MYSORE - Market Research and Opportunity Analysis Report

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MYSORE - Market Research and Opportunity Analysis Report

Report Inclusions

Geographical Analysis of a selected location| Demographical Analysis of selected location | Market Dynamics | Economical Overview | Environmental Analysis | Existing Infrastructure | Resources Availability | Market Potential - Untapped Opportunities | Potential Business Ideas and Ratings

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Executive Summary and Analysis • • • • • • • •

Mysore, previously known as Mysuru, is the third largest and second most populated city of Karnataka. This city is second cleanest city in India and is one of the most materialistically well-planned ones. City is also known as the “Garden City” or the “City of Palaces”. This city is largest non metropolitan city in India. City is famous for its Palace, Mysore Pak, silk Saree and Mallige, Dosa . Mysore is famous for Mysore sandal and Mysore sandal soap which was the most famous soap. It is also an emerging IT hub with 2nd largest software exports in the state. City wins the National Award for setting up ‘Trin Trin’ public Bicycle Sharing System, or Implementation of Intelligent Transport System (ITS) or for being the unofficial yoga capital of India for domestic and foreign travellers. Market Research and Opportunity Analysis Report -MYSORE


Economical Analysis • • • • •

Mysore total GDP stands at ₹136.47 billion contributing 4.5% to state GSDP. Its per capita annual income in the district is ₹ 65, 759. The GDP trend has been growing at 7% CAGR from 2007-8 to 2012-13. Agriculture and Allied industries along with sector tie at being the highest contributors at 4.6% each for 2012-13. Mysore has a growing focus on agriculture economy with 41.8%. The Industry sector contributes 4.4 %.

Market Research and Opportunity Analysis Report MYSORE


SWOT Analysis STRENGTHS

OPPORTUNITIES

WEAKNESSES

India’s best city to live-in in terms of infrastructure.

Undergoing rapid industrialization

Competitive market

High loan rates are possible

Great Potential in residential market

Emerging market

Threats from the neighbours states.

Change in government policy

THREATS

Market Research and Opportunity Analysis Report MYSORE


Untapped Business Opportunities in MYSORE FOOD INDUSTRY

IT INDUSTRY

TRAVEL & HOSPITALITY

• Coffee Chain Franchise

• SAAS Business • Mobile App Development • Website Development and Designing

EDUCATIONAL tourism • Bioiesel • Production Cultural and • Biodegradable heritage Sanitary Napkin tourism

• Fruit, Milk, Pulses Processing

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SERVICE INDUSTRY • Shopping • Mobile Pet Grooming

Market Research and Opportunity Analysis Report MYSORE

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REAL ESTATE • Backpacker’s Hostel • Property Flipping


METICULOUS BUSINESS PLANS

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Market Research and Opportunity Analysis Report -MYSORE


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