WHAT YOUR
INVESTOR PITCH SHOULD COVER
PRESENTED BY NEW DELHI INSTITUTE OF MANAGEMENT
PITCH
How will you convince investors to put their money into your company? Develop an investor pitch that contains relevant information.
We listed what your pitch should cover in the succeeding slides.
Business Essentials On the cover slide, include the following: Business name Pitcher’s name and job title Contact information
Problem Tell your story. Here’s an example.
Evening parties usually serve alcoholic drinks. In 2014, 45% of vehicular accidents involved alcohol consumption. Issue: How to have fun in a party and still come home safe?
Solution How do you resolve the problem? Here’s a sample startup solution for the issue in the previous slide.
You drive to the party
You have fun
We pick you up You call us
We take you and your car home
Business Model How will you make money? Check some of the common financial models below.
FREE Freemium Donation
PAID Subscription License Fees
THIRD PARTY Advertisement Affiliate
Market
Who are your potential customers? How big is your market?
The bigger the market, the better.
Competition Who are your competitors and what makes you different?
Competitor 1 Feature A Feature B Feature C Feature D
Competitor 2
Your Business
Project Manager
Team
IT Professi onal
Sales Professi onal
Who are the people in your team?
Markete r
Custome r Support
Projection How do you foresee the growth of your business?
2015
2016
App Users: 1,000 Sales: $ 250,000
2017
2018
App Users: 5,000 Sales: $ App Users: 2,000,000 2,500 Sales: $ 750,000
Current Status
What have you accomplished so far?
How much do you need?
Where will the funding go?
LIFE’S A PITCH! “Ninety percent of selling is conviction, and 10 per cent is persuasion.” Shiv Khera
THANK YOU