SPRING2ACTION 2014
AN ACT FOR ALEXANDRIA INITIATIVE Media Coverage Summary April 2014
NEWS MEDIA
online publications, blogs, broadcast
1. ALEXANDRIA TIMES 3.13.14
15. NBC WASHINGTON 4.9.14
2. RED BRICK TOWN 3.24.14
16. PATCH 4.9.14
3. BISNOW 4.1.14
17. RED BRICK TOWN 4.9.14
4. FASHION WASHINGTON 4.1.14
18. WUSA9 4.9.14
5. THE WASHINGTON POST 4.2.14
19. ALEXANDRIA NEWS 4.10.14
6. ALEXANDRIA NEWS 4.3.14
20. NBC WASHINGTON 4.10.14
7. ALEXANDRIA TIMES 4.3.14
21. NBCWASHINGTON.COM 4.10.14
8. ALEXANDRIA TIMES 4.3.14
22. RED BRICK TOWN 4.10.14
9. ALEXANDRIA GAZETTE 4.4.14
23. WUSA9 4.10.14
10. THE WASHINGTONIAN 4.7.14
24. LOCAL KICKS 4.11.14
11. NORTHERN VIRGINIA MAGAZINE 4.8.14
25. ALEXANDRIA GAZETTE 4.17.14
12. WJLA: LET’S TALK LIVE 4.8.14
26. ALEXANDRIA TIMES 4.17.14
13. 94.7 FRESH FM 4.9.14
27. BISNOW 4.22.14
http://goo.gl/NRogHe
goo.gl/ECtqsQ
http://goo.gl/ZEf323
http://goo.gl/9RXBjx
http://goo.gl/NtfFjP
http://goo.gl/WKZPsE
http://goo.gl/gZ1Z7u
http://goo.gl/ZtwR7p
http://goo.gl/ANamJQ
http://goo.gl/va5bhI
http://goo.gl/QsCXLI
http://goo.gl/107Lmn
http://goo.gl/DpTNcg
n/a
http://goo.gl/ZGXpYk
http://goo.gl/Gp60w5
http://goo.gl/tr5hX2
http://goo.gl/7DgMy1
n/a
http://goo.gl/99Ad5Y
http://goo.gl/Bm808C
http://goo.gl/KiY7sN
http://goo.gl/Op8NiC
http://goo.gl/z0jy6N
http://goo.gl/eVitqk
http://goo.gl/Aiznme
14. ALEXANDRIA LIFESTYLE 4.9.14 http://goo.gl/EnED6J
SOCIAL MEDIA
twitter, facebook, online forums
28. KEYWORDS & TAGS 29. KEY INFLUENCERS
ALEXANDRIA TIMES 3.13.14
4
FASHION WASHINGTON 4.1.14
RED BRICK TOWN 3.24.14
5
THE WASHINGTON POST 4.2.14
BISNOW 4.1.14
6
ALEXANDRIA NEWS 4.3.14
Alexandria in Action: Actions Speak Louder than Words Print news publication - (p.13) http://goo.gl/NRogHe
What if we all Gave on One Day? On April 9th Many Alexandrians Will Goo.gl/ectqsq
How to Raise $1M in One Day http://goo.gl/ZEf323
Style Events Hosted email newsletter http://goo.gl/9RXBjx
Alexandria Spring2ACTion to hold online fundraiser http://goo.gl/NtfFjP
What if we all gave on one day? On April 9th many Alexandrians will http://goo.gl/WKZPsE
7
ALEXANDRIA TIMES 4.3.14
10
THE WASHINGTONIAN 4.7.14
8
ALEXANDRIA TIMES 4.3.14
11
NORTHERN VIRGINIA MAGAZINE 4.8.14
9
ALEXANDRIA GAZETTE 4.4.14
12
WJLA: LET’S TALK LIVE 4.3.14
Alexandria in action: What if we raise $1 million in one day for local nonprofits? Print news publication - (p. 21) http://goo.gl/gZ1Z7u
Spring2ACTion enters fourth year with lofty goal http://goo.gl/ZtwR7p
A day of local giving http://goo.gl/ANamJQ
Boutiques give back in Old Town http://goo.gl/va5bhI
Shop local at The Shoe Hive’s Style Party http://goo.gl/QsCXLI
Spring2Action Live broadcast interview w/ Brandi Yee & reporter Kellye Lynn http://goo.gl/107Lmn
13
94.7 FRESH FM 4.9.14
16
PATCH 4.9.14
14
ALEXANDRIA LIFESTYLE 4.9.14
17
RED BRICK TOWN 4.9.14
15
NBC WASHINGTON 4.9.14
18
WUSA9 4.9.14
Jen’s Cheat Sheet: The Circus is Back FM radio w/ Jen Richer http://goo.gl/DpTNcg
Boutiques give back & Spring2ACTion http://goo.gl/EnED6J
Brandi Yee interviewed in Old Town by reporter David Culver
Spring2ACTion hopes to raise $1 million in 24 hours for Alexandria non-profits http://goo.gl/ZGXpYk
Support the arts in Alexandria, Virginia today during Spring2Action 2014 http://goo.gl/Gp60w5
Spring2Action aims to raise $1 million Live remote from Alexandria with reporter Nikki Burdine http://goo.gl/tr5hX2
19
ALEXANDRIA NEWS 4.10.14
22
RED BRICK TOWN 4.10.14
20
NBC WASHINGTON 4.10.14
23
WUSA9 4.10.14
21
NBCWASHINGTON.COM 4.10.14
24
LOCAL KICKS 4.11.14
Spring2ACTion raises $1,031,282 for 121 Alexandria nonprofits! http://goo.gl/7DgMy1
Live studio update
Alexandria fundraising day reaches million-dollar goal http://goo.gl/99Ad5Y
Spring2ACTion raises $1,031,282 for 121 Alexandria nonprofits! http://goo.gl/Bm808C
UPDATE: Spring2Action raises $1 million Live studio update http://goo.gl/KiY7sN
Spring2ACTion raises $1,031,282 for 121 Alexandria nonprofits! http://goo.gl/Op8NiC
25
ALEXANDRIA GAZETTE 4.17.14 Spring2ACTion Raises $1,031,282 Print news publication - (p.7) http://goo.gl/z0jy6N
26
ALEXANDRIA TIMES 4.17.14
27
BISNOW 4.22.14
More than $1M raised in annual day of giving Print news publication - (p.10) http://goo.gl/eVitqk
School doesn’t end this summer http://goo.gl/Aiznme
28
NETWORKS, TAGS, & MENTIONS TWITTER: @Spring2ACT - 356 followers 1213 tweets / 25 images / 7 related videos (youtube, vimeo) #Spring2ACT 85 tweets / 5 images Spring2ACTion 318 tweets / 6 images / 1 related video (youtube) #Spring2ACTion 1522 tweets / 71 images / 5 related video (youtube) INSTAGRAM: Instagram.com/actionalexandria - 92 followers 51 posts FACEBOOK: ACTion Alexandria - 654 likes Spring2ACTion - 437 likes ACT for Alexandria - 615 likes YOUTUBE: ACTionAlexandria - 13 followers Spring2ACTion 2014! - 63 views http://youtu.be/cSgwNKdMIEI Spring2ACTion 2014: What if we all gave on one day? - 124 views http://youtu.be/dBg5QwjZYqE
27
KEY INFLUENCERS Red Barn Mercantile @redbarnmerc - 18 mentions The Art League @theartleague - 14 mentions Melissa Caffrey @melissacaffrey - 25 mentions Arts on the Horizon @arts_on_horizon - 26 mentions