BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD301
Semester
1
Module Title
Design Practice 3
Doc. Code
OUGD301
06
SteelTech Re-Brand
Brief The company image is started to be rather dated and as a result doesn’t show the professionalism which it requires to draw in the best target audience, through this rebrand it should give the company a high end finish that completes that exact problem. This is a live brief that will require you to be in constant contact with the manager of the company and showing him the progress you have made and adjusting the design to his specifications.
Background / Considerations -
Which style does the company want to be displayed as and what’s the focus? It must communicate to the clients and potential customers
Mandatory Requirements -
Focused on the target audience Must work in all formats and colours as not all the documentation that will be sent to the clients will be in colour.
Studio Deadline
Deliverables -
Full Rebrand Letterheads Business Cards Mail Outs
Module Deadline
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.