Meeting Expectations - Global Meeting Planning & Association Management Services

Founded in 1992, Meeting Expectations is a certified, full-service conference and association management company headquartered in Atlanta, Georgia. The cornerstone of our philosophy is our commitment to providing superior service and to building relationships that last. Our success depends on your success, and we believe trust and respect are paramount. Our talented and diverse team has the industry experience and knowledge it takes to provide you with creative solutions tailored to your unique needs. We appreciate that you have a choice in service providers and we are committed to exceeding your expectations every day.

exceeding expectations

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ounded in 1992, Meeting Expectations is a certified global provider of conference and association services. We create inspired solutions in the realms of meeting management, association management, site selection and contract negotiation, registration, technology and marketing.

That’s why we were chosen twice as a Top 25 company by Corporate Meetings & Incentives magazine and are one of only 51 firms nationwide to be accredited by the American Society of Association Executives.

why meeting expectations?

meeting expectations Respect and trust are Meeting Expectations’ core values and we live and breathe them

Reduce costs: It costs much less to outsource than to hire all the subject matter experts needed to manage complex projects. Plus, we have considerable purchasing power in the marketplace.

Scalability: Meeting Expectations can rapidly expand or contract depending on your needs to blend seamlessly with your team.

Industry expertise: We have years of experience implementing innovative conference and association strategies.

Focus your team: Partnering with Meeting Expectations allows you to direct your resources toward core activities, allowing you to better serve your customers.

Experience immediate results: Outsourcing provides you immediate application of system enhancements and process improvements.

Reduce risk: Outsourcing allows you to share risks, minimizing your exposure.

Measure ROI: Hiring an outsourced provider allows you to calculate return on investment with precision.

Meeting Expectations serves a wide variety of clients from diverse and unique disciplines. We collaborate with you, listening to and understanding your needs so that we may provide customized service as a seamless extension of your in-house team.

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in our work every day. Knowing that you have a choice in service providers, we constantly strive to maximize your investment in us. We take every opportunity to add value to our services, always pushing the envelope with innovation.

“Working with Meeting Expectations was like working with our own company employees: their dedication to our success showed in the quality of our most important corporate event.”

Anna Clark Senior Event Manager Vignette Corporation

our passion Collaborating with your people is our passion, and your success is our top priority.

At Meeting Expectations, we thrive on results. We are proud of the relationships we build with our clients, and the results we achieve together speak for themselves.

our vision Our leadership team is dedicated to setting the standard for meeting and association management. We constantly strive to offer value to our clients while educating them about solutions that achieve excellence.

experience the ME way from start to finish At Meeting Expectations, we deliver management strategies that are versatile and scalable and that can be specifically tailored to meet your evolving needs.

Our proven Project Management Methodology™ (PMM) enables us to realize your vision and build a plan that works for you.

The Planning – It starts with you. We aim to fully understand your needs, expectations, resources and the unique challenges that come with your project. We move quickly to develop the timelines, metrics, assignments and a baseline for tracking progress.

The Implementation – We get things moving. Ongoing communication between your staff and our project management team ensures the timely execution of all assignments. Quality assessments take place every step of the way.

The Review – Evaluating results is key. One of our guiding principles is the concept of continuous improvement. We review all deliverables, account for every expense and document the results. We share feedback, comments and any lessons learned along the way. All summary reports are archived for easy access and project ROI is evaluated.

meeting management

meeting management

your success is our promise

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lackberries, e-mail, instant messaging—we love technology, but the truth is that no matter how it transforms our lives and makes conducting business more efficient, the face-to-face interaction of a successful conference or meeting is imperative to building fruitful relationships that advance your business goals. Your clients, stakeholders and employees appreciate the ever-increasing value of personal interaction, and their expectations for a flawless and unique event are higher than ever before. That’s why Meeting Expectations has perfected the art of blending sound management practices with creative zeal to execute unforgettable events that focus entirely on one goal—your success.

meeting management Don’t just take our word for it. Meeting Expectations’ senior conference leaders

The one-size-fits-all meetings of yesterday are a thing of the past. Today’s meetings and events are complex and organic—and require a great deal of attention to detail. Our services include turnkey meeting and event management, based on detailed plans that are tailored to the unique needs of your organization. We guide you every step of the way, putting our knowledge, experience and relationships to work, not only saving you time and money, but also giving you peace of mind.

are Certified Meeting Professionals, accredited by Meeting Professionals International. We were also named a

After our seasoned site selection team helps you select the perfect venue, your dedicated meeting management team designs a detailed plan that can include applicable venue negotiations and management, marketing, web site development, registration, logistics and numerous technology solutions for communications, networking, tracking attendance, managing budgets and more.

Corporate Meetings & Incentives magazine “Top 25 Meeting and Incentive Company” in 2007 and 2008, earning a position

Just think—with each event, your organization’s image and reputation can be catapulted to new heights in the minds of your customers and stakeholders. We set the bar high because our own success is wholly dependent on your success. The possibilities are endless—and the time is now.

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on the industry’s first list of the largest and most influential North American fullservice meeting and incentive companies.

setting you up for success When we plan your meetings, you’re in good company.

Our clients include: • Fortune 500 mainstays • Technology mavericks • Global associations • Regional chapters • User groups • Major universities

site selection It’s a big world, and choosing the right venue can be a daunting task. Let our site selection experts blend your vision with our industry knowledge and relationships to select the perfect location for your event. We know every angle of meeting venues and destinations worldwide, and we rigorously represent you in contract negotiations—which can save you thousands. Most importantly, you are supported by our team every step of the way. We see your event through to completion and ensure adherence to all contract terms. Site selection services are offered á la carte, or as part of your larger event planning strategy.

Refer to the Site Selection section of this brochure to learn more.

content management A diverse and enriching conference program is crucial to the success of any meeting, but it can also be a bit overwhelming to plan and manage. That’s where we come in. Meeting Expectations has effectively managed calls for papers and presentations for events with hundreds of presenters, including top-level executives and keynote and guest speakers from around the world. Whether it’s simply providing support or managing the entire program, we’ve got you covered.

general session and special events The ‘wow’ factor is why they’ll talk about it after they leave—and why they can’t wait to come back. Your general session and special events are the heart and soul of your meeting or conference, so they need to make an impression.

While education and networking opportunities are key to any successful meeting, your attendees still want to enjoy themselves. Through our extensive industry relationships, you are assured of finding the talent and logistical support that best suits your creative and budgetary needs. We stay current on top speakers and entertainment trends and work closely with entertainment agencies and production houses across the globe to literally set the stage for success.

Ask us about: Presentation selection and management Speaker management General session management Entertainment Evening events and excursions General contractor management Audio-visual production and management Conference proceedings Golf tournaments

marketing and communications Consistency is key when it comes to strong marketing. Your attendees appreciate the clarity achieved when the same team manages event logistics and marketing and promotions. Let us develop a coordinated plan that maximizes the engagement of attendees, exhibitors, partners, sponsors and internal staff. Refer to the Marketing & Creative Services section of this brochure to learn more about: Brand development and management Marketing plans Graphic design Copywriting e-Marketing campaigns Advertising, invitations and collateral Print management Conference materials development Premium and promotional items Exhibitor and sponsor prospectus

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meeting management

Let us manage your next: Conference Exposition Convention Tradeshow Customer summit Roadshow Training program Annual meeting Product launch Incentive program Sales kick-off Contact us today to discuss any of your event needs!

registration Registration is the front door to your event. Open that door to your attendees and provide them a customized, reliable registration experience.

Just as important, you’ll receive critical data each step of the way to inform your planning, budgeting and marketing. Refer to our section on Registration to learn more about: Payment processing Dedicated registration phone lines Tailored reporting On-site support Post-show auditing and evaluations

exhibitor and sponsorship management and fulfillment Key elements of your event are made possible by the support of your exhibitors and sponsors. We understand that attracting their interest and stewarding those partnerships is of paramount importance.

Meeting Expectations provides expert exhibition and sponsor management services. By creating customized advertising and sponsorship programs designed to raise their level of engagement with your event or organization, we can increase their visibility with attendees, which adds significant value. Our organization is completely hands-on with your sponsors and exhibitors, ensuring the partnership delivers maximum benefits for them and you.

Our innovative exhibition floor designs maximize sales opportunities, attendee flow and networking. We work with your premier-level sponsors so they can be sure to get the exposure they need to maximize lead generation opportunities. Your dedicated exhibit hall managers are always accessible to provide full-service logistics support and floor management—a fact your exhibitors are sure to appreciate.

We excel at: Prospectus development Exhibition and sponsorship sales Event policy and guideline manuals Project and milestone management Brand management Floor plan development On-line management tools On-site logistics support Floor management General contractor management

it’s show time!

After months of careful planning, your event has arrived—and now is your chance to turn great ideas into a world-class reality. Your Meeting Expectations management team is right there with you, expertly orchestrating your event with fine-tuned precision and superior customer service.

food and beverage People like to eat, and eat well. Our staff can manage every aspect of your food and beverage requirements, partnering with your selected venue to establish quantity guarantees, manage menu selections and perform inspections to ensure topnotch quality that fits your budget. The result is a happy, well-fed crowd— and a considerable cost savings for food and beverage expenses.

suppliers and contractors A lot goes into planning your event and that means working with myriad third-party vendors. As your meeting planning partner, let us take responsibility for the delivery and performance of all outside suppliers and subcontractors. We hold all subcontractors to the same high standards we expect from our own staff.

logistics management The smallest details can mean the difference between a great experience for attendees and a mediocre one. Make your meeting memorable for the right reasons. Allow us to coordinate and implement the particulars, such as travel arrangements, transportation services, audio/visual support or on-site communications. We make sure that no detail is overlooked—so you are free to pursue your strategic objectives during the event.

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meeting management

measuring success and preparing for the future revenue & accounting management Your conference or event is part of your business, and business is about the bottom line. That’s why Meeting Expectations houses a full-service accounting department and assigns an accounting manager to your project. We understand and respect the constraints of budgets of all sizes, and strive to help you attain your stated financial objectives. We can provide you with detailed annual or project budgeting, financial tracking and comprehensive weekly, monthly or project-based financial reporting. We treat your finances with as much care and diligence as we do our own. Guaranteed.

We offer: Budget development and management Full banking and merchant services management Reporting projections and variances Long-term financial planning Revenue growth strategy Revenue diversification planning

conference reporting and evaluation The event is over. Now you want to know—how did it go? Did we meet our key objectives? How can we improve for next time? The most effective way to ensure that all of your objectives have been met is to let us conduct a rigorous post-conference evaluation.

We work with comprehensive conference data to build a forum for assessment, review and the exchange of ideas. Additionally, we examine opportunities for improvement by conducting surveys, analyzing results and sharing them with your team and providing a full financial audit of your event.

Here are some of our post-conference analysis services: Variance reports Conference ROI Comparative data Trends

association management

association management

success by association

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re you ready to take your association to the next level? When you entrust the management of your organization to Meeting Expectations, accredited as an Association Management Company (AMC) by the American Society of Association Executives, you can be confident you’ve taken a step toward ensuring its successful future. You’ll benefit from the expert guidance of our Certified Association Executives. Collectively, they offer more than 50 years of executive-level experience serving global associations of all sizes. Individually, they offer an infusion of fresh ideas based on current industry trends. They share a passion for excellence and a desire to manage and grow your association so you are free to lead.

That’s not all. You’ll also benefit from our accomplished team of administrative, member care, education, communications, accounting and technology managers. Based on your unique needs, we customize an approach and combine these talents to form a fully dedicated or sharedservice team to ensure that your association thrives.

Our staff knows a thing or two about associations. Meeting Expectations is proud of our membership in the following esteemed organizations: •

American Society of Association Executives (ASAE) Georgia Society of Association Executives (GSAE)

•

Computer Event Marketing Association (CEMA)

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Convention Industry Council (CIC)

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International Association of Exhibitions and Events (IAEE)

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Meeting Professionals International (MPI) Georgia Chapter of Meeting Professionals International (GaMPI)

•

Professional Convention Management Association (PCMA)

•

Society for Human Resource Management (SHRM)

•

Hospitality Sales and Marketing Association International (HSMAI)

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association management

As AIS has evolved from a solely volunteer-managed organization to one that is professionally managed, Meeting Expectations has been a great partner, collaborating with us to innovate new and exciting programs and services for our members.

Pete Tinsley, CAE Executive Director, Association for Information Systems

strategic business management Who has time for two full-time careers? Most of your volunteers and members probably have other professions, and managing your association properly is definitely a full-time commitment. You can count on us to ensure that your association is run professionally and can continue to grow—and your volunteers can spend their valuable time focusing on initiatives. Meeting Expectations can help your board create a long-term strategic plan providing leadership, direction or operational support, depending on your needs.

We provide the systematic planning and critical intelligence you need to make informed decisions. We can also help you implement your ideas and make them a successful reality through any of the following: Executive management Strategic plan generation/implementation Strategic governance Mergers Revenue diversification Benchmark studies Board communication and facilitation Committee management and reporting Leadership development Policy manual development and maintenance Policy enforcement Press/analyst program management ROI analysis Supplier management Volunteer management

headquarters infrastructure Every business needs a home base. For associations, which frequently rely on the goodwill of volunteers and sponsors, this can be a challenge. Not anymore.

Meeting Expectations can lend a professional business presence and significant cost savings to your association by serving as its headquarters. Our staff delivers superior customer service—not to mention professional administrative skills— operating as your home-office team. Our office, located in Buckhead, Atlanta’s financial center, is fully equipped to handle any and all of your initiatives.

financial management Like any other business, associations are concerned with the bottom line.

You need your money to be managed properly in order to continue to grow.

Our experienced staff helps you thrive by providing complete accounting and financial management services, including end-to-end financial planning for your organization, accounts payable, accounts receivable and budgeting. We watch your pennies for you—and help you turn them into dollars.

member recruitment and retention Membership is the lifeblood of every association. In the information age, your members have more and more associations to choose from, and more marketing messages attempting to influence them. Meeting Expectations can help you find new and innovative ways to help them choose you. How? Our focus is on communicating value to your members through incomparable customer service and creative marketing solutions—with measurable results. Our member care staff are friendly and professional stewards of your most important relationships.

Our team can build and reinforce your membership base in a number of ways: Benefits administration and customer care Trend reporting and analysis Marketing and communications Retention and recruitment Dues, invoicing and collection ROI analysis

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association management

marketing and communications Effective marketing is your most powerful tool in attracting members. So how do you go about it? Just call us. We have all the tools you need to drive member recruitment and promote your organization. Our marketing team is innovative, fresh and all about results. We can help you refine your goals and objectives and turn smart ideas into real numbers. A lasting association brand consistently applied across all meetings, events and media becomes meaningful to your stakeholders and is one of your most valuable assets.

Here are a few of our customized marketing services: Advertising and sponsorship sales Brand management Marketing campaign development and implementation Graphic design Refer to the Marketing & Creative Services section of this brochure to learn more!

chapter management These days, everyone is ‘going global,’ including associations. While increasingly diverse and expanded influences enrich your association in exciting ways, global membership can also make the task of creating a community more challenging.

Whether your membership spans from New York to New Zealand, or you simply face a variety of industry-related subgroups here at home, Meeting Expectations offers experienced support for a complete range of chapter configurations. We guide you through the sometimes-complicated processes of establishing bylaws, developing policies defining the relationship between chapter and parent and developing effective chapter leaders to drive your initiatives.

Whatever your chapter’s needs, Meeting Expectations stands ready with the following services: Governance Elections support Accounting and financial support Membership management and recruitment Chapter event management On-line community tools National/international relationship management

association management

education and programs Many of your members joined your association for the promise of continuing education, member networking and the opportunity to advance in their professions.

Meeting Expectations can help you keep that promise—and exceed it. Our staff works with you to provide content that is unique and enriching through your educational events, conferences and on-line community tools. From management support to soliciting and coordinating solid educational content, we have you covered. We have successfully developed and managed e-learning programs and webinars, not to mention our extensive experience in conference planning.

Ask us about: Continuing professional education management Conference agenda development Presentation selection facilitation Content solicitation and management e-Learning infrastructure management Program and services development Training session management

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conference planning and management Conferences are a critical part of the life of an association. A significant source of revenue, they offer a chance for your members to connect and network while pursuing personal and collective goals. What better company to manage your association than one that also happens to be vastly experienced in conference management? Meeting Expectations’ association management team works closely with our highly skilled conference managers to provide best-in-class services for your events. For more details, refer to the Meeting Management section of this brochure.

information technology Technology is inescapable—and vital. Meeting Expectations features a full-service IT department that skillfully provides both infrastructure and technical assistance for all of your initiatives. We can help you improve your key processes and achieve higher operational efficiency through the following: On-line association management applications (existing or completely customized) Web design and development e-Communications and marketing Electronic ballot processing Database management Client extranets e-Commerce On-line membership directories On-line membership processing Assessment tools Job boards Video e-mail campaigns Web-casting Tele- and web-based conferencing Content management systems Visit the Technology section of the brochure to learn more!

site selection

site selection

a site to remember

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ime is a precious commodity. So let us help you ensure that your attendees want to spend their time attending your event. Whether their needs are based on convenience, affordability or top-tier luxury, our world-class site selection team will help you select and secure the perfect location to capture their attention and set the stage for a successful event.

Meeting Expectations promises you a worry-free site selection experience— at no charge as part of a full-service agreement. Our team of experienced professionals excels at providing the right environment for your meeting, whether it is a hotel-based conference or a citywide convention. Even after the ink is dry and the contract signed, your site selection manager will be there, making sure the hotel fulfills its obligations, keeping you informed about your room pickup, and, most importantly, ensuring that your experience is everything it should be and more.

site selection “We have found great value in working with Meeting Expectations because of the relationships that they have around the world with different hotel chains. Our hotel contracts are

We know the venues. We know the industry. We are the professionals.

quite intense and many times we have been able to leverage the relationship that Meeting Expectations has in order to come to agreement on contract items.”

Kristin Beard Manager, Events Burton Group

China, Australia and the United Arab Emirates are just some of the destinations where we’ve worked (in blue).

Where would you like to go?

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customized request for proposals Every event has different needs—and every event can be enhanced and complemented by the right location. Your site selection manager conducts a detailed assessment of your requirements and creates a customized request for proposals, which is sent to our established network of contacts to begin the selection process. Once proposals are returned, your site selection manager prepares a thorough report of the best possible options, outlining rates, concessions and important details about each property and destination. They paint the picture for you!

contract negotiations When it comes to negotiations, relationships matter. That’s why our staff has established the relationships and purchasing power you need to get the best deal. Once you have reviewed your proposal options and selected the site that suits you best, your site selection manager begins the negotiation process, maximizing concessions such as VIP upgrades and food and beverage discounts, and securing the best available rates, dates and space based on your needs. Before you sign anything, we also advise you about how to minimize your liability through historical tracking, forecasting, negotiations and room block management.

room block management How many of my attendees booked inside the room block?

What kinds of requests are they making? Will I meet my contracted room nights? What is the impact on my food and beverage and my meeting space? There are a lot of questions that you need answered once attendees start registering for your event. It can be daunting, but with our help, it won’t be.

Your site selection manager fully manages your room block, maintaining contact with the hotel and ensuring that you are kept up to date on the latest developments, including weekly pick-up and trends to help you avoid unnecessary attrition costs.

histories History repeats itself, especially in the hotel business. Hotels rely on confirmed numbers from your past events to determine what kind of concessions and rates they are willing to offer. That’s why it’s extremely important for you to have accurate and complete data on your final hotel pick-up. Once your event is complete, we provide you with a comprehensive history so you can begin planning your next event.

registration

registration

make the first impression count

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he moment your attendees register is an important one—it’s the moment they form their first impression of your event. Our dedicated registration team goes to work for you to ensure a seamless registration experience for each and every conference participant.

The registration technology we use at Meeting Expectations is completely customizable, and our staff is incomparable.

You give us information about your policies, procedures and requirements, and we’ll take care of the details. Our staff is proficient in managing numerous registration categories and work flows, dealing with merchant services and payment reconciliation. We also provide you with the on-site support you need and perform a full post-conference audit.

registration

“Once again, your team has done a marvelous job!

The conference in Australia went very smoothly, and as usual, your team handled it very professionally, and ALWAYS with a

Here are a few of the comprehensive services we offer:

payment acceptance

smile. They are ALL truly a joy to work with!”

Carol Clark

The registration payment technology we use is designed to ensure a secure, hassle-free experience for your attendees. After each successful transaction, a custom e-mail confirmation is sent to the registrant containing everything they need to know, such as the status of pending payments and an outline of event specifics.

Our system is completely customizable for your unique attendee types, from customers and partners to employees, analysts, presenters, press and more.

dedicated registration line and coordinator Attendees, speakers and partners often have questions during the registration process, and when they call, rest assured that we’ll be here for them. Meeting Expectations establishes a dedicated telephone number on your behalf so that registration questions will be handled promptly and professionally. In the event that no one is available to take the call personally, a dedicated voice mailbox with conference-specific messaging, checked regularly by our staff, gives them an added degree of personalized service. At your request, a separate auto-attendant or automated call distribution center can also be established for an additional fee.

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Motorola

Every audience is different. Which is one of the reasons we offer both on-line and hard copy registration forms for nearly all of our clients. ME provides clients with seamless registration solutions and a team of registration coordinators that is dedicated to making your meeting a success from the very start.

check statistics on demand Leading up to your event, we understand that you need to know how things are going, and sometimes you need to know right now. Our system allows you to check registration statistics on demand, keeping vital information at hand. At any time, you can pull up critical data about the number of attendees, fees collected, fees due and other statistics that are essential to your planning. In addition to the standard reports required by most clients, we are also happy to build customized reports based on your needs.

registration materials Pre-printed or printed on site? Size, font, color? What kind of lanyard do I need?

There are a lot of details to consider when planning your registration materials.

The badges and other registration materials your attendees receive are not only important for logistics, but are also one of your most prominent pieces of marketing. Allow our expert staff to assist you with the design, production and implementation of your materials so we can help you shine. Whether you simply need help with getting materials or want someone you can trust to handle the entire process, we are at your service.

badge technology Sometimes it’s not enough to know how many people are coming to your event, you also need the valuable insights gleaned from knowing what they’re doing once they are there. You can add significant value for your sponsors—and yourself— by utilizing badge scanning technology at your next event. Meeting Expectations can assist you with selecting a qualified badge-scanning provider. We have established vendor relationships and can advise you which is best-suited to your needs and your budget.

on-site registration management and support Registration does not end when your event begins. Attendees often have registration questions and special needs throughout the event. Meeting Expectations can provide complete on-site management and staffing, including set-up/tear-down of the registration area, assembly of attendee bags and badges and superior customer service for your attendees throughout the event. Your dedicated registration manager and team arrive prior to the conference to oversee the assembly and testing of the registration center and will stay until your successful event is complete.

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registration

comprehensive post-show reporting The more you know, the better you can plan. The registration data from your event, including post-conference evaluations, serves as an excellent means to evaluate your marketing efforts and your event overall. Meeting Expectations provides comprehensive post-registration support, including “no-show” reporting, charge reconciliation, refund processing, demographic breakdown and a full auditing of the final attendee list—all so you can plan an even better event for next year.

Registration Types 24%

Early-Bird Non-Member

3%

Early-Bird Member

17%

Advance Member Advance Non-Member 22%

Exhibit Staff One-Day Full Conference

10%

On-Site Non-Member 11%

On-Site Member

5%

8%

Revenue Source Analysis

Expense Breakdown

Golf 1% Full Conference Registrations 34%

Marketing & Promotion 11%

Hotel & Travel 17%

General & Administration 17%

Sponsorships 62%

Discount Registrations 3%

Conference Activity 30%

Food/Beverage & Events 36%

technology

technology

customized technology for superior performance

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echnology can powerfully transform your meeting or association. That’s why Meeting Expectations has a fully staffed, in-house technology department that offers advanced solutions to address almost any need you may have.

Meeting Expectations is not the meeting planning company of yesterday. Our technology department not only delivers exceptional support to our meeting planning and association management clients, but is also hard at work creating our own versatile technology solutions that are suited to answer a multitude of technology needs, including a few you may not have thought of.

In fact, our technology team spends its time dreaming up—and making real—innovative ways to make your conference better, your website sharper, your association more efficient and your life easier.

Here’s how.

general technologies You want it done? There are probably plenty of people out there who can help you. You want it done right? Come to us. Certain technologies are literally the backbone of your business, whether you are running an association or planning an event.

Our technology staff is among the best in the business and can help you ensure that these critical projects are done with care, diligence and expertise: Web site development Multi-media marketing Custom application development Database development and management e-Commerce

www.meetingexpectations.com

technology

meeting technologies Need a comprehensive package for your next big conference? Why contract with numerous vendors when Meeting Expectations can deliver it all? Our technology department works with our creative services, registration and meeting planning departments to deliver a customized and cohesive package of services—and an unforgettable event.

Some of our meeting technology services include: Conference infrastructure On-line registration Content and speaker management Digitized proceedings Intra-conference e-mail systems Agenda builder Discussion forums to promote networking Badge technology, including RFID Wireless zones Web-casting HTML room signage Interactive conference agendas Lead retrieval solutions On-line survey development

membership technologies Trying to attract and retain membership for your association? Want to design a Web site that will keep your members fully engaged? Let our technology and marketing teams work together to create and implement strategies that will help you grow—and keep on growing. In this day and age, your members will expect a comprehensive and beautifully designed Web site that lets them take care of all their association needs with ease. Technology is a great way to increase the number of touch points between leaders and members.

Here are a few of the ways we can help you deliver on those expectations: On-line membership processing Interactive member databases Continuing education management On-line job boards Discussion forums and other networking capabilities Electronic ballot processing

marketing & creative services

marketing & creative services

need an idea? we have one!

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arketing is not simply the flashiest ad or the largest billboard (although those are nice). Marketing is a moment of connection.

Actually, it’s many moments. It’s the ongoing dialogue you have with your most important partners—your members, your attendees, your sponsors. And every syllable counts. Marketing is the message, wrapped in design, that, when delivered to the right people in the right ways, has the power to ignite understanding, then inspiration, then action.

At Meeting Expectations we delve in to discover all we can about your audience and what motivates them. We know what they mean to you—in a word, everything.

We excavate to determine what your event or association means to them. Then, we distill this intelligence into compelling full-scale marketing campaigns or specialized projects to support your programs.

Our Marketing and Creative Services team can develop a lasting event or association brand, which, well cared for, inspires loyalty and in time becomes one of your most valuable assets. We can infuse new energy into your existing brand through design and creative delivery of your messages.

You want your audiences to receive accurate and clear communications that represent you well—when one service provider manages your event or association and the related marketing communications, that’s exactly what you can expect. With our integrated approach, the individual elements of your marketing plan work together to amplify your voice.

www.meetingexpectations.com

marketing & creative services

We apply these same principles to your membership marketing, event marketing or sponsor development programs. We design compelling campaigns across any combination of media. Don’t leave anything to chance. Make sure they get the message—whether it’s delivered to their mailboxes, their inboxes or their lunchboxes (yes, we can!).

Allow us to put any or all of these marketing tools and tactics to work for you:

September-October 08

Brand development & management Integrated marketing campaigns e-Mail marketing Creative messaging and naming Copywriting and editing Graphic design Advertising, invitations and collateral Sponsorship sales Public relations Trade show booth design Let us know Signage how we can help!

Telemarketing info@meetingexpectations.com Print management 404.760.2814 Premium and promotional items meetingexpectations.com Survey design and implementation Marketing analysis

Making A Difference Why Should I Volunteer This Year?...Page 6 Economic Impact on the Hospitality Industry...Page 14

ALIGN ALI AL I 08

Annual Golf Classic...Page 20 Measuring Chapter WASHINGTON, D.C. W ...Page826 Success SEPTEMBER - 10

EXTENDING THE GRID

volume 29 . issue 5

Building a Rich Global Meeting Industry Community

www.mpicac.org

October 6-7 , 2008 Cobb Galle ria Centre Atlanta, GA

CONFEREN

Register at

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CE INVITE

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atlanta.org

3525 Piedmont Road Building Five, Suite 300 Atlanta, Georgia 30305 p 404.240.0999 | f 404.240.0998 www.meetingexpectations.com