JAMMU & KASHMIR - Market Research and Opportunity Analysis Report
Report Inclusions
Geographical Analysis of a selected location| Demographical Analysis of selected location | Market Dynamics | Economical Overview | Environmental Analysis | Existing Infrastructure | Resources Availability | Market Potential - Untapped Opportunities | Potential Business Ideas and Ratings
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Executive Summary and Analysis • Jammu and Kashmir was a region formerly administered by India as a state . Jammu is the second most populous city of the union territory. • Jammu and Kashmir consisted of three divisions: Jammu region, Kashmir Valley, and the Ladakh region. Srinagar is the summer capital, and Jammu its winter capital. • Jammu city is a major Pilgrimage centre which is known as “City of Temples” .Nature has endowed Kashmir with implausible Beauty,Largest and colourful Tulip Garden, Picture Perfect Landscape,snowfall,Gulmarg Gondola, that’s why Kashmir known as “Heaven of Earth”. • Key industries of Jammu and Kashmir are Horticulture, floriculture, handlooms and handicrafts, tourism, mineral-based industry, gems and jewellery, sericulture, IT and pharmaceuticals. • Jammu and Kashmir was mostly dependent on Agriculture and related activities.
Market Research and Opportunity Analysis Report JAMMU & KASHMIR
Economical Analysis • • • •
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The state’s GSDP grew at a CAGR of 10.30 per cent, during 2011-12 to 2017-18. Jammu Kashmir has registered 11.7% growth in its GSDP, which grow to 1.57 lakh crore in recent year, which sustained its economy on grant-in-aid from centre ,which usually form at least half or more of the total revenue receipts of the state.in 2018-2019. Jammu and Kashmir was mostly dependent on agriculture and related activities. 20% of Jammu and Kashmir is cultivated with intensive farming. and 80% of the people depend on agriculture. The key industries of the state are tourism, handicrafts, sericulture, handloom, horticulture, food processing ,agriculture. According to survey that the state has spent 0.9% of its GSDP in industries,state manufacturing activity remains restricted to agricultural product and handicarfts. Apple production in the state reached 1.74 million metric tonnes (MT) in 2017-18 (P). Saffron is the most famous spice is only produced in the vale of Kashmir and Cashmere wool is obtained from the sheeps, goats and yaks.
Market Research and Opportunity Analysis Report JAMMU & KASHMIR
SWOT Analysis STRENGTHS
OPPORTUNITIES
WEAKNESSES
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Rich in great hospitality, rich cultural heritage and scenic beauty.
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Emerging as the fastest growing industry
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Terrorism
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Unexplored destination
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The densely forested areas in State provides opportunities for setting forest based industries.
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Good opportunities textile industries, Tourism
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Terror
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Land encroachment
THREATS
Market Research and Opportunity Analysis Report JAMMU & KASHMIR
Untapped Business Opportunities in Jammu & Kashmir AGRICULTURE INDUSTRY
TEXTILE INDUSTRY
FORESTRY INDUSTRY
• Fruit- canning • Edible oil Extraction, Flour mills, Saffron processing • Fruits Processing
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Carpet, shawl, Industries • Cashmere wool, Industries • Handcraft Industry
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• Paper,Pulp,Sport goods making • Turpentine and Resins chemical industries
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SERVICE INDUSTRY • Electricity supply • Automobile and electrical Industries
Market Research and Opportunity Analysis Report JAMMU & KASHMIR
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TOURISM & HOSPITALITY • Pilgrimage centre • Travel Agencies
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Market Research and Opportunity Analysis Report – JAMMU & KASHMIR