Portfolio 2024

PORT FOLIO

Melvin Roy Selected Works Design 2024

Hi,

I'm Melvin Roy

I'm an Architect and a self-taught graphic designer with an eye for clean and minimalistic designs. I specialize in branding, poster design and print design. I am always eager to explore the latest design trends and to think differently. This portfolio showcases a selected range of my best designs that I worked on as a freelancer and under various firms. Have fun exploring!

ProjeCts

Sunnyfields BBQ

BRIEF:

Design an eye-catching flyer that encapsulates the warmth and joy of a winter barbeque. The flyer should attract attendees of all ages and encourage them to brave the cold for some delicious food and community fun.

SUMMARY:

The flyer is intended for a community winter barbeque event that aims to bring people together for a festive outdoor gathering despite the chilly weather. The event will feature a variety of grilled foods, warm beverages, and cozy bonfires.

Bbq

CLIENT: Sunnyfields (Affinity X)

APPLIED SKILLS: Graphic Design, print design

MADE WITH: Adobe Indesign, Adobe Photoshop

Two sided flyer

Frontside (left) Backside (above)

Aquafina

BRIEF:

Design a promotional poster for Aquafina's new brand identity to modernize its visual appeal, enhance brand recognition, and reinforce its commitment to hydration, aiming to increase market share and consumer loyalty.

SUMMARY:

Aquafina, a leading bottled water brand, aims to refresh its brand identity with a modern look that resonates with contemporary consumers. As a part of the rebranding project, digital marketing materials in the form of a poster was created to ensure engaging content that showcases the new look. The idea was to create a trendy visual that emphasized clarity and freshness.

CLIENT: Aquafina

APPLIED SKILLS:

Digital Marketing, Advertising, User Research

MADE WITH:

Adobe Illustrator, Adobe Photoshop and Indesign

Film Institute

BRIEF:

Thesis proposal to design a fully functional film institute in a contoured site.

SUMMARY:

A hypothetical exploration of Film Institute as a space where students, film professionals and film enthusiasts all gather together and interact with each other. The project extends to the representation of film narrative styles through architectural design of the campus, and develop it as a centre for recreation and education by merging knowledge and fun parts of film and other medias through activities and architecture in a minimalistic design style.

CLIENT: Government of Kerala

APPLIED SKILLS:

Project Management, Case study, SWOT analysis, User Research

MADE WITH:

Autocad, Sketchup, Lumion, Adobe Photoshop

This would be a place for students,film enthusiasts and the general public to immerse in the world of cinema. The design brief is to introduce a building which would catalyse urban interaction by creating a platform to learn about the art of film-making from students studying for a degree in film theory, to the general public who can partake in workshops and enjoy a new experience through a different methodology that includes temporary and permanent exhibits, a film themed cafe, movie library etc.

An expert panel engaged by the academy for preparing a project report has proposed to conduct short- term courses in disciplines like direction, editing, acting, audiography and photography. The institute will have facilities for conducting academic studies and research on world cinema. Such pursuits will be done in association with universities in the country and abroad. Instead of limiting the facilities of the institute for students, it has been proposed to conduct film appreciation courses for different sections of the public as well.

Trodl Inc.

BRIEF:

Create weekly cryptocurrency data visualization template charts for fan tokens (fungible digital assests that are exchanged for sports club merchandise). Additionaly, a graphic illustration for their website login page and a banner design was to be made.

SUMMARY:

Trodl Inc., a leading cryptocurrency trading platform, commissioned a comprehensive project to design a visual representation of fan token data and create engaging login page graphics for their website. The goal was to enhance user experience by providing clear, intuitive data visualizations and a visually appealing, user-friendly login interface.

CLIENT: Trodl Inc.

APPLIED SKILLS:

Data Visualization, Illustration, Webpage design

MADE WITH:

Adobe illustrator, Adobe Photoshop

P60 Pizzeria

BRIEF :

P60 Pizzeria seeks to enhance its social media presence with a fresh, cohesive, and visually appealing set of graphics. The goal is to attract new customers, retain existing ones, and promote special offers and events through engaging and professional social media content.

SUMMARY:

The project aimed to enhance P60 Pizzeria's social media presence with a fresh and engaging visual identity. This involved creating a set of branded templates, custom graphics, and a strategic content calendar to increase engagement and attract more customers. The project successfully revitalized P60 Pizzeria’s social media channels, creating a strong, visually appealing presence that resonated with their audience and drove significant engagement and sales. The collaborative approach and ongoing adjustments based on performance metrics ensured the project’s success and lasting impact.

CLIENT: P60 Pizzeria

APPLIED SKILLS:

Social Media Design, Brand Identity

MADE WITH: Adobe Illustrator, Adobe Indesign

Instagram grid design (above)

Social media poster ad (right)

Wedding Card

BRIEF:

To create an elegant, memorable, and personalized wedding card design that reflects the personalities and preferences of the bride and groom, ensuring it stands out and leaves a lasting impression on guests.

SUMMARY:

Adeline wanted a clean design with a sleek and modern look by primmarily emphazing the bride and grooms initials. Moreover, it had to stand out from the rest. So I decided to give it a painted look with brush strokes giving it a physical like touch. She preferred a color palette of orange and cream giving it a warmth. I made a logo out of their initials with a concept of a swan seeking shelter by using the letters A and J. The content is enclosed within a sophisticated border design that denotes luxury and style. Overall, the card had a unique design and the client was delighted with the outcome.

CLIENT: Mr. Mathew

APPLIED SKILLS:

Conceptual thinking, sketching, Illustration, Typography

MADE WITH:

Procreate, Adobe illustrator, Adobe Photoshop