The live video streaming industry is projected to grow by leaps and bounds and people working in this sector are excited.
Keeping a tab on the latest trends in the sector would help investors & industry experts devise their future plans.
Here are some top live streaming trends to watch out for in 2023.
The last few years have seen the rise of ad-supported live-streaming services.
There are various OTT platforms that are already incorporating ads into their streaming services.
This is why experts are opining that adsupported live-streaming services are going to be a hot trend this year.
Live streaming is fast taking up its place on various e-commerce platforms and companies are catching up on this trend.
Live stream shopping provides consumers the opportunity to buy things in real-time.
Live stream also helps brands reach out to consumers and establish a direct line of communication with them.
Due to IoT everyone possessing a smart phone or a device with video recording & internet facility is able to live stream.
The advent of 5G technology and its combination with IoT will make live streaming of video and data very fast.
Many studies are revealing that marketers are going to include live-streaming services in their marketing strategy.
The role of artificial intelligence in live streaming is going to increase manifold times.
AI can sort out and tag content in real-time and is also able to make recommendations to users based on their watch history.
These are some of the trends that you are going to observe in the live streaming industry.
Then don’t wait any longer and get in touch with the professionals to start your new venture.
