KIDS KICKING CANCER K ICK AT A T I M E!
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FEATURES
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COLUMNS
DEPARTMENTS
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HERE TO HELP
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MASUCCESS
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Adam Parman Shane Tassoul
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IN THE KNOW
WORDS OF WISDOM
“
”
— RICHARD MARCINKO
MARTIAL ARTS TRIVIA 1
2
3
4
:
ANSWERS 1) Jeet kune do. 2) Kung-fu. 3) Fencing. 4) A long wooden stick. Section_1_OL.indd 12
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YOU ASKED DO YOU OFFER FREE TRIALS OR SOME TYPE OF PAID TRIAL? PLEASE ELABORATE.
We offer both free trials and paid trials. Our goal is to enroll them as a new student. The trial is just to get them in the door.” — K R I S T I N M I L L E R , G L E N V I E W M A RT I A L A RT S & F I T N E S S , G L E N V I E W, I L
I believe that both can work. We vary between a paid trial and a free trial, depending on the campaign we’re running and the time of year. Some people will tell you that you should never do a free trail. But honestly, we have been giving away a free month for over 25 years and it has worked fine for us.” — D A V E K O V A R , K O V A R ’ S F A M I LY M A R T I A L A R T S C E N T E R , S A C R A M E N T O , C A
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Century®
www.CenturyMartialArts.com
1
Finger Armor is a unique tool designed to shield the holder’s fingers from errant strikes during board-breaking. It is firm enough to provide a secure grip, but soft enough to have a cushioning effect in case a student misses the board and strikes the Finger Armor instead. The armor was designed and tested by black belts in a martial arts school environment, and is great for instructors.
Century®
www.CenturyMartialArts.com
2
The Foldaway Speed Bag Platform is designed to give school owners the ability to install multiple speed bags while retaining the versatility of their studio space. When not in use, the platform folds up and out of the way. During training, the speed bag is quickly and easily pulled down for use.
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This compelling and life-changing curriculum will transform your school, students and community into a realm defined by heroism. It will unveil the true identity of what it means to be Heroes in Waiting. FEATURES AND BENEFITS: UU MADE FROM SINGLE-PIECE, INJECTION-MOLDED PLASTIC UU INTERNAL SUPPORT STRUCTURE CHANNELS THE IMPACT OF A PUNCH AWAY FROM YOUR FINGERS AND INTO THE BOARD
UU SOLD IN PAIRS
a For information on these and other fine Century products, call a helpful Century Sales Representative at (800) 626-2787 or visit www.CenturyMartialArts.com
THIS ONE-OF-A-KIND CURRICULUM PROVIDES: UU INCREASED REVENUE THROUGH ENROLLMENT AND LEAD-GENERATION UU OPPORTUNITIES TO MARKET YOUR SCHOOL IN PRIVATE AND PUBLIC SCHOOLS WITH AN IMPORTANT COMMUNITY-BUILDING MESSAGE
UU ADD CHARACTER-BUILDING VALUE TO YOUR CLASSES THROUGH LESSONS ON KINDNESS, COMPASSION, EMPATHY AND COURAGE
UU ACCESS TO EXCLUSIVE HEROES IN WAITING PROMOTIONAL ITEMS
PROGRAM INCLUDES: UU SCHOOL TALKS PRESENTATION GUIDE UU CUSTOMIZABLE MARKETING MATERIALS UU 12 WEEKS OF CHARACTER-FOCUSED MAT-CHAT TOPICS
FEATURES AND BENEFITS: UU METAL FRAME WITH WOODEN SPEED BAG PLATFORM UU SIX ADJUSTABLE HEIGHT LEVELS UU INCLUDES ALL HARDWARE REQUIRED FOR WALL MOUNT UU SPEED BAG NOT INCLUDED
a For more information on this and thousands of other conventional and innovative Century products, call a knowledgeable Century Sales Representative at (800) 626-2787 or visit www.CenturyMartialArts.com.
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UU 4-STEP MARKETING PLAN TO HOST A HEROES IN WAITING OPEN-HOUSE EVENT UU FLYERS TO ADVERTISE YOUR EVENT UU ACTIVITY SHEET WITH GUEST PASS TO PROMOTE YOUR SCHOOL UU PRESS RELEASE FOR LOCAL NEWS AND RADIO UU LETTERS AND EMAIL TEMPLATES UU NEWSLETTERS FOR YOUTH, TEENS AND PARENTS
a For more information on this and other Martial Arts Industry Association (MAIA) products and services, call an expert MAIA Account Manager at (866) 626-6226 or visit www.maiahub.com.
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I BY KYLE YOUNG
MAIA DIVISION MANAGER
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We Help You Grow Your School. Gross Monthly Income up
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Schedule a free 20 minute call with a coach today. (866) 626-6226 | MAIAELITE.COM
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School Information Here
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HEAR FROM YOUR PEERS
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STAY ORGANIZED SAVE TIME STREAMLINE Build your class scheduling system with ASF’s user-friendly products 1. Organize your staff or student schedules for class 2. Quickly check-in students, or simply select all. 3. Conveniently check-in unscheduled drop-ins 4. Readliy check red flag accounts 5. Effectively view class attendance reports before next testing
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August 2017
Coy W. Monroe II SCHOOL OWNER’S NAME
Pai Lum Tao Martial Arts Sheridan SCHOOL NAME
Sheridan, Indiana LOCATION
Bok Lean Pai Kenpo, Pai Te Lung Kung Fu STYLE / DISCIPLINE
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August 2017
Paul Schaeffner SCHOOL OWNER’S NAME
Rochester Family Martial Arts SCHOOL NAME
Rochester, Indiana LOCATION
Taekwondo, Hapkido, Brazilian Jiu-Jitsu, Judo, and American Freestyle Kickboxing STYLE / DISCIPLINE
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WARNING: MANY Martial Arts Schools are SUFFERING from Low Enrollment! Hello, my name is Dr. Robyn Silverman. As a Child and Adolescent Development Expert, it’s discouraging to see Martial Arts Schools suffering right now. You deserve better, don’t you? Your students deserve better too, don’t they? Many of our Powerful Words clients are enjoying great success right now because they’ve learned exactly what parents are looking for from a great martial arts academy... a safe and fun place for their children to develop physical fitness and character. Parents have made one thing clear; the academy they choose must teach both. I’d like to personally invite you to test drive our internationally-acclaimed Character Development System RIGHT NOW and watch your school’s success skyrocket. Visit our website at www.PowerfulWords.com and click on the GET STARTED NOW Button or give us a call at (877) 769-3799 now to find out how. —Dr. Robyn
Dr. Robyn Silverman Martial Arts Industry’s Leading Child Development Expert
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Qu su ote ra an nc d e O Bu nli y ne !
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Fun is a risky business—and it demands the experience and longevity that K&K Insurance provides. Martial Arts Schools across the U.S. like yours choose K&K for our deep understanding of the coverage needs that sports and recreation organizations require. And when claims occur, our colleagues are here to resolve your claims efficiently and effectively. Specialty coverage and reliable claims handling from a trusted expert. Shouldn’t you work with K&K Insurance?
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WE’RE SEEKING WRITERS MASUCCESS is looking for freelance writers to join our dynamic team of U.S. correspondents. We pay some of the best rates in the industry and all payments are upon acceptance. Writers should have some knowledge of the martial arts school business. When responding, please feel free to pitch
your story ideas (no more than 4 paragraphs including the type of photos/images that you can supply to accompany your idea). We prefer email responses. Do NOT send any completed manuscripts. We do NOT have time to read completed articles and they typically do not fit our standards or edito-
rial format. Please email your reply or story pitch to John Corcoran, Managing Editor, at jcorcoran@masuccess.com
WE’RE SEEKING STORY LEADS MASUCCESS is seeking reader tips and leads to find successful school owners in the U.S. and Canada. If you know of a highly successful single- or multi-school owner who you
believe can teach our readers the tricks of the trade, please submit his or her name, a brief description of his or her degree of success and his or her contact information. We will
follow up on all legitimate leads. Please email your leads to John Corcoran, Managing Editor, at jcorcoran@masuccess.com.
AUGUST 2017
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BY MIKE METZGER MAIA CONSULTANT 4.
1.
5.
2.
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Join Century in
supporting Kids Kicking Cancer Text KickCancer to 91999
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Affilated Acceptance Corporation 800.233.8434 AffiliatedAcceptance.com
19
Markel Insurance 800.866.7403 martialartsinsurance.com
64
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30-31 ASF 880.227.3859
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Block Insurance 880.365.4775 bethblockinsurance.net Capabilities - Century 6 800.626.2787 CenturyMartialArts.com Century 48-49 800.626.2787 CenturyMartialArts.com
IFC
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Hykso - Century 800.626.2787 CenturyMartialArts.com
BC
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International Martial Arts Festival 407.897.6856 internationalmartialartsfestival.com
IBC
Retention Based Sparring - MAIA 866.626.6226 MAIAHub.com
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Satori Alliance 877.892.2345 kovarsystems.com
47
K & K Insurance MartialArtsInsurance-k&k.com Kennedy Industries 215.443.3313 kennedyindustries.com
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SuccessKit - MAIA 866.626.6226 MAIAHub.com
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Kinder Kicks 888.713.7565
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Tom Patire 888.238.7287
TomPatire.com
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MADrills - MAIA 866.626.6226 madrills.com
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UFC
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MAIA Elite - MAIA 866.626.6226 MAIAHub.com
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RainMaker 888.293.0972
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Zebra Mats 866-470-9002 zebraathlectics.com
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D E S A NB
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moves by taking turns Learn and practice both offensive and defensive sparring partner. Clearly and openly communicate with your
g arrin o SpRETtE NTION! t e Gear up and keep coinmmind these importan parts of sparring BASED Wel by progressive Remember: Winning in sparring is determined improvement over time, not matches won.
SPARRING
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target. Improve timing and distance against a moving Gain control of body, mind and emotions. insparring. dful within the rules of Develop the abilty to react to realistic scenarios Learn accurate offensive and defensive moves. as respect for others. Increase self-repect and confidence, as well
1. 2. 3. 4. 5.
RE
— Dave Kovar 8th Degree Black Belt Multiple school owner, world-renowned trainer & instructor
R I M E
ain PRIM
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STUDENTS
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© us personal involve serio . activities which can in such activity cipation high risk ent parti ring is a n and stud e that spar contact instructio for nond and agre d with the is intended understan act and associate ring you target (non all risks ental cont n in spar with the me incid uctio act assu of instr ing cont in case voluntarily By providing 1” of mak of safety nts. You s within a margin participa come to ides y that e ve injur gear prov t contact). rolled strik n, cumulati sparring power (ligh nt as a cont concussio rstand that is defined speed and of equipme including ssly unde percent sparring A full set the head You expre than 30 contact sports. blows to guard, and only. Non, mouth in contact e at no more lting from tion pads strik resu d sparring rolle each forearm participa us injuries or a cont nt before shin, and result from ent serio contact) equipme can prev nt. wraps, foot, s that can nt. Inspect equipme headgear ional force gloves, hand g this equipme ly fitted d that no d with rotat ding headgear, or improper ite usin understan associate ified desp inclu r ies s mod You also occu may a, and injur cipants at all time Do not use injuries ediately. brain traum and neck all parti ce it imm worn by , face, eye, and repla us head should be discard ction. Serio in any way, groin prote damaged becomes MAIA,LLC. use- If it © 2015 City, Ok
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