WooCommerce Vs Magento Vs Shopify: Which is the best eCommerce platform?
Introduction With global eCommerce reaching $26.7 trillion, launching an eCommerce store is a profitable deal. However, when looking for eCommerce development services, the most confusing decision is to choose the most suitable eCommerce platform amongst the most popular platforms Shopify, WooCommerce, and Magento. Each of the platforms is packed with unique features and functionalities.
Overvie w MAGENTO
SHOPIFY
WOOCOMMERCE
The platform comes with several interesting built-in features that make it suitable for startups. With Magento, you can easily change languages and currencies, add coupons, apply discounts for the selected products, etc.
Launched in 2004, with Shopify, you can easily set up a functional eCommerce store. It comes with amazing options for you to create limitless merchandise, Google analytics integration, 24/7 support, integration with social media platforms, multiple extensions, etc!
WooCommerce is an eCommerce plugin for WordPress that comes with several built-in features like geolocation support, responsive design, Google analytics integration, SEO optimization, etc.
Magento Vs Shopify Vs WooCommerce: Comparison
MAGENTO
Comparison on basis of SEO effectiveness
The platform comes with advanced SEO functionalities with inbuilt and efficient analytics. It offers SEO-friendly, URLs, meta descriptions, and easy Google site maps integration which is auto-generated in websites.
SHOPIFY
This eCommerce platform is well-optimized for SEO. It comes up with great SEO-friendliness and features such as title tags, meta tags, ALT tags, etc. However, the only problem is that you cannot experiment much with customizations. WOOCOMMERCE
Winner: WooCommerce & Magento
You can make use of multiple plugins and extensions available on WooCommerce, for great SEO performance. You can make customizations and change SEO settings as per your eStore’s requirements.
MAGENTO
Comparison on basis of Scalability & performance
It is an extremely powerful platform and can seamlessly allow you to enter multiple products. The platform is also capable of handling heavy website traffic, without affecting your store’s performance. SHOPIFY
Shopify comes with a great website speed and performance. Since website speed plays a vital role in determining the success of any eCommerce website, therefore, Shopify is preferred by many for its increased website speed. However, when it comes to scalability, it falls short. WOOCOMMERCE
Winner: Magento
WooCommerce offers excellent performance. Although WooCommerce enables scalability, you will have to take help from a reliable woo-commerce website development company to get developers who can help you to scale up your website.
MAGENTO
Comparison on basis of Community support
With more than 300,000 members, the Magento platform holds a strong community. If you have any issues, you can easily find Magento developers to get quick support. However, the platform’s direct customer support is not very effective.
SHOPIFY
The platform provides impressive 24×7 customer support. In case of any issues, you can directly get in touch with customer support and seek help.
WOOCOMMERCE
Winner: Shopify
WooCommerce is a WordPress plugin, you get the benefit of a large WordPress community. To handle critical issues, you can submit a user support ticket for WooCommerce to get the necessary help.
Comparison on basis of ease-of-use
MAGENTO
Magento is not easy to learn and use unless you have professional training. If you want to set up a high- performing store and manage it, you will have to take help from Magento developers.
SHOPIFY
Setting up, designing the store, and maintaining it is very easy with Shopify. To operate this platform, you need no prior knowledge of coding or website development.
WOOCOMMERCE
Winner: Shopify
Even WooCommerce comes with plenty of free themes and plugins that are easy to use. However, when you are in need to make customization as per your requirements, WooCommerce can get tricky.
MAGENT O
Comparison on basis of pricing plans
Magento comes with two different price options i.e. community and enterprise. Its community version is free and easily available to download while the cost of the enterprise version of Magento is determined by the size of the company.
SHOPIFY
The platform comes with three different pricing plans. The basic plan is at $29 a month, the standard plan is $79 per month while the advanced plan which is $299 per month and includes all of the functionalities & capabilities. WOCOMMERCE
Winner: Magento
WooCommerce is free to use and can be easily downloaded from the WordPress website. However, while using WooCommerce you will have to pay for a domain name ($15 or more), an SSL certificate, and website hosting (around $120 per year).
Comparison on basis of customizability
MAGENTO
Amongst all the three platforms, Magento offers the most options for customizations. you can mak unlimited changes to the theme, features, e layouts, and much more. SEO , SHOPIFY
Though Shopify is easy to use, it does not provide much room for customization.
WOOCOMMERCE
Winner: Magento
This platform also gives you room for customizations so that you can customize your eCommerce store and give it a unique look.
Conclusio n As you go through a detailed comparison between these three platforms you realize that all these platforms have their own sets of advantages and disadvantages. Depending on your unique requirements and priorities of how you want your eStore to look like and function, you can choose amongst the three of them. Still, have doubts? Speak to our developers today! Write to us at info@suntecindia.com or visit www.suntecindia.com