This was a three part series assignment that I created for the College of Southern Nevada. The first part being the flyer and the remaining two parts being an 11x14 info graphic and poster. This was created in Photoshop using various filters and the perspective tool. The paint effect was created using my very own brush with a picture I took from our Red Rock canyons.
This is the back of the 5x7 flyer, and it informed the audience about the various techniques used to create the actual design.
Graphic Communications - Computer Graphics Design Emphasis Associates of Applied Science
Layout and Typography
Intro to Computer Graphics Demonstrate communication, critical thinking, design, technological and production skills dealing with producing creative work destined for the printing press.
Produce vector and bitmap graphics using Adobe software.
Hands-on approach to fundamental concepts and terminology for creating and editing basic electronic paint and draw type graphics. Includes software, hardware and operating system basics.
Always been intrested in comic books, cool movies, special effects, watch the end credits of movies, love art and cool t-shirts.
Introduction to typography and page layout rendered traditionally and manipulated by computer. Typographic theory, copy acquisition, proofreading, and fundamentals of typographic layout and design for publications and collateral pieces.
Design Fundamentals
Electronic Imaging I
An introductory course in the application and appreciation of the basic principles and elements of design, including form, shape, value, space, color and composition.
Scanning and working with photographic and illustrative images using Adobe Photoshop. Hands-on projects dealing with photo correction, manipulation, compositing, and illustrative design explore the tools and basic features of this industry-leading image manipulation application.
Design, edit and assemble page layouts.
Graphic Communications Program Requirements GRC 101 Introduction to Graphic Communications GRC 103 Introduction to Computer Graphics GRC 104 Layout and Typography Fundamentals GRC 107 Design Fundamentals GRC 110 Rendering and Illustration GRC 119 Computer Graphics Digital Media GRC 140 Electronic Publishing I GRC 156B Computer Illustration I GRC 183B Electronic Imaging I
Demonstrate basic design, layout, typography and illustration skills.
Electronic Design
Computer Illustration I Thorough exploration of a bĂŠziercurve based application as a professional illustration and design tool. Hands-on projects using Adobe Illustrator.
You might just be an artist in the making! Each student will develop a customized, professional portfolio of their work.
Basic design concepts, principles, and methodology for effective visual communications in print and multimedia. Class projects involve using the computer exclusively as the tool for preparing design materials and/or as the ďŹ nal medium.
GRC 207 Electronic Design GRC 278B Electronic Prepress GRC 294B Portfolio Workshop
40 GRC CREDITS Including 25 General Education Credits
65 Credits Students will learn concepts and approaches to technology necessary for lifelong learning. This emphasis is directed toward creating graphics targeted for print. A graphic artist may design brochures, reports and logos or may create layouts for magazines or newspapers.
This is a re-design of my own Graphic Communication Degree Program. The challenging part of this assignment was to make it visually pleasing and simplify the actual degree. The target markets were high school students,college students,and vocational workers.
Journey Top
Freelancers A freelance worker is somebody who is self-employed and is not committed to a particular employer long term. These workers are often represented by a company or an agency that resells their labor and that of others to its clients with or without project management and labor contributed by its regular employees.
Advertising, Promotions, and Marketing Managers BA $108,260
to the
Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.
Art Directors BA $80,630 Art directors are responsible for the visual style and images in magazines, newspapers, product packaging, and movie and television productions. They create the overall design and direct others who develop artwork or layouts.
Multimedia Artists and Animators BA $58,510
About 29% of Graphic designers choose to remain self-employed and generate their own income.The other 71% set their own path
Multimedia artists and animators create animation and visual effects for television, movies, video games, and other media. They create two- and three-dimensional models and animation.
Industrial Designers BA $58,230 Industrial designers develop the concepts for manufactured products, such as cars, home appliances, and toys. They combine art, business, and engineering to make products that people use every day.
Graphic Designers AAS/Ba $43,500
Drafters AAS $47,880
Graphic designers create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. They help to make an organization recognizable by selecting color, images, or logo designs that represent a particular idea or identity to be used in advertising and promotions.
Drafters use software to convert the designs of engineers and architects into technical drawings and plans. Workers in production and construction use these plans to build everything from microchips to skyscrapers.
Craft and Fine Artists AAS $43,470
Craft and fine artists use a variety of materials and techniques to create art for sale and exhibition. Craft artists create handmade objects, such as pottery, glassware, textiles, or other objects that are designed to be functional. Fine artists, including painters, sculptors, and illustrators, create original works of art for their aesthetic value, rather than a functional one.
Desktop Publishers AAS $36,610 Desktop publishers use computer software to design page layouts for newspapers, books, brochures, and other items that will be printed or put online. They collect the text, graphics, and other materials they will need and then format them into a finished product.
AAS/Associate’s degree
BA/Bachelor’s degree
Printing Workers AAS $33,150 According to the Bureau of Labor Statistics
Printing workers produce print material in three stages: prepress, press, and binding and finishing. They review specifications, identify and fix problems with printing equipment, and assemble pages.
This info graphic was a big inspiration allowing me to find my true self and making my decision simple to become emerged in the advertising field. I realized that the field of Graphic Communications will gradually grow, and I am here to stay for the long run.
The logo concept was developed and based on cellphone technology. The name Linkcell was used because cellphones use a radio transmission to link to each other. The graphic user interface is easy to navigate and will also be touch screen. Displays of the cellphone will be available in all angles.
The cellphone vending machine was given an electric look to attract attention. The electricity was used because cellphones and accessories are powered by it. The type used for display is Helvetica, being one of the most legible typefaces.
In this re-brand project, I put the emphasis in the Rosati’s family tradition. Rosati’s is a fifth generation pizzeria which is why I incorporated it in the logo. By giving the logo a family crest, I believe it will be able to reach more consumers who understand the great importance of family. The concept for these advertisement layouts were to show how Rosati’s is here to stay for generations to come. These layouts were also compiled using Adobe InDesign, and the logo was created mainly using the reflect tool in Adobe Illustrator.
I decided to create a gum label which mixed jam flavors with actual musical jams. The concept for this campaign is to introduce classic music hits to a younger generation. The logo,front cover, and layout of this product were created in Adobe Illustrator using the Pen, Rotate, and Offset Path Tools. The final touches and product display were composed in Adobe Photoshop.
Should you Invest in a Thermal Air Conditioning Unit? No
Maybe
Yes
Do you care about saving money?
Does you state reach over 100 degree Fahrenheit in the summer time?
You are a smart individual the thermal air conditioning system has a designed service life of 30 years. Order Now!
No
Yes
The thermal air conditioning unit reduces electricity consumption in peak periods which save you money!
Yes
Do you care about your future?
Yes The thermal air conditioning unit helps save our planet by reducing and eliminating greenhouse gases.
No
No
Tired of giving Nevada power all your money during the summer?
No
Maybe
You can now stop worrying about the electricity bill, the thermal air conditioning system cools and heats 24/7 just like Las Vegas.
Do you care about your existing life as a human and hope to be able to live on planet earth when your older?
Yes
OK This was an info graph I designed to inform people on all the benefits green technology has to offer to everyday citizens. The flow chart answers some frequently asked questions that some may ask during the early stages of purchasing a thermal air conditioning unit.
Triglycerides According to the Natinol Heart, Lung, and Blood Institute, criteria for heart disease is as follows:
Keeping the numbers down News about cholesterol is everywhere, and the general population is pretty knowledgeable about the role of cholesterol in the body and its damaging effects on health. Somewhat less understood is the role of triglycerides, which also are damaging to one's health. Triglycerides are the same form off at that is found in foods. They also are created by excess calories, vstored as fat in the body. Triglycerides usually are stored as fat in the body. However, some triglycerides are in the blood and responsible for atherosclerosis, which is the buildup of fat and cholesterol in the arteries. When excessive levels of triglycerides build up in the body, they raise health risks, including heart attack and stroke. Though ideal levels for triglycerides are under 100 mg/dl, risks for cardiovascular disease really begin at fasting levels of 150 mgldL or greater.
150 or below
150-199
200-499
500 and above
TRIGLYCERIDES LEVEL(mg/dL) Age or older
Family History Of Early Heart Disease
This is another info graph I designed for the National Heart, Lung,and Blood Institute. Their mission is to build healthier lives, free of cardiovascular diseases and stroke. The single purpose for this info graph was to inform young women and men on the dangers of triglycerides.
If you have diabetes your risk for developing heart disease is high
As high as a heart disease patient’s risk for having a heart attack
Diabetes
You will need to lower your cholesterol under medical supervision, in much the same way as a heart disease patient, in order to reduce your risk of getting heart disease.
Smoking
About 20% of all deaths from heart disease in the U.S. are directly related to cigarette smoking.
High Blood Cholesterol
High total cholesterol and high LDL(Bad) cholesterol
Low HDL
“Good” Cholesterol
Obesity/Overwieght
Increasing activity and wieght loss by 10% may reduce triglycerides levels by as much as 22%
These two posters were designed for the CSN Graphic Communication Design Exhibition 7.
The name of the show was “Dirty” and the theme was “Roots Deep”.
This was my personal poster in my first gallery event at the CSN Graphic Communication Design Exhibition. I titled it “Skies for Eyes�. The concept was that in life I have always liked being random and spontaneous. The art and clouds represent my randomness.
In this magazine layout, I used Adobe Photoshop with various filters. The objective for this magazine spread was to be on both sides of the argument without favoring the pro’s or the con’s of human cloning.
Wedged Dovetail
Most high-end wood working companies use the “Mortis and Tenon” method to build quality cabinets and furniture. I incorporated this in the design of the logo, putting the emphasis on quality. The method displayed in the logo and letterhead are known as the “wedged dovetail” which was appropriate for this company.
King Auto Customs is an actual client of mine in which the love of crowns and money were incorporated into his company. The logo, letterhead, and business card were all done using Adobe Illustrator.
1234 Custom Lane Las Vegas, Nv 89141 kingautocustoms@gmail.com
1 2 3 4 C u s t o m l a n e L a s Ve g a s , N e v a d a 8 9 1 4 1 w w w. k i n g a u t o c u s t o m s . c o m
My concept for the First Choice Tree Service logo was quick and simple. The actual number one was combined with two swift movements to give the silhouette of an actual tree. The color green was chosen to finalize the concept of a landscape service company.
First Choice Tree Service
Coldwell Banker is a real estate financial company that thrives on customer service. The concept behind the logo was to show professionalism and trust though the image of a pen tip being signed. As with any signature, it is personalized, consistent and shows the approval of commitment.
This is a poker chip I created for the new and upcoming Echelon Hotel Casino. The concept was to illustrate the new casino as a level of worthiness and achievement. The gold stripes symbolize wealth, and the red stripes and dots represent the formation of groups or individuals.
I decided to make a logo from a popular saying that tourists often hear while visiting Las Vegas. I used the spade as a popular symbol that is associated with the game black jack.
Rock ‘n Roll wine produces monthly high energy wine events. The bottle was a special selection called Back Stage Pass. The concept behind this wine bottle design was to attract people who listen to rock and roll and enjoy wine.
This magazine spread was inspired by one of my home town friends. The concept of the double cut guitar was incorporated into the design and strings of his last name.
The Las Vegas Pinball Hall of Fame Museum has always been a very fun and favorite place of mine to visit. I re-designed their logo and chose the classic Las Vegas theme colors for a Tournament of Champions poster. I also showed thev pinball with movement to exemplify the live action one has while playing a pinball machine. The billboard down below was targeted for Las Vegas tourists.
This micro brew label was designed in great memory of my uncle Raul Rendon who recently passed away. The concept of our logo was derived from the chessboard set he gave to me as a kid and how our favorite chess piece was the knight.
E a r t h
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Chosen Three Designs was inspired by all the years I used to snowboard. The concept came from the three elements a snow boarder needs to ride all year: earth, wind, and water. By eliminating fire or heat; a rider who is an extreme enthusiast will choose to ride all year.
W i n d
.
W a t e r
This poster was designed for The Smith Center. My concept was to involve the downtown involvement and movement.
The Smith Center’s first year anniversary was March 2013, and these two posters highlighted Jazz and Performing Arts.
Thank You So Much.
A special thank you to my parents for all their love and support and to all my immediate friends. I would also like to give thanks to those who have contributed their knowledge and inspiration throughout my life and career.