Broadcast 5 July 2013

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www.broadcastnow.co.uk

5 July 2013

STUDIOS

INTERVIEW

IN FOCUS

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Page 18

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Who’s spending the money?

YouView chief exec Richard Halton: the future is now

Top Of The Lake: Jane Campion’s vision for TV

Frow: ‘no formats, no twists, no nonsense’

ITV2 wins Channel of the Year BY JAKE KANTER

BY PETER WHITE AND CHRIS CURTIS

Director of programmes Ben Frow is to radically overhaul the Channel 5 schedule, shifting acquisitions to 10pm and playing new kinds of original commissions at 8pm and 9pm. Frow told Broadcast’s Commissioning & Funding Forum that C5 would reduce its reliance on onscreen experts, and shy away from heavily formatted shows, which he claimed were dominating TV but leaving viewers cold. “I don’t want programmes that are tricksy or derivative. I don’t want formats, unless the format is so light it doesn’t distract, and I don’t want any experts,” he said. “Nowadays there are so many experts, the experts have become gameshow hosts, participants in reality shows or are advertising yoghurt.” He later clarified that ob docs featuring professionals in their work environment would remain on the channel, but that experts using their skills to redesign a property or rejuvenate a struggling restaurant would no longer feature. C5 is also dropping long-running factual strands Revealed and Extraordinary People, although history and shock docs – or pop docs as Frow prefers to call them – will remain key to the schedule. “There will always be room for programmes about people with incredible stories, and we will be doing more history across the year. I just want more flexibility within the schedule, particularly in peaktime,” he said.

Frow: pledge for intelligent programming, and original commissions in peak

But he pledged to credit his audience with intelligence, and said he wouldn’t have commissioned Channel 4’s recent ratings smash The Man With The 10-Stone Testicles. “There’s a line we won’t cross at Channel 5. We may not be the most exciting channel at the moment, but we do what we do very well. I wouldn’t undermine that good work by going downmarket, doing sex, doing dogging.” He added that he was fascinated by audiences watching subtitled Danish drama or waiting eight weeks to discover the killer in Broadchurch. “Intelligent programming needs a great title to suck you in, but that doesn’t mean you shouldn’t dig deeper. There’s a hunger out there for intelligence, and viewers are prepared to put the effort in if there’s reward at the end.”

He cited examples of a forthcoming C5 season on money and a doc about Anne Boleyn, which will form part of a love season. The key peaktime change is that US imports, plus shows bought from Ireland and Australia, will air every day of the week at 10pm, with originations at 8pm and 9pm. “The days when you could pile up ratings by double-banking US crime dramas or stacking movies are fast disappearing,” he said. Frow also made it clear that 1.2 million viewers was a clear marker of success for C5 shows, and said he was on the brink of commissioning the channel’s first original drama in many years. ➤ For more on Broadcast’s Commissioning & Funding Forum, see pages 2, 4, 5 and 10

ITV2 was crowned Channel of the Year at the Broadcast Digital Awards as its breakthrough comedy Plebs also picked up a top award. ITV’s youth channel took home the biggest prize of the night after the success of shows including ITV Studios’ The Big Reunion and The Magaluf Weekender, which is produced by Twofour. Its other hit, Rise Films’ Ancient Rome sitcom Plebs, was named Best Scripted Programme at the ceremony at the Lancaster London Hotel on Wednesday. ITV2 last clinched Channel of the Year in 2011 – before director of digital channels and acquisitions Angela Jain had really made her mark on its output. Elsewhere, E4 won the Best Entertainment Channel title as brands including Made In Chelsea and The Big Bang Theory came into their own, while Channel 4 swept the board for its multiplatform content, with the likes of Foxes Live and The Great British Property Scandal named winners. ➤ For a full list of winners, see broadcastnow.co.uk and awards book inside

Plebs: Best Scripted Programme


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