2018 Miami Book Fair Industry Brochure

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IN NOVEMBER, AND ALL YEAR ROUND During 8 days each November, hundreds of authors and thousands of readers converge on downtown Miami for the nation’s premier literary festival.

AND WHEN THAT’S OVER, WE KEEP IT GOING, MONTH IN, MONTH OUT.


What happens each November?

PROGRAMS IN SPANISH

AUTHOR SESSIONS DURING THE WEEK

Sunday, November 11 through Sunday, November 18 • 80+ authors from U.S., Latin America and Spain with books in Spanish • Some sessions have simultaneaous interpretation into English • Only program of its kind in the United States

Sunday, November 11 through Friday, November 16 • Author events in English and Spanish each evening • “Evenings With” (keynote) authors • National Book Award nominees and winners on Friday night

STREET FAIR WEEKEND

CARIBBEAN PROGRAM

Sunday, November 11 through Sunday, November 18 • Focus on Haitian and Caribbean authors • Panels and discussions • Some sessions have simultaneaous interpretation into English

Saturday, November 17 and Sunday, November 18 • 16-22 venues • Back-to-back programs • Authors for adults, teens and children • Presentations in English, Spanish, French and Creole • 200+ exhibitors and publisher selling books


DESTINATION: COMICS

CHILDREN’S ALLEY

Friday, November 16 through Sunday, November 18 • Large plaza in the center of the Fair featuring themed pop-up venues programmed with backto-back activities • Children’s book authors • Child-centered live performances, music, and storytelling • Authors visit schools • 10,000+ students visit the Book Fair on Friday, November 16

COOKBOOKS, FOOD CULTURE & HEALTHY EATING

Saturday, November 17 and Sunday, November 18 • In partnership with Miami Culinary Institute (MCI) • MCI boasts extensive marketing to food enthusiasts, upscale diners, and prospective students • Cooking demos by chefs • Cookbook presentations with chefs/authors

Saturday, November 17 and Sunday, November 18 • Panels and presentations with comics creators • A section of the Fair dedicated solely to comics and graphic novel exhibitors • Managed/programmed in partnership with Tate’s Comics, Diamond Comic Distributors, and others

SAVE THE DATE!

2018 MIAMI BOOK FAIR November 11-18

Street Fair Weekend: November 16-18



CONTACT US

PROGRAMS STAFF Lissette Mendez

DIRECTOR OF PROGRAMS (305) 237-7899 lmendez@mdc.edu

Paola Fernandez Rana PROGRAMS MANAGER

(305) 237-7846 paola.fernandezrana@mdc.edu

Marci Cancio-Bello PROGRAMS MANAGER (305) 237-7889 mcanciob@mdc.edu

Mariela Gal

SPANISH PROGRAMS MANAGER (786) 499-8734 mariela.gal@mdc.edu


COLLEGE & K-12 APPEARANCES FOR AUTHORS COLLEGE CLASS VISITS

• Diverse authors and topics, fiction, nonfiction and poetry • Guaranteed 30-150 book buy • Includes Honors College • During festival in November and year round

VENUES Chapman Conference Center: 300 or 700 seats. (Room can be split.) There is overflow capability outside in front of a theater-size LCD screen. Wolfson Auditorium: 450 seats (Theater.) Freedom Tower: 200600 seats (Multipurpose room in fully restored 1923 nationally registered historic building.) Multiple additional venues with capacity up to 300 seats.

GENERATION GENIUS PROGRAMS FOR K-12 STUDENTS

• Year round School visits • Field trips to festival in November • 8000+ students participated in 2015 • Writing workshops for teens taught by authors • Guaranteed 50-700 book buy

For authors whose events may draw more than 1,000 people, we have the capability of live streaming the event to a screen in the Auditorium, which seats an additional 450. We also have the capability of hosting larger scale events at the nearby Olympia Theatre, which seats 1,800.

MARKETING & PUBLICITY PRINT, RADIO AND TV: 500+ national and international media placements in 2015. Partnership with PBS, C-Span, and UAinMedia to broadcast and livestream the Fair. English and Spanish dedicated PR consultants. Comprehensive ad plan including TV, radio, outdoor media and digital. EMAIL: 250k subscriber list SOCIAL: Total # followers 65,409. 4-person social media team. Facebook, Twitter, Instagram, Pinterest, Snapchat. Cross promotion to Books & Books social. WEBSITE: Desktop and mobile. FAIRGOERS GUIDE: 60,000 printed, distributed throughout South Florida and in regional Sunday New York Times (for November festival only). PUBLISHERS WEEKLY: Special issue on Miami Book Fair to PW subscriber list of 750,000. An additional 30,000 copies were printed for South Florida distribution.

BOOK SALES Books & Books is the official bookseller at festival in November and at Book Fair events throughout the year. All book sales are reported.


What does Book Fair do the rest of the year? GENERATION GENIUS

EVENTS ALL OVER

SOUTH FLORIDA.

WRITING AND READING FOR CHILDREN AND TEENS.

FIRST DRAFT LITERARY SOCIALS

THE BIG READ

READING CAMPAIGN TO ENGAGE RELUCTANT READERS.

WRITE A STORY. HAVE A DRINK. WRITE A BETTER STORY. MONTHLY.

PAZ PRIZE FOR POETRY

POWERED BY A GRANT FROM THE NATIONAL ENDOWMENT OF THE ARTS.

MBF/DE GROOT PRIZE VISITING AUTHORS

PARTNERSHIP WITH THE NATIONAL POETRY SERIES.

AWARDED TO THE AUTHOR OF AN UNPUBLISHED NOVELLA.

CREATIVE WRITING & PUBLISHING NON-CREDIT COURSES AND WORKSHOPS.

READINGS, LECTURES AND SIGNINGS OPEN TO THE PUBLIC.

MIAMI WRITERS INSTITUTE CREATIVE WRITING CONFERENCE EACH MAY.

5 UNDER 35

READINGS WITH YOUNG FICTION WRITERS AT THE BEGINNING OF THEIR CAREERS. PRESENTED IN PARTNERSHIP WITH THE NATIONAL BOOK FOUNDATION

TRUE STORIES TOLD LIVE ON STAGE.

LITTLE HAITI BOOK FESTIVAL

A CELEBRATION OF CARIBBEAN LITERATURE AND CULTURE. EVENTS IN HAITIAN CREOLE WITH SIMULTANEOUS TRANSLATION.

READ TO LEARN BOOKS FOR FREE FREE BOOKS THAT GET KIDS READING.

LIP SERVICE

ENGLISH, SPANISH AND CREOLE. PROGRAMS IN


2017 Miami Book Fair by the Numbers

205,000

total number of visitors to 2015 Miami Book Fair

45

countries

represented by presenting authors

740

405 sessions

held during the eight days, including cooking demos and culinary discussions, Children’s Alley storytelling and entertainment, live music and author presentations for children

authors

1,000 volunteers

powered the Fair in 2015

78°F average temperature during the Street Fair

235

exhibitors,

including publishers, bookstores and community organizations

145.7 million

times #miamibookfair2017 used on social media

11,856 books given FREE to kids

11,415 students

attended author sessions on Thurs. and Fri.

10,706 children visited the Fair on Sat. and Sun.

22,121

miamibookfair.com /miamibookfair

children

enjoyed and learned at the Fair

#miamiREADS


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