Who’s Who Faces in the Industry
retail news
Annie Amen
WORDS BY LAURA KEMMERER
LIS Audio Expands Product Offers to Improve Business Sometimes the best way to improve your business is to widen the range of products offered, and for Spring Hill, Kansas-based LIS Audio, which has been open for a little over three years, that meant adding Morel, Kicker, Compustar PRO and AutoTech Engineering to the lineup. Shop owner Cameron Powell, who has spent roughly 10 years in the mobile electronics industry, noted that LIS Audio’s main specialty is custom fabrication. After attending KnowledgeFest Dallas, however, as well as speaking with others in the industry, he, along with others in the shop, decided to bring in these products based on recommendations. In execution, this means expanding high-end offerings, which a brand like Morel covers. Powell also noted that the business was aiming to catch up with the European crowd. Additionally, though LIS Audio offers a lot of well-known brands, Powell wanted to expand that further with the addition of Kicker, which, he noted, was “the top of the well-known brands.” These moves will give clientele a wider variety in terms of choice on a higher-end level, rather than just keeping things limited to current offerings. Now an authorized dealer for these brands, the shop also put out a press release about the new products in January. Powell noted that there has already been excitement from high-end clientele, and there already seems to be interest in these products for the future. Ultimately, Powell will be returning to KnowledgeFest next year. As he noted, the business is open to growth, feeling things out and “creating our own foundation for what we’re doing,” according to Powell.
18 Mobile Electronics February / March 2020
Sounds Incredible Mobile Brookfield, Conn. Years of Industry Experience: 19 Hobbies: Gardening, biking, running, and blogging. What you’re really good at: Helping people
Anthony Carranza Audio Systems Moreno Valley, Calif. Years of Industry Experience: 17 Hobbies: Car audio. What you’re really good at: Sales and content creation.
Marc Vickers Sound Sensations Marietta, Ga. Years of Industry Experience: 39 What you’re really good at: Buying more product than necessary.
