BRAND GUIDELINES
Brand Guidelines
This identity guideline is a tool designed to project the image, values, and aspirations behind the brand.
Content 01
INTRODUCTION
02
Logo
03
Logo Color Variations
04
Brand Colors
05
Corporate Fonts
Brand Guidelines
About this brand We help our clients make intelligent decisions through a powerful combination of disciplines including business advisory, data science, artif icial intelligence and people engagement
Our mission is simple. No more bad decisions.
DECISION AGENCY
Brand Guidelines
Logo Identity
This is the only logo we use ,we there is colored background !
Brand Guidelines
Logo Variations
These are the logo variations for use on BLACK and WHITE background.
Brand Guidelines
Brand Colors #487885
FOR WEB USE
FOR PRINTING USE
R: 72 G: 120 B: 133
C: 46 M: 10 Y: 0 K: 48
FOR WEB USE
FOR PRINTING USE
Teal
#ffed00
R: 255 G: 237 B: 0
C: 0 M: 7 Y: 100 K: 0
yellow
Brand Guidelines
#79797b
FOR WEB USE R: 121 G: 121 B: 123
FOR PRINTING USE C: 2 M: 2 Y: 0 K: 52
Gray
#ed6ca5
FOR WEB USE R: 237 G: 108 B: 165
FOR PRINTING USE C: M: Y: K:
0 54 30 7
Pink #38435b
FOR WEB USE R: 56 G: 67 B: 91
Dark blue Brand Guidelines
FOR PRINTING USE C: M: Y: K:
38 26 0 64
Corporate Fonts AVENIR Typography for PRINT
Headings Large and Light SUBHEADINGS CAPS, WIDER TRACKING AND SEMIBOLD Body text regular weight Minature text BOLD AND AS NEEDED
Brand Guidelines
ROBOTO Typography for WEB
Headings Large and Light 10
SUBHEADINGS CAPS, WIDER TRACKING AND SEMIBOLD Body text regular weight Minature text BOLD AND AS NEEDED
Brand Guidelines
Contact info:
Brand Guidelines
Brand Guidelines