BIKANER - Market Research and Opportunity Analysis Report
Report Inclusions
Geographical Analysis of a selected location| Demographical Analysis of selected location | Market Dynamics | Economical Overview | Environmental Analysis | Existing Infrastructure | Resources Availability | Market Potential - Untapped Opportunities | Potential Business Ideas and Ratings
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Executive Summary and Analysis • Bikaner is a city of Rajasthan, situated in the middle of the Thar desert. • The city is known to be the biggest woolen mart in India as well as all over Asia. • Bikaner is also known as “Camel Country” for breeding best riding camels in the world. It also hosts International Camel Festival attracting tourists from all over the world. • Bikaner has good deposits of gypsum at Jamsar and Kolayat. The city emerged as the major center for the ceramic industry. • The carpet weaving industry of Bikaner is one of the renowned sectors of Rajasthan. These carpets are commonly made with camel hairs to provide sufficient warmth during the chilly months of Rajasthan and is a prime export product of Rajasthan. • Utsa Art, a painting form, is regarded as one of the unique traits of the culture of Bikaner. • The city boasts some famous animal husbandries such as; National Research Centre on Camels, National Research Centre on Equines, and Cow Sanctuary.
Market Research and Opportunity Analysis Report BIKANER
Economical Analysis • • • • • •
Agriculture in Bikaner is a primary sector of the economy and contributes largely to the city's net revenue. As the city is situated in an arid region of undulating sand hills, the breeding of camels, horses, and sheep is also an important occupation. Bikaner is a trade center for wool, hides, building stone, salt, and grain. Bikaneri woolen shawls, blankets, carpets, and candy are world famous, and there are also ivory and lacquerware handicrafts. The city has electrical and mechanical engineering works, railway workshops, and factories that manufacture glass, pottery, felts, chemicals, shoes, and cigarettes. Bikaner is world famous for the bhujia and papad. There are plenty of small and big units making bhujia and papad that generate employment for thousands of people.
Market Research and Opportunity Analysis Report BIKANER
SWOT Analysis STRENGTHS
OPPORTUNITIES
WEAKNESSES
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Well-renowned carpet weaving industry exporting globally.
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Forts & palaces attracting tourists from all over the world.
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Inadequate and irregular supply of raw materials.
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Low standard products and use of traditional technology.
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Various scope in industrial development.
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Opportunity to increase heritage/rural tourism.
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Shares a long border with Pakistan which is often hostile with India.
THREATS
Market Research and Opportunity Analysis Report BIKANER
Untapped Business Opportunities in BIKANER FOOD INDUSTRY
AGRICULTURE INDUSTRY
• Peanut Butter Manufacturing • Food Truck • Plant Based Food/Beverages
• Integrated Dairy Farming
ENERGY & CLEANTECH • Biodegradable Bioplastic Manufacturing • Solar Thermal Application
• Agricultural Equipment Rental Service
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SERVICE INDUSTRY
HEALTHTECH INDUSTRY
• Online Morning Needs Delivery • Smart Vending Machine
• E-pharmacy • Activated Carbon Manufacturing • Wellness Center
Market Research and Opportunity Analysis Report BIKANER
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EDUCATION INDUSTRY • • •
E-library Tutor Finder Service Planetarium
METICULOUS BUSINESS PLANS
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Market Research and Opportunity Analysis Report - BIKANER