QUEM SOMOS como who we are // HI!
BRAND
HOTEL
HI! WINE
BRAND
HI! TOURISM
…:.... YOU HAVE A MESSAGE!
WE ARE A COMMUNICATION AND STRATEGIC CONSULTING AGENCY, SPECIALIZED IN TOURISM, LIFESTYLE AND MUCH MORE... With our headquarters in lisbon but also working in brazil and spain, we are experts in the tourism business and the sectors around it. We are a team with given proof in boosting your brands’ visibility. We specialize in brand management, strategic thinking, marketing, public relations and events.
OUR GOALS // missION
WE CONNECT PEOPLE TO BRANDS, DEVELPING EMOTIONAL ACTIONS AND PROVIDING INSPIRING AND MEMORABLE COMMUNICATION EXPERIENCES.
00 00 (HAPPYCLIENTS=
MISSION BRANDS
EMOTIONS
ENGAGEMENT YOUR STORY, THEIR EMOTIONS
HAPPYBRANDS)
UNFORGETTABLE MOMENTS
AIPZ Z WE BUILD YOUR MESSAGE!
REACHING OUR GOALS // HOW
WE ARE EXPERTS
2
1 WE ARE 3.0 COMMUNICATORS
Specialized in Tourism, Lifestyle and wine, we know the difference between the best practices in reaching each market and how to boost your brand. We work closely with our clients in order to add value to their business.
Creativity is in our DNA. In a world crowded with messages all around we boost the branding’ emotions by creating a strong relation with your clients and your brand’ beliefs and values. We call it Creativity 3.0, that relies on spreading your brand identity in multiple paltforms.
Our team gathers a strong network of experts in our market: brand consultants, digital marketeers, designers, creatives, public relations and others.
We add value to our clients’ business by focusing on moving brands and making them come to life and turning them into a reference in the market.
WE ARE OUT
3
OF THE BOX We love what we do and that's why we do it well. Message might be in the bottle but what we do is definitely out of the . box!
We believe the road to an effective communication is the one that answers it’s clients needs and expectations, building an engaging strategy that reinforces an emotional relation between the brand and it’s clients.
OUR SERVICES
1
2 VISION
3 PLANNING
Strategic Consultancy
INTEGRATION
Design. Web design. Naming. Branding. Rebranding
7 DIGITAL COMMUNICATION Digital marketing and social media management.
6
WHAT WE DO
Emotional Brand Boosting
4 SPREADING THE WORD
Media Relations
2
5 PHOTOGRAPHY
FACE2FACE COMMUNICATION
Photos and video
Public relations and events
OUR SERVICES // IN DETAIL
STRATEGIC THINKING CONSULTANCY AND INTEGRATED COMMUNICATIONS PLAN In a saturated market, creativity in the communications market is a demand. We build efficient and sexy projects, designed from the perspective of strategic marketing and business in order to achieve greater brand visibility. Working closely with our clients, we draw objectives to success, researching the competition , studying the market and defining strategies to achieve results and add value to projects .
WE HAVE EXPERIENCE
We seek the less conventional path , bringing to the table the passion , know-how , irreverence and the dedication needed, offering the best strategy for our brands.
WE ARE INNOVATORS
DESIGN
WEB DESIGN
NAMING
BRANDING
REBRANDING
We help brands find their voice and make memorable connections. Message provides you an integrated marketing and communication brand toput you where it’s needed. We provide strategic thinking and creative execution across brand, digital, marketing, advertising, video production and internal communications. In today's economic climate businesses have to keep moving forward and adapt to market changes to stay ahead of the competition, keeping your image fresh is key in customer engagement. Lumisi specialise in the ongoing brand evolution which builds on the strengths of your current identity, while developing the areas that are not delivering the desired results.
EXPERIENCE
INNOVATION
OUR SERVICES // IN DETAIL
ACTIVATION CAMPAIGNS The main objective of an activation campaign is to provide an innovative customer experience that creates emotional relationships with the brand. Once you associate your brand to it’s identity and values it becomes part of people's lives! People want to live according to your brands way of life. Throught activation campaings you buzz the market, get yourself known and build your reputation . This is the most effective way to engage you clients and build true relationships.
BUILDING BRANDS
WEHAVE A PLAN WEHAVE A NETWORK (THE FINEST)
We develop communication plans and strategies in the media relations area adjusted to each clients goals and needs. With experts in our cores business industries, we have a strong network of contacts including journalists and opinion makers. We belive in strong communications with creative and unique messages that immediatly atracts your audience.
MEDIA RELATIONS AND MEDIA TRAINING We develop communication plans and strategies in the media relations area adjusted to each clients goals and needs. With experts in our cores business industries, we have a strong network of contacts including journalists and opinion makers. We belive in strong communications with creative and unique messages that immediatly atracts your audience.
EVENT MANAGEMENT
OUR SERVICES // IN DETAIL
PUBLIC RELATIONS AND EVENTS Our goal is to increase brand awareness making sure we are communication it’s true identity to the market. Inaugurations, brand presentations, launching new products, events, catalogs and productions, are some examples of the work we develop in order to add value to your brand.
PHOTOGRAPHY AND VIDEO The way we see it, visual communication really shows that “an image is worth more than a thousand words”! In a world where information rules, we are often invaded with a tide of messages that bore the consumers. This is why it’s so importante create content more apealling and engaging to the consumers, ensuring that your relation with your client keeps growing.
WE HAVE STYLE WE WILL MAKE YOU LOOK SO MUCH SEXIER
DIGITAL MARKETING AND COMMUNICATIONS | SOCIAL MEDIA We provide a variety of solutions to your digital strategy by planning and producing videos, developing e-news and defining and managing your social media content strategy and communication, keeping your relationship to your clients close. Whether you need a Facebook campaign, a stronger online presence our advice on how to be online, we develop the best strategies to boost your brand throughout the Internet. Brands and businesses already realised they need to be present in the Internet and are growing each day througout multiple channels on the Web . Building databases on consumer preferences , establishing privileged trade relations, sharing and collaborating easily and immediately, in order to explore the full potential of these new communication tools. Regardless of the resources ( social networks , site optimization or online marketing campaign management ) brands exposure will reach it’s goals, if we integrate a strategy of repeated actions that reinforces the message that we want to communicate.
360º
COMMUNICATION
BRAND & PEOPLE NETWORK
WHY WE BELIEVE TOURISM Despite all the economic constraints , tourism continues to show remarkable resilience. We know as no one other the tourism sector, either in Portugal or internationally. We know its main players, the way they interact and do business. Using the most modern communication tools, social media to guerrilla marketing , we will provide you surprising results.
lifestyle It’s probably one of the most competitive and demanding areas at a communication level. What can you say about a brand that not only communicates in this sector but also has massive tv and fashion productions in it’s resume? That we know what we do!
ahlz
& more METTINGS WITH DECISION MAKERS
CORPORATE MEETINGS
THE UNEXPECTABLE
You probably can’t see what the Wine industry or the tourism sector have alike. But we do. Here at Message you’ll find professionals that know well your business and understand it’s complexity. We help to build your brand and boosting it’s visibility at a global level.
SOME OF OUR CLIENTS
CASE STUDIES
BTL - PORTUGAL TOURISM FAIR It is the biggest fair of tourism in Portugal, receiving more than 70,000 visitors annually and a thousand enterprises in the tourism sector. Message in a Bottle is responsible for all the planned strategic consulting, media relations and creativity. Last year and in order to create a differentiator from year to year introduced a theme in the case " Tourism - the Smile of the Industry " . The purpose was to make known to society the importance of the sector to the national economy , generate awarness for holding the fair, emphasizing the importance of welcoming tourists . Is adopted as the image of a smile , among others, was distributed on public transport and major sites of Lisbon, thus giving free access to the fair. This year , along with the smile we created the signature " BTL departing , I am " , a way to communicate that BTL is the starting point to find many trips . To point out that this event is aimed not only at professionals as to the final consumer . Along with all media relations activities and management of social networks - with creating a mood and a own language, develop the creativity of the promotional film , based on a poem by a famous Portuguese poet and referring to the films of the universe vintage Travel .
CASE STUDIES
WE
CASE STUDIES
WE
OUR TEAM
sARA FREITAS
THE TEAM
online marketing manAGER My journey started in communication and soon I realized the potential provided by the digital area. I believe that only true stories, dynamic and engaging tales, brings us closer. And what better place to tell them than digital ?
A
B
C
sónIA ALVES communICATIONS CONSULTANT
viCtor jorge
Over the past 15 years of my career I’ve worked creating communication strategies for national and international brands such as British Airways, Repsol, GlaxoSmithKline, Espírito Santo Viagens, Confederação do Turismo Português, Hotéis Vila Galé and Grupo Onyria to name a few.
D
E
exECUTIVE PARTNER FMCG and wines are no secrets for me. I was director of the newspaper Hipersuper before accepting the challenge of going to Angola to launch the first and only magazine of modern distribution of the country. I have also organized several conferences. In addition, I participated in the first two editions of the World Retail Congress Africa in Johannesburg (South Africa ) .
aDVISORY BOARD A/ Online Marketing B/ Hospitality C/ Design D/ Fashion & Lifestyle E/ Coolhunter
F
G
OUR TEAM
advisory board
Message in a Bottle is, above all, a network of highly skilled professionals who give their skills in all projects involved , for the direct benefit of our customers. We highlight some of them:
A
ricardo domingues
B
miguel alarcão júdice
C
online marketing
hospitality
alexandra conde prieto design
D
lucyna szymanska
E
ruben obadia
F
G
fashion & lifestyle
destination marketing
SOFIA DIAS COOL HUNTER
João peral CREATIVITY
My previous roles included regional director for the South of Europe and Latin America of Betclic Everest group. I’m a consultant at Wine with Spirit. People say I’m the online guru.
I’m the CEO of Thema Hotel, coordinator of tourism courses at European university and previously the president of AHP. I’m an entrepreneur by nature and an aesthete.
I’m a designer and the creator of the Portuguese brand Art on Shoes. I was responsible for the creative concept of the Art Inn, one of the coolest hostels in Lisbon.
I’m polish and I’ve been working in fashion and TV for more than 20 years. I’m the owner of the biggest modelling agency in Poland, the D’Vision Model Management.
For 18 years I was a journalist, ending my career in journalism at Publituris. I’ve completed a course in Hotel Management and I’m responsible for the communication and promotion of Alentejo internationally.
I’m a communication designer. I specialized in consumerism trends. I’m the CEO of Pardal. And people around here say I’m a kind of entrepreneurial wizard. I’m also a cool hunter! I' am a creative, designer, art director. My varied professional life has provided me with a broad and strong backgroung in media and communication: from trendy communication agencies to not so trendy ones, as well as rich and diverse experience in the publishing industry. In my free time I'm an illustrator and in my 'busy time' I'm a father.
CHALLENGE US! Rua Saraiva de Carvalho, nยบ 35; 1250-241 Lisboa
Victor Jorge Executive Partner vjorge@messageinabottle.pt +351 964 008 096
Ruben Obadia Creative Partner robadia@ messageinabottle.pt +351 919 651 381