[ PROPOSAL ] CLIENT: Converse
DESIGNER: Melanie Löff-Bird
TITLE: Responsive Sweepstakes Website
Geared towards younger audiences, especially those interested in Music, Basketball, Skateboarding and/or Urban Street Style. Ever since establishing the high-top sneakers as essential to the “Rock&Roll” celebrity look in the early 40’s, Converse has continued to thrive on it’s symbolic image as an indepedent spirit and has even labeled itself “a brand for those independent enough not to follow”. Converse loves “people who want to change the world for the better and basically [celebrate] the spirit of rebellion and originality”.
CLIENT DESCRIPTION
Converse Shoe Company is a Nike subsidiary footwear and apparal company founded in 1908. Most famous for it’s “Chuck Taylor All Star” Basketball Shoe. Company website contains grungy, crafted and textured graphics with a mix of sans-serif body font and loud, hand-drawn display headers.
JQUERY INTERACTIVE EXPERIENCE JQUERY PLUGIN/ ELEMENTS
• • •
ThreeDubMedia ExCanvas .show(); .hide(); input variables
USAGE
•
Interactive connectthe-dots game
DESCRIPTION
• • • • •
User will be presented with a connect-the-dots type image of a superhero that “Poison Ivy” will be battling. User must connect the dots to determine the identity of the superhero User will be able to select from 2-3 colors to draw on canvas User must input answer into form and will receive one of two responses: • CORRECT! Play Again? or Go to Entry Form • INCORRECT! Try Again
ABOUT “POISON IVY” Name? Poison Ivy First Appearance? 1966 Common Enemy? Batman Villain or Superhero? Villain Mission? Depicted as a “bio-terrorist” who seeks to purify Gotham City (and the world) so that plants can have a safe and clean home. • Superpowers? Mind control, ability to release floral toxins through her kiss, manipulate, animate and communicate with plant life. • • • • •
Key Words & Themes Nature, plants, botany, environmentalism, natural, organic, green, red, dark, leaves, vines, bio-chemisty, Eden, fertility, growth, flowers, poison, sunlight, nature, pheromones, pin-up, red, kiss, temptress, toxin, fungi,