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“Who’s Who in Black Atlanta” unveiled P. 4

Volume 88 • Issue 9

CEO May in Such Dismay

BET introduces the ‘WestBrooks” P. 6

AKAs give back to Gwinnett students P.9 October 8-14, 2015

October 8-14, 2015

COVER STORY

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Calls for Interim CEO Lee May to resign

South DeKalb County once proudly cloaked impacted May’s decision about Williams. Accordthemselves with the distinction as being one of the ing to a report in the AJC, May describes promotwealthiest majority black counties in America. But ing Williams despite a lackluster work ethic — and now it is shrouded in shame from a rapid succes- the investigators and some political pundits believe sion of federal corruption probes that has fractured the loan is at the root of it. the county and created political warring factions May takes responsibility for promoting Wilthat has stunned metro Atlanta and North Georgia. liams in the interview notes released in a 40-page At the current helm is Interim DeKalb County report. Yet May describes Williams as anything but CEO Lee May, who could not have fathomed the upper-management material. political storm he would unleash when he appropri“My biggest challenge from Morris … he didn’t ated an exorbitant amount of county funds to have work,” he tells Hyde in the notes. “He didn’t show up investigators come in and uproot chronic criminal- for work … “Here’s the thing. Morris didn’t have the ity within the east suburban Atlanta district. best reputation,” May says. “But I chose to ignore it.”

Today, it almost appears that May could have May was indignant when he thoroughly depaid for his own execution. The finished report, nounced the report, which said there was “appallwhich cost more than ing corruption” and “sala$800,000, is now bearing cious” and “wasteful” and down on his administrathat he did not intend to tion like a funnel cloud step down as the report ripping through a traildemanded. er park. The dossier was “The content of this damning in both scope report is at best laughable, and length and not only and at worst it’s pitiful,” purports that illegalities May said. “I have no idea permeate the entire counhe’s talking about Commissioner what ty government, from top where this (loan) is conto bottom, but that May Sharon Barnes Sutton cerned.” himself is allegedly guilty May said the report of improprieties, cronyconflicts with the invesism and incompetency on a variety of fronts. tigators’ summarization that the county’s governThe report demands May’s resignation — and ment was “rotten to the core.”

May paid for the report.

Commissioner Sharon Barnes Sutton, whose May is now trying to pick up the shards of his spending was also criticized by the investigators, fractured credibility after the successor to impris- said the report will damage the county rather than oned DeKalb CEO Burrell Ellis made public pro- help restore it. nouncements that he never told his special investi“It reeks of a political witch hunt, and it’s filled gators about taking a loan from a subordinate, when with inaccuracies and misrepresentations,” she a recorded conversation clearly shows that he did. said. “It appears that it was written to expressly The alleged mistruth aside, why would this pres- hurt the county.” ent a problem for May? The county’s ethics code Former state attorney general Mike Bowers, forbids such financial dealings between governwho investigated the Atlanta Public Schools cheatment officials and their subordinates: A loan could ing scandal, dubbed the largest in American hiscloud a boss’ decision-making about the lender. tory, was handpicked in March by May to uncovThere is evidence that a reported loan from that er corruption so that the county could rein in the an underling, a top aid named Morris Williams,

“It reeks of a political witch hunt, and it’s filled with inaccuracies and misrepresentations.”

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perpetrators.

“They were charged to investigate the day-today operations of DeKalb County government and to bring back various recommendations…to let us know those areas where we need to tighten reins, where we need to work on our fiscal controls and other opportunities to prevent those areas from waste, fraud and abuse,” May said at the time.

May seemed to recoil from the scathing report summarization, and said the balance of the report does not support the conclusion.

“Read that report and remove the salaciousness.

And the one thing that they knew would get your attention, that I ought to resign this seat,” May said.

“Look through that report and see if you see anything…that is worthy of me resigning.” I have read through it and I don’t see anything.

Because of that, May refused to relinquish his position, despite the specter of an FBI investigation earlier this year that purportedly looked into whether tax“I’m not resigning,” May reiterated.

“Now if the people of DeKalb — the taxpayers, the residents of DeKalb — ask me to step down, then absolutely that’s something that I’m willing to do.”

While May has his supporters, with some stating that, like Obama, May came into a deplorable situation and was attempting to rectify the problem, he also faces formidable opposition to his continued leadership. LaVista Hills Alliance and DeKalb Strong, two neighborhoods in the wealthier part of DeKalb County, are demanding his resignation.

A DeKalb commissioner, Nancy Jester, not only said in a statement to “pray for DeKalb,” but also charged that the report “is an embarrassment and highlights a stunning amount of misconduct at all levels of DeKalb government.”

Jester asked for Georgia Gov. Nathan Deal to intervene in the growSharon Barnes Sutton ing scandal, and it looks like the governor may take her up on her offer.

Deal and Attorney General Sam Olens said they were open to launching a state investigation of May if the Georgia Bureau of Investigation recommends it.

The governor is not anxious to wedge himself into the middle of the county’s politics again.

He created hostility when he removed two-thirds of the county’s school board in 2013 as the board descended deeper into dysfunction. And, ironically, the governor appointed May to lead the county commission the same year. This came after thenCEO Burrell Ellis was indicted, then imprisoned, on charges that he extorted county contractors into giving him sizable campaign contributions to continue working with DeKalb. Ellis is appealing the conviction.

To counter the charges and get his side of the story out there, May is setting up a series of face-toface community meetings starting this Thursday in Decatur, calling them “Up Close and Personal,” to discuss the county’s budget, government operations and “other topics of community concern.”

Atlanta Daily World

Founded August 5 1928; Became Daily, March 12, 1932 W.A. Scott, II, Founder/Publisher August 5, 1928 to February 7, 1934 Published weekly at 100 Hartsfield Centre Parkway Suite 500 Atlanta, Georgia 30354 Periodicals Postage Paid at Atlanta Mailing Offices.

Publication Number 017255 POSTMASTER: Send address changes to Atlanta Daily World, 100 Hartsfield Centre Parkway Suite 500 Atlanta, Georgia 30354 Subscriptions: One Year: $52 Two Years: $85 Forms of Payment: Check, Money Order, VISA American Express, MasterCard MEMBER: Associated Press Atlanta Business League Central Atlanta Progress Metro Atlanta Chamber of Commerce National Newspaper Publishers Website: www.AtlantaDailyWorld.com Lorraine Cochran General Manager lcochran@realtimesmedia.com

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NEWS

Chevrolet, Rainbow PUSH team up on national campaign providing financial literacy

By Atlanta Daily World Staff Rainbow PUSH Coalition and Chevrolet have teamed up to host a series of workshops designed to educate African American consumers on financial literacy and assist participants in developing concrete steps toward financial security.

“Chevrolet has a long-standing relationship with the African American community,” said Paul Edwards, U.S. vice president, Chevrolet Marketing. “We work hard every day to build strong relationships through our community programs. The Money Matters series is a great example of Chevrolet deepening

those relationships in a meaningful way.”

The workshops, Rainbow PUSH Money Matters sponsored by Chevrolet, are scheduled in Detroit, Atlanta and Chicago, with the goal of helping demystify the complexities of college financing, credit, and the benefits of long-term money management. The first session will be in Detroit on Thursday, Oct. 8, 2015 at Wayne State University and is held in conjunction with the annual PUSH Automotive Summit.

“For over forty years, the Rainbow PUSH Coalition has been committed to leveling the social and economic playing field in this country and around the world,” said the Rev. Jesse L. Jackson, Sr., founder and president of the Rainbow PUSH Coalition.

“The next phase of this movement will involve a comprehensive, national empowerment campaign aimed at helping to improve the quality of financial health. This exciting partnership with Chevrolet will help us get there.”

The interactive curriculum for the Money Matters series, taught by some of the nation’s leading public and private sector financial experts, is geared toward helping a cross-section of participants at various levels of financial literacy. Participants can expect to walk away from the sessions with tools and resources to develop best practices that will help support stronger financial health.

‘A Meal To Remember’ Chair:

African-American seniors are in need

By Atlanta Daily World Staff Marsha Middleton was asked to get involved with Meals On Wheels Atlanta by good friend and TV personality Monica Pearson in 2012, but at the time she really didn’t know the impact of the organization. She quickly discovered that 95 percent of Meals On Wheels Atlanta’s client are African-American women in their 70’s who worked most of their lives in hourly wage jobs, raised families and are now widowed and living alone on an income below the federal poverty level.

In fact, 50 percent of Meals On Wheels Atlanta clients report that they also fully or partially support grandchildren. Geographically speaking, the majority of these clients live in central and south Fulton County, which when compared with other counties in the region, has the highest percentage of senior residents who live in poverty (12%), live alone (nearly 50%) and have difficulty leaving the house (25%).

She was moved to take action, and has worked to raise the visibility of the organization and its mission, culminating in its 50th anniversary year this year. Marsha is co-chairing A Meal to Remember gala, Meals

On Wheels Atlanta’s largest annual fundraiser in its 28th year. The event will feature three France-based chefs who are donating their time and talents to serve 375 supporters on Friday, November 6, 2015 at The St. Regis Atlanta at 7 p.m.

While the gala generates as much as 70 percent of the organization’s annual funds, Marsha hopes to also raise awareness about African American seniors in need, and the growing aging population of baby boomers who want to stay as independent for as long as possible. Currently one in six seniors in Georgia is food insecure and many of those are African-American.

Beyond co-chairing, Marsha walks the walk. She and her entire family spend Thanksgiving delivering meals to seniors in need.

Middleton was born and raised in London, England, graduated cum laude from Florida A&M University and began her career as a public relations manager with Habitat for Humanity. She has also worked at The Home Depot and the Four Seasons in public relations roles. In 2008, she started her own Public Relations company, M-Squared Public Relations.

October 8-14, 2015

Housing recovery bypassing many communities of color

By Donald Phoenix CNBC recently reported that U.S. housing starts rose to a near eight-year high, suggesting that the housing market is on fire.

The U.S. Commerce Department said that permits to build new houses increased by 30 percent in June, and groundbreakings on new homes surged 26.6 percent compared to one year ago. All these indicators seem to be saying that now must be the perfect time for homeownership.

However, many community development experts are looking at another set of data.

Homeownership rates have plummeted from 69 percent in 2005 to 63.7 percent, with the largest drop among blacks. Between 2005 and 2009, blacks and Latinos experienced a decline in household wealth of 52 percent and 66 percent, respectively, compared to a drop of 16 percent for whites. Some of the hardest-hit metropolitan areas in the United States include Atlanta, where 35 percent of home owners are underwater.

If the trend for minority homeownership and wealth does not reverse, the housing market will stall. It is projected that by 2025, minorities will make up 36 percent of all U.S. households and 46 percent of those aged 25-34 – when first homes usually are purchased. When nearly half of the people who traditionally become new homebuyers are under-served by the market, lenders, builders and nonprofit community developers must find new ways to help them achieve their goals.

Atlanta Neighborhood Development Partnership (ANDP) is one example of a nonprofit community developer that is executing new strategies and tactics to provide much-needed support to stabilize communities and facilitate sustainable homeownership.

With the help of NeighborWorks’ Catalytic Grant Program, ANDP is tapping into national expertise and working with grassroots

leaders from six counties impacted heavily by the foreclosure crisis and lingering negative equity issues. Its goal is to educate distressed homeowners on the full range of programs available to help them modify their mortgages, as well as to rehab declining housing stock, develop more affordable options and stimulate market demand.

ANDP is a member of the NeighborWorks network, 256 organizations at work in nearly 4,000 communities across America. NeighborWorks organizations support people with modest incomes, among whom minorities are over-represented. In fiscal year 2014 (ending in September), it assisted nearly 4,300 blacks and more than 4,000 Latinos become homeowners.

More needs to be done to dive deeper than the surface statistics of a rebounding housing market to create opportunities for a broadbased resurgence in homeownership.

As vice president of NeighborWorks’ Southern Region, Donald Phoenix is responsible for overseeing financial and technical services for network organizations throughout a 12-state region, including Virginia, North Carolina, West Virginia, Tennessee, Kentucky, Georgia, Florida, South Carolina, Mississippi, Alabama, Arkansas and Louisiana. He also leads the organization’s Gulf Coast rebuilding efforts in the wake of hurricanes Katrina and Rita. For more than 35 years, NeighborWorks America has created opportunities for people to improve their lives and strengthen their communities by providing access to homeownership and to safe and affordable rental housing. In the last five years, NeighborWorks organizations have generated more than $24.5 billion in reinvestment in these communities. NeighborWorks America is the nation’s leading trainer of community development and affordable housing professionals. For more information visit www. neighborworks.org

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October 8-14, 2015

COMMUNITY

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Real Times Media unveils ‘Who’s Who in Black Atlanta’ and ‘Titans of Industry’ tour

By Terry Shropshire

Flu shot.

Get your flu shot for a $0 co-pay for members of Medicare Part B and most insurance plans. Next time you’re shopping at Publix, stop by the Pharmacy to talk to your pharmacist about the available vaccine options and which one is best for you.

A multiplicity of entrepreneurs and cultural influencers assembled at the home of preeminent Atlanta attorney Earnest Greer in the ritzy Buckhead region of Atlanta for the Real Times Media unveiling of “Who’s Who in Black Atlanta” 2015. It was also fortuitous because the exclusory soiree enables the company to illuminate the “Titans of Industry” national tour.

Real Times Media publisher Hiram Jackson.

Real Times owns both Who’s Who in Black Atlanta and Atlanta Daily World in the metro market. (Photos by Terry Shropshire for Atlanta Daily World and Real Times Media.)

More information at: publix.com/flu

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After dining on delectable cuisine, Real Times Media publisher Hiram Jackson explained why “Who’s Who in Black America” is such an paramount instrument of edification and enlightenment in our community, particularly for the impressionable youth.

“We want to tell great stories of African American people. I wake up everyday and I want to tell great stories about us,” he said. “So often, we are defined by the 6 O’Clock news.

“But that’s not us. We are the people in this room,” Jackson said resolutely, scanning the room of individuals boasting vast portfolios of accomplishment and education who have made history, opened doors for others and, in some cases, altered the course of Atlanta and American history.

“We do our jobs. We play by the rules. We do what people tell us to do. We are always being defined by someone else. So it’s a pleasure to own a company where we make money by telling our stories.

“When Earnest (Greer) graciously decid-

ed to be our forward writer for this edition of “Who’s Who in Black Atlanta,” I told him he was joining the company of so many successful people who came before him,” Jackson continued. “But it’s not an ego thing about who’s doing well or not or who has money. It’s really about setting an example for our children and our children’s children.

“Our children need to know that if you work hard and you play by the rules, you can be the president of a bank. They need to know that, with hard work, you can be the co-president of a 1,900-employee law firm.”

“They need to know that you can be president of PNC Bank, that you can own 19 to 20 franchises. They can do these things. But who’s going to show them the road map but us?” he said. “We have to stop letting other people define us and let us define us.”

Jackson, while thanking Lorraine Cochran as the publisher of Who’s Who, also proceeded to unveil the beginnings of a national tour on “Titans of Industry” that began in the Real Times Media headquarters of Detroit, and will move onto major metropolises such as Houston, Chicago, Charlotte, Atlanta and the nation’s Capitol. These evocative and enlightening forums serve as incubators of inspiration for entrepreneurship and inventions in

industry and will continue the dialogue about creating, sustaining and expanding wealth.

Real Times Media is the parent company of both “Who’s Who in Atlanta” and Atlanta Daily World and other media properties.

“You guys are here so that we can tell successful stories on African Americans,” Jackson added. “We want to honor people who do wonderful things in our community.”

For a look at other photos from the event, visit AtlantaDailyWorld.com

BUSINESS UniWorld Group to unveil ‘white paper’ on mindsets of multicultural consumers

www.AtlantaDailyWorld.com

October 8-14, 2015

By Atlanta Daily World Staff A new white paper, titled “Both Head and Heart,” will be unveiled during Advertising Week XII September 28-October 2next week in New York City. The paper will be presented by Monique L. Nelson, Chair and CEO, UWG, one of the country’s leading multicultural agencies, and Jeff Yang, SVP, Multicultural Consulting Lead, The Futures Company, a strategic insight and innovation consultancy. “Both Head and Heart” looks at marketing strategies designed to broadly connect with diverse audiences and the subsequent emergence of “Total Market.”

“In a world where multicultural consumers are rapidly becoming the majority of the market, we need to understand them more deeply and with greater sophistication than ever before,” says Monique Nelson. “Connecting in depth with multiculturals is critical to truly engage with them, and win their attention and loyalty. That means understanding when cultural resonance is particularly important to them, and why. By grasping the fluid interaction between the head and the heart to implement the appropriate strategy, this research shows us Total Market done right.”

This session explores the multicultural consumer’s fluid sense of identity, the “rational” and “emotional” consumer mindsets and how they impact purchase decisions. It will suggest optimal strategies for brands to pursue these consumers in culturally relevant ways. The presentation will include a creative stand-up, featuring comedian Aarona Lopez from Nick Cannon Presents: Wild ‘n Out, portraying marketers’ perception of multicultural consumers. Following this presentation, Nelson and Yang will co-lead an interactive open-forum discussion with conference attendees and highlight tools outlined in the paper.

The white paper will be available on October 1.

To download it, visit http://thefuturescompany.com/ free-thinking/head-and-heart/.

UWG partnered with The Futures Company to research the key drivers that shape multicultural consumer messaging expectations and behavior. The white paper was developed to gain a deeper understanding of how and when cultural context can be leveraged to more effectively communicate with multicultural consumers. This white paper and corresponding presentation during Advertising Week will cover these topics:

• Multicultural consumers and their tendency to be “code-switchers” - how they constantly shift among behaviors and mindsets • The tendency in marketing to assume a split between rational and emotional mindsets - why this is a false dichotomy • Why the connection between the head and heart is especially important for marketers looking to reach multicultural consumers • Making sense of the mindsets (engaged, feeling, habitual, analytical) - how these align with different racial/ethnic age groups • A framework to categorize different Total Market strategies according to the degree to which they seek to resonate with multicultural consumers on a cultural level “It has long been known that ethnic consumers ‘codeswitch,’ “ says Jeff Yang, “fluidly shifting their attitudes and behaviors between perspectives, depending on environment and context. They tend to see the world through a cultural lens in emotional circumstances. Our research supports this hypothesis with an added twist - in situations that involve both emotion and rationality, both head and heart, multiculturals are even more likely to see the world through an ethnic lens. That,” he continues, “has some profound implications for marketers, especially those embracing a Total Market strategy.”

To request a media pass to attend “A Conversation About the Emotional and Rational Mindsets of Multicultural Consumers,” please contact Alexis Van Eyken, PR Coordinator, UWG at Alexis.VanEyken@uwgny.com or 212.219.7239.

For more information about the white paper, please contact Teresa Lyles Holmes at 212.219.7239 or Teresa.Holmes@uwgny.com.

Because money does not grow on trees.

That’s why I installed a programmable thermostat and got a $100 rebate.

I saved money by installing the thermostat myself. I also qualified for the full $100 Georgia Power rebate.

B y f o l l o w i n g j u s t a f e w o f t h e e a s y, m o n e y - s a v i n g t i p s o n G e o r g i a P o w e r ’s w e b s i t e , I ’ v e b e e n a b l e t o r e a p some great cash rewards. For more information on tips and other rebates, visit georgiapower.com/save.

Georgia Power customers may be eligible to receive a rebate of 50% of the installed cost up to $100 for upgrading from a standard to a programmable thermostat. Certain preconditions and requirements must be met in order to qualify for this rebate. Rebate available through December 2014. Application and receipt/invoice must be submitted within 60 days of purchase or installation. ©2014. Georgia Power Company. All rights reserved.

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ENTERTAINMENT

October 8-14, 2015

www.AtlantaDailyWorld.com

‘The Westbrooks,’ BET’s new docu-series on beautiful, ambitious sisters

By Terry Shropshire

Colorful, beautiful, ambitious, irresistible and accomplished. Mix all the flavorful personalities together and you have the makings of an enticing social cocktail to satiate your mental palate. This is the basis of a new docu-series from Black Entertainment Television.

BET Networks announced today the premiere date of its new original one-hour series #THEWESTBROOKS. The WestBrooks, also known as “The First Family of Social Media”, features five beautiful, yet entirely unique sisters: India, Crystal, Bree, Morgan and Brooke, who have taken the social media world by storm with more than two million followers checking their every move.

BET go behind the tweets and posts to follow the insta-famous family as they work to establish the “WestBrooks Brand,” while doing all that they can to keep their tight-knit family intact in the midst of newfound fame and celebrity. #THEWESTBROOKS premieres Wednesday, October 14 at 10 PM ET/PT. While the WestBrooks women receive the majority of the attention, their parents Warren and Candy are far from behind-the-scenes. And while each family member has an individual purpose and passion, it is their familial bond and love that keeps them grounded.

Thus the family mantra: “Family is not an important thing; it’s everything.”

Let’s meet the sisters, then check out the video preview of “The Westbrooks,” courtesy of BET. India (@indialove) is the pampered princess of the family. Most known for her rumored associations with multiple Hip Hop A-listers, this burgeoning model/fashionista stays busy juggling business meetings with posting endless selfies to her active social media accounts.

Crystal (@westbrooks.crystal) is the free-spirited, peace-loving, hippy of the family. A college finance major by day, Crystal has aspirations of conquering the modeling and acting worlds with her signature smile.

Morgan (@mommyistattedd) is her Dad’s protégé and the tough-as-nails tattooed biker girl with a business mind and a fuse you don’t want to ignite. Whether it’s riding with her bike club or running multiple businesses, the “Boss Lady” gives 100% to everything she does, including defending her sisters.

Bree (@breecandace) is the temperamental middle child of the group. She’s a mother of one with a budding plus-size modeling imprint on social media which focuses on the beauty of women with curves.

Brooke (@shes_brookelauren) is the big sister and heart of the WestBrooks family. This grounded mother of three is fiercely protective of her sisters as she makes plans to rule the fitness and fashion worlds with a focus on under-appreciated plus-size women.

Atlanta Daily World

Beautiful Sanaa Lathan explains why she’s still single at 44

By Terry Shropshire

Get Connected, Stay Informed ADWnews.com

Facebook.com/ADWnews Follow us @ADWnews

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Let us not get it twisted even for a second: alluring actress Sanaa Lathan is single because she chooses to be.

But still ... why has the “Perfect Man” thespian never found that ... well ... perfect man and soul mate to have children with?

It hasn’t been for a lack of opportunities, that’s for sure. Fans desperately wanted Lathan and Omar Epps to get married after they paired up perfectly during and after the filming of the classic Love & Basketball.

And there have been a herd of Hollywood hunks trying to get at her ever since.

Lathan, who also was rumored to be involved in an illicit tryst with co-star Denzel Washington during the making of Out of Control about a decade ago, has been linked to many uppercrust actors and entertainers, including NFL quarterback Colin Kaepernick and rough-neck rapper French Montana.

However, Lathan told USA Today she is quite content living the solitary life for the time being -- and having a good time being on her own: “Yet there’s this whole idea that if you’re a single woman that somehow you cannot keep a man or something. The truth is, I’m really happy. It’s not like there are people who wouldn’t want to be with me,” says Lathan. “But I have worked so hard to create this life and I’m in a pretty good place.”

“If I have a partner to walk through life that would be great,” said the Best Man star. “But if that doesn’t happen, I feel great. I have great friends and great family. I have fun.”

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ATLANTA DAILY WORLD

October 8-14, 2015

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October 8-14, 2015

ENTERTAINMENT

www.AtlantaDailyWorld.com

‘Empire,’ ‘Rosewood,’ ‘Scandal’, and ‘HTGAWM’ push Sunday Night Football to No.4

By Atlanta Daily World Staff

Top 25 Broadcast TV Shows in Black Households

The season debut of Fox’s historic hit “Empire” again knocked the former perennial No.1 show, NBC’s “Sunday Night Football” out of first place on the Top 25 chart. But the hip-hop drama wasn’t along. This season a fourth show joins with ABCs “Scandal” and “How To Get Away with Murder” as tacklers of the NFL. Fox’s new crime drama, “Rosewood,” starring Morris Chestnut, debuted as the week’s No.2 with 4.3 million black viewers and pushed football to fourth place.

CBS continued its reign as the most watched TV network in black households, posting a total of 15.9 million viewers across ten shows on the top 25 chart. NBC followed with 13.5 million for eight shows. ABC was third with 10.9 million for five shows.

The total number of viewers for the Top 25 shows in black homes, according to Nielsen, was up 7.3 percent over the previous week to 55.8 million.

Rank

Program

Network

% of AA Homes

% of AAs P2+

AA Viewers (000)

1

EMPIRE

FOX

47.1

28.0

11,063

2

ROSEWOOD

FOX

20.6

10.9

4,308

3

SCANDAL

ABC

17.9

8.7

3,429

ABC

16.5

8.0

3,175

NBC

16.3

8.5

3,342

CBS

14.1

7.2

2,859

CBS

11.6

6.3

2,471

NBC

11.4

6.0

2,371

CBS

9.3

4.5

1,786

ABC

9.3

4.3

1,716

4 5 6 7 8 9 10

HOW TO GET AWAY W/MURDER NBC SUNDAY NIGHT FOOTBALL THURS NIGHT FOOTBALL THURS NIGHT FOOTBALL POST GAME SUNDAY NIGHT NFL PRE-KICK THURS NIGHT FOOTBALL PRE-KICK GREY'S ANATOMY

Source: Nielsen. Number of viewers ages 2+ shown in thousands (1,000 = 1 million). Rankings are based on share of black households. Representing more than 13.45 million television households in the U.S., the African-American television audience is the largest minority segment in Nielsen’s measurement samples.

All times are eastern.

Kim Fields to join cast of ‘Real Housewives of Atlanta’

By Britta Lee If you’re a “Facts of Life” fan, one of the show’s most familiar faces will be joining the Real Housewives of Atlanta.

Tootie a.k.a. Kim Fields, best known for her role on the hit ‘80s TV series, is joining the cast of Bravo’s hit show. The season 8 trailer for RHOA shows Fields jumping right into the reality show’s action.

This season will feature quite a bit of drama that includes Kandi Burruss’ pregnancy and Cynthia Bailey’s possible marital troubles.

Will Fields be embraced by the group? In the latest seasons’ trailer, Kenya Moore refers to Fields as “Hollywood royalty.”

While Nene Leakes won’t be coming back to the show, fans will see the return of original cast member Sheree Whitfield.

Season 8 of RHOA premieres on November 8.

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EDUCATION

October 8-14, 2015

New software helps students A.K.A. members donate 500 backpacks filled with school make the most of their school day supplies to Gwinnett students

By Britta Lee

Center Right: SA Regional Director Sharon Brown Harriott and Center Left: Cluster V Coordinator Shevawn Broxton Young along with the SA Region International Program Committee Representative Thuane B. Fielding (to right of Regional Director); Upsilon Alpha Omega and Tau Pi Chapter leadership;and Upsilon Alpha Omega Cluster V Conference leadership donate 500 backpacks to Graves Elementary, Representatives of the school including Graves Elementary Principal Clayborn Knight at CENTER, were on hand.

By Britta Lee Pearls, pink, and green are taking on a new meaning for students in Gwinnett County.

One thousand members of the Alpha Kappa Alpha Sorority, Inc. united to donate 500 backpacks to students at Graves Elementary in Gwinnett County.

During its “Power of the Pearl Connection event” held at the Infinite Energy Arena on Oct. 2-3, Cluster V of the sorority’s South Atlantic Region collected and donated the items to students in an effort to keep with their programmatic thrust of “Launching New Dimensions of Service.”

Graves Elementary is Gwinnett County’s newest elementary school. It was named to honor Avery Anderson Graves, a long-time educator who lived on Graves Road and served as a distinguished teacher and coach for over four decades. The recent donation is especially significant given the Title I school in housed in the Meadowcreek Cluster, an area where 95% of its 1,300 students qualify for free or reduced lunch.

The school’s motto is “Creating opportunities, discovering dreams, and challenging realities”. Clayborn Knight serves as principal.

Aside from bestowing the service award, the two-day event included enrichment workshops, members listening to reports, engagement in fellowship, and Cluster V sharing its recent significant strides. The weekend also offered networking opportunities and a special HBCU-themed reception called “Friday Night Live”. Members even got a chance to greet representatives from Graves Elementary.

“We are so ecstatic that a record number of Cluster V members of Alpha Kappa Alpha are coming to Gwinnett County to strategize how they can continue to raise the bar to more significantly aid the underserved populations in their respective communities,” said Upsilon Alpha Omega Chapter (UAO) President Karan Rhodes.

“One thousand minds working together for such a great cause is certainly historic for Gwinnett County!”

The sisters of UAO have received overwhelming support and sponsorship from such companies as Infinity of Gwinnett, Omega Learning Academy, LifeFocus, State of Georgia NAACP, The Corner Bakery, Macy’s Gwinnett Place Mall, Choice Communications, Nationwide Insurance/Michael B. James Agency, Woodward Property Group, East Cast Wings Bar & Grill, Jimmy Johns and Taste of Paradise Caribbean Restaurant.

“We are so very proud to honor Graves Elementary at our Cluster V Conference,” said Nicola McIntyre, Cluster V’s Conference Chairman. “Knowledge is power. We want to ensure students have the supplies they need to succeed.”

Georgia, along with Florida and South Carolina, make up the South Atlantic Region of Alpha Kappa Alpha. The region includes 165 graduate and undergraduate chapters and 10,000 members. As the largest of several clusters in the South Atlantic Region, Cluster V is comprised of the metro-Atlanta graduate and undergraduate chapters of Alpha Kappa Alpha.

A new study conducted by the University of Georgia has found students in elementary school can lose out on valuable instruction by dawdling between activities.

Interesting, however, the study also found a way to make up for lost minutes and help students become more engaged in new subjects.

Scott Ardoin, professor of school psychology in the College of Education Department of education psychology, has co-authored a new method that results in adding an average of 39 extra minutes a week of instruction, or about 2.6 extra hours per month.

The method better prepares students by giving them cues as to when the transition to another class will occur. The reminder is projected onto a computer screen whereby a timer appears. Given this information, students were given less and less time to prepare to go on to the next class. The study revealed they got excited watching the clock and aimed to beat the buzzer, quickly preparing for the next instructional session.

The findings were published in the September issue of the Journal of Applied Behavior Analysis.

The concept mirrors a software called “Keep Busy and Carry On”, which was cre-

ated by Ardoin and Jeffrey Hine, a former school psychology doctoral student in the department of educational psychology. The software gives students a notice before it is time to transition to a new task. Its creators have found that it helps reduce the time children spend between activities by 67 percent.

Instructional time also increased by more than 20 percent. Ultimately, students remain engaged and it also takes some of the burden off the teacher.

“Teachers are busy instructing students, so we wanted to create something simple for them,” Ardoin said in a released statement.

“The system takes the responsibilities from the teacher and automates the intervention.”

SUSAN L. TAYLOR

Editor Emerita Essence Magazine

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GUEST COMMENTARY

GUEST COMMENTARY

by George E. Curry

by James Clingman

Jeb Bush is wrong about blacks wanting ‘free stuff ’

Former Florida Gov. Jeb Bush thinks he can become president of the United States if Republicans can double their share of the black vote in several key states. But he, like his GOP comrades, is demonstrating how not to accomplish that goal.

Bush’s latest failure came last week when he continued a longtime Republican tradition of trying to portray African Americans as addicted to welfare and government handouts.

He was speaking at the East Cooper Republican Women’s Club annual Shrimp Dinner in Mount Pleasant, S.C. According to the Washington Post, this is what happened: “Look around this room,” a man told Bush, who spoke to a mostly white crowd. “How many black faces do you see? How are you going to include them and get them to vote for you?” asked the man, who was white.

“Bush pointed to his record on school choice and said that if Republicans could double their share of the black vote, they would win the swing states of Ohio and Virginia.”

Then Bush uttered this clunker: “Our message is one of hope and aspiration. It isn’t one of division and get in line and we’ll take care of you with free stuff. Our message is one that is uplifting — that says you can achieve earned success.”

To paraphrase GOP icon Ronald Reagan, “There you Republicans go again.”

In the 2012 presidential election, Mitt Romney, the Republican nominee, made an eerily similar remark at a Montana fundraiser.

He said, “I want people to know what I stand for and if I don’t stand for what they want, go vote for someone else, that’s just fine. But I hope people understand this, your friends who like Obamacare, you remind them of this, if they want more stuff from government tell them to go vote for the other guy – more free stuff.”

Ronald Reagan framed the “free stuff ” in the form of welfare. He frequently lamented

“welfare queens,” which was a way to indirectly exploit racial anxieties. Yet his son, Michael Reagan, had the temerity to argue two years into the Obama administration “…The past two years have made one thing clear: Ronald Reagan was a far better friend to black Americans than Barack Obama has been.”

In fact, as I wrote earlier in this space, Reagan was one of the nation’s worst presidents on civil rights. Among other things, he moved to invalidate voluntary affirmative action programs and school desegregation plans, vetoed the Civil Rights Restoration Act and tried to undermine the independence of the U.S. Commission on Civil Rights by firing three of its members.

Another Republican, Richard M. Nixon, railed against blacks and Jews in a 1973 taped conversation with his secretary, Rose Mary Woods.

Nixon said, “Bill Rogers has got — to his credit it’s a decent feeling — but somewhat sort of a blind spot on the black thing because he’s been in New York,” Nixon said. “He says well, ‘They are coming along, and that after all they are going to strengthen our country in the end because they are strong physically and some of them are smart.’

“My own view is I think he’s right if you’re talking in terms of 500 years,” he said. “I think it’s wrong if you’re talking in terms of 50 years.

What has to happen is they have to be, frankly, inbred. And, you just, that’s the only thing that’s going to do it, Rose.”

In a May 13, 1971 conversation with top aides John D. Ehrlichman and H. R. Haldeman, Nixon said: “We’re going to (put) more of these little Negro bastards on the welfare rolls at $2,400 a family–let people like (New York Sen.) Pat Moynihan … believe in all that crap. But I don’t believe in it. Work, work–throw ’em off the rolls. That’s the key … I have the greatest affection for (blacks), but I know they’re not going to make it for 500 years.

Ford Motor Company encourages HBCU student achievement Each generation of African Americans has been challenged with both old and new hurdles to clear in the lifelong marathon to achieve success and to fulfill career goals and objectives. The importance of attaining a quality education cannot be overstated, especially for the African American community.

I serve on the Board of Directors of the National Association for Equal Opportunity in Higher Education (NAFEO) that represents the interests of 126 Historically Black Colleges and Universities (HBCUs). NAFEO is the only national membership association of its kind, representing the presidents and chancellors of the diverse black colleges and universities: public, private and land-grant, two-year, fouryear, graduate and professional, historically and predominantly black colleges and universities.

Working with NAFEO has helped me to to understand the complex matrix of issues involving our nation’s HBCUs. Completing a college education in America can determine one’s quality of life quantitatively in terms of potential annual income as well as helping to become socially self-sustainable.

As we all know, however, a college education is now more expensive than ever before, and entry to good schools is highly competitive.

Recently, I was pleased to learn about a program that was specifically created to reach and to provide students scholarships at Historically Black Colleges and Universities. Ford Motor Company and Ford Motor Company Fund are reaching out to students attending Historically Black Colleges and Universities for their third edition of the Ford HBCU Community Challenge Competition.

Up to $75,000 in scholarships and university and community grants will be awarded for the first-place student team and its project.

The Ford HBCU Community Challenge is an extension of one of the Ford Fund’s signature educational programs — the Ford College Community Challenge.

The Ford HBCU Community Challenge

is conducted in partnership with the Tom Joyner Morning Show and the Rickey Smiley Morning Show, and encourages HBCU students to design community projects that address pressing local needs.

A salute to Tom Joyner and Rickey Smiley for their leadership in the effort. The program’s theme is “Building Sustainable Communities.” I like this theme because it helps to encourage this generation of African American college students to consider the importance of community development as a professional career focus.

The top three teams selected will be flown to the Ford World Headquarters in Dearborn to present their projects before a panel of automotive and media professionals.

We need to look for ways to engage and challenge our young talented minds with an opportunity to make a difference in our communities. The truth is there should be more corporations that follow the Ford Motor Company emphasis on higher education and community development.

Every HBCU institution should urge its students to participate in this exciting program. It is an opportunity for the students, universities and communities to all win. Timing is important to get the necessary information to apply for this opportunity. Go to the following two links to get information about the Ford HBCU Community Challenge: www.blackamericaweb.com/hbcuchallenge and www.rickeysmileymorningshow.com/hbcuchallenge.

Student have until Nov. 1, 2015 to apply and to enter. Let’s inform college students in our communities about this now. Let’s raise up a new generation of innovators, developers, engineers and leaders who are committed to the sustainable development of our communities.

Dr. Benjamin F. Chavis, Jr. is president and CEO of the National Newspaper Publishers Association (NNPA).

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