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Matt Hunter
Portfolio
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Table of Contents
Branding
Internship Color Swatches
M
Hunter
Industrial
Design
Toy Design
IHA Competition
Eco Design
Senior Thesis
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Crossover Hockey branding
Currently, there are very few brands that address the inline hockey market. Many players use ice hockey equipment that can be bulky and uncomfortable in warmer environments. Crossover brings a new line of equipment built for the serious inline hockey player.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Brand Characteristics
Breakout with Crossover™
M
Hunter
What is Inline Hockey?
User Profile
-Played Indoors on Plastic Tile
18-25 Years old
- Limited Physical Contact
Male
- 4 vs 4
In College/Bachelor’s degree
-Faster flowing game play
$40,000-$60,000/year income
Industrial
Design
mhuntr4@gmail.com
Brand Characteristics
Breakout with Crossover™
Logo and Color Palette -Minimal and clean -Draws from historic NHL logos -Geometric and linear which reflects current trends in design -‘Crossover’ comes from a skating term that involves a smooth and swift change in direction
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Brand Characteristics
Breakout with Crossover™
Ideation -Due to the unique nature of the sport, the pants, bag and elbow pads are the focus of the redesign
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Brand Characteristics
Breakout with Crossover™
Final Designs -Features include: -Cylindrical shaped bag with separate skate pocket -Removable/washable liner in the elbow pad -Spandex groin in the pants for flexibility -Reinforced knee pads.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
3’’ L: 8.5’’
4’’ 4’’
2’’ 3’’
10’’
Hard Plastic
4.25’’
8’’
Velcro
x4
6’’
7.5’’
Hard Plastic
5.5’’ 2.5’’
3’’ 3.5’’ 4’’ 2’’
Hard Plastic
foam Elbow Pad
Elbow Pad
Matt Hunter elastic
x2
Matt Hunter
10/25/07
Brand Characteristics
10/25/07
Breakout with Crossover™
Final Model The final design includes: -Removable cool-max liner -Rigid ABS plastic protection on the bicep and forearm -Adjustable elastic straps -ABS plastic elbow cup.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Clean-Bag System I.H.A. Competition
This project was done for the International Housewares Assoc. annual student design competition. My product solves the problem of smelly athletic bags by organizing the items stored in the bag and using various fiber technologies to absorb and prevent odor.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
The Problem -The main issue with gym bags was odor -The bags are used to transport clean and dirty items -Everything from cell phones to hygiene products are carried in the bag
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Market Research -Current gym bags and odor prevention products were examined -My goal is to integrate both product types together
M
Hunter
Industrial
Design
User Profile -18-30 years old -Male/Female -Active and Health Conscious -Work out at least 3 times a week
mhuntr4@gmail.com
Design Criteria
M
Streamline Experience
Adaptable
Security
-Items remain in bag ignored and
-The bag will be used to carry many
-Items were left alone and a secure
odor develops
things
storage area is needed
Hunter
Industrial
Design
mhuntr4@gmail.com
Ideation -Discouraging neglected dirty clothing was the focus -Early development focused on separating clean and dirty clothes -Adding separate wash bags solved this problem -An external pocket was added to accommodate dirty items -An internal pocket was added to hide valuables M
Hunter
Industrial
Design
mhuntr4@gmail.com
Testing -Prototypes focused on sling style
-Organization of dirty and clean items
-Adding a wash bag allowed for dirty clothes
bags that used an extra pocket
was key to design development
to go directly into the wash
for additional storage
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Final Model -The final design is sling-style -1 large main pocket with hidden security pocket -1 external clothes pocket and a beverage pocket -The Cocona fabric system which absorbs odor and moisture
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Features
Large Zipper Opening to accommodate
Internal Security pocket for valuables
various size items
added comfort
Front pocket folds down
M
Hunter
Industrial
Reinforced padded back panel for
Design
Dirty items are stored in mesh wash
Dirty items are then placed in Front
bag which can go straight-to-wash
Pocket for transport
mhuntr4@gmail.com
Padded Str ap
Adjustable Buckle
Bottle Holder
Zipper opening
snap fasteners
reinforced back panel
15” H x 18“ L X 6” D Flips to store dirty items
Final Design -Sling style adds versatility and style -Sleek design allows for any color variations and branding options
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Itti Toy Design
‘Designer toy’ is a term used to describe toys and other collectibles that are produced in limited editions (as few as 50 or as many as 2000 pieces) and created by artists and designers. This project shows character development and the creation of one of these toys.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Ideation -Sketching focused on developing a character that was cute, awkward, and humorous -Character took on many forms before the final design was created
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Character Design
DIY toys
-iTTi is a nocturnal monster that eats the
-DIY toy movement allows artists to customize
paint of graffiti kids
a blank toy and sell it as their own
-He lives in train cars and in subways
-DIY toys must have personality while still allowing for customization
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Rivet Gallery -iTTi was selected to be placed in the show ‘Stuff This’ at the Rivet Gallery in December 2008
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Green Fire Eco-Design
Campfires are a tradition as old as man. How can we adapt this tradition to fit into a ‘greener’ world? This project modernizes the fire pit into a more sustainable product.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
? The Problem -Burning wood is harmful to the environment -But it is the most appealing aspect of campfires -How do I keep emotional connection with campfires and make them more earth friendly?
M
Hunter
Industrial
Design
mhuntr4@gmail.com
350
300
250
200
100
Price
Durability
Portability
Style
Range/BTU’s
Propane Heater Market Analysis
M
Hunter
Market Research
User Profile
-Alternative fuel sources were studied to make
-Urban dweller
the fire pit more earth friendly
-Apartment/Townhouse with limited backyard
-Propane heaters and traditional fire pits were
-25-40 yrs old
also compared and examined
$60,000-$85,000/year income
Industrial
Design
mhuntr4@gmail.com
Ideation -Saving space is an integral part of the design due to the user’s small staging area -The goal to give the product multiple functions to maximize the usage of this limited space.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Model Testing -Scale models tested human interaction and use -The product functions as a table, fire pit, and a propane heater
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Handle
Heating Coils Fire Basin 33� 29�
Propane Access
Wheels
Final Design -Stainless steel construction for added lifespan -An internal propane heater is the main source of heat -Top basin burns wood for purely aesthetic purposes -An accordion-style lid extinguishes the flame -The product uses a standard 20 lb. propane tank which is stored in the base M
Hunter
Industrial
Design
mhuntr4@gmail.com
Rocky Brands Internship STALKER II HUNTING BOOT
The internship at Rocky Brands spanned 2 months. I helped to develop casual shoes and hunting boot designs for Fall 2009. Material selection was stressed. I also created custom logo and foot bed graphics for these designs.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Brand Identity -Headquartered in Nelsonville, Ohio, Rocky速 Outdoor Gear is a world leader in rugged outdoor and occupational footwear -A corporate office, warehouse, and distribution center now accompany the original manufacturing building in Nelsonville that goes back to 1932
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Ideation -Projects included casual outdoor shoes and hunting boots -The goal of the casual footwear was to create a family of shoes that reflected the rugged feel of the Rocky brand while still being versatile
M
Hunter
Industrial
Design
mhuntr4@gmail.com
BOBCAT CASUAL CHUKKA
Final Concept -The hunting shoe uses durable Cordura material and full-grain water proof leather -The casual chukka is made from suede -These shoes were designed on existing outsoles
M
Hunter
Industrial
Design
mhuntr4@gmail.com
First Pullovers -Test prototypes were made to evaluate fit and material choices
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Hyper-React Senior Thesis
Kids begin sports at a young age. Parents pay a great deal of money to support their child’s exploration in sports. This curiosity leads to children trying and quitting various sports and leaves their parents paying for equipment that may only be used one season. My thesis creates a modular pad system in which the pads are rented and returned each season during this exploration.
M
Hunter
Industrial
Design
mhuntr4@gmail.com
The Problem -Parents spend a large amount on their child’s sports activities -The contact sports of Hockey, Football, and Lacrosse are the most expensive due to the large amount of equipment needed -This high cost limits participation and exploration
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Simple
Trendy Traditional
Marketing Matrix
Complex
Research - Market trends in sports equipment were studied -Surveys were taken to discover the user’s tastes and trends -A system was created to establish a rental/return system -Prototypes examined fit issues and how the user interacts with the product
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Ideation -Anatomy was studied to identify areas that required the most protection and how the pads would move with the body -Limited color was used in the branding as to not conflict with team colors but still convey a recognizable brand image
M
Hunter
Industrial
Design
mhuntr4@gmail.com
11” 10”
21”
3.5”
15”
23” 12”
4”
ABS Plastic
Elastic/Spandex
Technical Specifications
hyper-react
Poron Foam
-Poron Foam is an open cell structure which insures maximum protection and is also anti-fungal -A Cool Max liner wicks away moisture -Spandex insures flexibility and comfort -Product graphics label which piece is to be used for what sport M
Hunter
Industrial
Design
mhuntr4@gmail.com
Design -The design allows for versatility and easy adaptation to fit within each sport using modular pieces
M
Hunter
Industrial
Design
mhuntr4@gmail.com
Delivery from Manufacturer/Seller
Distribution to Organization
Play Use
Price Return to Organization
Ship to Manuf/Seller
Inspection & Repair
Rental System -Pads are issued through the school or organization thus lowering cost -The pads are then returned at the end of each season and inspected, cleaned then reissued -Renting encourages sport exploration and participation and guarantees ‘like-new’ quality M
Hunter
Industrial
Design
Quality
mhuntr4@gmail.com
Thank you
Matt
M
Hunter
Industrial
Design
Hunter