IMPACT REPORT
The global automotive industry has entered an era of transformation, creating both new opportunities and challenges to be overcome for Mexico as a key manufacturing location. Digitalization and electrification are reshaping the vehicle of the future, the global shortage of semiconductors create unique challenges, while geopolitical trends combined with the COVID-19 pandemic are reshaping global supply chains. At this time of change, Mexico has the opportunity to go beyond maintaining its position as a leading vehicle and auto part manufacturer in North America and strengthen role in the global automotive industry. The success of the Mexican automotive industry will be defined by the business and political leaders shaping its future today. We bring these leaders together at Mexico Automotive Summit to exchange essential industry information, expertise and opportunities, to find solutions to overcome industry challenges, to connect financing and opportunities, to match supply and demand and to accelerate innovation. In 2021, the two editions of Mexico Automotive Summit brought together 623 industry leaders representing 377 companies, welcomed 111 speakers, generated 2,825 matchmaking interactions that resulted in 312 high-level 1:1 meetings, and generated 496 pre-qualified leads for 16 sponsors. In 2022, we will continue maximizing the impact of our conferences for participants, speakers and sponsors. Our conference programs will offer inside perspectives on the topics that matter most, and are designed to help industry leaders make better decisions and drive results. By leveraging leading-edge technology and artificial intelligence, we will deliver unprecedented matchmaking and lead-generation results at a time when connecting supply and demand remains challenging. We look forward to helping you achieve your marketing, commercial and strategic objectives!
M A R CNetworking H 2 4Sponsor -2 5 , 2 02 1
Gold Sponsors
Silver Sponsors
S E P T E M B E R 2 2-24 , 2 02 1
Networking Platform Sponsor
Gold Sponsors
Silver Sponsors
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C on f erence I mpact How would you rate the quality of the conference program and speakers?
377
companies
623
Breakdown by job title
6%
Greatly exceeds expectations 39% Exceeds expectations 50% Meets expectations 6% Below expectations
conference participants
111
speakers 4.6%
16
sponsors
Conference social media impact 9,487 direct impressions during MBF
14,314 visitors to the conference website
6.87% click through rate during MBF 11.21% conference engagement rate
Pre-conference social media impact 50,265 direct pre-conference LinkedIn impressions 8.19% pre-conference click through rate 14.05% pre-conference engagement rate
President/Board member/Partner 15% CEO/CFO/COO/ Director General/ Country Manager 19.3% VP/Director 22.7% Plant Manager/ Manager 3.3% Purchasing Manager/Director 19.9% Sales Manager /Sales Director 14% Engineer/Analyst 5% Coordinator 4% Associate
Mexico’s leading B2B conference organizer introduces the world’s leading event networking platform. Delivering intent-based matchmaking powered by Artificial Intelligence that connects the right people. Network, no matter where you are.
565
participants
How would you rate the quality of the matchmaking on Brella?
Matchmaking intentions
2,825
matchmaking communications
312
1:1 meetings conducted
17% Exceeds expectations 67% Meets expectations 17% Below expectations
2,182 Trading Total
3,369
140 Recruitment 623 Investment
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C ompan y Attendance •
3C Metrology SA de CV
•
CHG Meridian Mexico
•
Faurecia
•
3M
•
Chihuahua State Government
•
Fenkell Automotive Services
•
ABB México SA de CV
•
Circutor
•
Financiera Bepensa
•
Aceites Superfinos
•
clauteodmex
•
FlowSmart
•
Administración Portuaria
•
CLAUZ
•
Ford Motor Company
Integral Acapulco, S.A.
•
Cluster Automotriz de
•
Forefront Power
Nuevo León (CLAUT)
•
FOTON MEXICO
Clúster Automotriz
•
FrontierView
•
Aerospace
•
Agencia Pro San Luis
•
AIZ
Zona Centro
•
Frost & Sullivan
•
Alchemia
•
Cluster de Herramentales
•
FullSpectrum Leadership Inc
•
ALD Automotive
•
Cluster Automotiz Ags
•
FUMEC
•
Alian Plastics S.A de C.V.
•
CNW Courier Network
•
GALNIK, S.A. DE C.V.
•
Alliance for Automotive
•
Cocofact / HSBC
•
GARANTIPLUS
Innovation
•
COFOCE
•
GASCOMB
•
Allison Transmission
•
Colliers
•
GED
•
ALT Technologies
•
Connected Capital
•
General Motors
•
AMAVe
•
CONSTRUCTORA INSUR
•
Gerzo Administración
•
AMDA, A.C.
•
Controlar North
•
American Industries
Ameria SA de CV
•
GLM Components Mexico
•
AMN International
•
Cormax Rigging Supply LLC
•
Global Automakers of Canada
•
another company
•
Crane Worldwide Logistics
•
GMD STAMPING
•
Arbomex
•
Creative Foam de México,
•
ARIDRA
S. de R.L. de C.V.
•
GML
•
Ariza
•
CS Quaker State
•
Gobierno de Ontario en Mexico
•
Assurant
•
CS, Shell & Quaker
•
GOBIERNO DEL
•
Autocluster Chihuahua
•
AUTOCOM
•
Cuadrante
•
Gobierno Municipal Chihuahua
•
AutoForm
•
Cummins
•
GRAMMER
•
Automated Logistics
•
Daimler
•
Grupo CTT SA de CV
System, LLC
•
Dana Mexico
•
GRUPO FARRERA
Automotive Cluster
•
DeSK Mexico
of San Luis Potosí
•
DHLSC
•
Grupo Surman
Automotive Industries
•
DiDi Mexico
•
GTO Automotive
Association of Canada
•
DINA
•
GTO SDES
•
Automotive Solutions
•
DISTRIBUIDORES DEL ISTMO
•
HAL Aluminum Mexico
•
AWL
•
Donghee Mexico
•
Harman
•
AWS
•
Draxton Global
•
Helmut Fischer
•
Axalta Coating Systems Mexico
•
DRG Technologies, Inc.
•
Hinduja Tech
•
AXON INTERCONEX SA DE CV
•
DuPont Latin America
•
Hino México
•
Banco Nacional de
•
Eaton Corp
•
HK Strategies
• •
•
SA de CV
MEXICO S.A. de C.V.
State de Mexico
ESTADO DE PUEBLA
AUTOMOTRIZ
Comercio Exterior SNC
•
Ecléctico
•
Hogan Lovells
•
Band of Insiders
•
EDAG Mexico
•
Holland House Mexico
•
BBS BRANDS
•
E-DRIVE
•
Honda
•
BCW
•
EKK EAGLE INDUSTRY
•
HSBC
•
BHTC México S.A. de C.V.
MEXICO SA DE CV
•
Hyundai
•
BOCAR Group
•
Enel
•
Iberdrola México
•
BorgWarner
•
Energy to Market
•
iCaranty
•
Bosch Mexico
•
E-Neutras
•
IDIADA AUTOMOTIVE
•
Brella Ltd
•
E-TRACTION
•
Bridgestone
•
Eureka
•
INA
•
Brose
•
Evonik Industries de
•
Indiana
•
Camcar Grupo Automotriz
Mexico SA de Cv
•
INDUSTRIA NACIONAL
•
CANACINTRA PUEBLA
•
EWS LTD MX
TECHNOLOGY SA
DE AUTOPARTES AC
7
C ompan y Attendance •
Infor
•
Informe Confidencial
•
Inovan
•
Jaguar Land Rover
• • •
Orchestrating Your
•
Steele Racing Products
Success LLC
•
Stellantis
•
Palo Alto Networks, Inc.
•
Surman
•
Partner Fleet
•
SW-Machines Mexico
JeffreyGroup
•
PC Rent
•
Tachi-S
JWB Manufacturing, LLC
•
PELT
•
TASSM
KASO & ASOCIADOS
•
PIASA SHELL
•
Tecnológico de Monterrey
SA DE CV
•
picacho grupo automotriz
•
TENNECO
•
Kenworth Mexicana
•
PIRELLI
•
Tesla
•
Kia Mexico
•
Porsche
•
The Haskell Company de
•
Kikoya
•
PPG
•
KPMG
•
Prettl de México, S.A. de C.V.
•
LAVARTEX
•
Prime Action Consulting
•
LeasePlan
•
MACLEAN FOGG COMPONENT SOLUTIONS
• • • •
•
México, S de RL de CV •
thyssenkrupp Automation Systems
de México
•
Tiba
•
PRODENSA
•
Timken de Mexico SA de CV
•
PROMI-MEX
•
TIP México
MAGNA POWERTRAIN
•
Quaker State
•
TM Racing Team
MAN Truck & Bus
•
Qualcomm
•
Top Management
Manufacturas Estampadas
•
Rassini
•
Toyota
s.a. de c.v.
•
Red Nacional de Clusters de
•
Traffilog
la Industria Automotriz, A.C.
•
Trans-Matic Precision Metal
Maquinados y Maquilas Especiales
•
RENAULT MANZANILLO
•
Mar Bran
•
RER Energy Group
•
Tuxpan Port Terminal
•
MAS SEGUROS
•
Robert Bosch Mexico
•
UNADM
•
Mayfosa Sa de CV
•
Rockwell Automation
•
Universal Robots
•
Mayoreo López Díaz
•
SAMES KREMLIN
•
UPAEP UNIVERSIDAD
•
MAZDA MEXICO
•
SAP
POPULAR AUTONOMA
•
Mejores Empresas Mexicanas
•
Scania
DEL ESTADO DE PUEBLA
•
MEM
•
Secretaría de Desarrollo
•
Vehículo Emblema
•
Mercado Libre
Económico de Tamaulipas
•
Vera & Asociados
•
MERS Financial
Secretaria de Desarrollo
•
Vibracoustic de
•
Metalsa
•
Michelin
•
Minsait
•
Mitsubishi Motors
•
Mitsui & Co. Power Americas
•
•
Moder Machine Shop Mexico
•
MOLD SERVICE
• • • • •
National Car Rental-
•
Shell
•
Waze
Enterprise Rent A Car
•
Shift 3D
•
WMP Mexico Advisors
•
Navistar
•
Siemens
•
World Trade Center
•
Nemak
•
SKF Mexico
•
Netcon
•
Sonavox Mexico
•
WTC
•
Neuron Business Group
•
SPECIAL CARBIDE
•
WWL VEHICLE SERVICES
•
Newlink
•
Nissan Mexicana
•
Spencer Stuart
•
Yanfeng
•
Northland Power Energia
•
SSA MEXICO
•
Yazaki
•
OECHSLER MEXICO
•
State Government of
•
ZF Chassis Technology
•
Forming de Mexico
Economico del
Mexico SA de CV
estado de Jalisco
•
VITRONIC Mexico
Secretaría de innovación
•
Volkswagen
y Desarrollo Económico
•
Volvo
Sedeco
•
Von Wobeser y Sierra, S.C.
•
SELECSA
•
Vrumm
•
SELIMAR 2000 S DE RL DE CV
•
VW Mexico
MOLD SUPPLY
•
Senator Logistics
•
VW Truck & Bus México
MOLDES SALTILLO
•
Servicio de Logística
•
Wallenius Wilhelmsen Ocean
MUBEA
Empresarial y Comercial,
•
Warren Automtive
Musashi México
SELECSA
•
Mexico S de RL de CV
San Luis Potosi
TOOLS INC.
Baja California
(MEXICO) S. DE R.L. DE C.V.
8
M A R C H 2 4TH, 2 0 2 1
09:00
DEFINING TRENDS FOR THE AUTOMOTIVE INDUSTRY OF TOMORROW
Speaker: MIguel Barbeyto, President of Mazda 10:10
CHALLENGES FOR THE HEAVY VEHICLES MARKET: THE EFFECTS OF THE PANDEMIC
Moderator: Miguel Elizalde, President of ANPACT Panelists: Alejandro Mondragón, CEO of SCANIA Flavio Rivera, CEO at Daimler Frank Gundlach, Director General of Man Truck & Bus México Mauricio Medina, CEO of TIP 11:15
VEHICLE DEMAND IN NORTH AMERICA AND HOW IT AFFECTS MEXICO
Moderator: Guido Vildozo, Senior Manager Americas of IHS Markit Panelists: José Zozaya, President of AMIA Jean-Francois Champagne, President of AIA Canada David Adams, President of Global Automakers Canada 12:00
NETWORKING SESSION 2 - AI-POWERED 1:1 MEETINGS
12:30
REDUCING AUTOMOTIVE SUPPLY CHAIN CARBON FOOTPRINT WHILE SAVING COSTS
Moderator: Moderator Name 1, Company Name Panelists: Hans Kohlsdorf, Founding Partner of E2M, Energy to Market Susanne Lehmann, Production Director at Volkswagen North America Manuel Guevara, General Manager ar BROSE 13:15
DIGITALIZATION OF AUTOMOTIVE MANUFACTURING
Moderator: Tarsicio Carreón, President of Chihuahua Automotive Cluster Panelists: Alejandro Preinfalk, President of Siemens Matt Myrand, Director of Advanced Manufacturing and Supply Chain at Faurecia Manuel Sordo, General Manager LATAM at Universal Robots Marcio Delgado, VP of Production and Global Manufacturing at ZF 14:00
NETWORKING SESSION 3 - AI-POWERED 1:1 MEETINGS
15:00
SUPPLIERS DEVELOPMENT UNDER INSOLVENCY TIMES
Moderator: Manuel Montoya, President of National Automotive Cluster Network & CLAUT Panelists: Felipe Villareal, CEO of Alian Plastics Ricardo Coto, Procurement Coordinator at Metalsa 16:00
ADVANCES OF ELECTRIFICATION OF THE AUTOMOTIVE SUPPLY CHAIN AND UPCOMING PRIORITIES
Moderator: Nazareth Black, CEO of ZACUA Panelists: Rodrigo Centineo, Founding Partner at E*Drive Elías Massrí, CEO of Giant Motors Edgar Estrada, Managing Director of Volkswagen Brand Mexico Ernesto Sánchez, Minister of Economic Development of Jalisco State Government Luis Lozano, President of Toyota Motor Mexico
9
M A R C H 2 5 TH, 2 0 2 1
08:55
TAKING THE LEAP INTO DIGITAL SALES, EXPERIENCES FROM DEALERSHIPS AND E-COMMERCE
Moderator: Guillermo Rosales, Director General of AMDA Panelists: Jorge Vallejo, President & CEO of Mitsubishi Motors Carlos García, CEO of KAVAK Jorge Dávila, Head of Vehicle Market Place of Mercado Libre Fernando Enciso, CEO of Grupo Surman Israel Escutia, Director General of GarantiPLUS 10:00
THE FUTURE OF SHARED MOBILITY VS CAR OWNERSHIP
Moderator: Anasofía Sánchez, Director General at WAZE LATAM Panelists: Raymundo Cavazos, CEO of VOLVO Gretta González, General Manager at UBER Juan Andrés Panamá, CEO of Mexico and Argentina at DiDi Aldo Alarcon, Director General of Mobility and Transportation at Mobility ADO 11:00
DEFINING TRENDS TOWARD COMMERCIAL SUCCESS
Speaker: Miguel Barbeyto, President of Mazda 11:30
CONNECTIVITY, 5G & AUTONOMOUS VEHICLES
Moderator: Alejandro Enriquez, Head of Automotive Division at Mexico Automotive Review Panelists: Luz Elena Jurado, CEO of VOLVO Trucks Ricardo Anaya, Staff Product Manager 12:00
NETWORKING SESSION 2 - AI-POWERED 1:1 MEETINGS
12:30
REDUCING AUTOMOTIVE SUPPLY CHAIN CARBON FOOTPRINT WHILE SAVING COSTS
Moderator: Moderator Name 1, Company Name Panelists: Hans Kohlsdorf, Founding Partner of E2M, Energy to Market Susanne Lehmann, Production Director at Volkswagen North America Manuel Guevara, General Manager ar BROSE
10
M A R C H 2 5 TH, 2 0 2 1
13:15
DIGITALIZATION OF AUTOMOTIVE MANUFACTURING
Moderator: Tarsicio Carreón, President of Chihuahua Automotive Cluster Panelists: Alejandro Preinfalk, President of Siemens Matt Myrand, Director of Advanced Manufacturing and Supply Chain at Faurecia Manuel Sordo, General Manager LATAM at Universal Robots Marcio Delgado, VP of Production and Global Manufacturing at ZF 14:00
NETWORKING SESSION 3 - AI-POWERED 1:1 MEETINGS
15:00
SUPPLIERS DEVELOPMENT UNDER INSOLVENCY TIMES
Moderator: Manuel Montoya, President of National Automotive Cluster Network & CLAUT Panelists: Felipe Villareal, CEO of Alian Plastics Ricardo Coto, Procurement Coordinator at Metalsa 16:00
ADVANCES OF ELECTRIFICATION OF THE AUTOMOTIVE SUPPLY CHAIN AND UPCOMING PRIORITIES
Moderator: Nazareth Black, CEO of ZACUA Panelists: Rodrigo Centineo, Founding Partner at E*Drive Elías Massrí, CEO of Giant Motors Edgar Estrada, Managing Director of Volkswagen Brand Mexico Ernesto Sánchez, Minister of Economic Development of Jalisco State Government Luis Lozano, President of Toyota Motor Mexico
11
S E P T E M B E R 2 2 ND, 2 0 2 1
09:00
MEXICO’S AUTOMOTIVE INDUSTRY INVESTMENT OPPORTUNITIES OUTLOOK
Speaker: Iker Jiménez, Director General of Impulso Económico Global 09:30
THE FOUNDATIONS OF THE AUTOMOTIVE INDUSTRY OF THE FUTURE
Moderator: Alejandro Salas, Managing Editor at Mexico Business Panelists: Manuel Montoya, President of the National Automotive Cluster Network Osvaldo Belmont, Technical Director of AMIA Alberto Bustamante, Director of INA 10:00
GLOBAL VEHICLE DEMAND OUTLOOK AND SUPPLY CHAIN RESILIENCY
Speaker: Guido Vildozo, Automotive Vice President LATAM of IHS Markit 12:00
MEXICO’S GREEN VEHICLES MANUFACTURING POTENTIAL
Moderator: Elisa Crespo, Executive President at Automotive Cluster of the State of Mexico Panelists: Elias Massri, CEO of Giant Motors Latinoamérica Nazareth Black, CEO of Zacua Mexico Mónica Samudio, Country Managing Director of Circutor Marcelo Ortiz, Global Business Development Director of Nemak Oswaldo Cacheux, Planning Director of Hino Motors Sales México 13:15
TOWARD A MORE SUSTAINABLE TRANSPORTATION: GREEN HEAVY VEHICLES
Moderator: Miguel Elizalde, President of ANPACT Panelists: Gilberto Ramírez, Director of Strategic Planning & Business Development at Volvo Trucks & Mack Truck Raúl Rodríguez, Business Transformation Solutions Director of Scania Mexico Jesus Gomez, Director of Market Development and Product Portfolio at Daimler Trucks Mexico
15:00
TELEMATICS & THE FUTURE OF SMART FLEET MANAGEMENT
Moderator: Israel Escutia, Director General of Invarat México Panelists: Fernando Ardura, Chief Business Officer of Traffilog Marco Lizarde, Business Unit DHL Consultant at DHL Kent Bjertrup, Regional Director - Latin America of ALD Automotive Mauricio Medina, CEO of TIP Mexico 16:00
TECHNOLOGY INFRASTRUCTURE FOR VEHICLE SALES
Moderator: Guillermo Rosales, Deputy General Director at AMDA Panelists: Regina Granados, CEO of LeasePlan Raul Peñafiel, Director General of Jaguar Land Rover México Jorge Vallejo, President & CEO of Mitsubishi Motors de México Miguel Barbeyto, President of Mazda
12
S E P T E M B E R 2 3 RD, 2 0 2 1
09:00
TURNING POINT FOR THE AUTOMOTIVE SECTOR
Speaker: Edgar Estrada, Director of Volkswagen Mexico 09:30
NEW INVESTMENTS CONTINUE TO LAND IN THE COUNTRY
Moderator: Florian Hanft, General Manager of Sonavox Mexico Panelists: Lorena Isla, LATAM Director of Frost & Sullivan Paulina Gonzalez, Monterrey Director of American Industries Francisco García, Director General of NETCON 10:15
REINFORCING NORTH AMERICA SUPPLY CHAIN
Moderator: Mónica Doger, President of the Automotive Cluster Puelba & Tlaxcala Panelists: Ruben Lostal, Location Manager of MUBEA Martín Toscano, President of Evonik Víctor Galvan, Senior Manager at KPMG Cristobal Magallanes, Automotive Sales Director of SKF 12:00
MATERIAL TECHNOLOGY: ADAPTING TO INDUSTRY NEEDS
Moderator: Luis González, President at Automotive Cluster SLP Panelists: Juan José Zaragoza, President LATAM of DuPont Adriana Macouzet, Vice President Latin America and General Manager of PPG Pierre-Louis Dubourdea, President and CEO of Central America and Mexico at Michelin Elvia Bedolla, Plant Manager at LAVARTEX 13:00
MEXICO, A LAND FOR SUPPLY CHAIN INNOVATION
Moderator: Carlos Canseco, Director of the Queretaro Logistics Cluster Panelists: Karla Góngora, R&D Mexico Director of Faurecia Eduardo Watty, Sales Vice President Mobility Solutions of Bosch Mexico Alejandro Rojo, Director of Tecnológico de Monterrey’s Automotive Mechatronics Research Center René Antaño, Science Director at CIDETEQ 15:00
SEMICONDUCTORS AND VEHICLE CONNECTIVITY
Moderator: Ricardo Anaya, Product Manager at Qualcomm 15:30
NEW INVESTMENTS CONTINUE TO LAND IN THE COUNTRY
Moderator: Sergio Bautista, Robotics Local Business Unit Manager of ABB Panelists: José Riveró, Country Manager of Infor Javier Vallejo, Senior Manager of Architect Solutions at AWS Abraham Sosa, Director of Global Accounts in Latin America at Universal Robots. 16:30
SUPPLIERS AND OEMS, PARTNERS IN REACHING CARBON NEUTRALITY
Moderator: Luis Vera, Managing Partner at Vera & Asociados Panelists: Pablo Rivero, Country Manager of Fore Front Power Ana Núñez, Digital Supply Chain Hub Lead of SAP América Latina
www.mexicobusiness.mx