WELCOME

– Charles Kingsleigh (Lewis Carroll’s Novel Alice in Wonderland)

Our theme, “Beyond Boundaries: Exploring New Horizons,” resonates deeply with the spirit of the season. Just as the summer ignites a sense of adventure, we invite you to join us on a journey of innovation, uncharged possibilities, and bold exploration.

Gracing our cover is a visionary whose name is synonymous with innovation and grandeur - Mr. Ali Sajwani, the Managing Director of Damac Properties. His story, insights, and vision exemplify the essence of pushing beyond limits. Ali shares an overview of Damac Properties and the dynamic markets they actively engage in. He takes us on a compelling journey into the inception of Damac Mall, a venture inspired by a passion for creating unique experiences. Moreover, his excitement is palpable as he unveils “The Lagoons,” an exquisite collection of villas and townhouses that harmoniously blend with tranquil azure lagoons, redefining Dubai’s landscape. Within these pages, discover Mohammad Alawi’s insight into“The Point in Abha,” a project poised to shape the retail scene in Q1 2026. Journeywith us to Oman, where Oman Avenues Mall introduces the Avenues Junction, anovel approach to the in-mall dining experience.

Crossing borders, we delve into the heart of Jordan, uncovering the latest developments in The Abdali and The Abdali Mall, offering a window into the dynamic pulse of this thriving retail destination. Our journey takes an exhilarating turn as we proudly present the debut feature of Family Mall in Iraq, a testament to the indomitable spirit of progress.

Explore a wealth of knowledge and insights, ranging from the harmonious synergy of technology and human connection in region’s retail revolution, to the latest trends in placemaking, architecture design, F&B innovations, and the dynamic realm of asset management, loyalty programs, digital presence, and e-commerce in Iran.

We extend heartfelt gratitude to our advertisers namely - Damac Properties, Al Rashid Mall Al Khobar, Azad Properties, Yardi, The Clock Towers, and Sahara Centre. Their unwavering partnership and support are a true testament to the collaborative spirit that fuels the retail industry.

Special acknowledgment is extended to our dedicated contributors, who have generously shared their expertise and insights, enriching this edition with the latest updates and trends in our industry.

Here’s to a month of limitless exploration and a magazine that reflects the brilliance of retail innovation.

Warm regards,

Souq

7

Introducing Souq7: Formerly known as “Prince Miteb’s Market”, the grand launch signifies a promising future for a modernized customer experience. The previous market was the destination for a variety of retail stores. Souq7 continues with the diversification through its 7 zones: food, entertainment, home and furniture, family and entertainment, electronics, automotive, building materials & multi-use zone.