DISTRICT Media Kit
®
DISTRICT
What is DISTRICT? The only luxury lifestyle magazine in Houston catering specifically to four distinct neighborhoods of Houston’s most affluent addresses and active consumers.
FAL L / W IN TER 2018
Who is Midway? A world-class and award-winning real estate investor of distinctive destinations for shopping, upscale dining and luxury living presents the perfect companion publication to its three and soon-to-be four affluent lifestyle centers all within DISTRICT magazine.
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GIFTS WORTH GIVING 11/27/2017
District - Spring/Summer 2017
ICONIC AMERICAN STYLE
F A L L / W I N T E R 2018
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DISTRICT
MEDIA KIT
COMFORT IN COMMUNIT Y COME TOGETHER TO ROOT FOR THE HOME TE AM OR SHARE A WARM ME AL
1/1
2
01 EVENTS 500+ PER YEAR
DISTRICT Total Audience per Issue:
MAGAZINE
45,000+ CIRCULATION
DIGITAL 437K+ WEBSITE VISITORS 15K + ENEWSLETTER SUBSCRIBERS
105,000 40,122 MAILED 4,878 ON-SITE DISTRIBUTION
SOCIAL MEDIA 22K+ TWITTER FOLLOWERS 37K+ INSTAGRAM FOLLOWERS 54K+ FACEBOOK LIKES
DISTRICT
MEDIA KIT
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Our Projects by the Numbers CENTURY SQUARE
$
Area HHI $89k+
In-Project Hotel Rooms 303
Century Square is an exciting mixeduse destination adjacent to Texas A&M University in College Station, Texas. Redefining the Brazos Valley, the 60-acre development creates a dynamic community center where people congregate from across the
In-Project Residences 249 units
region to experience a walkable, urban destination. The project features premier retailers and restaurants, entertainment venues, Class-A office, two full-service hotels, luxury apartment homes, and an activated central gathering space.
CITYCENTRE & MEMORIAL GREEN
$
Area HHI $208k+
Office Tenants 2,000
CITYCENTRE is a thoughtfully planned and meticulously executed self-contained community of sophisticated retail, elegant dining, Class-A office space, upscale apartments and the 266-room Hotel Sorella, a world-class hospitality and conference facility. Surrounded by European-style open-air plazas and beautifully designed green spaces.
In-Project Residences 1,246 units
Memorial Green’s village concept is located in one of Houston’s most prominent zip codes, in the heart of the Memorial neighborhood. Memorial Green features 91 single-family luxury homes, a central green plaza and gated community parks, 40,000 square feet of Class-A office space with an additional 40,000 square feet of boutique retail and restaurants.
GREENSTREET & THE JONES ON MAIN
$ DISTRICT
Area HHI $96k+ MEDIA KIT
Office Tenants 2,740
Located in the heart of Downtown Houston, GreenStreet is a 570,000 square foot mixed-use destination featuring 3-city blocks of premier office, shopping, dining and entertainment options, as well as The Lawn, a central open air green space.
The Jones on Main is a storied Houston workspace that marries classic glamour with state-of-the-art style. This dapper icon sets the bar high, with historic character–like classic frescoes and intricate masonry–elevated by contemporary co-working space and a restaurant-lined lobby.
KINGS HARBOR
$
Area HHI $154k+
Office Tenants 400
Kings Harbor is a 20 acre mixeduse development, which provides the Kingwood/Atascocita market with an upscale development with a real sense of place. Kings Harbor includes a number of uses, including retail, restaurants,
In-Project Residences 819 units
office and residential, planned into one cohesive development. Kings Harbor has the unique distinction of being the only commercial development within the market located directly on Lake Houston.
KIRBY GROVE
$
Area HHI $122k+
Kirby Grove is an exciting community within Houston’s Upper Kirby District; thoughtful integration of Class-A office space, dining amenities and high-end lofts create a transformative mixed-use
Office Tenants 650
In-Project Residences 270 units
environment. Within Kirby Grove, the redeveloped Levy Park is a world-class urban public space that serves as a community focal point and a venue to host events and programming.
In-Project Hotel Rooms 223 units 4
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DISTRICT Editorial Lineup What to Expect in Each Issue
01
02
03
04
05
DEVELOPING STORY
MAKING AN ENTRANCE
EXPERT EYE
DISTRICT DOCKET
EATING AROUND
What’s new at Century Square in College Station, CITYCENTRE, GreenStreet, Kings Harbor in Kingwood, Kirby Grove, Memorial Green, and The Jones on Main.
Everything you need to look chic and put your best foot forward this season. Making An Entrance shows you what to wear to the pool or how to go from the office
Interview with the industry’s most knowledgeable interior decorators, fashion designers, and chefs; all offering the latest tips from their trade.
Check out the most exciting events in Houston and the surrounding area. This section makes DISTRICT a longterm reference for what’s happening from Independence Day concerts and fireworks to monthly movies under the stars and weekly run clubs.
A restaurant roundup, plus sidebars on topics ranging from healthy menu items to cocktails that will warm you up.
DISTRICT
MEDIA KIT
to a night out on the town.
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Rates & Ad Sizes Rates shown are based on ad size and frequency
PAGE RATES (Net) 3x
2x
1x
2-Page Spread
$5,385
$5,684
$5,985
Full Page
$2,835
$2,992
$3,150
2/3 Vertical
$2,115
$2,232
$2,350
1/3 Vertical
$1,125
$1,187
$1,250
PREMIUM POSITIONS Back Cover
$4,430
Inside Front Cover, Page 1
$6,252
Inside Back Cover
$3,622
Additional Premium Positions
+15%
FULL PAGE
DISTRICT
MEDIA KIT
2/3 V
1/3 V
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Deadlines & Ad Specs MEDIA & FILE FORMATS
CLOSING DATES SPRING 2019 Ad closing:
FEBRUARY 21, 2019
Materials due:
FEBRUARY 28, 2019
SPRING 2019 Ad closing:
AUGUST 8, 2019
Materials due:
AUGUST 15, 2019
SPRING 2020 Ad closing:
FEBRUARY 20, 2020
Materials due:
FEBRUARY 27, 2020
AD SUBMISSION EMAIL: ads@midwaycompanies.com For files over 20MB please contact for FTP instructions.
AD SIZES (WxH): SPACE BLEED
WIDTH
HEIGHT
ACCEPTABLE PROOFS A PROOF MUST BE PROVIDED Press Proofs, Kodak Approvals, or EPSON Proofs are required for color guidance on press. PLEASE NOTE: • Supplied color guidance must meet all SWOP specifications with 5%, 25%, 50%, 75%, 95%, and 100% CMYK control patches. • Proofs must be provided at 100% size with crop marks.
2-Page Spread (w/Bleed)
17"
11.125"
Full Page (w/Bleed)
8.625"
11.125"
- Trimmed
8.375"
10.875"
- Live Area (Safety*)
7.625"
10.125"
2/3 Page Vertical
4.75"
9.875"
1/3 Page Vertical
2.3125"
9.875"
*SAFETY: All live matter should be 3/8” from the trim size on all four sides. DISTRICT is not responsible for any information or live matter placed outside the safety that is trimmed or cut off.
DISTRICT
MEDIA KIT
FTP Upload (preferred format)* * Along with CD or an FTP upload, please provide one Acceptable Proof, the Issue Date, Advertiser, Agency Name, Phone Number, Contact Person, and Ad Name/#. Media is non-returnable. Preferred File Format: PDF-X 1/a. A properly created PDF/x-1a file supplied on a disk or by FTP with a high-quality SWOPstandard proof is the preferred format for camera-ready advertisements. Alternate File Formats Accepted: Native Application Files (MAC ONLY) Adobe CS5 (Illustrator, InDesign, Photoshop). PC USERS MUST PROVIDE HI RES PDF-X 1/a, or a PDF FOR PRINT. PDF files must contain only 4-color process images (CMYK). DISTRICT is not responsible for PDF files prepared incorrectly. Image Requirements: All images provided for ads should be final, color corrected, hiresolution (300dpi) CMYK files. TIF or EPS file type recommended. Hi-Res images should not be scaled more than 115% to maintain image quality.
• Color laser proofs are NOT acceptable for color guidance on press. If an acceptable proof is not supplied, we can provide a proof of your ad for an additional charge. • If no proof is provided, we cannot be responsible for color shifts on press. Please consult your account representative for more information.
PRODUCTION REMINDERS Additional Production Charges for the Advertiser may result if the below guidelines are not followed. • All spread ads should be prepared as two individual bleed pages. (See full page bleed dimensions) • Do NOT send JPEG or GIF files. Do NOT send files in RGB. • All spot colors should be converted to CMYK. • The magazine prints at 150 line screen, maximum ink density is 280% • All ads created in any unacceptable format will not be accepted and will need to be resubmitted or recreated. • All ads submitted should be suitable to print as is. DISTRICT is not responsible for any errors in content, or color shifts on press if no approved color proof has been supplied. • If files are prepared improperly and mechanical requirements are not met, DISTRICT will not guarantee the reproduction of the ad.
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Contact Us MARKETING@MIDWAYCOMPANIES.COM 713.629.5200