TIER Global Relative Growth Leadership Award Application
AIESEC in Australia
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our story Video here:
AIESEC in Australia
What we did Sales Management Plan
Training and Development
International Cooperation
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Rewards and Recognition Investments on Talent Capacity Development:
Elements in the SMP: ‣ Back Office Support for GIP ‣ Focused Talent Development ‣ Better Market Segmentation ‣ Consistency in Activity Sales Development Plan To ensure consistent activity through smaller milestone achievements set.
Rookie Sophomore Senior Star MVP
Sales management Plan
The MC and LC co-invest heavily on talent capacity development through RnR with the idea of incentivising our top performers in GIP to go to conferences/ AIESEC exchanges to increase their understanding of our organisation while keeping in mind the sustainability of the programme.
Talent Capacity and Development Analysis: Market Segmentation Analysis: Based on the type of companies activities are happening with in each state, we are able to better grasp the markets in which we should be targeting. As more information is tracked, we would be able to get more accurate market segment information.
LCs can see each other’s performance across the nation and can initiate pair up between teams who are performing better at different stages to learn from one another. Also, each member’s and team leader’s performance can be seen so that TM can point out and help facilitate more relevant trainings for the specific target audiences.
Sales Tour ‣ The sales tour are redesigned to also include the element of leadership development rather than just training on functional knowhow. The MCVP travelled to each state to understand the external environment better and support in terms of sales team management and leadership training on top of core functional trainings.
Overall, these activities proved successful with bigger GIP teams with better productivity as well as conversion rates. TMP/ TLP Experiences:
Functional Newsletter ‣ Functional newsletter focused on leadership development were also sent out each week to provide fresh perspectives of leading sales team or leading oneself in order to keep the activity consistent throughout the entire year.
Leadership Development Meetings to Raise: Front and Back Office Member Up-skilling ‣ The Summits are designed to educate and empower both the front office GIP members as well as the direct back office support from Finance, Marketing as well as Talent Management members in order to increase holistic operational knowledge to support GIP growth at a more effective and efficient rate.
National Collaboration and Information Sharing ‣ Summits are ran in multiple cities across Australia so that our members get to travel to different states each time and are encouraged to learn as well as share their knowledge and experiences with other members across Australia. This really helped create more awareness of how each member contributes to the GIP experience at the end of the day.
Operational Summits
Training and Development
Canada Mainland of China
International Cooperation ‣ We partnered with AIESEC in Bahrain to develop Not for Profit GIP TN products when we found out that the government in Bahrain is willing to invest in sending Bahrainis to countries such as Australia to undertake a GIP exchange. ‣ We also partnered with AIESEC in Mainland of China to develop specific products to sell in companies dealing with trade between China and Australia when we realised successful activities in that market segment ‣ We also partnered with Canada for high quality english speaking EPs to cater to the general Australian market needs for excellent to native english speakers.
Bahrain
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Product development ‣ We partnered with AIESEC in Mainland of China to engage CEEDers for lead generation prior to the new recruitment term to ensure that once the new members are recruited, they will have leads to start working on to ensure consistency in activity as well as confidence from the get go.
Lead Generation
We targeted 1500 companies through 7 Chamber of Commerces specialised in Chinese Australian Businesses with the help of Chinese CEEDers to generate more relevant leads for GIP exchanges.
Results of our efforts Financial Result 2014 AUD$62,811 Profit
168.86%
Relative Growth in LCs (data taken at end of 2013 vs end of 2014 due to LC recruitment timeline)
83 TMP
23 TLP
207.5%
230%
7 Full Member LCs
117%