EDITOR’S FORUM
Tomorrow when you go into your store, look around and remember why you go to work every day. You have the coolest stuff. You know how to make it work. And you know you’ll provide top-tier experiences your customers will always remember.
A FINE HERITAGE love what you do. do what you love. Here at Mobile Electronics magazine, we like to look back and reflect on what started out as Installation News back in 1983. The magazine has endured many changes, as well. We’ve continued to do our best to identify issues and opportunities that benefit our readers, and provide you with content to help you improve your businesses. We aim to provide top-tier resources For me, as an avid reader of our publication, the magazine has been my best resource for identifying business trends and gaining access to the ins and outs of what’s going on and how I can best take advantage of it. Mobile Electronics has had the privilege of some great editorial from many subject matter experts. In this spirit, we would like to thank all of you who’ve contributed your unique talents and understanding to make the magazine what it is today. Take a moment to remember why you go to work every day With great sound installed, we must also focus on the addition of Advanced Driver Assistance Systems (ADAS), which allow consumers to have a safe and informed driving experience. Every client should be provided the full experience when they walk in your store, so they know what the industry has to offer. Even if they don’t buy an entire package, they’ll share their experience with others. The industry offers some of the best products to make driving a safe, enjoyable and great-sounding experience. This experience can only be found at a local mobile electronics retailer. Tomorrow, when you go into your store, look around and remember why you go to work every day. You have the coolest stuff. You know how to make it work. And you know you’ll provide top-tier experiences your customers will always remember.
4 Mobile Electronics November 2021
Let’s celebrate our Industry Awards nominees All of us have a story about how we got into the industry. A good understanding of our past offers an educated view of the future. This year, we focus on those leading our industry at all levels. For the next couple of months, we’ll take a look at our Industry Awards nominees as they define what success means to them and their businesses. While opinions vary, and everyone will have a different perspective on the future of our industry post-pandemic, we’ll all learn something from their insights. But before we look toward the future, let’s take a moment to relish in our past. Providing consumers with the “wow” factor From Gershwin to Lawrence Welk and Patsy Kline on the radio or turntable, to Pink Floyd and Led Zeppelin on Quadraphonic eighttrack, to ABBA and Cheap Trick on cassette, to Michael Jackson and U2 on CD, music has been part of our driving lives ever since we began incorporating technologies into our cars. Today, we have access to all of our favorites on our Smartphones. We are privileged to have so many choices as consumers. Within the industry, we continue to find solutions that provide a great-sounding experience our customers. The mission starts at the front door of every retailer, where we must take the opportunity to provide an experience with a “wow” factor, showing them what’s available. As professionals, we can provide what it takes to turn the driving experience into something that’s safe and sounds great. At a time when consumers are settling for “good enough” sound, we can open the door to a better, more fulfilling experience.
