A la Heroica - Maria Jimena Villarreal

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A la Heroica

CAPSTONE PROJECT MARIA JIMENA VILLARREAL


CONTENT

PHASE THRE

1

PHASE ONE DISCOVERY: RESEARCH AND GATHERING • Project proposal.........................................................................................................................pg 6 • Project research.........................................................................................................................pg 7 • Precedent studies................................................................................................................... pg 10

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PHASE TWO • • • •

RESEARCH SYNTHESIS AND PROJECT DEFINITION Project goals and key experiences.........................................................................................p16 Basic spatial needs.................................................................................................................................p17 User values......................................................................................................................................................p18 User Personas...............................................................................................................................................p20


EE

SITE BUILDING AND ANALYSIS AND PROGRAM • • • • •

Historic context ..................pg 24 Demographics......................pg 26 Site location.............................pg28 Site proximity..........................pg31 Existing design features.......pg32

• • • •

Sunpath and daylight/shade studies ..............................................pg35 Structural systems.................pg36 Fenestrations..............................pg37 Program + Adjacencies...pg38

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PHASE FOUR

CONCEPTUALIZATION AND SCHEMATICS Mood board + concept................................................................pg42 • Parti diagrams...........................................................................................pg44 • Schematic design sketches.............................................................pg45 •

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PHASE FIVE

5

REFINEMENT AND EVOLUTION OF DESIGN • Material an color palette..............................................pg 48 • Wellness + LEED standards.....................................pg 49 • Floorplans...................................................................................pg 50 • Interior perspectives........................................................pg 52 • Furnish, finish and equipment...............................pg 55 • Reflected ceiling plan.....................................................pg 72


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PHASE ONE DISCOVERY: RESEARCH AND GATHERING

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CARTAGENA’S CITY WALLS, WHICH AT SOME EDGES DRAMATICALLY SKIRT THE SEA, ARE THE BESTKEPT IN ALL THE AMERICAS. ITS CULTURAL LIFE IS VIBRANT, YOU CAN BUY A SLICE OF WATERMELON ON YOUR WAY TO PICK UP A NEWSPAPER, IT’S A PLACE WHERE THERE’S ALWAYS SOMEWHERE TO STOP FOR LOCALLY SOURCED COFFEE, WHERE HOUSES ARE PAINTED ELECTRIC BLUE OR SUNSHINE YELLOW, DOOR KNOCKERS ARE SHAPED LIKE LIZARDS AND DECORATIVE WOODEN BALCONIES ARE COVERED IN BOUGAINVILLEA

Cartagena, Colombia: where the sun shines http://www.telegraph.co.uk

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playfulness , and that

Ciudad

Heroica

Simon Bolivar after finally declaring its

independence from the Spanish

crown in 1533. The project’s name

Additionally,

fill atmosphere for both over-thein the social gaps that divide seas visitors and local consumers El Centro’s community by providing that allow them to experience the a multipurpose space for the most

development

iconic aspects

and

commerce .

of El Centro.

A la Heroica

and promotion of

place where

past

nickname and indicates the aim of This setting is achieved through come together for a

hero of the El Centro

welcoming

The project aims to

“A la Heroica ” is inspired by this art, culture ,

the space: the

A la Heroica

Cartagena. focuses on providing a

characterizes

is

the moniker given to Cartagena by

artistry

and

is a

present

retrospective

a unique spatial program that of Cartagena’s history. The city’s

socio- empowers development ; atributes

is reflected

the

economic

that constitute the in the colors, styles, and materiality

and, it also specifies that the base of design is in

honor

especially of

El Centro

and

food

exhibition, plaza

Caribbean

ethos.

of Cartagena, By these means, the retail facet of

that

on highlighting the

implemented

native

district. the project is primarily created for one

A la Heroica

folkloric

often-neglected

bold personality

district by being a center of

is a El Centro’s

local vendors

artisans to expose their work as an

focuses

ode to Caribbean culture Cartagena’s

foreign

Also,

unite into

communal environment ,

and aproduct of the program and nature

market,

warmth,

and

throughout.

of the space. v

and

colorful history.

“EVERYTHING IS POSSIBLE IN A CITY WHERE SOMEONE MANAGES TO FLY A COLORFUL KITE

WHILE STANDING IN THE MIDDLE OF A CROWD

Gabriel García Márquez about Cartagena http://www.elespectador.com

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OCCUPATIONAL RANGE OTHER

DOMESTIC EMPLOYEE WORKMAN, PARTICULAR EMPLOYEE

INFORMAL

WORKMAN, GOVERNMENT EMPLOYEE

BUSINESS OWNER, EMPLOYER

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participation in CULTURAL ACTIVITIES by

UPPER

BY S

OC IA L

ST RA TIF IC AT IO N

HIGHSCHOOL

COLLEGE

BY

MIDDLE

LE VE LO FE DU CA TIO N

PRIMARY

RURAL

LOW

most popular

CULTURAL ACTIVTIES MOVIES

READING NEWSPAPERS/ MAGAZINES

NONE

OTHERS HORSE RIDES VISITING MUSEUMS/GALLERIES/ LIBRARIES

THEATER

READING BOOKS

CARNIVAL FESTIVALS CONFERENCES EVENTS OF LAS FIESTAS DE NOVIEMRE

POPULAR FESTIVITIES FAIRS CONCERTS

VISITING MONUMENTS AND HISTORIC

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ex h i b i t i o n

WERDENDES

RUHRGEBIET

Tcoalhe bunkers. exhibition rooms were created through the connection of former The exhibition architecture reacts to the defined structure of the room with installations extending over several room sectors. Flat platforms with display cases and plinths meander through the room creating interior spaces dissociated from the structure of the former coal bunkers.

Room dividers made of black-painted industrial chains mark the limits of the room and divide it into sections. These “chain curtains” recall the chainmail shirts worn by medieval warriors and also their function as components of the bridges, boat lifts and conveyor systems associated with early industrial and transport architecture. The way through the exhibition is in the form of a spiral from the right to the left and then the middle of the room, where the most notable and precious exhibits, the early medieval items from Werden and Essen abbeys, are presented. The entrance is marked by three ramps lined with prehistoric archaeological finds

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HTTP://WWW.ARCHDAILY.COM/636089/WERDENDES-RUHRGEBIET-EXHIBITION-BERNHARD-DENKINGER-ARCHITECT

architects:

Bernhard Denkinger Architect Location:

Ruhr Museum, Zollverein Coal Mine Industrial Complex, Gelsenkirchener Strasse 181, 45309 Essen/Ruhr, Germany project year:

2015

highlights UNIQUE AND CUSTOM MATERIALS ARE USED TO REINFORCE THE NATURE OF THE EXHIBITION THE LAYOUT OF THE EXHIBITION HAS A SPIRAL MOVEMENT WHICH CONTRIBUTES TO BETTER A LATICE OF LIGHT SPOTS PROVIDE WIDE ILLUMINATED SPOTS


gallery

BEISHU G A L L E RY highlights TWO DIFFERENT AMBIENCES: GALLERY AND SHOWROOM THE CONCEPT IS APPARENT IN EVERY SINGLE DETAIL OF THE SPACE THE DESIGN FOCUSES ON EMBRACING THE HERRITAGE BEHIND THE DOLLS

architects: Ryuichi Sasaki / Sasaki Architecture , Rieko Location: 2 Chome-3-12 Taitō, Taitō-ku, Tōkyō-to 1100016, Japan area: 80.7 m2 project year: 2015

Twhichwo different zones reside in the space. One in the front is the entrance and gallery boasts a 3.8m-high ceiling. Furniture is made easily movable in order to assure

flexibility. Pendant lights illuminate the dolls from close and generate impressive shadows Beyond the gallery, steel shelves float in overlaying rows in the iconic showroom zone. Every plane of the shelf drifts like a trailing cloud and acts as a stage to embrace individual story of the dolls. As a whole, two zones are seamlessly associated by floating tiny scenes. Contrast in shadows generated by the different types of lights adds to the depth. Soft sunrays filter through the dot gradient on the façade, a reinterpretation of traditional cloud pattern, and enfold the whole space. In order to give a weightless feel and at the same time to control flexure, thickness is independently adjusted by computation. Far-back wall glows from a relatively intense indirect light, which render the space in a bright cloud with gentle nuances in shadows. Straight steel shelves and amiable faces of dolls live in a dream-like harmony.

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HTTP://WWW.ARCHDAILY.COM/790094/BEISHU-GALLERY-RYUICHI-SASAKI-SASAKI-ARCHITECTURE-PLUS-RIEKO-OKUMU-


restaurant

BESAME MUCHO milan L

ocated in the “Porta Nuova” area, few minutes from the historic Brera district, this new area of the city becomes a natural extension of the revitalized city center, and one of the major developments that establish the new business district of Milan. An element that dominates the space due to its originality, scale and aesthetic level: the monumental chandelier hanging from the ceiling. RCD designers used the Acapulco chair, one of the most iconic elements of the 50’s. The piece is made up of forty blue chairs in three rows of concentric circles It was decided to generate an open kitchen which functions as multiple scenario, where you can observe the ingredients and the way the food are prepared, or you can also take cooking classes, food or wine tastings, and know Mexican food brands and products. Furniture is mostly made of natural wood. The Liquor Storage, an independent area in place, is located within a cube of concrete that has wooden shelves. A neon sign that says “Salud” gives the emphasis in this area, word that Mexicans use to say “cheers”.

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HTTP://WWW.ARCHDAILY.COM/797486/BESAME-MUCHO-MILAN-RICARDO-CASAS-DESIGN

architects: Ricardo Casas Design

Location: Viale della Liberazione, 15, 20124 Milano, Italy

area: 320 M2 project year: 2015

highlights THE DESIGN FOCUSES ON PROVIDING A MEXICAN EXPERIENCE THROUGH STORYTELLING. NATIVE MEXICAN ELEMENTS ARE INCORPORATED AS UNIQUE DECOR THE SPACES ARE DESIGNED TO PERFORM MULTIPLE FUNCTIONS THE SPACES ARE DESIGNED TO PERFORM MULTIPLE FUNCTIONS


food hall

THE FORKS FOOD HALL

highlights A “CITY’S LIVING ROOM” CONCEPT THAT DICATETES EVERY DESIGN DECISION STRONG BOND BETWEEN NEW DESIGN AND THE SITE’S HISTORY.

architects: Number TEN Architectural Group Okumura/Atelier Location: Winnipeg, MB, Canada

REINFORCING THE SITE’S HISTORY BY RE-ADAPTING IT’S ORIGINAL ELEMENTS

area: 975.0 M2

MODULAR AND MULTIFUNCTIONAL FURNITURE

project year: 2016

T

he market acts as the city’s living room, a place for people to gather and relax with their friends and loved ones. The design aims to re-define the aging interior as a modern food hall and event space. While developing the design, it was important to support both the evolving functions of the public space and the site’s rich history. For hundreds of years The Forks has been a place for both gathering and trade. Raw steel, hand forged blacksmith work and natural wood detailing are all used to reinforce the character of the historic architectureof traditional cloud pattern, and enfold the whole space. The design aims to enhance the sense of community in The Forks Market’s central court. Smaller wood tables with hinged drop leaves can transform in to an 80-person harvest table, allowing for large communal gatherings.

HTTP://WWW.ARCHDAILY.COM/790796/THE-FORKS-MARKET-FOOD-HALL-NUMBER-TEN-ARCHITECTURAL-GROUP

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2

PHASE TWO RESEARCH SYNTHESIS AND PROJECT DEFINITION

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WALKING THROUGH THE WALLED CITY IS A REAL PRIVILEGE: IT IS TO REVIVE THE HISTORY OF THE CARIBBEAN PEARL, IT IS TO BE TRANSPORTED TO THE BATTLES AGAINST CORSAIRS AND BUCCANEERS, IT IS TO FEEL THE HEAT OF THE STONES OF THE WALLS AND SAVOR SWEETS AND FLAVORFUL FRUITS, IT IS TO REVIVE IN YOUR SOUL THAE MAGIC THAT WE ALL CARRY INSIDE.

La Cartagena de García Márquez: La tierra del realismo mágico http://www.quepasasemanal.com

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ke y ex p e r i e n c e s S AVO R THE BOLD HERRITAGE OF CARTAGENA

REFUEL

R E L AT E

YOUR BODY WITH LOCAL CUI-

TO LOCAL LIVING AND CUSTOMS

enhance the value

project goals

of LOCAL ART AND CULTURE

provide an

INCLUSIVE ENVIRONMENT

create a resilient space able to

host MULTIPLE ACTIVITIES

portray cartagena’s

basic

BOLD PERSONALITY

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basic program • • •

Local crafts shop Desginer brands store Check-out point

SHOPPING

INTERPRET

• •

SAVOR

• •

Local art gallery Cartagena’s History Exhibition

Performing Space Food Plaza

c program

• Bar • Lounging space

UNWIND

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4. SENSE OF BELONGING The space provides design elements that encourage a sense of belonging in the users as they move through the building. This is achieved by the lack of apparent hierarchy or harsh divisions between one room and the other.

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5. SPATIAL VERSATILITY The program is designed to provide different activities adequate for each moment of the day. By these means, users are able to visit the facility at different times throughout the day and always find something to do.

5

user v 18


1. INTERACTION WITH OTHERS Users are encouraged to interact with each other constantly.. This is achived by including touch-points like the picnic table in the street food plaza..

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2

2. CONTACT WITH LOCAL CULTURE Local culture is constantly introduced to users through specific design elements that are native to Cartagena/Caribbean culture like the Enterteinment patio’s ceiling which is a wayuu weaving pattern.

3. SENSE OF WONDER

3

alues

Users are encouraged to the space with a sense of This is achieved by creating spaces that represent specific Caribbean culture.

explore wonder. different treats of

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CLIENT AND SPONSOR LIKES DISLIKES VISITING MUSEUMS COLOMBIAN COFFEE -

UNETHICAL ACTIONS -

SOCIAL WORK -

GRAY COLOR -

TRAVELING -

MODERN INTERIORS BEING ALONE GOES HOME

DRIVER PICKS HIM UP

HAS A COLOMBIAN COFFEE

COLOMBIA

BUSINESS

MARRIED

40 YEARS

MEETS WITH MANAGER FOR

DRIVER DROPS HIM OFF

HOSTS A BEER TASTING EVENT

BREAKFAST

PRIMARY USER

LIKES

DISLIKES

TRYING NEW FOOD -

SMELL OF CIGARETTES -

SPENDING TIME WITH HIS FAMILY -

WAITING LINES -

MORNING WALKS -

NON KID FRIENDLY PLACES -

TRAVELING -

UNCOMFORTABLE CHAIRS -

EXPLORES FOOD

SPEND TIME WITH HIS SON HAS FRESH COCONUT WATER

WALKS INTO SPACE

EXPLORES ART

CHECK-OUT

SPAIN

WALKS OUT OF THE SPACE

MUSICIAN

MARRIED

42 YEARS

ORDERS FRUIT BOWL AND JUICE

PICK-UP HER ORDER

COLOMBIA

FASHION

ENGAGED

CHECK-OUT

28 YEARS WALKS INTO SPACE

EXPLORES ART

BROWSE RETAIL AREA

WALKS OUT OF THE SPACE

LIKES DISLIKES TRYING NEW FOOD SPENDING TIME WITH HIS FAMILY MORNING WALKS TRAVELING -

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SMELL OF CIGARETTES WAITING LINES NON KID FRIENDLY PLACES UNCOMFORTABLE CHAIRS -


LIKES DISLIKES READING GROUPS -

FORGERY -

AFTERNOON COFFEE -

KIDS RUNNING AROUND-

TAKING NOTES -

PLASTIC SURFACES -

GIVING FEEDBACK -

ENCLOSED SPACES -

ATTENDS A BOOK LAUNCH EVENT ORDERS A COFFEE CHECK-OUT

PANAMA WALKS INTO SPACE

DRINKS COFFEE AND LOUNGE

BROWSE BOOKSHELF

SINGLE

JOURNALIST

30 YEARS

WALKS OUT OF THE SPACE

SECONDARY USER

LIKES DISLIKES PUBLIC RELATIONS -

UNWELCOMING PLACES -

WINE AND DINE -

UNPLEASANT SMELLS -

MORNING CYCLING -

HIGH CHAIRS -

ART EXPOSITIONS -

LACK OF INDOOR PLANTS MEETING

WITH POTENTIAL VENDOR

SUPERVISE/ATTENDS TASTING EVENT

WINE

GETS A FRUIT BOWL

COLOMBIA BUSINESS

ENGAGED

36 YEARS

PARKS NEARBY

OFFICE WORK

GOES HOME

TAKES AN UBER

SALES

STRENGTH BONDS WITH LUNCH BREAK

PREP GOODS FOR THE DAY

CO-WORKERS

COLOMBIA TAKES PUBLIC TRANSPORT

SALES

PRIMARY

WIDOW

61 YEARS

TAKES PUBLIC TRANSPORT

LIKES DISLIKES FOLKLORIC MUSIC COOKING FOR HER FAMILY TOURIST THAT APPROACH HER HER JOB -

AIR CONDITIOERS DULL ENVIRONMENTS STANDING FOR LONG PERIODS OLD PRODUCE -

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3

PHASE THREE SITE BUILDING ANALYSIS AND PROGRAM

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WHEN YOUR CHILDREN, EAGLES, WERE NOT A SWARM OF SWIFTS. BUT TODAY, FULL OF STALE SLOTH, YOU CAN INSPIRE THAT LOVE. THE ONE YOU FEEL FOR YOUR OLD SHOES ...

YOU WERE HEROIC IN COLONIAL TIMES,

Poem: A mi ciudad nativa - Luis Carlos Lopez http://www.quepasasemanal.com

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HISTORIC CONTEXT

HOW IT ALL BEGAN

de Heredia , Cartagena

In 1811 the city was the first to declare its independence from

was built on the site of an abandoned americanindian village known

spain, but in 1815 it came back under spanish rule by general

Founded in

1533 by Pedro

as calamari. Cartagena de indias

quickly prospered

with the

Pablo morillo.

Later in 1821 , during the

Simon Bolivar , Cartagena once declared its independenc e and obtained its liberty

descovery of numerous treasures in the region. Ships arrived at the

independence

city’s port, well protected in a bay, to be loaded with precious cargo

agian

from the country. Another factor that enabled the city to develop

once and for all. Bolivar nicknamed the city

whas the

slave trade of africans .

These activities made it

final war of

led by

“Ciuidad Heroica”

(the Heroic City) for its bravery and ability to defend itself.

superb homes and mansions that still accounts for some of the towns

was affected by a period of civil strife but it managed to prospere,

charm today.

largely on the back of oil, platinum, coffee, sugar, tobacco and textiles

exports. Nowadays Cartagena has

Cartagenas reputation as a flourishing city spread quickly

and aroused the inerest no only of other colonial powers, but also of the numerous

pirates lurking

of riches. Irritted by the

in the caribbean in search

loss of capital

to the privateers, the

In the begining of

the 20th century

possible for prominent locals to amass enromous fortunes and build

Cartagena

expanded dramatically

and is now surrounded by vast suburbs and high-rise buidlings.

It is

Colombia’s largest port

and an important

industrial center. Despite increseaing urban sprawl, the

Walled

fortify the city and its surrounding Old town has remianed virtually unchanged and is declared a area. The scale of the project soon converted cartagena into one World Herritage Site by UNESCO its an important tourist center. spanish crown decided to

of the most well protected colonial cities in all south america. 24


25


DEMOGRAPHICS

IT’S THE

FIFTH LARGEST URBAN AREA IN COLOMBIA

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58% MESTIZO 20% WHITE 14%

MULATO

4%

BLACK

1,239,430

TOTAL POPULATION

3%

BLACK-AMERINDIAN

1%

AMERINDIAN

149,303 IN ITS METROPOLITAN AREA AND 1,090,127 IN ITS URBAN AREA. 27


EL CENTRO DISTRICT

STONE WALL

MAIN VEHICULAR PATH

SITE LOCATION

2ND VEHICULAR PATH

Centro is able to host as many as 350,000 people a day.

At nights the city’s livelest bars and restaurants keep highend visitors and Colombia expense accounts entretained.

MAIN PEDESTRIAN PATH ALLEYS AND PLAZAS

ACESS ROUTES El Centro, Cartagena’s nerve center offers breathtaking colonial architecture, the citie’s top attractions, finest hotels, restaurants and bars as well as being the administrative and cultural heart of the city.

The weather is hot and humid all year around but April is the hottest month of the year with an avarage temperature of 29c/84f. January in the coldest month with an avarage of 27c/81F. It tends to be always sunny with little breeze or rain. 28


SITE LOCATION AND ACCESS ROUTES

CARTAGENA

VENEZUELA

COLOMBIA

ECUADOR

Cartagena de Indias is located in the Northern Caribbean coast of Colombia and It is the capital of the department of Bolivar. It has an altitud of 17M/56FT above sea level. 29


30


s i t e p r ox i m i t y The site is located in the hub of historical monuments, hotels, retail spaces and plazas. The location serves positively towards the the development of the project because it is close to several key spots that work hand-in-hand with the project’s program. Additionally, it allows the project’s program to be one of a kind and offer a unique combination of spaces to provide a true cultural expereince for both tourists and locals.

RESTAURANTS

RETAIL

COFEE SHOPS

CULTURAL CENTER

ATM

GOVERNMENT BUILDING

A LA HEROICA SITE

DISTRICT SECURITY CAMERA TOURISTIC SPOT

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EXTERIOR WOODEN RAILL AND WINDOWS

YELLOW-ORANGE PAINT

SPANISH TILE ROOF

BALCONY TO STREET

WOODEN DOORS DORIC COLUMNS WITH ARCHES

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CORALINA STONETILE

STATMENT ENTRANCE


INTERIOR

EXPOSED BRICK

design features

WOODEN BRIDGE

WOODEN RAILS AND BALCONY

SPANISH TILE ROOF

BRICK ARCHES WITH WOODEN FRAME

TALL WOODEN DOORS

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sun path & sunlight STUDIES

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WIND SPEED

SUMMER SOLSTICE FALL EQUINOX

AVARAGE TEMPERATURE AND PRECIPITATION

WINTER SOLSTICE

SPRING EQUINOX

CLOUD, SUNNY AND RAINY DAYS

Cartagena has an avarage of 1228 km/h of windspeed during Winter and 5-12 km/h during Spring and Summer quarters.

SUNLIGHT ENTRY/ EXIT

Cartagena has the majority of sunny days during Winter with almost no rainy days. During Spring and Summer, days are darker as clouds fill the sky and rain falls. GOBERNACION DE BOLIVAR

COLSEGUROS HEADQUARTERS

CARTAGENA DE INDIAS HOTEL

NORTH LONGITUDINAL SECTION

SOUTH LONGITUDINAL SECTION

35


structural systems

GROUND LEVEL

SECOND LEVEL

THIRD LEVEL

FOURTH LEVEL

LOAD BEARING WALL COLUMNS EXISTING COLUMN WALLS

36

ADJACENT BUILDING ROOF NO ROOF


fenestrations

SOUTH TRANVERSE SECTION

NORTH TRANSVERSE SECTION

WINDOW VERTICAL CIRCULATION DOOR OPENING

MAIN ENTRANCE/EXIT

FACADE ELEVATION

SOUTH LONGITUDINAL SECTION

NORTH LONGITUDINAL SECTION

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1level st

ADJACENCIES + FINAL PROGRAM

SOUVENIR SHOP

PUBLIC

1624 sq. ft

Historic exhibition PATIO LOUNGE ENTERTAINMENT PATIO

Lobby

419 sq. ft

Entertainment patio

943 sq. ft

Patio lounge

781 sq. ft

Souvenir shop

610 sq.ft

SEMI-PUBLIC JANITOR’S CLOSET

Restroom

245 sq. ft

PRIVATE

LOBBY

STAFF ROOM

Staff room

200 sq.ft

Staff closet

36 sq.ft

Janitor’s closet

HISTORIC EXHIBITION

CONCEPT STORE

2level nd

PUBLIC Street food plaza

1643 sq. ft

Lobby

460 sq. ft

Art gallery

461 sq. ft

Concept store

ART GALLERY

LOBBY

1034 sq. ft

SEMI-PUBLIC Restroom

252 sq. ft STREET FOOD PLAZA

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3level rd

BAR

PUBLIC

LOUNGE

Tropiacal bar

192 sq. ft

bar lounge no. 1

689 sq . ft

bar lounge no. 2

826 sq. ft

SEMI-PUBLIC Restroom no. 1

87 sq. ft

Restroom no. 2

215 sq. ft

OPEN TO ABOVE LOUNGE

ADJACENT CLOSE + CONVENIENT

4level th

PUBLIC Look out point

CONVENIENT NOT RELATED PUBLIC PRIVATE SEMI-PRIVATE CIRCULATION

799 sq. ft

LOOK-OUT POINT

SEMI-PUBLIC Restroom

75 sq. ft

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4

PHASE FOUR CONCEPTUALIZATION AND SCHEMATICS

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CARIBBEAN REALITY RESEMBLES THE WIDLEST IMAGINATION

Gabriel Garcia Marquez to The Paris Review in 1981 http://www.cnn.com

41


MOOD BOARD + CONCEPT

MAGIC REALISM “an

unexpected alteration of reality [. . .] an

unaccustomed insight that is singularly favored by the unexpected richness of reality or an amplification of the scale and categories of reality”

CHARACTERISTICS 1. Two views of what it’s considered “reality” 2. Fantasy and reality elements undergo a closeness or near merging. 3 .Self-referential. 4. Metaphors are treated as reality 5. Collective symbols and myths 6. Embraces the carnivalesque. 7. Understood as a post-colonial move. 42

- Alejo Carpentier https://www3.dbu.edu


the

miraculos

as ordinary

43


This diagram represents the moment when fantasy and realism meet to create new meanings of what is considered normal. It also represents the way in which Caribbean culture is being transformed from an abstract thought to a phisical representation throughout the design.

p a r t iDIAGRAMS This diagram represents how a la heroica focuses on generating culture and promoting the possibility of grasping customs from other cutlures and blending them with local ones as a way of creating unique interpretations of reality..

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schematic s ke t c h e s

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5

PHASE FIVE REFINEMENT AND EVOLUTION OF DESIGN

46


POR TUS CALLES TRANSITA LA ALEGRÍA CON VISITANTES QUE A LA HEROICA LLEGA Y EN LOS AIRES SE SIENTE LA ARMONÍA DE SONIDOS TROPICALES QUE IMPREGNAN

poem Cartagena de Indias - Hector Jose Corredor http://www.colombiapoesiacanta.com 47


color

PALETTE

material The palette is based on earth colors and textured finished with bold colors as accents

48


WELLNESS

standards

1. AIR:

Indoor smoking ban: smoking and use of e-cigarettes is prohibited inside the building. Relative humidity: ventialtion system is able to mantain relative humidity between 30% to 50% at all times Operable windows: every regularly occupied space has operable windows that provide access to outdoor air and daylight.

2. NOURISHMENT:

Fruit and vegetable variety: at least two varieties of fruits and two non-fried vegetables. Fruits and vegetables promotion: Fruits and vegetables are visually apparent either through display or photogrpahs. Break area furnishings: Refrigeratior, microwave and sink, cabinets and storage and eating utensils. Food alternatives: vegan and vegetarian.

3. LIGHT:

Daylight managment: variable opacity glazing such as electrochromic glass which can reduce transmissivity by 90% Color rendering index: to accurately portray colors in the space and enhance occupant comfort. Color rendering index of 80 or higher.

4. FITNESS:

Stair accessibility: Stairs are accessible to regular building occupants during all regular business hours. Stair promotion: Located within 25 ft of the edge of the lobby.

5. MIND:

Stakeholder charrette: Discuss the needs of occupants, focusing on wellness Beauty and mindful design:Contain features intended for human delight, celebration of culture, celebration of spirit, celebration of space and integration of public.

LEED

STANDARDS 1. Is in a permanent location on existing land. 2. Low-emiting materials 3. Daylight access 4. Quality views 5. Tobaco smoke control.

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ground level

50


second level 51


h i s t o r i c ex h i b i t i o n

T h e h i s t o r i c e x h i b i t i o n i s t h e w e l c o m i n g s p a c e o f “A l a H e r o i c a .” The ceiling resembles the caña brava houses where the native p e o p l e l i v e d b e f o re t h e Sp a n i s h c ro wn a rri v e d to c o n q u e r.

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entertainment pati

furnis

MONTECARLO 52” CRUISE OUTDOOR FAN

KETTAL MIA ROPE ARMCHAIR

OFFECCT ON POINT TABLE

DRAWING NAME PROJECT

HERMAN MILLER CHAIR ONE

54

Entretainment Patio Specs 2 A la Heroica

CORALINA TILE DRAWING NAME Entretainment Patio Specs

PROJECT

A la Heroica

BY: DATE

EXISTIN BY:

DATE


io

sh, finish & fixture JBL CONTROL CEILING SPEAKER

KETTAL BITTA DAYBED

STOLAN NESTING TUREEN TABLE

BY: DATE

Maria J.Villarreal

SCALE

02/20/17

SHEET

Maria J.Villarreal

SCALE

02/20/17

SHEET

3/16" = 1'-0" A09

3/16" = 1'-0" A09

BOUGAINVILLEA FLOWERS

MEYER SOUND COLUMN ARRAY LOUD SPEAKER

NG BRICK WALL Maria

J.Villarreal

02/20/17

WOOD FLOORING SCALE

SHEET

3/16" = 1'-0" A08

55



enterteinment patio

This indoor patio is mainly dedicated to the per forming ar ts. Its central location in plan and openness to above allows everyone on the building to know when a per formance is going on. The patio also works as a lounging area where shade is provided without blocking completely natural light . The custom ceiling installation design is inspired in the weaving patterns of the native wayuu woman. The seating in the patio can easily me moved to provide either more per forming space or standing space for the viewers towards the stage

57


Street food plaza

furnis

CUSTOM LIGHT FIXTURE

COBBLESTONE FLOORING

DRAWING NAME PROJECT

Street Food Specs 2 A la Heroica

BY: DATE

WOOD FLOORING

CUSTOM BIKE CARTS DRAWING NAME

PROJECT

58

Street Food Specs

CUSTOM WALL DECOR

A la Heroica

BY: DATE


sh, finish & fixture

CUSTOM REFRIGERATED SHELVING MITSUBISHI COOLING CEILING CASSETTE

Maria J.Villarreal

SCALE

As indicated

02/20/17

SHEET

A15 CUSTOM RECLAIMED WOOD PICNIC TABLE

STOLAN NESTING TUREEN TABLE

CUSTOM RECLAIMED WOOD HIGH TABLE 1/8" = 1'-0"

STEEL CASE LAST MINUTE Maria J.Villarreal

SCALE

02/20/17

SHEET

STOOL

A16 59


60


street food plaza

This plaza aims to resemble a walk through the streets of El Centro and a s e n s e o f g a t h e r i n g a n d c o m m u n i t y. F o o d c a r t s a n d f r e e - s t a n d i n g s h e l v e s around theperimeter of the space mimics the way in which informal vendors accommodate around the streets. The ceiling incorporates custom light fix tures made with the same umbrellas you would find in the crafted food car ts on the streets. The idea of “ walking through the city ” is also reinforced i n t h e p h r a s e s o n t h e w a l l s w h i c h a r e c o m m o n t o w h a t y o u ’d h e a r w h i l e trying to buy some fruits.


WOOD FLOORING

CORALINA TILE

CUSTOM DISPLAYCASE

62


PHILIPS COREPRO RECESSED LED DOWNLIGHT

ZUMTOBEL SLOTLIGHT LED RECESSED

ZENITH FLINT OTTOMAN

CUSTOM RECLAIMED COOPER HANGER

63


concept store Inspired by Colombian Emeralds, the concept store represents the most sophisticated side of the Caribbean culture. The custom ceiling design plays with the different faces of a traditionally cut emerald to convey the sense of being under an e m e ra l d s k y. T h e e m e ra l d c o n c e p t a p p l i c a t i o n s y m b o l i z e s h o w, w i t h s o m e p o l i s h , l o c a l products that are often nderestimated can be transformed into exclusive pieces of ar t , like emeralds.

64


65


third level

THIRD LEVEL

66


fourth level 67


DELRAY 6300 4” T5

COALESSE MONTARA 650 STOOL

STOLAN NESTING TUREEN TABLE

KETTAL CALA ARMCHAIR

tropical bar + lounge

furnish, finish & fixture

68

WOOD FLOORING


PHILIPS COREPRO RECESSED LED DOWNLIGHT

JBL CONTROL CEILING SPEAKER

KETTAL BASKET CHAIR

EAST

NORTH

CUSTOM WALLPAPER

WEST

SOUTH

CORALINA TILE

69



tropical bar+ lounge Tw o s i d e s c o n n e c t e d b y a w o o d e n b r i d g e . O n e , w i t h a c e i l i n g , t h e other open to above. This lounge bar is dedicated to all the people that e n j o y b e i n g o u td o o r s a n d re c e i v i n g na tu ra l l i g h t . Ve r t i c a l ga rd e n s a n d are included into the design to continue the sense of “ walking through the city � resembling the bougainvillea flowers that adorn the balconies throughout El Centro

71


ground level SOUVENIR SHOP

BRICK 18’-11” A.F.F

PAINT 15’-0” A.F.F

CHECK-OUT

HVAC Mitsubishi Ceiling Cassette

WOODEN BEAM 14’-7” A.F.F

Wooden custom ceiling fixture 9’-11” A.F.F JBL Multi-Tap Ceiling Speaker Cooper Lighting Lili recessed luminaire

PATIO LOUNGE

Focal Point ID+3.5” LED downlight Luce Plan Mesh Suspension lamp

ENTRETAINMENT PATIO

Monte Carlo cruise outdoor fan

FISH THREAD 15’-11” A.F.F

Caña brava custom ceilling installation 10’-0” A.F.F Exit/Emergency sign with light

STORAGE STAFF BREAK ROOM PAINT 8’-9” A.F.F

CHANGING CLOSET

JANITOR’S CLOSET

PAINT 8’-9” A.F.F

LOBBY

HISTORIC EXHIBITION

CAÑA BRAVA 13’10” A.F.F

72

RESTROOM WOODEN BEAM 14”-7’ A.F.F

PAINT 15”-6’ A.F.F

PAINT 15”6’ A.F.F


KODA XT 10’-5” A.F.F

CONCEPT STORE WOODEN 9’-11” A.F.F

GALLERY HALL

HVAC Mitsubishi Ceiling Cassette

3form Kodak XT custom ceiling JBL Multi-Tap Ceiling Speaker Cooper Lighting Lili recessed luminaire

PAINT 10’-0” A.F.F

WOODEN 9’-0” A.F.F

OPEN TO ABOVE

Partner brand Landers suspended light Exit/Emergency sign with light Umbrella 5’ / 10’ radius Eureka Lighting pixie Reggiani recessed wall washer

WOODEN 9’-0” A.F.F

VESTIBULE

RESTROOM

WOODEN 15’-0”A.F.F

PAINT 9’-8” A.F.F

PAINT 15’-5” A.F.F

STREET FOOD PLAZA

9’-10” A.F.F

9’-5” A.F.F

9’-5” A.F.F

9’-10” A.F.F

8’-9” A.F.F

PAINT 18’-0” A.F.F

WOODEN BEAM 11’-6” A.F.F

second level 73


third level

RESTROOM PAINT 9’-9” A.F.F

TROPICAL BAR

BAR LOUNGE

WOODEN 12‘-0” A.F.F

VERTIGRASS 9’-9” A.F.F

HVAC Mitsubishi Ceiling Cassette

Custom ceiling Installation 8’-0” A.F.F

JBL Multi-Tap Ceiling Speaker Cooper Lighting Lili recessed luminaire Luceplan wall wash luminaire Exit/Emergency sign with light Wever and ducre lyner LED suspended luminaire

PERGOLA LOUNGE WOODEN 9’-9” A.F.F

74

RESTROOM PAINT 9’-9” A.F.F


Cooper Lighting Lili recessed luminaire Exit/Emergency sign with light

fourth level 75




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