Meagan Floris Portfolio by meaganfloris

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SELECTED WORKS OF MEAGAN FLORIS

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B F A P O R T F O L I O 2 017—2 02 1

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B F A G RSAEPLHEI C TDEEDS W I GONR K S O F M E A G A N F L O R I S PORTFOLIO B F A P O R T F O L I O 2 017—2 02 1

Self Portrait Selected works With

of Meagan Floris

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MEAGAN FLORIS, BFA

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COPYRIGHT © 2021 MEAGAN FLORIS All rights reserved. No part of this publication can be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording and other electronic and mechanical methods, without the prior written permission from the publisher. Some images and text have been used exclusively for inspiration and education purposes only.

dedicated to my people.

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Self Portrait With .

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As much as I design with the audience in mind, my projects are inevitably a reflection of my self. My motivations, my taste, my worries, and my visions all show up – whether subtly or overtly – in my projects. Considering the unique liberties afforded to students, we are able to compose our own objectives. Therefore, my portfolio collection results in a personal portrait of myself.

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Projects .

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008 Beyond Form ↓ 02

040 Shiniche ↓ 03

066 Scattergories ↓ 04

086 Artwell ↓ 05

106 Greenbar

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122 Waking Illusions ↓ 07

156 Palette ↓ 08

180 How to Look at Art ↓ 09

202 Form of Flowers ↓ 10

230 Branded Identites

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Paper & Architecture .

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A visual system to celebrate the materiality and introspectiveness in the body of work by architect Peter Zumthor.

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Beyond Form DESIGN MUSING

The possibilities of humble materials are endless.

PROJECT

Architect Exhibit Design COURSE

Graphic Design 02 INSTRUCTOR

John Nettleton SEMESTER

Spring 2019 KEY WORDS

Minimalist Environmental Moody Introspective

OBJECTIVE

This project included the task of researching an architect and promoting a hypothetical exhibit of their work. The goal was to refine and expand my process and design prowess in a complex system that reflected yet did not overshadow the architects work. APPROACH

Peter Zumthor’s work is a testament to the power of simple materials. For him and his architecture, this was often wood or concrete. As a graphic designer, the simplest material available to me is paper. Inspired by Zumthor’s use of materials, I took printer paper and crafted a system that celebrated his body of work while hinting at the beauty of simple shapes and the poetry of light.

M E A G A N FL O R I S

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Food & Experiences .

SHINICHE

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A visual system that is considerate of the entire dining experience one has at a contemporary restaurant – from the tile choice to the mobile experience.

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Shiniche DESIGN MUSING

Every touch point of a guest’s experience must be thoughtfully considered and designed.

PROJECT

Restaurant System COURSE

Visual System 01 INSTRUCTOR

John Nettleton SEMESTER

Fall 2019 KEY WORDS

Artisanal Natural Contemporary High End

OBJECTIVE

The primary object of the project was to create a visual system for a fine dining and contemporary fusion restaurant that is considerate of the full branding experience, including interior atmosphere. The secondary objective was to seamlessly and subtly integrate technology to support the brand experience without distracting from the atmosphere of the establishment. APPROACH

The experience one has in a restaurant has to continually adapt to technology systems and features. However, the personalization and human interaction is a highly valued aspect of the guest experience, especially in contemporary dining restaurants. I leaned into minimalist typography, soft colors, and handmade paper to allow the branding to feel high-end and artisanal while also integrating the system into a mobile experience to increase efficiency.

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S H I N IC H E

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Games & Nostalgia .

S C AT T E R G O R I E S

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The redesign of a classic family game to create a collectable version that is worthy of display.

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Scattergories DESIGN MUSING

Designing with constraints, like COVID-19, can produce the most unexpected and satisfying results.

PROJECT

Game Design COURSE

Package Design 03 INSTRUCTOR

Christine George SEMESTER

Spring 2020 KEY WORDS

Collectible Fun Approachable Nostalgic

OBJECTIVE

Since 1988, Scattergories has been a family favorite board game. The box design, however, only added to the clutter of the infamous overstuffed board game cabinet. This project takes advantage of the opportunity to create a collector’s version of this classic game. APPROACH

Challenged to design a coffee-table-worthy display piece, I redesigned the box and its content with a geometric and colorful design that included illustrative nods to the past. Breaking from the conventional rectangular design of the box, the oval wood box contrasts with the colorful and visually complex designs.

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Art & Apps .

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An app that aims to demystify art in order to encourage more people to feel confident about participating in the art community.

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Artwell DESIGN MUSING

Solid research, especially user research, is the backbone of good design.

PROJECT

App Design COURSE

Graphic Design 03 INSTRUCTOR

Phil Hamlett SEMESTER

Fall 2019 KEY WORDS

Geometric Monochromatic Structural Minimal

OBJECTIVE

This project’s purpose is to create an app that can help make contemporary art galleries more approachable and appealing. Through my research, I found that an overwhelming amount of people view contemporary galleries as intimidating. This app aims to lessen that intimidation. APPROACH

I believe that approachable information leads to confidence, which leads to comfortability, which leads to participation. Artwell’s main feature is a survey that helps users understand their preferences surrounding contemporary art. It then churns out topics, local galleries and walking tours that act as pathways for people to participate in art.

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P R O B L E M S O LV IN G W I T H A U S E R J O UR NE Y

INTRIGUE & CURIOSIT Y

Amber is out for a walk in the city and a small, contemporary gallery catches her eye. She’s curious and intrigued by the art in the windows. She’s drawn to the aesthetics of the pieces but doesn’t know anything about the gallery or art.

FEAR SETS IN

She starts to over think if she’s “allowed” to go into the gallery. She becomes self-conscious of her lack of knowledge on the subject of art. She has her child with her and thinks she’ll be scoﬀed for bringing her child inside. A sense of intimidation sets over her and she walks past the gallery.

LEARNING

Once home, she thinks back to the gallery she walked by. She opens the app and searches for the gallery. She finds the gallery profile and reads through the reviews, overview, and exhibit synopsis.

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REASSURANCE

After reading about the gallery, her intimidation starts to fade. She reads that the staﬀ are friendly, children are welcome, and that the art is talking about current issues that she’s interested in.

CONFIDENCE

She now feels confident and excited about the gallery. She’s gained context about the art and is excited to bring her child with her knowing that the staff are friendly.

GALLERY VISIT

The next weekend, she visits the gallery and brings her child. She has enough context and information to “get” the art and also feels confident to ask the staff more questions. She relays the information to her child while experiencing art she otherwise would never have seen. She leaves satisﬁed that she learned something new and has a new perspective on a topic she was interested in.

EXPERIENCE SHARING

Once home, she posts about her experience to social media. She also opens to app and leaves a review and adds her opinion to a discussion forum.

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Vodka & Soulmates .

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Packaging redesign for LA’s first distillery, inspired by Plato’s theory of soulmates and California’s bright southern coast.

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Greenbar Distillery DESIGN MUSING

Trust and lean into the design process. Sometimes all the bad ideas need to be explored before you land on the good stuff.

PROJECT

Alcohol Packaging

OBJECTIVE

Package Design 03

The goal of this project was to redesign the packaging for a Los Angeles based distillery. Founded by soulmates, Greenbar is a boutique distillery that creates organic and fresh liquors that inspire cosmic connections.

INSTRUCTOR

APPROACH

COURSE

Christine George SEMESTER

Spring 2020 KEY WORDS

Organic Casual Psychedelic Coastal

I refreshed Greenbars packaging with a colorful and modern feel that reflected the relaxed Southern California mood already present in their current bran-ding. The label is double-sided, which creates a psychedelic look when seen through the vodka, similar to the dazzling effects of sunshine on the ocean or a night of one too many drinks.

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Films & Surrealism .

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A visual system that delves into the blurred boundaries of the subconscious and celebrates the irrationality in the films of surrealist artists.

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Waking Illusions DESIGN MUSING

Confidence in my design decisions comes from thorough research.

PROJECT

Film Festival Design COURSE

Visual System 02 INSTRUCTOR

Hunter Wimmer SEMESTER

Fall 2020 KEY WORDS

Obscure Artistic Mysterious Historic

OBJECTIVE

The purpose of this project was to create a robust visual system for a film festival. Taking some liberties afforded to students, I decided to tackle the idea of creating a visual system for a hypothetical museum event highlighting a lesser known art movement. The films created by surrealists artists were abundant in freedom, creatively, and a large dose of weirdness. APPROACH

Channeling my inner unorthodoxy and fueled by research, a complex design system was created that lived across print, environment, and digital design. The logo, graphics, and typography were crafted with inspiration from the history surrounding surrealism and the unpredictability of our subconscious. Custom photography was also captured to reflect the ambiguity and individualism of our dreams.

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Recipes & Renaissance .

PALE T TE COOKBOOK

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A cookbook that uncovers the recipes that fed the artists, the thinkers, and the leaders of the Renaissance.

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Palette Cookbook DESIGN MUSING

Trust the design process and think divergently. More often than not, your first idea is not your best idea.

PROJECT

Cookbook Design COURSE

Typography 03 INSTRUCTOR

Ariel Grey SEMESTER

Fall 2019 KEY WORDS

Historic Warm Literary Opulent

OBJECTIVE

The stories that have come from the Renaissance have been told many times over, to the point where some may start to find them boring. This book attempts to refresh old yet important stories by focusing on a new protagonist: the food. Want to know a recipe for Da Vinci’s favorite meal, chickpea soup? Curious to hear about the marchpane referenced in one of Shakespeare’s plays? This book highlights the recipes that sustained the characters of the stories we know so well. APPROACH

The cookbooks visuals take on a historic feeling with dark, warm, and muted colors that complement the luxurious typefaces used. Paintings were pulled from artist such as Leonardo Da Vinci, Pieter Brugal the Elder, and William Segar to enhance the historic aesthetic and give an accurate account of what food liked like in the early 15th century.

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Why, sir, for my part I say the gentleman had drunk himself out of his f ive senses. –Shakespeare

Good wine is a good fam creature, if it be well use

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come il mangiato aPPetito alimento così lo senza anneggia oRia non ndo ciò PALE T TE COOKBOOK

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Art & Guidance .

H O W T O L O O K AT A R T

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An exercise in exploring how to boost confidence and participation in museum visitors.

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How to Look at Art DESIGN MUSING

Sometimes people need a little direction to feel empowered about an obscure topic.

PROJECT

Instructional Design COURSE

Information Design INSTRUCTOR

Hannah Coward SEMESTER

Fall 2020 KEY WORDS

Informational Bold Approachable Flexible

OBJECTIVE

As a quick exercise in designing a “how to”, I explored ideas for confidenceboosting resources for museum visitors. The final solution took two forms – an exhibit in the main gallery and a free booklet for visitors to use as they wander around the museum. APPROACH

The approach includes a gallery cube in the museum lobby or large gallery for visitors to immerse themselves with general tips and quotes from industry professionals. Then, booklets are provided for visitors to take and fill out as they find artworks that they want to have a deepened experience with. The visual direction is bold to capture attention, black and white to allow the art to shine, and simple to encourage approachability.

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Florals & Lessons .

THE FORM OF FLOWERS

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An exploration into the creative lessons lingering within the practice of ikebana.

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The Form of Flowers DESIGN MUSING

The world is full of creative lessons. The mind is boundless if it stays curious.

PROJECT

Book Design

OBJECTIVE

Typography 02

Tasked with an open-ended objective of crafting a book on any topic, I chose to explore my love of floral design. This book is a dedication to and celebration of the structural beauty in the artful form of Japanese floral arranging, ikebana.

INSTRUCTOR

APPROACH

COURSE

David Hake SEMESTER

Fall 2018

Trying my hand at Ikebana, I crafted original arrangements and photographed them to accentuate the delicate details and minimal compositions. The soft photos were then paired with an equally delicate typeface, Mrs. Eaves, which shared the universal creative lessons found within ikebana.

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Minimal Detailed Soft Natural

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Branded Identities

BRANDED IDENTITES

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An abundance of appreciation goes to my instructors who guided, challenged, and encouraged me.

PENNY LORBER JOHN NET TLETON CHRISTINE GEORGE PHIL HAMLET T MARY SCOT T JANE BROWN JACQUES ROSSOUW ANDREW CAMBOURIS ARIEL GREY D AV I D H A K E HUNTER WIMMER T H O M A S M C N U LT Y

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A special thanks to my support system. I would not be here without my love, my family, and my friends.

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The details

C O N TA C T

meaganfloris@gmail.com meaganfloris.com @meaganfloris PRINTING & BINDING

Blurb Books TEXT STOCK

Mohawk SuperFine Eggshell #100 T YPOGRAPHY

Pressura by Grilli Type Paralucent Condensed COPY WRITING

Meagan Floris PHOTOGRAPHY

Meagan Floris Unsplash Pexels Stocksy Casemore Kirkeby ACADEMY OF ART UNIVERSIT Y

School of Graphic Design

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