MDBC Magazine 2011 - 4 by Malaysian Dutch Business Council

MDBC

MAGAZINE Malaysian Dutch Business Council

Issue: 4th edition 2011

KDN No. PP11067/12/2011 (026729)

15 Anniversary th

MSAâ&#x20AC;&#x2122;11:

and the winner is... Dutch missions to MY

2011

2004

2003 1996

CONTENTS

MEMBERS’ NEWS

MDBC EVENTS

QUARTERLY

FEATURES

KLM, &SAMHOUD 9

15 ANNIVERSARY 5

MDBC SOCIAL 20

EMBASSY 19

DUTCH LADY 9

HR FORUM 15

MDBC SIP 23

MY in NL 29

BASIS BAY, ING 11

FISCAL BRIEFING NL 17

EU / EUMCCI 27

TBWA 31

SHELL, AKZONOBEL 13

NCIA BRIEFING 17

NEW MEMBERS 37

EXHIBITIONS 33

KPMG TAX BRIEF 25

CALENDAR 39

GREEN BOARD 35

From the MDBC Chairman

DEAR MDBC MEMBERS, FRIENDS AND CONTACTS, On the occasion of the 15th Anniversary of the Malaysian Dutch Business Council, we celebrate the healthy economic relations between Malaysia and the Netherlands that continues to provide the basis for MDBC’s extraordinary growth. Our membership now stands at 200 and we are confident that it will continue to grow in 2012.

Dato’ Jaffar Indot

With the large business network between the Netherlands and Malaysia, the MDBC is in a unique position to offer a strong

networking community to any Malaysian or Dutch organisation with bilateral trade or investment interests. Our contacts have expanded beyond our Council. We have built excellent contacts with fellow trade associations and with relevant Government institutions such as the Malaysian Ministry of International Trade & Industry, the Malaysian Investment Development Authority and Matrade. Our numerous activities have enabled our members to share valuable information and to build up a strong network of contacts.

Our Student Internship Program, which is in its 6th year, has benefitted more than 250 Dutch student interns, providing them with invalueable working experience in Malaysia. The inaugural MDBC Sustainability Awards 2011 had shown our initiative to facilitate the sharing of best practices in this most important field. In conclusion, I wish to record the appreciation of MDBC’s Board of Directors for the strong support of our members for our various initiatives that has made MDBC one of the most active Business Councils in the country. 3

th Anniversary Celebration

Wishes to thank our Main Sponsors: pantone 295

Co - Sponsors:

And Other Supporters:

With Official Hotel Partner:

th Anniversary Celebration

A special occasion for a growing and active organisation, the MDBC 15th Anniversary Dinner had it all! Held at the specially decorated Grand Nirwana Ballroom of Crowne Plaza Mutiara Kuala Lumpur, the 300 members and guests were kept busy with a varied program. In attendance were invited guests of MITI, MIDA, Matrade, EU Embassy, NTCC Bangkok and the MSA’11 judges. Guests were welcomed for the cocktail reception at the green photowall (set up by Eco-Outdoor) to take their pictures and offered special drinks and snacks while touring the MDBC History Boulevard which showcased MDBC’s milestones through displays, digital photoalbums, props and even by touchscreen, a presentation specially prepared by Lacodex. Several sponsors and partners of the event also presented their displays, often related to their sustainability activities. When the youth band Eco Drum Circle (compliments of Intermovers) commenced their performance, it was time to start the formalities. First up was our launching Patron, former Minister of International Trade & Industry YB Tan Sri Rafidah Aziz. Motivational as always, she spoke

on the strong growth in the Malaysian - Dutch bilateral economic relationship in the 1990s and 2000s. Together with MDBC Chairman Dato’ Jaffar Indot, Tan Sri Rafidah also gave special recognition and certificates of appreciation to our long-standing members. Dato’ Jaffar’s welcome speech and the MDBC History movie focused on the Council’s many achievements and special projects since our launch in 1996.

MDBC Patron and current MITI Minister YB Dato’ Seri Mustapa Mohamed gave praise to the MDBC for our supportive work to generate more Dutch trade and investment interests in Malaysia. Netherlands Ambassador H.E. Paul Bekkers, as Chief Judge, introduced the MDBC Sustainability Awards 2011 (MSA’11) and gave due recognition to all

Tan Sri Mohamed Basir, Dato’ Jaffar, Tan Sri Rafidah and Datuk Dr Rebecca St Maria receiving a briefing on Shell’s Eco-marathon vehicle

Special recognition by Dato’ Jaffar and Tan Sri Rafidah for the members that were part of MDBC’s foundation in 1996: KPMG, Océ, Shell, KLM and Guinness Anchor Berhad Bottom: Representatives from members who have been a part of the MDBC family for at least 10 years

submissions and especially the shortlisted nominations. Subsequently Bekkers and Dato’ Seri Mustapa made several trips to the stage to announce and award the MSA’11 winners in the 4 categories. You can read all about the MSA’11 event in the special supplement which is available with this Magazine.

In between the stage-activities, the Crowne Plaza Mutiara served dinner with particular sustainable elements, related to the selection and the origin of the menu items. Dinner was fittingly served on the elegant Wasara single-use paper tableware, which is sustainable and fully biodegradable. (Continued on next page)

Dato’ Seri Mustapa Mohamed looking at the pictures of the MDBC Patrons at the MDBC History Boulevard, together with Dato’ Jaffar and Marco Winter

th Anniversary Celebration

Other companies that contributed towards the menu of the evening included Guinness Anchor Berhad (Heineken), Prestigious Wines, Rochester, Go Fresh Pink Guava juice from Sime Darby Plantation and AVID Foodservices for the Gouda cheeses. At the end of all the formalities it was time to swing & mingle: not only the dessert bar was opened, but one of the most acclaimed jazz groups from the Netherlands, the Dutch Swing College Band, commenced their performance. With the sound perfectly managed by TwoSons Audio, several couples hit the dance floor until late in the evening! At the end of the evening, guests collected their goodies bags which included their photowall pictures, merchandise from TNT, ING, GoFresh and Dutch Lady, a “green weekend” offer of Crowne Plaza Mutiara and a very special book “Turning Green” by Green Merchant Chris Tan of Chur Associates.

The Dutch Swing College Band, here seen with special guest performer Michael Mantz at far right, providing a swinging finale to the evening

All ‘n’ all the MDBC 15th Anniversary Dinner and MSA’11 could be considered a grand success. Much appreciation goes to all companies and guests who supported the events.

The special Wasara biodegradable tableware

MDBC PREMIUM PARTNERS 2011

M A L AY S I A

Please also see pages 20 and 21 for more pictures. Photography services were provided by Winning Pose Photography and Sash Alexander Photography.

MEMBERS’ NEWS KLM Team wins National Lion Dance Championship peting for the coveted award of representing the nation for the World Championship in 2012.

KLM has for the last 2 years supported the Lion Dance Championship, a cultural and international sports event which requires high physical athletic and mental performance. This support continued for the National Lion Dance championship which took place recently at the Arena of the Stars, Genting Highlands - a showcase of the very best national lion dance teams from within the country com-

This colourful, exciting and exhilarating event, with a history spanning over 1500 years, did not fail to excite the thousands of eager fans who made a beeline to the venue to catch the action. Equipped with agililty, feline grace, speed and precision, the Kun Seng Keng Lion & Dance Association Muar which sported KLM’s colors and trademark emerged champions at the 15th Malaysia National Lion Dance championship 2011. Continuing the legacy of the Association for the 12th time, the Kun Seng Keng team beat eight other teams during the intense finals held on 20 November

&samhoud and “Young Leaders of Tomorrow” As part of a recent three day “Regional Leadership Development Seminar,” &samhoud, the Dutch headquartered international consulting company, took young leaders through an inspirational 4 hour session to motivate them to take their first steps in the journey of developing and living their own personal vision. Held from 28 to 30 October at the University of Nottingham Malaysia campus, the seminar featured

2011. The champions for this year’s National championships has earned themselves the ticket to represent Malaysia at the next World Lion Dance championship which takes place in July 2012. Besides enjoying the Lion Dance thrills, visitors to the Arena had a chance to be pictured in “Amsterdam” as they posed in front of a picturesque scenic backdrop of the famous Dutch canal houses of Amsterdam city.

Visitors to the event also had the chance to participate in entering their thoughts about KLM and the event via their entries into the KLM Malaysia facebook page after country manager Estee Ng and her colleagues rallied the crowd to wave their KLM hand fans into the air whilst their pictures were taken. The first 30 comments and the best 3 comments were awarded prizes at the KLM counter.

Dutch Lady’s New Office Warming Milk - Tail

over 190 delegates from AIESEC. Managing Partner of &samhoud Asia, Nur Hamurcu, said “We were very enthusiastic to collaborate in this event. We usually run Vision programs for the leaders of major corporations as well as organisations and we are excited to be offering this on a voluntary basis to these young leaders as we see it as an investment in the future leaders of tomorrow.”

Some of the delegates from the Regional Leadership Development Seminar

A view of the new office Bas van den Berg with MDBC Directors Jan Soer and Datuk Merlyn Kasimir about to pour the milk - tails for guests.

Dutch Lady Milk Industries recently opened its new corporate office at Quill 9 in Petaling Jaya. After a tour of the new office and a speech by Managing Director Bas van den Berg, guests were treated to an office warming milk - tail in lieu of the more traditional cocktail reception.

MEMBERS’ NEWS Basis Bay Launches European Office in Amsterdam In October, Green IT specialist Basis Bay opened its first European office in Amsterdam. In doing so, Basis Bay becomes the first IT solutions provider approaching Green IT from a holistic perspective to enter the European IT market. Basis Bay has fifteen years of experience with Green IT from the Asia-Pacific market, and consequently has a proof of concept rarely seen in Europe. Basis Bay’s Chief Executive Officer Dato’ Praba Thiagarajah explained that the Netherlands provides a strategic location as an entry point into Europe. He added that the access to multi-lingual human capital and the continued assistance from the Netherlands Foreign Investment Agency (NFIA) made the Netherlands his preferred choice. Basis Bay supplies a wide range of Green IT solutions and services including Green Data Centres, Cloud-based solutions/ IaaS, managed support services, enterprise hardware planning and Green IT consultancy. Launching Basis Bay’s GreenIT magazine, from left: Marketing Communications Manager Farina Farid, Malaysian Ambassador to the Netherlands Dato’ Dr. Fauziah Mohd Taib and Dato’ Praba

Basis Bay’s Green IT is not limited to Green IT products or reducing CO² emissions alone – it encompasses ’low hanging’ Green considerations for core IT infrastructure strategies. As such, the solutions and services offered by Basis Bay have each been developed through the years, with real client experiences which now act as classic Green case studies. “Many organizations are only involved in specific areas of Green IT but miss out on the bigger picture. There are many simple Green IT considerations that can be undertaken which could make a significant difference, not only from an environmental point of view, but could provide cost savings as well. We see Green IT not necessarily increasing OPEX and CAPEX,” said Dato’ Praba. “With the Dutch’ long-standing track record in Sustainability and Green best practices, I feel right at home here!” he concluded during the launch in Amsterdam.

Dato’ Praba and special guest Netherlands Amabssador Paul Bekkers at the launch function

ING Insurance Survey on Financial Planning Purchases

Dato’ Dr. Nirmala Menon, President and CEO of ING Insurance Malaysia

The latest insurance survey conducted by ING Insurance’s Dashboard research reveals that the average Malaysian middle-income earner is most concerned about planning for retirement. This is followed by family income protection and planning for his childrens’ education needs.

the Dashboard survey has been expanded to include the middleincome group to track insurancepurchasing behaviors across seven markets namely China, Hong Kong, India, Korea, Malaysia, Thailand and Japan to gain insights on the lifestyle choices of Asia’s middle-income earners.

Some 83% of Malaysian consumers indicated they believe there is a greater need now to protect their lifestyles compared to 12 months ago.

Across Asia, the survey revealed that the top three reasons for saving were to protect family income, followed closely by retirement planning and education. However, in Hong Kong and Thailand, purchasing a home and starting a business also takes priority.

Dato’ Dr. Nirmala Menon, President and CEO of ING Insurance Berhad (ING Insurance Malaysia), said ‘One must realize the importance of planning and saving for one’s own protection and that of their family. Early planning offers peace of mind as there is the assurance that the customer’s lifestyle will continue to be safeguarded especially during uncertain times,’ she said. Published for over three years, the ING Dashboard survey measures and tracks the sentiment and behavior of mass affluent investors across eleven markets in Asia Pacific namely China, Hong Kong, India, Indonesia, Korea, Malaysia, The Philippines, Singapore, Taiwan Thailand and Japan. For the first time in 2011,

On ING Insurance’s plans over the next two years, Dato’ Dr. Nirmala said the company will be focusing more on savings and wealth management products. ‘We will continue to roll out more products that are bundled with elements of protection as well as return on investments to meet our consumers’ financial planning needs’, said Dato’ Dr. Nirmala. ‘Ultimately customers want to be served well and it is our duty to leverage on all these opportunities created for us to go out there with the rights products to serve our customers better,’ she added. 11

MEMBERS’ NEWS PETRONAS & Shell Sign HOA for New Enhanced Oil Recovery Production Sharing On November 11, 2011, PETRONAS and Shell signed Heads of Agreement (HOA) for new enhanced oil recovery production sharing contracts. The HOA will see staged work activities and new investments from Shell and its joint venture partner PETRONAS Carigali Sdn Bhd (PCSB), to extend the life and increase the recovery factor of the Baram Delta (BDO) and North Sabah fields. The improvement in the recovery efficiency of the oil fields may result in an additional 90 to 100 kboe/d of oil production and extend the field life to beyond 2040. Peter Voser, Shell’s CEO, said: “This new agreement confirms Shell’s commitment to continue

investing in Malaysia and its position as a heartland for Shell. The agreement also provides an opportunity to work together with PETRONAS on building local knowledge and capabilities in enhanced oil recovery.” Shell Malaysia Chairman Anuar Taib added, “This development will positively impact Malaysia’s oil reserves and benefit the country as a whole, adding further value to the country’s upstream oil and gas industry. Shell, as a long term partner in Malaysia’s progress, is pleased to be able to continue contributing towards the national aspiration to become a high - income economy.”

North Sabah production sharing contracts, located offshore Sarawak and Sabah, respectively. The projected increase in the average recovery factor in the BDO and North Sabah fields will see a rise from 36% to 50%, adding significant value to the upstream industry in Malaysia sustainability over the coming decades.

The technology employed in the North Sabah fields could potentially lead to the first field- scale offschore Chemical EOR in the world. Peter Voser, CEO for Royal Dutch Shell PLC signed the agreement on behalf of Shell companies while Dato’ Shamsul Azhar Abbas, President and CEO signed for PETRONAS.

(seated, L-R): Dato’ Wee Yiaw Hin, Dato’ Shamsul Azhar Abbas, Peter Voser and Malcolm Brinded (standing, L-R): Nooruddin Abdullah, Michiel Kool, Anuar Taib and Ramlan Abdul Malek

The new agreement will build upon the existing BDO and

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Looking at the world from different perspectives opens up a world of possibilities. This is the driving influence for AkzoNobel’s Colour of the Year 2012, named ‘Tea Dance’ – a blushing, lively red shade that is at once whimsical and serious, dynamic and soft, thus bringing about the dominant concept for 2012 “Pos-

sibilities”. With the new Colour of the Year, 2012 will be a year of new and great opportunities. A year that will entail bigger and greater things; perhaps a new house, a better job, an addition to the family. All in all, 2012 will be a year that talks about anticipation and finding that greatness within amidst everything else.

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MDBC EVENTS

2nd Annual MDBC HR Forum Human Capital is the stock of competencies, knowledge and personality attributes embodied in the ability to perform labour so as to produce economic value. It has been, and will always remain, one of the priorities for corporations.

However, in order to improve productivity, companies must create a culture that grows leadership talent from within and provides employees with relevant development and training opportunities to help them to grow and advance their careers.

At our 2nd Annual HR Forum held at Crowne Plaza Mutiara Kuala Lumpur, MDBC invited the experts from Cubiks, KPMG, Randstad and TalentCorp to discuss increasing Human Capital through Recruitement, Assessment, Development and Enhancement of Talents, Attractive Remuneration, Engagement and Retention.

The development and retention of leaders within an organization is at the top of HR’s to do list this year. In fact, the Malaysian government is also keen to attract back local talents with high human capital that have gone overseas. It is these talents that are seen as having good potential for development into local private sector leaders.

Kicking off this forum, was Randstad’s Regional Marketing Director, Karin Clarke who provided us with a summary of this year’s World of Work Report. According to Randstad’s World of Work Report 2011/ 2012, the majority of employers surveyed (97%) say that filling critical vacancies created by employee turnover or business expansion is the biggest productivity challenge for the next 12 months.

To faciliate this aim, the government has established TalentCorp, which has been tasked with starting and facilitating initiatives that will help the country meet its talent needs. As mentioned by Bhavandeep Singh, Senior Manager Foreign Talent Facilitation during her introduction of TalentCorp to the MDBC community, Malaysia knows that in order for it to

Speakers Vincent van de Belt, Bhavandeep Singh, Andrea Chua and Karin Clarke during the forum’s panel discussion with moderator Marco Winter

achieve a high income status, they need to nurture and retain talent locally, attract back Malaysian talent as well as the best talents from the international market and ultimately, ensure that it is easy and desirable for these talents to stay in the country. One of the best ways to retain as well as develop leadership talent in your organization? Engage your employees. Andrew Chua, who is the Executive Director for People Performance and Culture at KPMG, shared their Best Practices in driving employee engagement. KPMG knows that in order to be the Best Firm and to help differentiate themselves from the other companies within the “Big Four”, they must have the best people; people with the knowledge, skills and determination to deliver above and beyond. To do this correctly, they had to engage people, do leadership role modelling, assess and develop skills and behaviours as well as implement formal structures and processes, all of which are interconnected.

Looking at this entire process from a bird’s eye view, organizations must hire the right people, identify and groom the future leaders of the company and retain those who perform well. Vincent van de Belt, Country Manager of Cubiks, shared some of the tips that his company focuses on. Top among these tips was that an organization’s best practice is to not copy your neighbour. Each organization is different and has individual needs. Essentially, it makes no sense to copy what your competitor is doing because your organization and specific needs are different. It is therefore important to make sure that a business finds a solution that meets their objectives, is in line with their own resources (in terms of time, budget and skill set), reflects the company’s culture and is appealing to the target audience. Getting the right candidate, engaging them, nurturing and teaching them leadership skills and rewarding them appropriately all lead to high human capital.

Room full of attentive participants at the 2nd Annual MDBC HR Forum in Crowne Plaza Mutiara, Windows on KL

MDBC EVENTS / MDBC PENANG Fiscal Developments in NL Briefing

Catering to the growing interest from Malaysian companies looking to expand / invest in the Netherlands, VoskampLawyers initiated a briefing for guests of the Malaysian Dutch Business Council (MDBC) and the Netherlands Foreign Investment Agency (NFIA) to help these companies stay abreast with developments in Dutch fiscal policies and the taxation system under the new Dutch Budget of 2012.

VoskampLawyers is a leading, international Dutch legal and taxation firm who recently opened its Kuala Lumpur office. The company specialises in integrated tax and legal advice on cross border transactions i.e. international taxation, crossborder corporate employment and commercial law, shipping and aviation law and international family law. With offices in the Netherlands, Malaysia and

Singapore, it is the largest Dutch law firm in the South East Asian region.

Kwee (Partner) and Barend van Drooge (Associate) of VoskampLawyers.

Entitled Tax and Legal Developments in the Netherlands 2012, specific topics covered were areas of taxation, social security and re-migration for companies and expatriates. Speakers during the half-day session were Gene

Held at The Gateway in TheAmpWalk KL, the event was well attended with strong participation from local companies eager to get more information on the proposed regulations and incentives in the Netherlands.

from left: Agnes Seah (NFIA), Marco Winter (MDBC), Gene Kwee, Barbara Voskamp, Barend van Drooge and Fuzet Farid (VoskampLawyers)

MDBC Penang: Briefing by NCIA The Northern Corridor Implementation Authority (NCIA) serves as a trusted partner of the Malaysian Dutch Business Council (MDBC) in its endeavour to promote trade and investment between Malaysia and the Netherlands, particularly in the Northern Corridor Economic Region (NCER), which includes the states of Penang, Kedah, Perlis, and northern Perak, covering an area of approximately 2.4 million hectares. NCIA was incorporated in 2008 under the Northern Corridor Implementation Authority Act to maximise the region’s economic potential through strategic socio-economic development programmes, and reduce income disparity among the different regions in the nation. In addition, NCIA acts as the regional enabler to transform the northern region into a high income, knowledgebased economy, in line with the Government’s Economic Transformation Programme to transform Malaysia into a highincome nation.

At a briefing session on 17 November convened at the iconic Eastern & Oriental Hotel in Penang, Dato’ Redza Rafiq, Chief Executive of NCIA, informed members of the MDBC Penang Chapter that NCIA would play the role of strategic business partner by ensuring the enabling environment for the Business Council to expand its business operations and linkages in the region.

He elaborated on NCIA’s roles, objectives, and key areas of focus, mainly agriculture, manufacturing, tourism, and logistics, and stressed that the authority actively engages with the public and private sectors, as well as the

Excellent crowd at this NCIA briefing session in Penang

academia and research institutions, to ensure the delivery of results. He further stated that NCIA has established various Centres of Excellence, such as the Centre of Excellence for the Electrical & Electronics sub-sector; the Centre of Excellence in Machinery and Engineering Support Services; the Collaborative Research in Engineering, Science, and Technology Centre; and the Centre of Excellence in Agriculture Biotechnology to strengthen the key economic sectors in the region, and position local industry players for global competition.

in the manufacturing and agriculture sectors, as well as in the tourism and logistics sectors. In addition, NCER is strategically located in the heart of the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT), which provides a wider market base for Dutch businesses. Deputy Head of Mission of the Netherlands Embassy Jan Soer with Dato’ Redza at the Q&A

Dato’ Redza further explained that NCER is well placed to lead the national transformation effort, given its inherent strengths 17

EMBASSY NEWS Economic Diplomacy Having used the summer months for preparation for the second half of the year, the months of September through November could rightfully be characterized as ‘eventful’. From an ‘economic diplomacy’ point of view, the Embassy team organised several events including ones in cooperation with MDBC. All aimed to promote Malaysian-Dutch trade and investment by showing what the Netherlands has to offer, exploring the needs in Malaysian and matching both of them. The first of this series of events in which the Embassy team participated was the International Greentech & Eco Products Exhibition & Conference Malaysia (IGEM 2011, 7-10 September). Following on the success of IGEM 2010, the Embassy team and Nollen Group (below) participated this year within the EU Pavilion. MDBC members Akzo Nobel, Basis Bay, Logica and Exteneo/Eco Outdoor were also exhibiting their eco-technological innovative products.

Fostering a bio-based economy in Malaysia further, the Embassy team continued helping Dutch and Malaysian partners in their

‘green’ journey alongside the ‘Maritime Science & Technology Conference’. Together with the Malaysian Shipowners Association and the Embassy team, Holland Marine Equipment organized an accompanying exhibition (12-14 September), showcasing Dutch eco-friendly innovative solutions to Malaysian maritime industry. Branded as ‘Holland meets Malaysia 2011’, this was certainly the case.

The Embassy participated in the EU-Malaysia Dialogue on Green Technology and Low Carbon Growth (12 October), aimed to share with Minister Dato’ Seri Peter Chin and officials from other Ministries our experiences with green energy and green tech measures that have proven themselves in the Netherlands and across the EU. Besides sharing a booth with the Netherlands Water House at the International Water Association Exposition (22-24 November), the most recent example of the Embassy’s efforts in promotion Dutch bio-based companies, products and services was seen during Bio Malaysia (21-23 November). Billed as the largest bio-technology event in the region, the Embassy colored the KL Convention Centre even more orange with its Holland booth, joined by the public private partnership BE-BASIC, DSM and Purac.

Welcoming Prime Minister Dato’ Sri Najib Tun Razak at the booth symbolized perhaps rightfully the partnership between the Netherlands and Malaysia and the numerous solutions the Dutch bio-technology industry has to offer to their Malaysian counterparts. Besides these ‘green’ and at the same time ‘orange’ activities, the Embassy facilitated other business delegations. First of all the Dutch Gas Turbine Association (DGTA) was welcomed again, heading a delegation for the Power-Gen Asia 2011 (27-29 September). At the exhibition, the various participating companies were able to showcase their expertise and solutions in the field of gas turbines for power generation at the single national booth: the Dutch one! (below)

The other business delegation visited Malaysia all the way from the southern parts of the Netherlands. Organized jointly with the Chambers of Commerce and Industry in Maastricht/Limburg, Aachen (Germany), Eupen (Belgium), Verviers/Liège/Namur (Belgium) and Hasselt (Belgium), the Embassy team welcomed 17 businessmen for the EU region Meuse-Rhine fact-finding mission (13-16 November). During their visit, the delegation explored the possibilities of strengthening the business relations between Malaysia and the intersection of the Dutch/ Belgian/German business community. Visits were made to amongst others MDBC and the Gateway, MIDA and Westport and experiences were shared with several MDBC members.

More Exhibitions pictures on page 31

MDBC SOCIAL MDBC 15th Anniversary Celebrations

MDBC SOCIAL International Supernetworking Evening II

15th Anniversary Celebrations (below)

Drinkers of the world, unite. Everywhere you go, you find the familiar sight of people savouring their Heineken, clanking the green bottles in merriment. Found in over 170 nations, Heineken is the worldâ&#x20AC;&#x2122;s No. 1 international premium beer. So come, the rest of the world awaits you.

STUDENT INTERNSHIP PROGRAM The Intern Interview - Frank Dekkers Frank Dekkers, a third year student Marketing Management at Windesheim University in Zwolle is currently in the final stage of his marketing internship at Eurogain Consulting Group. Eurogain Consulting Group is a business consultancy company which provides a variety of business services in the field of secretarial, legal, tax, training, outsourcing and business improvement advisory. During his internship, Frank had tasks such as maintaining the company’s social media presence as well as developing and executing new marketing campaigns. He was also responsible for giving company presentations and assisting in negotiations with international clients,

designing several advertisements for companies, being a committee member of the implementation of a web-based Virtual Corporate Secretary system (VCS) and making a strategic marketing plan for Eurogain. “I’m not considered as an intern but as a full employee of the company. My desk is positioned next to the office of our CEO which enables me to directly report about the ongoing projects and new developments in the marketing department. I found my internship at Eurogain very interesting, especially because of the very diverse work, the intense cooperation and the high involvement and responsibility you get in this company. I will definitely stay in touch with Eurogain in the future,” said Frank.

He also added, “I’m really thankful that we, as students, get this opportunity to go abroad and learn so much about new cultures, how business is conducted in Malaysia and are able to build a valuable international network. Because I aspire to an international career, this internship and experience abroad definitely

strengthens my skills and competitiveness on the labor market. Doing an internship in Malaysia is in my opinion a win-win situation for both student and company and it combines the good things of cultures, experiences and knowledge. I would definitely advise my fellow students to do an internship here!” Frank Dekkers at the Eurogain office

The Intern Interview - Nathan Kizilirmak Nathan Kizilirmak, an International Business & Management Studies student from Rotterdam University was offered an opportunity to work with one of the best-known and diversified Malaysian multinationals, the Sime Darby Group.

was nice, but not very helpful when you do not have previous experiences. Now when I recall I could say that this is the best statement I could get because I was challenged to think hard myself and do things I first thought I was not yet qualified for.“

Attached to the Group Sustainability & Quality Management department (GSQM), Nathan was also able to work as an Executive Officer for the Business Council for Sustainability & Responsibility Malaysia (BCSRM), as the Group Sustainability Officer is also President for BCSRM. BCSRM is a national organization comprising business leaders from various industries interested in responsible and sustainable practices in-line with the global sustainability agenda.

During his off time, Nathan also took the opportunity to discover the country as well as more of the region, even adding Hong Kong and Singapore to his “been there done that” list.

When asked what was the best thing he learned during his internship, Nathan said, “Pro activeness is what I acquired most during my work. Usually my assignments started with a statement, “You figure it out”, which 23

MDBC EVENTS - BUDGET 2012

2012 Budget Highlights 7 October 2011 Executive Summary * Double deduction is given on expenses incurred in implementing structured internship programmes, in participating in approved overseas career fairs and in awarding scholarships to Malaysian students. * Tax deduction is given on franchise fees paid for local franchise brands. * Late tax refunds by the Inland Revenue Board are subject to compensation of 2%. * Tax audit time bar is reduced from 6 years to 5 years from the date of assessment except for cases of false declaration, wilful late payment and negligence. Records shall contnue to be kept for 7 years. * Tax deduction is given for expenses incurred on the issuance of Islamic securities based on the Wakalah principle approved by Securities Commission (SC) or Labuan Financial Services Authority (LFSA). * Existing tax exemptions for the issuance and trading of non-Ringgit Malaysia sukuks originating from Malaysia are extended to Year of Assessment (YA) 2014. * 70% tax exemption on statutory income for 5 years is given to an approved Treasury Management Centre providing qualifying treasury services to its related companies. * 100% income tax exemption for 10 years for Kuala Lumpur International Financial District status companies. * Pioneer status or investment tax allowance is accorded to investors undertaking new investments in 4 and 5 star hotels in Peninsular Malaysia, providers of industrial design services and private schools and international schools registered with the Ministry of Education. * Extension of 100% import duty and excise duty exemption for new completely build up hybrid and electric cars to 31 December 2013. * Tax exemption under Section 54A of the Income Tax Act, 1967 (the Act) for shipping companies is reduced from 100% to 70% of statutory income. * Tax relief of up to RM 3,000 for contributions by individuals to SC approved Private Retirement Schemes. * Real Property Gains Tax at the revised rate of 10% is imposed on disposals within 2 years of acquisition. * 100% stamp duty exemption is given on loan agreements for the purchase of residential properties priced up to RM 300,000 under the Skim Perumahan Rakyat 1 Malaysia. Ong Guan Heng (Executive Director, KPMG Tax Services) providing the insights

Attendees listening to the briefing

Representatives of MDBC members who attended the budget briefing by KPMG asking questions on the changes in the 2012 Budget

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EU / EUMCCI Malaysia – EU Green Technology Dialogue On October 12, EU Ambassadors and the Minister of Energy and Green Technology, accompanied by 50 officials, held the second policy-dialogue meeting on green technology, with a focus on Low-Carbon Growth.

Presentations were also made by the EU Delegation and the Director-General of the Spanish Institute for Diversification and Saving of Energy on the EU’s strategy and measures taken towards a low carbon economy.

On the agenda was a review of Malaysia’s progress on the Feedin-Tariff scheme for renewable energy, due to commence on December 1 as well as the country’s preparations for a Low Carbon Green Growth Act, with the cooperation of Spain and the United Kingdom.

The Green Technology Dialogue, first initiated by the EU Delegation in 2009, aims to promote the green agenda in Malaysia as well as create opportunities for EU green tech firms via Business-toBusiness and Business-to-Government activities.

Participants at the Dialogue Minister Dato’ Sri Peter Chin and H.E. Vincent Piket

Legal Timber Forum In their fight against trade in illegal timber and timber products, and ultimately against deforestation, timber markets globally are increasingly looking at legality and sustainability requirements. The changing market conditions and recognition of Malaysia’s efforts to adapt, as a producing country, were reflected at the High Level Forum on Legal Timber and Timber Products, organized by the European Union Delegation to Malaysia and the European Forest Institute on November 17. Panellists at the forum were Minister of Plantation Industries and Commodities Tan Sri Bernard Dompok, EU Ambassador & Head of Delegation H.E. Vincent Piket, Norwegian Ambassador H.E. Terje Th.Nervik, Australian Deputy High Commissioner Jane Duke, Japanese Deputy Chief of Mission Koichi Ito and US Deputy Chief of Mission Lee McClenny. The panellists presented the developments in their respective timber markets with regard to

guaranteed legal timber and/or climate change-related forestry, and the policies to respond. H.E. Piket emphasised the importance of the EU Timber Regulation, which will enter into force in March 2013 and will prohibit trade in illegally harvested timber on the EU market. Since 2007, the EU has been in negotiations with Malaysia on a Voluntary Partnership Agreement (FLEGT-VPA), a bilateral timber trade agreement which would ensure a ‘green-lane’ under the Regulation for future certified timber exports.

Forum panelists, from left: Duke, Ito, Tan Sri Dompok, H.E. Piket, H.E. Nervik and McClenny

EU Ambassadors and VIP guests at the EU Pavilion at the Green Technology IGEM exhibition

The timber sector is one of Malaysia’s largest export earners, registering earnings of RM20.52 billion in 2010, up from RM19.5 billion in 2009. Malaysia’s three biggest export markets are Japan, the USA and the EU. Malaysian exports of timber and timber products to the EU amounted to RM2.6billion (650million Euro) in 2010. 27

MY IN NL Malaysia Week in the Netherlands Various Malaysian organisations in the Netherlands joined forces to organise an intense Malaysia Week last September. The Malaysian Embassy in the Netherlands, MATRADE, MIDA and Tourism Malaysia all played their role in the busy 1-week program.

lah Ibrahim and MIDA’s Roswaidin Mohd Zain. Furthermore, Eva Oskam of the Dutch Ministry of Economic Affairs, Agriculture and Innovation provided an update on the EU-Malaysia Free Trade Agreement talks. Theo Bark was moderator.

The program included business, social and cultural elements. All activities were organised at the Bel Air Hotel The Hague, where specially flown-in Malaysian Chefs provided a week-long serving of Malaysian dishes. This was supported by cultural shows by Orang Ulu, the indigenous tribe of Sarawak, Borneo.

(b) A Halal Forum, whereby speakers focused on the potential and challenges of the European and World halal markets.

The business opportunities seminars included 3 sessions: (a) Doing Business with Malaysia, chances and opportunities. Speakers were MATRADE’s Jami-

Speakers Jamilah, Roswaidin and Oskam

(c) A presentation and roundtable discussion on “Business Opportunities in Malaysia” The Malaysia Week in the Netherlands was aptly concluded with a Gala Dinner, an evening full with Malaysian delights, culture and entertainment organised by the Malaysia Association of the Netherlands.

Ingo Gravenberch (HQ Pack) and Fred Jan Weggen (Fontijne Grotnes) at the roundtable

Ambassador Dato’ Dr Fauziah Mohd Taib launching the Malaysia Week

Colourful at the Malaysia Gala: Marco Winter (MDBC), Nils Hijlkema (NIZO), Irene Reydon (Reydon HR), Ulu (Borneo), Erwin Grevers (Misan Logistics) and Ruud Liem (IRO)

Four wise men sharing their Dutch-Malaysian experiences: Pim ten Hoorn, Peter Noordermeer, Theo Bark and Michael Mantz

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Some see this as trash, visionaries see environmental change. Who would have thought that waste from our paddy fields could make a global impact? Well, the visionary mind of a Malaysian scientist did, by discovering a revolutionary method of producing Aerogel using rice husks. Aerogel is a high-tech insulator material that can help reduce energy consumption, but its high cost limited its use. This is where the discovery becomes such a breakthrough. Malaysian Aerogel or Maerogel costs 80% less to produce, making it so affordable that it can be used commercially. At TBWA-TEQUILA, we commend this effort to see beyond what others see. It’s an inspiring example of Disruption, our agency’s tool to help our clients discover new possibilities to seek a better way forward. It is a practice that helps us change the rules. A working methodology and a life view philosophy. It is the art of challenging conventional wisdom and overturning assumptions that prevent us from imagining visionary ideas. Disruption is a necessity for growth and a bigger share of the future. For every brand. In every category. If you’d like to see how we can help your brand disrupt your category, call Aaron Cowie at 012-201 3887 or email him at aaron.cowie@tbwamy.com. He’ll help you see things differently.

TBWA The Agenda Setting function of the Media In previous articles we’ve suggested that Social Media is about agendas; specifically, the manipulation of agendas, social and otherwise, in a manner that benefits us, our clients and their products or services. In this article we’ll take a look at the agenda setting function of the media, and why it’s important in this context.

tive change among individuals, to structure their thinking – has been labelled the agenda setting function of the mass media. … the mass media may not be successful in telling us what to think, but they are stunningly successful in telling us what to think about.” [Emphasis our own.] Quoted in Littlejohn, S.W, Theories of Human Communication, (USA, Wadsworth, 1983).

The Agenda Setting function of the media is not new – Shaw and McCombs introduced us to the theory as far back as the early 1970s, when they wrote that “Considerable evidence has accumulated that editors and broadcasters play an important part in shaping our social reality … this impact of the mass media – the ability to affect cogni-

In essence the theory suggests that there is a direct correlation between the rate at which a message appears in the media and the importance that we ascribe to it. Say it often enough, loud enough and with enough conviction, and people begin to talk about it at the office water-cooler, at lunch, and, dare we say it, in Facebook, Twitter and the rest.

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Put another way, the bigger the headline on the front page of the newspaper, the more likely we are to talk about it. The goal of any advertiser, therefore, must be to get their message in front of as many people, as many times, as possible. In old-school thinking this equated to multiple messages in multiple channels (TV, print, billboards, etc). We don’t have to point out that this is a costly way of doing things. The advantage of Social Media is that once we’ve seeded our message (assuming it’s interesting enough to garner attention), it (our message and by extension our agenda) is repeated over and over by our peers, thereby gaining salience.

There’s another very important aspect to this, and that’s the issue of authority and believability. Messages in conventional media channels are given more or less credence based on our own perception of those channels (we’re more likely to take seriously a New Straits Times article than we are a tabloid expose). In the Social Media channels, the messaging is coming from the most trustworthy source we know - us, our friends, and those whose opinions we value. The good news is that this approach ostensibly frees up resources to be spent on the creation of impactful assets, rather than being spent on expensive media placements. And that’s good for everyone.

EXHIBITIONS On page 19, in the article on Economic Diplomacy of the Netherlands Embassy, you have already read about the many exhibitions that saw participation of Dutch organisations or MDBC-members. Here are some more impressions.

The Holland Pavilion at the BIO Malaysia exhibition At IGEM 2011, clockwise from above: Basis Bay, AkzoNobel / Dulux, Eco Outdoor, Northern Corridor Economic Region, Logica.

Sime Darby’s Sustainability booth at IGEM

Kewlox Cabinets in HomeDec 2011 Kewlox Cabinets, a premier European storage furniture manufacturer and designer, launched its unique brand of multi-dimensional, interlocking cabinets at the HOMEDEC 2011 Expo in KLCC Convention Centre, Kuala Lumpur last October. Acting on an increased need for stylish and personalized highend storage solutions, Kewlox Cabinets has expanded its operations to Malaysia.

“I believe people want more thoughtful interiors that reflect themselves and are greenconscious while maintaining optimum functionality. Kewlox Cabinets simply ‘breathe’ design and great quality“, explains Jaap Snoeck Henkemans, CEO of Kewlox Cabinets Malaysia. “Not only do we ensure customers the highest quality material used, but we also provide a lifetime guarantee on the structure of the cabinets!” he added.

Kewlox Cabinets’ commitment to the environment is unparalleled, using only wood harvested from sustainably managed forests. Kewlox Cabinets are 100% recyclable and PEFC and FSC certified. Its sole production factory in Belgium has a near to zero carbon footprint by re-using production waste to produce its own energy.

Jaap Snoeck Henkemans and Cilia van Woensel at the Kewlox booth at HOMEDEC

LET’S GO FURTHER ON ONE LITRE OF FUEL. We must learn to use energy more efficiently. For 25 years, the Shell Eco-Marathon has supported teams worldwide who explore ways to maximise fuel economy. This year, the Shell Eco-Marathon will be brought to Asia for the first time. It will be held in Kuala Lumpur, Malaysia and will feature many teams from across Asia. Last year’s winner went 3,771 km on the equivalent of one litre of fuel. This spirit epitomises our relationship with car manufacturers, finding ways to make cars more efficient. And is typical of our ambition to help build a better energy future. Let’s go. www.shell.com/letsgo

GREEN BOARD Sustainability Reporting In the past, business sustainability was defined narrowly, limited to corporate social responsibility (CSR) activities, and the driving forces for sustainability were no other than reputational risks and regulatory requirements. Nowadays, business sustainability is a concept encompassing the three overarching aspects of environmental, social and governance. While most directors and managers believe that the strategic management of these three aspects will determine the longterm valuation of businesses, sustainability has become a business imperative to future success, driven from a business case, instead of a moral perspective. The concept of sustainable business has been strategically implemented globally, especially among developed countries such as Japan and various EU member-states, however, its adoption in Malaysia is still in an infantile stage. Even in the field of sustainability reporting, the level of practice in Malaysia has underperformed that of other newly industrialized countries1. Current State of Affairs In a survey of sustainability reporting done by KPMG International, 95% of the 250 largest companies in the world (G250) are currently reporting on sustainability. European companies are found to be the leaders of the practice with the United Kingdom having 100% reporting rate, the American, Middle-Eastern and African companies are gaining ground while Asia Pacific companies are lagging behind. In terms of industries, businesses which have potentially higher impacts on the environment and the communities such as the forestry, pulp and paper, automotive, and the mining sectors

are the ones leading in the field of sustainability reporting. On the flip side, the trade and retail sector as well as the transportation sector are positioned on the other end of the scale1. Intuitively, and as shown in the survey, listed companies have the highest rate of sustainability reporting as these companies are more regulated and are required to comply with the listing requirements of their respective stock exchanges1. Despite voluntary reporting being the theoretically ideal approach for companies to establish their own sustainability practices without limitations, regulatory-driven sustainability reporting remains the main impetus in most countries. For example, in Malaysia, the Listing Requirements of Bursa Malaysia Securities Berhad mandates listed companies and its subsidiaries to describe the CSR activities undertaken or if there are none, a statement to that effect. Data Integrity and Reliability of Report According to the Global Reporting Initiative (GRI), sustainability reporting “is the practice of measuring, disclosing and being accountable to internal and external stakeholders for organisational performance towards the goal of sustainable development”2. The key question is whether the reported data are measured accurately and are disclosed without being manipulated to provide a false impression. A recent research uncovered unsubstantiated claims and inaccurate data in the 4,000 CSR reports published globally over the last 10 years3. Such weak data accuracy and reliability has been common in sustainability reporting due to the unregulated en-

vironment, impeding stakeholders’ ability to correctly assess and evaluate the performance of the businesses.

An Integrated Reporting Framework was developed by the International Integrated Reporting Council (IIRC), which is an international organisaRaising the Bar: GRI and Inte- tion comprising leaders from grated Reporting sectors including corporate, Being the most established investment, accounting, securiframework, GRI Reporting Frame ties, regulatory, academic and -work has been the de facto standard-setting. The IIRC aims standard for sustainability re- to “create a globally accepted porting globally1. Despite being integrated reporting framework widely accepted and applied, the which brings together financial, GRI Reporting Framework is not environmental, social and govlegally binding and as such, is ernance information in a clear, often poorly applied and imple- concise, consistent and compamented. By and large, external rable format”4. The framework parties have been sought to pro- is currently being tested under vide assurance services in order the Pilot Programme which has to enhance the credibility and attracted the participation of improve the quality of the sus- countries globally. tainability reports. Given the aspirations towards such sophisticated reporting apWhile the uptake and imple- proach in the future, the practice mentation of sustainability is in of sustainability reporting will a sluggish state, the develop- see more growth and enhancement of the concept of sustain- ment. Apart from a continual rise ability reporting has found its in sustainability reporting worldway ahead whilst advancing into wide, the reporting environment integrated reporting – a more could also become more regucomprehensive and integrated lated into enhancing data credreporting approach which fac- ibility and reliability. Malaysian tors the environmental, social businesses should be more rigand governance aspects into the orous in their adoption, allowing financial performance and op- more time to adopt sustainable erations of the company. business practices in preparation should laws and regulations for international organisation comprising leaders from sectors including corporate, investment, accounting, As compared to regulatory, the convensustainability reporting be accepted introsecurities, academic and standard‐setting. The IIRC aims to “create a globally integrated reporting framework which brings together financial, environmental, social and governance tional financial and sustainabil- duced in the . The framework is currently being foreseeable future. information in a clear, concise, consistent and comparable format” ity reports, tested under the Pilot Programme which has attracted the participation of countries globally. integrated reports Given the aspirations towards such sophisticated reporting approach in the future, the practice of do not only present financial Contributed by: sustainability reporting will see more growth and enhancement. Apart from a continual rise in sustainability reporting worldwide, the reporting environment could also become more regulated into and sustainability performance Kasturi Nathan, Director, Climate enhancing data credibility and reliability. Malaysian businesses should be more rigorous in their adoption, allowing more time to adopt sustainable business & practices in preparation should KPMG laws and in a silo manner; it articulates Change Sustainability, regulations for sustainability reporting be introduced in the foreseeable future. and positions the performances Business Advisory Sdn. Bhd. of every aspect of the business, Contact Kasturi Nathan from financial capital to social Director, Climate Change & Sustainability capital, into KPMG Business Advisory Sdn. Bhd. the context of busiLevel 10, KPMG Tower No. 8, First Avenue, Bandar Utama ness model and strategy. Being a 47800 Petaling Jaya, Selangor more holisticPhone: +60 (3) 7721 3388 reporting method, Fax: +60 (3) 7721 3399 KPMG International (2011), KPMG Internaintegrated reporting provides tional Survey of Corporate Responsibility Regreater transparency and clarity porting 2011, KPMG International, 2011. Global Reporting Initiative (2011), Sustainto stakeholders, especially direcability Reporting Guidelines Version 3.1, Globtors and managers, concerning al Reporting Initiative, 2011. Faculty of Environment (2011), Doing good – the bigger picture of the busi- or just talking about it? Ralf Barkemeyer in the Guardian, School of Earth and Environment, ness and its strategic perforUniversity of Leeds, UK. http://www.theiirc.org/the-iirc/ mance and alignment. 4

The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavour to provide accurate and timely information, there can be no guarantee that such 2 information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act upon such information without appropriate professional advice after a thorough examination of the particular situation.

© 2011 KPMG Business Advisory Sdn Bhd., a company incorporated under the Malaysian Companies Act 1965 and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative, a Swiss entity. All rights reserved.

KPMG International (2011), KPMG International Survey of Corporate Responsibility Reporting 2011, KPMG International, 2011. Global Reporting Initiative (2011), Sustainability Reporting Guidelines Version 3.1, Global Reporting Initiative, 2011. 3 Faculty of Environment (2011), Doing good – or just talking about it? Ralf Barkemeyer in the Guardian, School of Earth and Environment, University of Leeds, UK. 4 http://www.theiirc.org/the‐iirc/ 2

NEW MEMBERS

Biodome Asia Sdn Bhd

Eco Outdoor Sdn Bhd

Sime Darby Holdings Berhad

A - 07 - 05, Empire Office Empire Subang, Jalan SS 16 / 1 Subang Jaya 47500 Selangor

35 Lorong PJU 1/46B Damansara 47301 Selangor

19th Floor Wisma Sime Darby Jalan Raja Laut 50350 Kuala Lumpur

Tel: 603 - 5880 6704 Fax: E mail: Website: www.biodome-asia.com

Tel: 603 - 7450 1585 Fax: Email: info@ecooutdoor.com.my Website: www.ecooutdoor.com.my

Tel: 603 - 2691 4122 Fax: 603 - 2698 7398 Email: communications@simedarby.com Website: www.simedarby.com

Corporate Representatives: Yoong Huey Yee, Business Development Manager Jade Cuprys, Office Manager

Corporate Representatives: Chris Kooijman, Director Gavin Watson, Operations Director

Corporate Representative: Mark Wong Joon Loi, Head, Sustainabiliy Reporting

Business Activity:

BIODOME Asia is the regional headquarters for UK based KIRK Environmental. We are an independent specialist contractor for Anaerobic Digestion and Biogas Capture Equipment with more than 35 years of extensive experience and knowledge of managing projects worldwide.With projects built in Australia, South Korea, Philippines, Vietnam, Fiji & more, the potential in the region was not lost on KIRK Environmental.

Eco Outdoor Sdn Bhd is focused on bringing to market Outdoor Lifestyle and Water Management Solutions based around sustainable design and materials use for the commercial and residential market.

Sime Darby is a Malaysian based diversified multinational involved in key growth sectors, namely Plantation, Property, Motors, Industrial Equipment and Energy & Utilities, with Healthcare as a growing business.

We believe sustainability and sophistication arenâ&#x20AC;&#x2122;t mutually exclusive ideas any more. We approach the work we do with a fresh outlook, great concern for fragile natural resources and a passion for originality. We work closely with architects and design professionals and see the design process as an opportunity for a close and collaborative interaction to get the best results when realizing these projects.

Founded in 1910, its business divisions seek to create more positive benefits in the economy, environment and society wehre it has a presence.

The equipment that BIODOME Asia provides is cutting edge in the capture of biogas as compared to standard practices and has numerous benefits such as smaller project footprint, less materials consumed, long operating lifespan with little maintenance and more efficient operational standards.

Individual Members

Charlotte Donvang Flamboyantly Colourful Visionary 23 Lorong 2C Taman Hillview 68000 Ampang Tel: 6016 - 301 8081 Fax: 603 - 4260 3462 E mail: charlotte@donvang.com Website: www.donvang.com

Stephanus Suriadjaja Tel: 6016 - 321 4284 E mail: stevie_aim@hotmail.com

With a workforce of over 100,000 employees in over 20 countries, Sime Darby is committed to building a sustainable future for all of its stakeholders.

L e a din g th e u ps tr e a m oil & g a s in du s tr y w ith n e w te c h n olo g ie s a n d in n o v a tiv e s pa tia l con ce pts , F r a m e s h a s e x pe r ie n ce d u n pr e ce de n te d gr ow th . F ou n de d in 1 9 8 3 , F r a m e s h a s r e m a in e d a n in de pe n de n t c om pa n y . W h ile w e o pe r a te w or ldw ide , w e a r e h e a dqu a r te r e d in T h e N e th e r la n ds w ith r e g io n a l o ffic e s in G e r m a n y , U S A , M a la y s ia , A bu D h a bi, B r a z il a n d I n dia . Frames offers Design, Fabrication, Supply and Guarantee of complete process and control systems and packages to the upstream oil & gas industry including FPSO, SPAR, TLP, Semisub, Fixed Platform, Monopile etc. production facilities. In addition to the system supply, Frames provides the field support personnel to effectively integrate and/or start-up the system in client's plant on the jobsite. The Frames Group consists of four primary technology centers each providing engineered and custom build packages: F low c on tr o l & s a fe g u a r din g • Wellhead Control Systems • Subsea Hydraulic Shutdown Systems • Hydraulic Power Units • Hydraulic Cargo & Ballasting Systems • Integrated Valve & Control Packages • Valve Automation & Control • Chemical Injection & Distribution Systems • Methanol Injection & Distribution Systems • Workover Control Units • Services & Commissioning G a s a n d liqu id tr e a tm e n t s y s te m s • Gas Treatment Systems (Low Temperature Separation, Glycol, Amine, Alumina, Silica Gel, Molecular Sieves) • Glycol Regeneration Systems • Amine Regeneration Systems • Methanol Recovery Systems • Glycol Desalination Systems • Overhead Vapor Combustor Systems • HC Liquid Treatment Systems (Alumina, Molecular Sieves) • Heater Systems • Fuel Gas Conditioning Systems S e pa r a to r s & in te r n a ls • (Skid-mounted) Multi phase Separators • Production, Test & Filter Separators • Scrubbers • Slug Catchers • Skimmer Tanks • Closed Drain Vessels • Coaslescers S w e e te n in g a n d s pe c ia liz e d g a s pr o c e s s s y s te m s • Sour Gas Treatment • Desalination of Glycol & Amines • Specialized Gas Treatment Systems H ea t ex cha ngers • Shell- & tube Heat Exchangers • Air-cooled Coolers • Pressure Vessels

L e a din g in O il & G a s T e c h n o lo g y

T F E I

F r a m e s H e a dqua r te r s P.O. Box 21 2380 AA Zoeterwoude The Netherlands +31 71 58 118 00 +31 71 54 144 84 info@frames-group.com www.frames-group.com

Frames Asia Pacific Sdn Bhd Unit A - 36 - 3, Menara UOA Bangsar 5 Jalan Bangsar Utama 1 59000 Kuala Lumpur

T +60 3 2284 0822 F +60 3 2284 9822 E j.mooijer@frames-group.com

BOARD OF DIRECTORS MDBC Board of Directors Dato’ Jaffar Indot (Jepamajosa Sdn Bhd), Chairman Mr. Bas van den Berg (Dutch Lady Milk Industries), Vice Chairman Mr. Remco Koster (Woodwing Asia Pacific Sdn Bhd (MSC)), Treasurer Mr. Marco Winter, MDBC Executive Director Mr. Jack Ang (Markant (M) Sdn Bhd) Mr. Jan Soer (Embassy of the Kingdom of the Netherlands) Datuk Merlyn Kasimir (former CEO of Matrade) Ms. Sandra van Hellemond (quality people asia) Mr. Jan-Willem Smulders (AQ Services International) Ms. Barbara Voskamp (Voskamplawyers)

CALENDER OF EVENTS Tuesday 17 January 2012 6.30pm

MDBC New Year reception Exchange Trade Centre international

Wednesday 1 February 4.00 pm

World Press Photo - briefing & tour Kuala Lumpur Convention Centre

Thursday 9 February 2.00 pm

M4M Business on the Go

Honorary Board Member H.E. Mr. Paul Bekkers, Netherlands Ambassador

Wednesday 15 February

MDBC Patrons

10.00 am

Y.B. Dato’ Sri Mustapa Mohamed, Minister of International Trade & Industry Y.Bhg Tan Sri Rafidah Aziz, former Minister of International Trade & Industry

Saturday 10 March

Malaysian Dutch Business Council MDBC @ The Gateway The AmpWalk, Lot 2.01, 2nd floor, 218 Jalan Ampang 50450 Kuala Lumpur Tel : 603 - 2163 4933 Fax : 603 - 2163 4934 Email : info@mdbc.com.my Website : www.mdbc.com.my

MDBC Penang: visit to KULIM High Technology Park

MDBC Penang: World Press Photo - launching and reception

Thursday 22 March 6.30 pm

Interchamber Guinness Anchor Tavern

Saturday 31 March Earth Hour MDBC members will receive personal invitations for the above functions by email once all details are confirmed. All events to be reconfirmed.

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Being there for your business Value creation comes from valued partnerships Exact Software (M) Sdn Bhd A-6-1 & A-6-2 Northpoint Mid-Valley City No. 1 Medan Syed Putra Utara 59200 Kuala Lumpur Telephone: +603 2081 6888