Expand your potential

Expand your potential

Your Question How can we create innovations which inspire our customers?

How can we improve the performance of a specific product or service?

How can we simplify our processes and focus on customer needs?

How can we communicate more effectively with our customers?

Our answer Take a fresh look at your customers and learn.

Create experiences instead of products.

Connect your knowledge about the customer with the creativity of your company.

Use the new business case as driver for innovation and development

Think big and discover new markets.

Your benefit An experience portfolio which gives more value for customers and company.

High customer satisfaction and strong customer relation.

Effective process management.

Innovations full of meaning.

Inspired team work.

The new business case Is based on the unmet customer‘s need.

Balances needs, market opportunities, solution, benefit and competition.

Is inspiring and facilitates powerful decision making.

Supplies the company with the drive to innovate.

Is nothing for financial wizards.

Explore your customer

-Observe the customer and understand his needs -Tell the story of the customer -Identify the resources of the customer

Prototype your offer

-Build the future immediately -Learn while creating the future -Give and use powerful feedback

Our method: the four skills of Experience Design

Reframe your strategy

-Identify and realize new market opportunities -Focus strategic thinking on customer needs

Use the energy of the team

-Boost multidisciplinary team work -Reduce complexity -Focus on solutions and not problems -Let flourish creativity

Innovation with Experience Design

Research Understanding

Inspiration Integration

Model thinking Prototypes

Implementation: the future is now

Innovation old school

Problem

Solution

Contact Mensch Design Innovation GmbH Matthias M端ller, MSc. mueller@mdii.ch +41 79 570 09 64 www.mdii.ch http://twitter.com/brainguard