Dynamic Events Limited

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INTRODUCTION

Dynamic Events Limited are a leading events organization company, catering for all types of Meetings, Incentives, Conferences and Events (MICE). With over fifteen years of experience, the Company is at the forefront of corporate business event organization, as well as a leading business publications and news portal, including publishing Malta’s prier business journal the Malta Business Review, which has an appeal to a diverse business, finance, banking, economic, EU, ICT, Gaming, manufacturing, industry, aviation, maritime and broad trading audience and corporate executives on a nationwide basis.

Dynamic Events Limited is a micro business partnership aimed at providing the best business and cultural events, with an A-Z service package. In order to reach its lofty goals, Dynamic Events Limited focuses on the mission behind the vision. It will take all the main entrepreneurs, C-Level corporates, managers, CEOs, marketers, employees, owners, founders, and vendors daily living the vision that reflect what our events represents. The vision manifests itself in three ways:

1. Be one of the top three event planning specialists in Malta.

2. Hold minimum 24 business and cultural events per year.

3. Produce the same high quality positive results to serve all the local business community, and generate awareness and response from overseas business visitors.

As business educators we mean to add dynamic, real-life perspectives to our events, also adding executive education, disseminating real-time and precise topical Information, offer resources and networking conferences that support participant-centered learning, the cornerstone of a teaching practice, and entertainment which stimulates entrepreneurial thinking and prepares them for future managerial decision-making.

The Company offers full event production and design, vendor contract negotiation, staffing, sponsor and media management, video production, and much more. Big brands turn to Dynamic Events Ltd when they need to create spectacular product launches, Instagram-worthy environments, and unforgettable “brand experiences.” This agency doesn’t produce run-of-the-mill events. Glance at their website and you will see the wide ranging business events they are capable of organising from 150 guests to 5,000 guests! These include cultural events, business award gala nights, musical and entertainment cultural events, business breakfasts, networking events, networking lunches or dinners, anniversary celebrations, conferences, seminars, workshops and also international exhibition s tyle events.

Dynamic Events Limited partners with clients to create first-class leadership development solutions for managers at all levels in various business organizations and also at government level. We leverage the management insight thought leadership, and expertise of DMPs/DMUs and influential business leaders, high profile authors to provide solutions that are relevant to today’s most pressing business challenges. For more than five years, we have developed and delivered innovative, creative and technology-driven thought solutions that drive meaningful business results.

Dynamic Events Limited is a high-end event planning agency that collaborates with individuals and corporate organizations. It is a reputed agency known for its stylish work combined with smart marketing. They provide strategy and logistical planning for all types of corporate events — conferences, diners, roll-outs, product launches, and more. “Every event begins with a story” is Dynamic Events’ motto. With their collaborative approach, they leverage deep insight into their clients’ desires to create signature events that tell a story. As experts in turning dreams into reality, they also help in strengthening and expanding their clients’ brands, creating new cultural events and bringing unique inspiration in everything they do.

Dynamic Events Limited’s main objectives are to create special events, including business and cultural events, which promote the entrepreneurial spirit and leave a positive impact on all those who attend such events. The company recognizes initiative at local or national level that promotes an entrepreneurial mindset especially among young people and women. We create and innovate through our events and campaigns to enhance the image of entrepreneurship and entrepreneurs, attract foreign business guests and to promote a culture that encourages creativity, innovation, promote the local arts and cultural activities, and risk acceptance.

For more information please visit our website at www.dynamiceventsmalta.com

leadership

MARTIN VELLA Managing Director

Following a successful career in sales Martin Vella kept on advancing into marketing and sales management, occupying executive level positions. Mr Vella holds a distinction in internationally recognised Higher Diploma Sales Management and Marketing accredited with The Chartered Institute of Marketers. He is also accredited with UEFAP academic writing. He has established himself as a leading business and current affairs journalist, researcher, writing and editing stories, features and articles for insertion within a variety of media including magazines, journals, newspapers and corporate publications.

Mr Vella has headed entire publications. Depending on the size of the newspaper, magazine or online publication, his role involves also staff and business management as much as editorial administration and execution. Martin has overseen the artwork design of an entire editorial lineup, dealing with those difficult decisions of journalism ethics and integrity. He has also obtained the International Honours Graduate Diplomas, particularly PR and Advertising, as well as achieving MBA graduation in business and sales management with the University of Cumbria in exclusive partnership with Robert Kennedy College. Martin has a vast

MARGARET BRINCAT Managing Partner

As a Director of sales and marketing with Dynamic Events Malta, Margaret Brincat is responsible for planning and implementing sales, marketing and product development programs, targeted toward existing and new markets. Margaret manages all employees of the department and is responsible for the HR performance, management, payroll and hiring of the employees within the Company. She is primarily responsible for successful launch and sales of all the publications of the firm and is also accountable for all the members in various publishing teams; providing vision and leadership to the entire organization, advising best business practice recommendations to management, as well as allocating resources to the division members,

ship

With offices in Birkirkara, Dynamic Events reach is widespread with a robust presence on both web and social media, such as facebook. Its leadership team is backed by the best storytellers, dot-connectors, trend-setters, industry experts and professional sales force. Dynamic Events is a trusted resource for its insider status, next-level strategy, and relevant brand partnerships, and its in-house cutting-edge MICE division navigates the dynamic business landscape with laser focus, organising some of the best and largest gala award business events ever held in Malta.

experience in implementing new successful marketing concepts, strategies and campaigns, is a professional freelance writer, business event organiser, and event moderator. He has written and executed strategic growth plans as a business consultant. His articles have featured in prestigious magazines such as The Economic Update, The Executive, Caterer Middle East, Hotelier, The Business Times, The Times and Malta Independent newspapers.

Martin has previously held executive positions with three growth stage companies and also was part of a turn-around team that successfully implemented new start-up campaign as an International Business Development Manager, being the first senior manager to generate a sale of over €100,000 for a Maltese corporate wear manufacturer from the Gulf region under the ERDF sponsored scheme in 2012. Mr Vella has also served as a special rapporteur for the EC with ICF MOSTRA and GOPA (SRB), which is part of ICF, a global consulting, communication and technology services provider with more than 5,000 professionals.

motivating various publications teams and acting as interface between the top management and the operations managers. Margaret is responsible for developing core people strategies to build upon Dynamic Events Malta’s workplace culture. She is passionate about workplace culture and creating an environment where employees can be successful and engaged. Her goal in this role has been to transform the company’s identity into a twenty-first century social business enterprise that creates value in the marketplace. Underlying this objective is the idea that, as Margaret says, “Better human experiences create more marketplace value.”

Dynamic Events has a team of communications professionals, led by our leadership, who are involved at every stage.

To identify and recognise successful activities and initiatives undertaken to promote enterprise and entrepreneurship

Dynamic Events’s main business activity is the organisation of MICE - Meetings, Incentives, Conferences & Events which successfully promulgate, recognize and celebrate best-inbusiness practices, role model business leaders, promote business enterprise and champion entrepreneurship and free enterprise standards.

The company caters for all types of business events such as B2B/B2C events, networking events, seminars, conferences, business breakfasts, gala business dinners and gala awards business functions, corporate events, association events, product launch events, private business functions, team building events, and trade exhibitions - such as the Gozo Expo 2019® and the Gozo Business Awards®. We connect senior business leaders to a dynamic series of networking business events and people sharing a common passion: excellence in leadership, good practices. sound management, networking and key entrepreneurship. Some of our in-house gala events

consist of Malta’s Best Bar & Cocktail Awards 2020®, Malta’s Gaming Excellence Awards®, Malta’s Best Entrepreneur of the Year Awards®, Malta’s Best-in-Business Awards®, Malta International Boats & Yachting Awards®, the Gozo Business Awards®, Malta Entertainment Awards®, and Malta’s Best Hairdresser & Barber of the Year Awards®.

These are all major awards, wherein the company indirectly employs over 200 workers for each event from catering, waitering staff to audio, visual, logistics, lighting, transport, entertainment artists, singers, musicians, magicians, bands, video animation and production team, technicians, event managers, cleaners, etc. we also organise forums such as Malta’s Real Estate Forum, Malta International Marketing Forum, Alternative Energy Forum and so on. All our major events are patronised by HE The President of Malta, as we organize and manage fund raising campaigns in all these activities for the Malta Community Chest Fund.

ENTREPRENEURSHIP IS NEITHER A SCIENCE NOR AN ART. IT IS A PRACTICE.

– PETER DRUCKER

To showcase and share examples of best entrepreneurship policies and practices

Supporting the development of entrepreneurship attitudes and skills is a timely issue, as many governments are looking for methods of achieving job creation and economic growth. Dynamic Events has been the pioneer to promote and celebrate entrepreneurship policies and best business practices, and was one of the first companies in Malta to recognize that entrepreneurship can be part of the answer.

Thus, we introduced Malta’s Best Entrepreneur Awards 10 years ago (then known as Malta’s Top Entrepreneurs of the Year Awards), and helped generating entrepreneurial attitudes, motivations, intentions and competences. The mandates of many organisations in the entrepreneurship eco-system, including government agencies and public organisations, are narrowly defined and objectives are often based on inputs rather than impacts or outcomes. For example, business incubators typically have mandates

of helping a fixed number of students, irrespective of the quality of support provided and the impact that the support has. Such a system creates an environment where actors only behave within the confines of their mandate because there are no incentives to do otherwise. As a result, there is no collective responsibility of outcomes.

Many business support organisations offer support for students who seek assistance in starting and developing entrepreneurial ideas and projects, including espaces tremplins, expaces entreprendre, business centres, incubators and a number of private sector supports. While these organisations offer an array of services, the offerings overlap substantially and a lack of co-ordination between organisations prevents the development of a cohesive system that supports students at various stages of business development.

promoting the entrepreneurial spirit

To create a greater awareness of the role entrepreneurs play in society

Through our events, through our website, through our publications, particularly the MALTA BUSINESS REVIEW and ACCOUNTANCY TODAY, we create greater awareness regarding the role of entrepreneurship and why this is important as it has the ability to improve standards of living and create wealth, not only for the entrepreneurs, but also for related businesses. Entrepreneurs also help drive change with innovation, where new and improved products enable new markets to be developed. Through our B2B and award gala programme and events, entrepreneurs showcase their creativity, innovation, flair, and best practices, while sharing their success and what makes them stand out as role models.

We help define and also celebrate winning entrepreneurs who all contribute towards the growth of our Maltese economy and thus have an important Economic role: entrepreneurs play an important direct and direct role in maintaining healthy economy. Paying taxes on time, helping employees maintain a standard of living, being a healthy part of the supply and demand chain of economics. These all form part of our criteria for entry of Malta’s Best Entrepreneur of the Year Awards, Malta’s Best-in-Business Awards, the Gozo Business Awards and Malta’s Gaming and Excellence Awards, which all create a greater awareness of the role entrepreneurs play in society.

So, there is a very important role for entrepreneurs as our events act as a platform for entrepreneur to spark further economic development by starting new businesses, creating jobs, and contributing to improvement in various key goals

such as GDP, exports, standard of living, skills development and community development, since our awards programme reward winning entrepreneurs, who in turn gain form the collateral benefits of winning, whereby they experience 30% additional business profit turnover as a direct result of winning, secure extra brand exposure and PR, gain further awareness through extra media, print, online, web and news coverage, thus increasing their chances to expand and this thanks to the awareness, recognition and responsiveness that our events and award programmes cerate and provide for entrepreneurs.

As a consequence A winning entrepreneur or business enterprise contributes to increasing the Gross Domestic Product (GDP) and income per resident, which results in economic growth.

Worldwide entrepreneurs also contribute to a country’s exports and improves the trade balance which is important in economic development. This has a multiplier effect.

Through the awareness our company creates not just in our events but also through the articles, high profile interviews, relevant thematic stories, case studies, features, special coverage, business stories and reports.

We increase the role entrepreneurs play in society thus instigating innovation, which is important to the advancement of society as it solves these kinds of social problems and enhances society’s capacity to act. It’s responsible for resolving collective problems in a sustainable and efficient way, usually with new technology.

Online and Social Media Services

• Website

• e-Commerce Website

• Facebook Ads

• Google Ads

• Search Engine Optimisation

• Email Marketing

• Other Services:

- Content Generation

- Web Optimisation

Branding & Design

Content Marketing

User Experience & Interface

Search Engine Optimisation

Email Marketing

Website Mobile Apps

DIGITAL PRESENCE

Social Media Marketing Paid Ads

Apple Operating System

Android Operating System

User Experience & Interface

Facebook Twitter

YouTube

LinkedIn Instagram

Google AdWords

Facebook Ads

LinkedIn Ads

Display and Video Advertising

At Dynamic Events, we put over 10 years of strategic insight and intelligence into everything we do. Employing our 360º Lifestyle Approach to brand building and Public Relations, our campaigns are focused, strategic and assembled to balance cost-effectiveness with positive results. That is the reason some of the most revered corporate brands turn to us — and return to us.

OUR POV

This is the age of transparency. The availability of information that consumers have access to is unprecedented. In a world of information overload we believe that a direct brand voice and openness cut through the clutter and provide a refreshingly informative approach to communications. We make sure substance is what defines style.

STRATEGIC APPROACH

We believe in taking a leadership position that will differentiate our clients and drive features, benefits and experiences to highlight something unique, extraordinary and ultimately newsworthy.

WE DRIVE AWARENESS & DESIRE

The state of communications today requires a dual approach in order to drive both brand awareness and consumer desire. We tell stories to promote visibility and recognition by consumers and the media. And, we amplify this through stories and tactics that help motivate purchase, interaction and likeability.

Prof. David J. Dingli Managing Consultant, Resource Productivity Consulting Services

DIGITAL & SOCIAL MARKETING

Social PR at Dynamic Events is goal driven and designed to support more traditional efforts through comprehensive media strategies that combine social, digital and influencer networks. Our social media campaigns help develop audiences and promote loyalty. We offer a full complement of services, including:

• Advertising & Media Campaign

• Print & Digital Strategy

• Content strategy and creation

• Editorial planning and execution

• Influencer and blogger outreach

• Event development and coverage

• Social media marketing

• Measurement and evaluation reporting

• Influencer, Event & Entertainment Marketing

What keeps Dynamic Events on the leading edge of the culturally current, relevant and ripe with opportunity? One key reason: the lasting relationships we’ve cultivated with tastemakers the world over. We make these influencers work for you whether interacting with consumers at sponsored events, or via involvement with organisations across lifestyle segments. Whether developing soughtafter events from conception to execution, attracting key influencers, securing top talent for spotlight performances, or delivering a celebrity host, our strategic relationships translate into more business and more success for your brand.

STRATEGIC ALLIANCES

As part of our 360° Business Approach to brands, we seek and build newsworthy alliances with influential personalities, businesses and organizations both within and outside our agency portfolio. We leverage the brand equity of those properties to position (or reposition) your brand, expose you to new audiences outside your category, and take advantage of new media opportunities. The results: reinforcing your brand relevance, capturing new markets, and providing consumer call-to-action.

MEDIA RELATIONS

Dynamic Events tells the right story to the right audience at the right time. Then we keep on telling it. Leveraging our 360° lifestyle approach to brand building and Public Relations, we explore each appropriate story angle and media outlet (international, national and local), based on brand news and differentiators, seasonal opportunities and cultural moments. The result: a broad base of media coverage that crosses multiple categories and touches consumers in a meaningful and motivating manner.

BRAND CONSULTING

Dynamic Events offers short-term and long-term brand consulting, as well as strategic plan development. Our efforts will strategically elevate your brand. Let us guide and/or implement your plan, with brand consulting recommendations that may include PR, advertising, SEO and SEM, strategic partnerships, event marketing, brand alliances, digital and social media marketing, brand extensions, spokespeople and brand ambassadors.

I’ve been involved with the Malta’s Best Entrepreneur of the Year Awards from the start and they really are the benchmark for entrepreneurial success in the Malta. It is fantastic to see so many great entrepreneurs being recognised for their successes and I am proud to be associated with the awards.

Dynamic Events takes corporate business marketing to new levels of effectiveness and efficiency. They delivered the right blend of strategy, integration, creativity and value to help our brand stand out in the industry. They also created a fantastic brochure for us that has stood above the rest on the global arena.

Tomasz Zalewski

Marketing and Sales Manager, Dakar Software System

Dynamic Events Ltd has established a-decade-strong reputation as a leading Corporate Public Relations agency that knows how to throw a game-changing event. From prep to PR to production to post-event momentum, Dynamic Events Ltd covers it all. In Dynamic Events Ltd’s variety of events hosted throughout the year, we bring together our clients, our employees and friends of our PR agency. We do not simply enjoy and love our events, we are married to them.

EVENTS PLANNING

• Event Budgets

• Event Plans

• Event Itinerary

• Programming

• Talent Sourcing

• Venue Sourcing

EVENTS PRODUCTION

• Front of House Management

• Front of House Direction

• Guestlist Management

• Red Carpet Management

• Seating Coordination

EVENT PUBLICITY

• Event Decks

• Event Promotion

• Event Pitching

• Media Outreach

• Press Handling

• PR Collateral

SPONSORSHIP OUTREACH

• Outreach Collateral

• Outreach Letters

• Relationship Management

• Sponsorship Decks

• Swag Bags Sourcing

Dynamic Events Ltd provides full-service events planning, production and design for all types of events. We are dedicated to producing only the highest quality of corporate and private events in Malta – making us one of the most sought after events producers in the industry today.

Malta’s Best Entrepreneur of the Year Awards are the most comprehensive awards program on the Island and evidencing some amazing entrepreneurial talent.

The Hon Profs Edward Scicluna Minister of Finance

DEBUTS IN MALTA

Forever and Ever With You is the debut single by Italian pop-lyric tenor Luca Minnelli, out in 2021 on all digital platforms worldwide. Minnelli invited two of the world’s biggest music icons to feature on the single: legendary Queen founder and guitarist Brian May and West-End and Broadway star Kerry Ellis. May both played on the track and co-produced it with Maestro Diego Basso, one of Italy’s most highly acclaimed orchestra directors. Starting on a new leg, Minelli’s glittering career was brought in style and in person to Malta, precisely at the Intercontinental Hotel, where the Venice born tenor gave a magnificent and stunning opera rendition, singing ‘Forever’, Caruso’s ‘O sole mio’, ‘Torna Surriento’, ‘Nessun dorma’, ‘Nel blu dipinto di blu’ and ‘Miserere’. Both enchanting and delightful, Luca Minnelli’s spectacular debut in Malta was presented courtesy of Dynamic Events Ltd. Minnelli will be performing live in Malta with a full concert repertoire, supported by local dancers, musicians and the Malta Philharmonic Orchestra on October, 22nd and 23rd. For more information please contact: Margaret Brincat Mob: 9940 6743; Email: margaret@dynamiceventsmalta.com

Event Organiser and Managing Director of Dynamic Events, Martin Vella with Luca Minnelli

24th JUNE 2022 INTERCONTINENTAL HOTEL

Some of the 500 guests attending the awards

From L-R: Jennifer Sanavio, Luca Minnelli and Margaret Brincat, Managing Partner of Dynamic Events

Tenor Luca Minnelli during his performance last Friday, 24th June 2022

EXCLUSIVE SPONSOR

Photography by Mark Pace

Hair & Beauty Tech team

Cristina Balaceanu (centre) and guests

Rocksteady Digital Agency and Broadwing Recruitment

Alison White and the White Heat Dancers

Carisma Wellness & Spa

Joseph Cachia & Son Ltd

Representatives from Juanafil Consultants

Marina Lomakina (right) and guest

Guesta from the EF Language School

From L to R: David Dingli, Maria Gabriele Doublesin and Gaby Dingli

Claire Bellizzi and Aaron Axiaq of Apex Group

Intercultural Consultancy & Training

Presentation of souvenir trophy to Luca Minnelli by Muriel Grech, Director of MG Projects

Alternative Technologies

Duet with Luca Minnelli and Marvic Baldacchino

EXCLUSIVE FOR MALTA

Internationally renowned Italian tenor, lyric opera singer exclusive for your special wedding day

2022/2023 Events

6th DECEMBER 2022

AWARDS 2022

Radisson Hotel St. George’s Bay

30th MARCH 2023

Grandmaster Suite Hilton Hotel, Portomaso

PR, marketing and brand capabilities

We create. You celebrate. We do all the work, and you get all the credit.

As your PR and media strategist, we will shape and maintain the image of your brand in the eyes of the various “publics” and the audience you wish to influence.

WHERE SOME SEE ONLY RISK, ENTREPRENEURS SEE OPPORTUNITIES.

team building &

agency partnership

We are committed to going over-and-above for our clients, providing also expert mentoring and team-building programmes. Our years of team adventure experience and knowledge means we are unique in being able to provide oneof-a-kind events that will leave your clients with memories to last a lifetime.

Throughout the activities the team will be guided and encouraged by our experienced guides and facilitators, building on their motivation, communication, confidence, inter-personal relations and problem solving skills. We can also have our team psychotherapists work with you during the event to offer guidance and coaching to your team on working to the best of their abilities.

We ensure your clients go home with a great sense of achievement, having practised and improved their team working skills and acquired the experience and tools to overcome challenges back in the office, all the while having a great day out!

Whether you are planning an event for 10, 100 or even 1,000+, we will handle all the details. Our friendly, professional staff works closely with you to understand your goals, and they will be with you every step of the way to ensure your team building activity goes off without a hitch.

YOUR PREMIUM BRAND HAD BETTER BE DELIVERING SOMETHING SPECIAL, OR IT’S NOT GOING TO GET THE BUSINESS.

– WARREN BUFFETT

WHAT DOES YOUR AGENCY NEED TO REACH THE NEXT LEVEL?

Dynamic Events is a full-service PR Agency that partners with brands-both established and emerging, corporations, local SME interests, national corporations and consumer companies, brands, start-up technology companies, highprofile individuals, regional businesses, and others to help them define and achieve their strategic PR goals. Resourceful, innovative and dexterous, Dynamic Events works hard, thinks big, and delivers successful results. We are known for needle-moving public relations programs, a novel approach, and innovative people who deliver measurable, gamechanging results. At Dynamic Events, we believe there is no one-size-fits-all approach. Each client’s needs are assessed individually and then team members devise smart, proactive campaigns that exceed expectations. In a constantly shifting digital world, where people are bombarded with information and news travels in seconds, Dynamic Events helps clients navigate ever-changing media, business, and consumer landscapes. We always approach work with a plan, with commitment, and every customer project is treated as our own personal project!

After a thorough analysis of the complete marketing and sales process, we found that by incorporating our proprietary Dual Approach marketing System, you can:

• Increase brand awareness

• Enhance and leverage word of mouth marketing

• Increase marketing ROI’s

• Streamline the sales and after sales processes

• Target new client segments, including the untapped local client base

By using this novel marketing and sales system, you can increase revenues by almost 40% and create an optimal environment for a sustained marketing campaign of future products and services.

PRICES & BUDGET

We have built and established our reputation by:

A) Delivering on what we promise

B) Delivering on time and on budget

Our dedication to our clients and leadership in the industry has been recognized; Dynamic Events is proud to win recognition and awards including Super Brands label recognition, and nominated named Agency of the Year for Malta’s Best in Business Awards 2016/7. Our full service marketing & PR firm specialises in a number of practice areas including B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Catering, Health & Wellness, Technology, Travel & Hospitality); B2B (Corporate Communications, Reputation Management, CSR, Sustainability Communications); Banking, Finance, iGaming, Real Estate, Hospitality, Travel, Tourism, Aviation, Shipping, Transport & Logistics, Oil & Gas, Public Affairs; Government Relations; and Crisis Communications. We have an unblemished track record of completing all our projects on time, and always on budget!

We needed a partner that could help guide our branding process. Dynamic Events’ strategic, data-driven, interactive approach was backed up with stellar customer service and outstanding creative content and design. An urgent business opportunity cropped up in Geneva and Dynamic Events produced, designed and delivered a 16-page corporate brochure, a one-minute corporate video of exceptional standards, and also rebranded our company logo in the span of only one week! The project finished ahead of schedule and on budget, and I could not ask for anymore!

Simon De Bono Managing Director, SIMON Estates

&

printing graphic

We work with you to ensure design layouts are visually striking, informative, intuitively easy to use and, above all, closely reflect your organisation’s brand values and design guidelines.

We provide design and print solutions that inspire people to connect. Our commitment to quality is obvious in our investment in technology and training.

GRAPHIC DESIGN

Our graphic design expertise is a blend of brand identity, strategy, creativity, user experience, functionality, graphics and typography. We enable you to present a polished, consistent, professional brand image every step of the way.

IN GRAPHIC DESIGN, FORM FOLLOWS FUNCTION

The slickest print piece, nicest trade show backdrop, most clever print ad or catchiest Web banner will ultimately fall short of the intended goal if it fails to integrate with the rest of your marketing efforts. That’s why we begin every graphic design effort with the View from 30,000 Feet, analysing from ground zero!

STRATEGY DRIVES DESIGN

We ensure that business goals drive creative – not vice versa. Armed with a strategic framework, we put our awardwinning creative team to work for you – building brand awareness and driving leads by delivering valuable content and outstanding design. Whether it’s print or digital, graphic design fully integrates with the rest of your marketing mix.

GRAPHIC DESIGN FOR ANY MEDIA

Over the years, we have designed and produced nearly every imaginable form of collateral – award-winning websites, attention-grabbing event or trade show displays, product packaging, print advertising campaigns, promotional videos, software user interfaces, brochures, datasheets, signage, multimedia white papers and more. And as catalysts for the process, we see every project through from beginning to end, from brainstorming, to concept, content, design, production and distribution.

production video

A corporate video is any non-advertisement video commissioned by a business, company, corporation, or organisation. Nowadays, the vast majority of them are published online on the business’ website and distributed through their social media channels and via email marketing.

WHAT ARE CORPORATE VIDEOS USED FOR?

Corporate videos serve many functions. The most common are:

• Staff training videos

• Safety videos

• Investor and shareholder relations videos

• Content strategy overview videos

• Product or service explanation videos

• Executive proposal videos

The 2 most common types are:

Corporate Brand Videos

A brand video is a high-quality clip that promotes your business by embodying its message and ethos without overtly selling the viewer a specific product or service. It is a powerful way of boosting your content and staying ahead of the competition.

Corporate Explainer Videos

An explainer video is a short clip that, more often than not, uses a narrator to concisely explain anything about your company, product or service. It is an extremely engaging way of communicating often complex messages to your viewers in a personal manner.

Corporate videos have become increasingly important in recent years because, as one HubSpot study found, 54% of consumers want to see more video content from a brand or business they support! So, if your business isn’t making them, you’re likely to fall behind in today’s digital climate.

WHAT ARE THE GOALS FOR YOUR CORPORATE VIDEO?

When starting out with your corporate video, one of the biggest mistakes you can make is failing to outline, or even know, what exactly you want your video to achieve. This makes it virtually impossible for a video agency to choose the best video style for you.

When starting out with your corporate video, one of the biggest mistakes you can make is failing to outline, or even know, what exactly you want your video to achieve.

Here are some of our top tips for filtering down production companies, as well as building strong working relationships with them:

• Study their portfolios and reviews to see if they have experience making similar videos and if they have worked well with some reputable organisations.

• Collate a few examples to help convey the video you have in mind.

• If you want to meet them in person, search only for ones in your area. For example, ‘Corporate video company Malta.’

• Brief them thoroughly on your key messages and brand ethos.

• On first contact, if they are already offering you a quote based on basic features/length, know that they are looking for a quick sale rather than a true collaboration to achieve real business results.

• Talk to the creative director as well as the salespeople to build a compelling script.

• Trust what your instinct tells you when dealing with the team. Are they enthusiastic, responsive, grasping your message, etc?

• Be open to their professional opinion.

• Be realistic with your schedule and budget.

products promotional

We keep an eye on all the latest trends and the hottest new branded products - making sure you don’t miss a trick when it comes to pushing your brand!

Whether you need to make an impact with branded swag at your next event or update your current branded material, we’re here to help. We provided a wide range of promotional products - from tried and tested favourites to innovative new trends - designed to put your company on the map.

CLOTHING AND APPAREL

We’ve got you covered. Ranging from caps and polo/t-shirts to corporate wear, we have a fantastic range of promotional clothing & accessory products. All items can be printed/embroidered with your company logo, simply pick your item of clothing, style and colour and we’ll get to work.

BANNERS AND ROLL UP STANDS

Custom printed banners are an ideal opportunity to get your company brand recognised and promoted on a massive scale, and are perfect for events, show, conferences and exhibitions. Give our sales team a call for any help or guidance you may require.

DISPLAY STANDS

Whatever your requirements, we have the right display stand for you. We have a solution for many different marketing situations. Some being ideal for exhibition and retail locations, while others are more suited to places such as museums or hotels.

EXHIBITION MATERIALS

We can supply a wide range of exhibition materials, from printed leaflets promoting your business, to branded items such as key rings, pen drives, stationery etc.

PERSONAL PROTECTION EQUIPMENT

We also supply ISO & EU certified disposable face masks, shoe covers, anti-fog protective face shields/masks, kids masks, cloth masks, gowns, infrared temperature reading thermometers made in the EU. Best prices according to quantities purchased – guaranteed products.

publications our

ADVERTISING WITH US

With our advertising packages we are also offering you optional value added packages based on block bookings and exclusivity or preferred partner basis as follows:

• The use of the digital e-version which goes to over 70,000 via e-newsletter.

• Exclusive distribution during all our events.

• Inclusion of your logos on our newsletter.

• Additional marketing/PR: digital e-version also online on The Malta Independent website, PR and advertising strips and write-ups weekly on The Malta Independent on Sunday, The Business Weekly Times.

• Free delivery to: all banks, all 4 and 5 star hotels, government departments, including digital version flip-over magazine.

• Free uploading on a separate dedicated icon our website and PLM website.

MALTA BUSINESS REVIEW

Malta’s premier monthly business and economy publication

THE ACCOUNTANT

The No 1 accountancy, tax, legal and audit publication in Malta

MAINSAIL

Foremost quarterly boats and yachting magazine with own customer base

SUNDAY TRENDS

A total different, modern, sophisticated lifestyle and fashion magazine for the modern Maltese with a strong focus on fashion, beauty, shopping and lifestyle trends

PROPERTY & LIFE MAGAZINE

Bi-monthly property, lifestyle, investments and décor magazine

today

Value added benefit: plus one month free.

Should you require production kindly contact us for details. All prices are per month basis. All prices exclude VAT.

study: case

SHIELD CONSULTANTS LTD

Major John Schembri, Managing Director of SHIELD CONSULTANTS LTD (offering operational risk management consultancy services) has seen his business go from strength-to-strength by being recognised as an awardwinning risk management consultant, best practice leader and award winning entrereneur of the year. He discusses the impact this has had on his brand and why it’s important to apply for awards, helping HIM to find widespread professional acclaim.

POSITIVE PR

Successes occur within companies all the time but regularly publicising these achievements often isn’t a consistent part of a business’ strategy. Award wins provide a fantastic opportunity to produce a newsworthy press release; consider your audience and who would benefit from hearing about the news and then distribute the information locally, nationally or to trade-specific publications. Not only does an award win, and the associated PR, publicly celebrate the accomplishments of you and your team, it seriously maximises the visibility of your brand. Plus, as the award process runs across several weeks, or even months, you’ve got a steady stream of updates to provide the press, keeping your brand in the public eye even longer.

Shield consultants use the platform and awareness they have built up thanks to award wins and recognition from our Best Entrepreneur of the Year Awards to promote their marketing campaigns.

GOOD FOR BUSINESS

Whether it’s industry-related recognition or a regional accolade, this does not just impress potential clients but suppliers too, along with anyone else who comes in to contact with your company for that matter. Winning a business award can open doors to getting new contracts, breaking into new markets and finding new supply chains. This has boosted SHIELD CONSULTANTS LTD credibility and people make the connection that if you are good enough to have won or be nominated for an award, you will be an efficient and dependable business to work with too. The business world is competitive no matter the industry you work in, so standing out to attract future clients is vital. Being known as award-winning is a great way to do this.

INCREASED MOTIVATION

Many of your employees are likely to have contributed years of their career to building our business with them. To see the positive impact of their work on the business as a whole is a great boost to team morale; award nominations and wins provide recognition for the team’s efforts. After all, our business wouldn’t work without them and who does not want to work for an award-winning company?

Award nominations give recognition to employees, showing that without them, you wouldn’t be valued within your field. Receiving a nomination for, or winning, just one award alone is enough to fill employees nominated for any company with invaluable motivation to successfully obtain more, driving the company’s progress moving forward.

ATTRACTING EMPLOYEES

Quality candidates in SHIELD CONSULTANTS LTD field have been instantly drawn to the award winning company; they want to work for the best of the best and with these titles SHIELD CONSULTANTS were able to attract the highest caliber of talent.

This then allowed SHIELD CONSULTANTS LTD’s reputation to grow even further, with outside businesses recognising the impressive talent filling their employee pool and as a direct result, their professional performance.

BENCHMARKING

As well as standing out and battling the competition, being an award-winning business created a benchmark which allowed SHIELD CONSULTANTS LTD to compete internationally. If you set yourself a high benchmark for the work you produce and your reputation in turn, the standard of your results will only increase. A positive result that every business strives for, awards are an efficient way of setting exceptional ongoing standards within your organisation.

MARKETING TOOL

Not only is winning an award great for morale, it’s been hugely beneficial to SHIELD CONSULTANTS LTD marketing strategy. Whether you are hosting an event for fellow businesses in your industry or creating email newsletters, having an award-winning stamp on their website gave the SHIELD CONSULTANTS brand credibility, proving they are a market leader.

NETWORKING

Not only have these accolades enhanced SHIELD CONSULTANTS LTD internal culture, but the increased interest in their company also allows for growth and expansion.

Adding credibility and solidarity to SHIELD CONSULTANTS LTD international presence, companies previously unaware of their brand trusted their capabilities after seeing the awards they have achieved. Meanwhile, SHIELD CONSULTANTS LTD’s achievements will allow them to consistently develop your business’ networking reach; as more companies than ever before engage in conversation, they will find more success at networking events closer to home. Awards enhance the company’s presence and trustworthy image, in every sense.

FAULTLESS ORGANISATION

Taking the time to monitor awards available to SHIELD CONSULTANTS LTD, relevant deadline dates and countless applications demonstrated the company’s ability to organise its own successful PR. Awards aren’t something that all businesses consider and implement. This success set SHIELD CONSULTANTS LTD apart, showing that they have the resources to invest in all of the ingredients that are important to a thriving, award-winning business. Drawing attention to the many different ways by which they enhanced their own brand, potential customers will feel that they can trust SHIELD CONSULTANTS LTD’s policies, procedures and results.

This trust will undoubtedly help to develop the relationships that SHIELD CONSULTANTS LTD share with clients, as they value their attention to detail and up-to-date monitoring of industry-specific developments.

A SOLID FUTURE INVESTMENT

In return SHIELD CONSULTANTS LTD budgeted more revenue to spend PR, media, advertising and events, thus the collateral benefits have a multiplier effect on the economy, helping it to grow due to more revenue being spent locally.