wupwup fashion lookbook

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wupwup fashion »s tore.wupwup.com «


here’s a slogan that keeps extending it’s area in many senses. not only geographically and intellectually, but cognitively too. rather than a tagline it has become a vision that carries more and heavier than visible. »dancing is also sport« isn’t a call or a manifesto to a life of pure pleasure and recreation, but it is rather an understanding that the »wupwup family« has introduced to people of a similar perspective. the intention is to generate an environment of collective art and design without genre boundaries for individuals to gather in and have a common base to appreciate the taste of aesthetics. combining music, fashion, visual arts and design in general, »wupwup« is originating an opportunity of free expression for those who have much to say in their own artistic language. the tees and bags with the catchphrase »tanzen ist auch sport« at this point became a uniform for different identities of individuals who can find a part of themselves in this vision. from berlin to tel aviv people are united homogeneously under this slogan to perform, produce and perceive art without disregarding the fact that entertainment is a significant way to get a kick out of life.

see, hear & feel more on »www.wupwup.com«














wupwup fashion »s tore.wupwup.com «

lookbook by KIKTOR&VAMILA »www.kik tor -vamil a .com « with brave participation o f jasmine deporta introduction by fatoȘ erhuy

see, hear & feel more on »www.wupwup.com«


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