rest during the course of the day and by observing the convivial and social rituals that human beings adopt in different cultural contexts. My travels, my studies of the nomadic cultures in Asia and the Middle East and my interest in the changeable nature of social gatherings in Western cities got me thinking about the possibility of combining different ways of “being together” and of creating a seat that permits as much movement as possible, meeting the needs of both those that want more privacy and those that wish to socialise”. [ Andrea Anastasio ]


Design Report / Milan Design Week 2018

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Project focus

Hull

About

“The family of Hull seats stands out for its classic yet original composition. The metal parts create rounded forms and join those in curved wood to provide maximum comfort. The overall design is harmonious and balanced and adapts easily to different contexts and situations.� [ Harri Koskinen ]


Design Report / Milan Design Week 2018

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Project focus

Shade

About

“Working with a typically industrial material, which has its own innate elegance, I designed a seat taking inspiration from the creation of some of the great engineering works. In fact, Shade is a micro architecture of steel tubes and wire that have been welded together to create a graphical and optical woven effect.� [ Philippe Nigro ]


Design Report / Milan Design Week 2018

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Nilufar Depot Event

Lina Bo Bardi Giancarlo Palanti Studio d’Arte Palma 1948-1951 Location

viale Lancetti 34

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Abstract

A total tribute, articulated across the exhibition design inspired by the Church of Espirito Santo do Cerrado, Nilufar Depot gathered the highest number of pieces in the world designed by Lina Bo Bardi ever exhibited together in one place. A long work of cultural collectionism, conducted in first person by Nina Yashar, which culminates with an exhibition that focuses on one of the most powerful figures of the architecture of the XX Century, recognized with the patronage and scientific collaboration of the Instituto Bardi / Casa de Vidro.


Design Report / Milan Design Week 2018

Lina Bo Bardi produced very little yet she is very much sought after. Her trait embodies a choice of antithesis, for pure collectors. A design in which the balance between past and present, rules and freedom, has touched the magic point of an eternal modernism, who does not feel the passaging of time.

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Pretziada Event

A Familiar Place Location

â„… Strategic Footprints - Martina Gamboni via Edmondo de Amicis 19 5VIE art+design

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Design Report / Milan Design Week 2018

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Abstract

Pretziada is an interdisciplinary project that combines journalism, design, crafts and tourism, with the aim of creating bridges between the island and the rest of the world, bringing a touch of change and modernity starting with the true authenticity of Sardinia. “A Familiar Place” created a temporary place set up on the rooftop of the agency in which, first of all, the simple act of offering bread to visitors belongs to the concept of humanity based on the interaction and mutual respect of different worlds. The installation had two sections: the “World Above”, that of the living, of the security in which we seek refuge, and the “World Below”, the darker world, that of misfortune.


Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

A contrast of colours and spirits in which classic Sardinian symbols such as the Heritage collection, produced by the craftsman Walter Usai, can be opposed to the pink Marria Vase of the Sisters collection, created by the designer Valentina Cameranesi, at the same way of the two different carpets produced by Mariantonia Urru. In addition, visitors saw the premiere of two new productions of the designer Sam Baron, defining the concept of two opposing worlds in a very incisive way.

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Rooms Event

Sculpting in Time Location

â„… ALCOVA Galleria Salvatore Lanteri via Venini 85

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Design Report / Milan Design Week 2018

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Abstract

To celebrate its 10th Anniversary, the Georgian Design Studio Rooms took part in the Milan Design Week with the immersive exhibition Sculpting in Time, a retrospective of their most iconic works, exposed together with the bespoke new collection Life on Earth and The Night of a Hunter, a capsule collection of rugs created in collaboration with cc-tapis.


Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Project focus

Life on Earth

About

The new collection, “Life on Earth”, is the result of the designers’ intricate observation of things, that are usually taken for granted. By merging geometric and organic forms, the collection is an expression of their state of mind. It comes from the willingness to be more aware of what lies beneath the objects created centuries ago, and how they endured time. The idea was to reiterate the fact that nothing really changes. Permanence is a leitmotif that runs through the whole collection. “By always seeking for something new and unfamiliar, we are rarely fully aware of what is around us at any given moment. That’s why we decided to capture the simple forms of our daily life and freeze them in time - to “monumentalize” them. This collection is all about celebrating the Life on Earth.” Rooms


Design Report / Milan Design Week 2018

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Project focus

The Night of a Hunter

About

The new collection of rugs designed by Rooms for cctapis is completely hand-knotted in Nepal by Tibetan Artisans, it tells a story of the old Georgian rugs, handmade by the local women in the villages of Caucasus Mountains, where you can touch the starry sky and become one with the universe. Reinterpreting authentic Georgian Rug motifs, Rooms fuses design and history into the presented collection of rugs. “A rug – in itself is a magical object, but for us it is also a symbol of cultural heritage and a chance to explore both - history and magic”. Rooms


Design Report / Milan Design Week 2018

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Salviati In collaboration with

La DoubleJ Location

â„… La DoubleJ headquarters piazza Arcole 4

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Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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Abstract

Salviati, in collaboration with LaDoubleJ, presented a collection of six precious tipetti, the lavishly decorated goblets that were famous in the 19th century, as part of the new tableware line of the brand founded by J.J. Martin. The project is the result of the rediscovery by J.J. Martin and Salviati of extraordinary pieces conserved at the Murano Glass Museum, leading to the impulse to update them in a contemporary way. The project represents one of the first steps along the new, fascinating path of Salviati, exploring the most interesting and eclectic aspects of the world of contemporary design, to create new synergies between the company’s know- how and excellent brands.


Design Report / Milan Design Week 2018

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Subalterno1 Event

#sendmethefuture Location

via Conte Rosso 22 Lambrate District

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Design Report / Milan Design Week 2018

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Abstract

The independent design gallery Subalterno1 revealed a new collective exhibition curated by Stefano Maffei and Marcello Pirovano. A selection of (almost) one hundred of Italian designers received a mysterious envelope: inside they found the instructions to design and send their own vision of future. Founded in 2011 in the middle of Lambrate district, the gallery operates as a research lab of Italian independent design and it will collects this kaleidoscope of both utopias and dystopias at via Conte Rosso 22, Milan.


Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

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The Design Prize Promoted by

Abitare + Designboom Energised by

Edison With the patronage of

City of Milan Location

â„… Teatro alla Scala di Milano Download

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Design Report / Milan Design Week 2018

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Abstract

Milan once again celebrated international excellency with THE DESIGN PRIZE, a project that was conceived and promoted by Abitare and Designboom, energised by Edison and with the patronage of Milan’s city council. This was not just an award but also a true manifesto that Milan, the capital of design, dedicates to the world of industry and creativity. After research into the various categories of the project and by consulting a wide network of professionals, the panel has identified the ten best ideas of 2017, which stand apart for their success, their aesthetics, and for their innovative and sustainable component.


Design Report / Milan Design Week 2018

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Design Report / Milan Design Week 2018

The Jury: Stefano Boeri Architect (Italia) Jasper Morrison Designer (UK/Giappone) Guta Moura Guedes Co-founder and Chair experimentadesign (Portogallo) Carlo Ratti Director senseable city lab at MIT Massachusetts Institute of Technology (Italia/USA) Libby Sellers Design historian and Curator (UK) Alex Mustonen Snarkitecture (USA) Kjetil Thorsen Snohetta (Norvegia ) Ingeborg de Roode Industrial design curator at Stedelijk Museum Amsterdam (Olanda) #strategicfootprints


Tonelli design Event

30° Anniversary Location

â„… Salone Internazionale del Mobile Rho Fairgrounds

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Design Report / Milan Design Week 2018

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Abstract

Tonelli Design celebrated its 30th anniversary, still driven by the same passion that has made it not only an outstanding exponent of Made in Italy that produces design, but also an industrial reality for the international spread of the culture of glass, through constant research, stylistic and technological innovation, and exceptional quality.


Design Report / Milan Design Week 2018

For this important milestone, Tonelli Design presented an extraordinary new development that will revolutionise the traditional concept of glass in this sector: Krystal Fusion is an innovative production technique that calls for the mixing of the noble material with other elements such as resin, generating a very strong, transparent new material that offers a high level of creative freedom. Its versatile nature allows it to lend itself to many interpretations of sophisticated modern taste, also through the use of colour. Krystal Fusion can be given different hues thanks to its vitreous base that provides a molecular structure similar to that of liquids.

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Design Report / Milan Design Week 2018

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XYZ

Architectonic Furniture Made-to-Measure By

AR.CH.IT Luca Cipelletti Location

â„… ALCOVA Ex Laboratorio Pasticceria Cova via Popoli Uniti 11/13

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Design Report / Milan Design Week 2018

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Abstract

The xyz project was the result of years of research by AR.CH.IT Luca Cipelletti as part of an architectural and exhibition design approach that considers the design of details as the foundations of the architect's work. Here the scale is changing, but the products are generated by the same principles as a specific approach to architecture. In this sense, they are the result of a design that is architectonic, even structural: a composition of forms that tends towards synthesis and lasting over time. xyz is a piece of furniture. Conceived as a table, it is also a console, a bench and a nightstand: a family of objects with a common design principle.


Design Report / Milan Design Week 2018

xyz is a tailor made service: customers can choose from a wide range of materials and sizes (xyz: length, width, height) according to their needs and wishes. xyz is a design project that summarizes the work on space, on the deduction of the material, on the point of view, on the perspectives and on the various plans of the object, recurrent themes in the work of Luca Cipelletti.

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Design Report / Milan Design Week 2018

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About us

Strategic Footprints is an international public relations and brand consulting firm that offers a full range of communication services for brands from the creative industries. We approach every assignment with care and professionalism, well-aware that an effective communication strategy is the foundation of long-lasting relations and the key to increasing recognition, value, and brand awareness. We develop and create the bestsuited projects by always being in close contact with the world of design, architecture and fashion, and keeping up-to-date with the latest trends. Martina Gamboni is an accomplished communications specialist operating in the design and creative industries. Her innate passion for design and architecture led her to pursue this field and establish Strategic Footprints. Her experience allows her to deal with communications projects for industrial as well as independent products, companies and galleries, young designers and prominent architectural firms. Her dedication has enabled her to establish professional and personal connections with influencers and press from all over the world.


Strategic Footprints via Edmondo de Amicis 19 20123 Milan (IT) T +39 02 36637390

For any request you can contact us at press@strategicfootprints.com

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Art Direction / Marcello Pirovano 2018


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