Strategic Brochure

Page 1

A golden handshake is better than ten witnesses



EDITORIAL

Welcome words from the editor Depressed? Of course we‘re all depressed. We‘ve been so quickly, violently, and irreconcilably plucked from nature, from physical labor, from kinship and village mentality, from every natural and primordial antidepressant. The further society „progresses,“ the grander the scale of imbalance. Just as fluoride is put in water to prevent dental caries, we‘ll soon find government mandating Prozac to prevent mental caries.

Well-matured and well-disciplined talent is always sure of a market, provided it exerts itself; but it must not cower at home and expect to be sought for. There is a good deal of cant, too, in the whining about the success of forward and impudent men, while men of retiring worth are passed over with neglect. But it happens often that those forward men have that valuable quality of promptness and activity, without which worth is a mere inoperative property.

3


CONTENT

It is not that artistic power has left the world but that a more rapid life has developed itself in it, leaving no time for deliberate dainty decoration or labours of love.

Facts about us The most interesting facts about our company.

Strategy

Page 6

Overview

Flexibility

An interesting overview of our company. Page 8

Our products Our products at a glance across two pages.

Power

Page 24

Get in touch All paths to get in contact with us.

Synergy

Page 26

The twentieth century seems afflicted by a gigantic... power failure. Powerlessness and the sense of powerlessness may be the environmental disease of the age.

4


CONTENT

An ingenious device for obtaining profit The world is governed more by appearance than realities so that it is fully as necessary to seem to know something as to know it.

9

Professionalism is a frame of mind, not a paycheck Information and communications technology unlocks the value of time, allowing and enabling multi-tasking, multi-channels, multi-this and multi-that.

12

Make the workmanship surpass the materials Western laziness.... consists of cramming our lives with compulsive activity, so that there is no time left to confront the real issues.

17

Competition brings out the best in products and the worst in man It is one of the maladies of our age to profess a frenzied allegiance to truth in unimportant matters, to refuse consistently to face her where graver issues are at stake.

21

5


ABOUT US

About our company The hypothalamus is one of the most important parts of the brain, involved in many kinds of motivation, among other functions. The hypothalamus controls the “Four F’s”: fighting, fleeing, feeding, and mating.

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It‘s just better to have it and not need it than to need it and not have it.

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6

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ABOUT US

Advertising is a bit like playing

The very first law in advertising

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29 %

18 %

23 %

13 % To get away from one’s working environment is, in a sense, to get away from one’s self; and this is often the chief advantage of travel and change.

6%

11 %

+ 8.934

+ 387,56 %

356 Mrd.

Increase turnover in the last year

Overall turnover in the last year

Go and wake up your luck

It’s hard to detect good

Luck has a peculiar habit

Luck is what you have

luck - it looks so much like

of favoring those who don’t

left over after you give

something you’ve earned.

depend on it.

100 percent every day.

7


Strategy

8

Commerce, n. A kind of transaction in which A plunders from B the goods of C, and for compensation B picks the pocket of D of money belonging to E.


WELCOME TO STRATEGY

An ingenious device for obtaining profit It doesn’t matter how many times you fail. It doesn’t matter how many times you almost get it right. No one is going to know or care about your failures, and neither should you. All you have to do is learn from them and those around you because... All that matters in business is that you get it right once. Then everyone can tell you how lucky you are.

What comes around goes arround

Work as if you own the company

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9


WELCOME TO STRATEGY

Dealing with people is probably the biggest problem you face, especially if you are in business. Yes, and that is also true if you are a housewife, architect or engineer.

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Any business with customers is in the “people” business 91 % Strategy 68 % Flexibility 84 % Power 72 % Synergy

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WELCOME TO STRATEGY

When developing and designing products that invite people to use them, just do it right from the start and put your heart into it. It’s harder and it takes longer, but everyone wins in the end.

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WELCOME TO FLEXYBILITY

Professionalism is a frame of mind, not a paycheck

Flexybility

You couldn’t get hold of the things you’d done and turn them right again. Such a power might be given to the gods, but it was not given to women and men, and that was probably a good thing. Had it been otherwise, people would probably die of old age still trying to rewrite their teens.

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12

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When trouble arises and things look bad, there is always one individual who perceives a solution and is willing to take command. Very often, that person is crazy.

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WELCOME TO Flexybility

You must play

Endure a gambling

Luck never gives

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While you are destroying your mind watching the worthless, brain-rotting drivel on TV, we on the Internet are exchanging, freely and openly, the most uninhibited, intimate and, yes, shocking details about our config.sys settings.

Fortune brings in some boats Strategy

Flexibility

Power

Synergy

8/5

12/5

12/7

24/7

1 user

up to 5 users

up to 25 users

unlimited users

First indication Second indication Indication three Fourth indication Indication Sixt indication

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WELCOME TO Flexybility

The best executive is the one who has sense enough to pick good men to do what he wants done, and self-restraint enough to keep from meddling with them while they do it.

No wife can endure a gambling husband, unless he is a steady winner.

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WELCOME TO STRATEGY

Power

16

It is not the employer who pays the wages. He only handles the money. It is the product that pays the wages.


WELCOME TO POWER

Make the workmanship surpass the materials For all of its faults, it gives most hardworking people a chance to improve themselves economically, even as the deck is stacked in favor of the privileged few. Here are the choices most of us face in such a system: Get bitter or get busy.

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WELCOME TO POWER

In college, Yuppies major in business administration. If to meet certain requirements they have to take a liberal arts course, they take Business Poetry.

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WELCOME TO POWER

The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.

Everything in life is luck

Luck never gives; it only lends

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People that pay for things never complain. It’s the guy you give something to that you can’t please.

Your advantages:

1

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2

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3

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4

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5

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6

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Synergy

20

We feed on the world in increasingly desperate attempts to compensate for feelings of incompleteness, separation, and alienation. This is a sorry way to live.


WELCOME TO SYNERGY

Competition brings out the best in products and the worst in man

The great composer does not set to work because he is inspired, but becomes inspired because he is working. Beethoven, Wagner, Bach and Mozart settled down day after day to the job in hand with as much regularity as an accountant settles down each day to his figures. They didn’t waste time waiting for inspiration.

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WELCOME TO SYNERGY

Description Description Description Description

First item description

Next item description

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Advertisements are now so numerous that they are very negligently perused, and it is therefore become necessary to gain attention by magnificence of promises and by eloquence sometimes sublime and sometimes pathetick. 22


Description

Description

Description

Description

WELCOME TO SYNERGY

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71 %

89 %

First item description

Next item description

The Internet is like alcohol in some sense. It accentuates what you would do anyway. If you want to be a loner, you can be more alone. If you want to connect, it makes it easier to connect. 23


OUR PRODUCTS

The worst way to miss something is to be sitting right beside the thing

Strategy

Flexybility

Power

Synergy

If you have a web site, it makes your small business look big Give a person a fish and you feed them for a day; teach that person to use the Internet and they won‘t bother you for weeks.

The ‚Net is a waste of time, and that‘s exactly what‘s right about it If you wish a general to be beaten, send him a ream full of instructions; if you wish him to succeed, give him a destination, and bid him conquer.

In cyberspace, the First Amendment is a local ordinance If two or three persons should come with a high spiritual aim and with great powers, the world would fall into their hands like a ripe peach.

A journey of a thousand sites begins with a single clicky A good leader is a person who takes a little more than his share of the blame and a little less than his share of the credit.

The Internet is not just one thing, it’s a collection of things – of numerous communications networks that all speak the same digital language.

24


OUR PRODUCTS

I have found no greater satisfaction than achieving success through honest dealing and strict adherence to the view that, for you to gain, those you deal with should gain as well.

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CONTACT

Get in touch YOUR COMPANY 555 North Rodeo Drive Beverly Hills, CA 90210 United States of America Phone 310.555.9876 Fax 310.555.9876 info@yourdomain.com www.yourdomain.com Find us on Facebook: www.facebook.com/yourname Follow us on Twitter: www.twitter.com/yourname

Chances are, you now know that the marriage of the computer and the telephone is one of the century’s seismic technical and economic developments. In terms of potential social and economic impact, it is often likened to the introduction of assembly-line manufacturing or to the invention of the computer itself.

Consult our experts

26

Strategy expert John Miller j.miller@yourdomain.com

Power expert Frank Jones f.jones@yourdomain.com

Flexibility expert Jayne Smith j.smith@yourdomain.com

Synergy expert Big Foot b.foot@yourdomain.com



We‘ve heard that a million monkeys at a million keyboards could produce the complete works of Shakespeare; now, thanks to the Internet, we know that is not true.

Strategy The Internet is the world‘s largest library. It‘s just that all the books are on the floor.


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