ADVANCED PRINT PROJECT
To Autumn By John Keats
Contents
Season of mists and mellow fruitfulness, Close bosom-friend of the maturing sun; Conspiring with him how to load and bless With fruit the vines that round the thatch-eves run; To bend with apples the moss’d cottage-trees, And fill all fruit with ripeness to the core; To swell the gourd, and plump the hazel shells With a sweet kernel; to set budding more, And still more, later flowers for the bees, Until they think warm days will never cease, For summer has o’er-brimm’d their clammy cells.
1. Introduction ( About the screen printing ad their origin)
Who hath not seen thee oft amid thy store? Sometimes whoever seeks abroad may find Thee sitting careless on a granary floor, Thy hair soft-lifted by the winnowing wind; Or on a half-reap’d furrow sound asleep, Drows’d with the fume of poppies, while thy hook Spares the next swath and all its twined flowers: And sometimes like a gleaner thou dost keep Steady thy laden head across a brook; Or by a cyder-press, with patient look, Thou watchest the last oozings hours by hours.
5. Inital concepts ( Ranges of drawings with different medium)
Where are the songs of spring? Ay, Where are they? Think not of them, thou hast thy music too,— While barred clouds bloom the soft-dying day, And touch the stubble-plains with rosy hue; Then in a wailful choir the small gnats mourn Among the river sallows, borne aloft Or sinking as the light wind lives or dies; And full-grown lambs loud bleat from hilly bourn; Hedge-crickets sing; and now with treble soft The red-breast whistles from a garden-croft; And gathering swallows twitter in the skies.
2. Design Brief & Synopsis ( Aims , viewpoint and implementation of ideas) 3. Mood board ( Inspiration, color palette, elements and looks) 4. Market Analysis ( Study about market trends, consumer and client)
6. Product selection ( Selection of product- apparels and their looks boards) 7. Large main surface ( All over complex print with all the elements of the them and colorways) 8. Medium Print ( One elements of the complex print taken and colorways) 9. Small Over Print ( Coordination- Stripes, checks, small motifs) 10. Digital Print ( Engineered print for scarf, beddings, accessories) 11. Embroidery Motifs ( Surface embellishment- minimalistic) 12. Surface Explored with different techniques ( Batik/ Tie dye/ Clampin/ Marbling/ Roller) 13. Traditional Surface ( Taking a motif and translate that into a butta) 14. Sampling & Finalization ( Sampling with different fabric, colorways, final selection)
Advanced Print Project Course guided by: Shafique Afzal The structure of this course was to understannd the process of making prints by exploring different mediums of painting and printing by using khadi, metallic pigments, devoree process with the process of screen printing. However, I was given a lots of freedom by using different kinds of printingrelief printing, impression of litho printing and natural objects. Experimentating printing in different of fabricssilk, satin, gorgette, cotton, cotton silk, khadi, slub, sheer, texture fabric etc to create a look.
01. Introduction
02. Design Brief TITLE: FLORAL TRIBUS OF SWISS FLOWER AIM: To make a range of Indian apparel for domestic market. STORY: In 2 month of my dream destination to the most enchanting beautiful place of Switzerland, I encountered a new way of living life. Before that I want to tell myself, I am strongly connected to nature and flora and fauna because of its colors, form and beautiful. In the cool winter of Switzerland, I explored small villages and cities I used to get fascinated by the beautiful simple architecture with buckets of flowers. Whenever I used to come across flower, the imagination comes on my mind and I used to visualize as a art with different medium. Although I have never tried to explore different medium but still I get a strong connection of depicting images as a art. After staying for longer days, I started to discover these small places more deeply, it gave me insight aboout the culture, people behavior, art, architecture etc. I feel very simple, free flowing, open minded, very calm. The environment is very cozy and quiet. The trees and mountains were covered with yellow leaves, pinecones were falling down on the ground and bloomed after some days. And the cities were engulfed with the smell of coffee beans and Maroni. After some days, winters star coming, all the leaves were falling down on the ground turning from natural color to dried color. I used to collect the leaves and keep it in my diary.... Depicting the personal experinece of seeing florals and scenery of this place.
03. Moodboard
Color Trend for Autumn Winter
Color Story
04. Market Analysis
There is no beauty in the finest cloth, if it makes hunger and unhappinessWe work tirelessly to find top tier manufacturers all over the world and work closely with them to constantly deliver the great products that our customers swear by. By being hands on with all our partners, we can ensure that we are able to constantly keep delivering what our customers want, without compromising on the integrity of the products or the hands that make them. Sustainability is at the core of what we do and we try to work with all our partners to ensure that they maintain ethical workplaces. In the fall of 2015, our founders left their jobs in Securitized Finance and Piezoelectric Smart Materials to start a business. Never expecting to work in product design, the company was started with paper products, with a simple objective – to deliver a retail experience that goes beyond traditional commerce. With that, they set out to create Cyahi, with the goal of building the next generation of e-commerce by simplifying global supply chain. At Cyahi, constantly challenging the status quo is a part of our DNA. As a brand, we strive to keep delivering the products that our customers love. We are a diverse group, working together for a shared passion – constantly pushing the boundaries in design and engineering to deliver exceptional experiences to our customers.
From what started as a small group of passionate fashion loving individuals in North Brunswick, New Jersey in 2008, to a multinational team, SHEIN has grown immensely to what it is today. The SHEIN girl is fashion forward yet classy, effortlessly cool and unafraid to venture into different styles. SHEIN prides itself on offering on-trend styles catering to both young women and teens, that won’t break the bank. SHEIN is able to stay on top of the latest fashion trends from around the globe while rapidly bringing these styles to market. So whether you’re searching for boho dresses and graphic tees or patterned blouses and chic swimwear, SHEIN is the ultimate one-stop-shop for the modern yet economical fashionista. SHEIN now ships to over 80 countries worldwide. With websites supporting the United States, Spain, France, Russia, Germany, Italy, Australia and the Middle East, SHEIN ships from one of its many globally positioned warehouses. SHEIN continues to thrive due in part to the company’s values in controlling the excellence of in-house production. SHEIN aims to provide the highest value trendy pieces while also being dedicated to quality, value and service.
Anthropologie was founded by current URBN chairman and president Dick Hayne, having heard the plea of a friend. She had just moved to the suburbs of Philadelphia, and was dissatisfied with the shopping options available to her. Now a distance from Urban Outfitters—a brand she also was aging out of—there was a void in her life. She longed for a store to indulge her creative side. Dick, realizing this wasn’t an isolated phenomenon, went on to build a lifestyle brand that catered to creative, educated and affluent 30-45 year-old women. Named after his college major (but with a decidedly French twist), Anthropologie opened its very first doors in the autumn of 1992 in Wayne, Pennsylvania. We now operate over 200 stores worldwide. Our customer is a creative-minded woman, who wants to look like herself, not the masses. She has a sense of adventure about what she wears, and although fashion is important to her, she is too busy enjoying life to be governed by the latest trends. To her, Anthropologie is a portal of discovery—a brush with what could be. A place for her to lose—and find—herself. Our product offering consists of women’s apparel and accessories, intimates, home furniture and décor, beauty and gifts. Each caters to the lifestyle of our five muses: soft & delicate; boho chic; easy cool; elegant classic; and modern sporty
In January 2016, Good Earth celebrates 20 years of a design aesthetic that is crafted by hand, inspired by nature, and enchanted by history. Since opening in Mumbai in 1996, the last two decades have seen Good Earth grow into a cult brand recognised for its crafts-focused approach to luxury design and reviving the authentic skills of the crafts communities of India. Good Earth is everyday luxury defined by an intense connection to nature, history, heritage and original design through an Indian prism. As India’s leading design house, we are known for our storytelling through surface design and sustaining the craft traditions of our culture. With a growing international and online presence, we look at the world beyond India to build on our legacy as advocates for sustainable luxury.
05. Product Selection
06. Initial Concepts
07. Large Surface Print
08. Medium Surface Print
10. Traditional Buttas
09. SmallSurface Print
11. Screen Printing Samples
12. Devoree (Burn Out Process)
13. Garments (kurta set with Jacket)