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Contents

Welcome

Events Calendar

Danish Design

Claydies Studio

John Ferguson

MA-ology Paris

Care International

Euro Design Trends

MA Guerrilla Store

BIG & Yes Is More

High Museum

Draw!

YAF 10 UP

Yâ&#x20AC;&#x2122;all & Us Exhibition

MA Films

BeDo

Cumulus & Foam

Good Design

Accordia Living

86 Gernot Riether

88 People of Resource

90 Design Lab

92 John Portman

96 Modern Home Tour

MA introduces this year’s DESIGN IS HUMAN, celebrating the start of a decade of powerful ideas, the future in contemporary design, and Modern Atlanta brand of bold urbanism. It’s hard to believe but DESIGN IS HUMAN (DIH) turns four this year. And though it may appear to those unfamiliar with our movement that we are somewhat underground, we are in awe of MA’s growth and mainstream acceptance. Over the last couple of years we have carved out a rich and diverse platform that reflects our values and advocacy for excellence and a bolder contemporary language that represents Atlanta’s future and being in sync with the rest of the world. Indeed MA has come a long way considering our humble beginnings when thirteen like-minded individuals met at a café imagining a very different Atlanta than the one we currently engage. Today the prospects are much brighter and MA continues to lead thanks in part to our like-minded network of creative professionals, supporters, and passionate sponsors. On that note, we have put together an amazing program that launches the new decade with a BIG bang. This year’s DESIGN IS HUMAN translates into an astounding YES, literally, and there is a lot to say yes to. First, Denmark and Scandinavia are all over the map in Atlanta during DIH week. The Copenhagen-based and award-winning practice Bjarke Ingels Group (BIG) tells us why YES IS MORE. Danish design duo CLAYDIES showcases their latest objects. Normann Copenhagen wants to open our eyes too and will join us in promoting new attitudes in Danish and Scandinavian design. For the second straight year DESIGN IS HUMAN and Atlanta’s High Museum collaborate on a full day worth of elevated and fun activities guaranteed to inspire. John Portman and Associates, a powerful force in Atlanta architecture and known for its global contribution in architecture that uplifts the human condition, will engage visitors with a special talk at the High. And this year’s Modern Atlanta Home Tour is in full swing, ready to leave you with more ideas for living better and fostering a more sustainable environment. AIA-YAF Atlanta launches 10UP, a first-of-kind temporary inhabitable installation that erects in record time and intended for public enjoyment and to promote bold contemporary design. A must do, participating Atlanta top design showrooms are open and willing, able, and ready to assist your every design need and help connect the dots to the kinds of products and services that inspires Design Is Human each year. For a list of participating showrooms see the calendar section and check online at MA’s website.

intricate wigs installation will adorn mannequins dressed in Paris fashion. Also on exhibit are iconic and new designs from Roche Bobois. French art will include acclaimed Parisian street artists SupaKitch & Koralie performing large and live. Antwerp-based Finnish fashion illustrator Jarno Kettunen returns again to capture the magic backstage with his action drawings that will be on-sale after the event. Ticket details are available at the MA website. Join us and lets break last year’s attendance records and give what extra you can to a worthy cause that positively impacts those in need. However you decide to experience DESIGN IS HUMAN, on behalf of our sponsors, we hope you will enjoy all the creative diversity on offer, returning home with much more than you came. Enjoy life and each other, after all, design is a five-letter, “h u m a n”! Credits & Support Bernard McCoy, MA Founder Elayne DeLeo, MA Co-Founder and Event Director Kevin Byrd, MA Creative Director Stefan Kjartansson, Graphic Designer and MA Spiritual Advisor Matteo Caimi, MA Director, Architecture & Design Magdalena Bach, MA Assistant Director, Architecture & Design for Scandinavia and Europe, Curator Danish Design Exhibits Nicola Vidali, MA Event Producer Ashley Chase, MA Director, Fashion Moria Deshpande, Contributing Writer Jennifer Pirich, Marketing Manager Diane Hewitt, Volunteer Coordinator Antonella Mazzucco, Logistics Manager Stephanie Aron, Graphic Designer Skylar Morgan, Staging Production Ryan Burleson, DJ Marta Burleson, Information Architect Nate Steiner, Web Guru Aaron Byrd, Designer Mariel Childes, Designer Farbod Kokabi, Designer Mari McLeod, Designer John Ferguson, Designer Jason Travis, Designer & Photographer Mark Montgomery, Designer Gabriel Ricioppo, Designer

Social responsibility is an important topic we take very seriously and will not escape MA’s radar in June. BeDo founder Marc Mathieu pays us a visit and discusses how companies can do more good and the important role of BeDo in navigating businesses to the other side of prosperity. Third in the MA-ology series, this year we celebrate French creativity in MA-ology PARIS, a very cool fundraiser for CARE, the Atlanta based international relief organization’s whose work empowers women and children in need. On the runway, MA-ology PARIS pays homage to France’s oldest fashion house of couture, LANVIN. Paper-Cut-Project’s

MA10 DESIGN IS HUMAN / JUNE 1-6, 2010

June

MA Launch Party & Modern Design Exhibition 8:00 PM – 10:30 PM WHITE PROVISION DISTRICT 1170 HOWELL MILL ROAD, ATLANTA, GA 30318

Celebrate this special evening with Modern Atlanta and help kickoff the “Design Is Human” week and the 2010 Modern Atlanta Home Tour! This is the preview party and your opportunity to connect with like-minded attendees passionate about contemporary living at its finest. The excitement includes an exhibition of models and renderings from the southeast’s best architecture studios, experimental work from our academic institutions including Georgia Tech and Portfolio Center, and new this year, a Danish design exhibit from Claydies and Normann Copenhagen, and more products for the home from emerging talent and established international brands we all love. $10 at the door, or free attendance with Home Tour ticket purchase ($35 for 2-day pass). Tickets can be purchased online or at one of MA’s Atlanta ticket outlets. Visit www.modernatlanta.org for ticket information and details.

Poggenpohl Showroom Event

MA TALKS: SCAD Curator M. Messina

Environment Furniture Showroom Event

Room&Board Hosts Eames Demetrios Talk

6:00 PM – 7:00 PM ACA GALLERY OF SCAD AT THE WOODRUFF ART CENTER

6:00 PM – 8:00 PM ENVIRONMENT 1170 HOWELL MILL ROAD ATLANTA, GA

8:00 PM – 10:00 PM ROOM & BOARD 1170 HOWELL MILL ROAD ATLANTA, GA

SCAD Senior Curator Melissa Messina will lead a curatorial walk-through of The Rules of Play, the first solo show in the Southeast by Cuban-born artist Alexandre Arrechea. The exhibition, on display in the ACA Gallery of SCAD, showcases the artist’s prolific interdisciplinary practice, featuring recent drawings, sculpture and video. Messina will discuss how the artist uses references from architecture, design, games and sport in his meticulously crafted pieces to convey complex, thoughtprovoking and clever observations on the constructs of power in our ever-globalizing society.

A Talk on Sustainability in Design

Eames Demetrios & Powers of 10 in the Modern City

June

6:00 PM – 8:00 PM POGGENPOHL, TERMINUS 100, SUITE 125, 3280 PEACHTREE ST. ATLANTA, GA

Don’t miss a multimedia presentation of Poggenpohl’s new kitchen design collaboration that was unveiled at Eurocucina 2010 in Milan this past April, presented by Ted Chappell, president of Poggenpohl U.S., Inc. In addition, the latest Mineral-Inspired cabinetry colors and finishes and new shelving system will be highlighted. Poggenpohl’s mineral-inspired colors in melamine or lacquer cabinetry have never before been seen in a kitchen. Poggenpohl’s expert kitchen design team will be on hand to answer any questions.

June

Environment Furniture is built around a basic idea: Nature Is The Best Designer We Know. The materials used in Environment’s collections are either reclaimed, recycled or repurposed wood and canvas, providing true diversity in both appearance and texture. Environment defines the meaning of - organic contemporary. At Environment Furniture, environmental stewardship is their responsibility and privilege. Join Environment for a discussion on how to create beauty by respecting the planet.

SCIC Showroom Event 8:00 PM – 10:00 PM SCIC ATLANTA 855 PEACHTREE ST. ATLANTA, GA

SCIC’s stylish owner’s Anthon Muller and Joseph Adam’s invite you for an evening of sophistication and innovative design. Meet SCIC’s lead designer, direct from Parma, Italy, who will be discussing trends in European kitchen and bathrooms with a presentation featuring a look at the newest products shown at Eurocucina 2010, the world’s largest exhibition of kitchen & bathroom design. Learn more about SCIC S.p.A’s roadmap for their award-winning kitchens and exciting new bathroom line.

Admission is FREE to all events unless noted otherwise. Tickets for events can be purchased from the MA website or at one of MA’s Atlanta ticket locations. Some events require an RSVP from the MA website. Before attending any event, visit www.modern-atlanta.org for updated dates, times, locations, and details.

Join Room&Board for a showing of Powers of 10 –the extraordinary 1977 documentary short film by Charles and Ray Eames—followed by a talk and discussion led by their grandson, author and Eames Office Director, Eames Demetrios. He will explore the meaning of the film as it relates to the Modern City, connecting back to the work of the legendary design team and the problems of scale that we, as citizens of the world, should recognize as part of our experience and will give us a sneak preview of Powers of Ten day (10/10/10).

June MA TALKS: BeDo on Social Responsibility in the Business Sphere

Habachy Designs Within Reach: Interpretation of the New Modern

6.00 PM – 7:30PM HILL AUDITORIUM, THE HIGH MUSEUM OF ART

6:00 PM – 8:00 PM DESIGN WITHIN REACH 2451 PEACHTREE ROAD NE ATLANTA, GA 30305

MKG3D: Marketing for a ThreeDimensional World—People, Planet and Profit. Traditional marketing has become obsolete, and the marketing function is struggling to redefine itself. Pushed by a growing pressure for change, which was dictated by environmental, economic and societal challenges, a group of people gathered and created BeDo (www.mybedo.com) BeDo’s founder Marc Mathieu, the former head of Global Brand Marketing at Coca-Cola, is leading the development of this new enterprise at the intersection of human and business interests.

Join DWR for an unprecedented event. Michael Habachy of Habachy Designs creates a metamorphosis of the Design Within Reach showroom showcasing various eclectic, modern and stylish vignettes utilizing product from Design Within Reach. The exhibit will open June 4 and remain on display in the studio for the month of June. Michael Habachy is an acclaimed interior and furniture designer based in Atlanta, Georgia. His design firm, Habachy Designs, Inc creates atmospheric interiors for a wide range of commercial and residential clients. His projects range from trendy restaurants and nightclubs to chic spas, boutiques and glamorous residences. Local, national and international publications have all featured his works.

Marc’s keynote presentation will be followed by an interactive panel discussion produced in collaboration with the Coles College of Business (KSU) and the Atlanta Business Chronicle. Dr. Ken Harmon and multi-awarded marketing & communication expert and founder of Mother Nature Network, Joel Babbit will join Marc on stage to engage attendees with examples of innovative concepts and corporate behaviors that are already positively impacting our lives.

MA FILMS: Citizen Architect: Samuel Mockbee & the Spirit of the Rural Studio 1:00 PM & 8:00PM HILL AUDITORIUM, THE HIGH MUSEUM OF ART

Hale County, AL is home to some of the most destitute and impoverished communities in the United States of America. It is also home to Samuel Mockbee and Auburn University’s Rural Studio, the most prolific and inspirational des ign-build outreach programs ever established. Citizen Architect is a documentary film chronicling the late Sam Mockbee, artist, architect, teacher, community organizer and caregiver to poverty-stricken Hale County residents. Mockbee’s work was featured in the Whitney Museum of Art 2002 Biennial, and Mockbee posthumously received the 2004 Gold Medal from the American Institute of Architects, their highest honor. Above all else, this film offers a dialogue about what it means to be both a successful professional and a responsible member of society— ultimately arguing that the latter is essential to the former. Tickets are also available through the Woodruff Arts Center Box Office at 404-733-5000

Architect Studio Crawl and Happy Hour

MA-ology Paris & Fundraiser for CARE

6:00 PM – 8:00 PM MULTIPLE LOCATIONS SEE MA WEBSITE FOR UPDATED INFORMATION

8:30 PM – 11:00 PM WHITE PROVISION DISTRICT 1170 HOWELL MILL ROAD ATLANTA, GA 30318

Frank Lloyd Wright had Taliesin, Antonio Gaudi had Park Guell; these were the studios and places of imagination and inspiration for these architects. Join some of Atlanta’s top architects for a relaxed chance to visit their studios and see their work spaces and see current projects underway. It’s an opportunity to meet the designers behind some of the MA tour homes and discuss their ideas and approaches to modern design.

In our special fundraiser for CARE, we celebrate French creativity in MA-ology PARIS, an exciting international showcase inspired by the City of Light and France’s contribution in design, fashion, and art. MA-ology Paris features iconic and new designs from Roche Bobois; a special collaboration with Jeffrey Atlanta and Jeffrey New York presents France’s oldest fashion house of Lanvin and its 2010 Spring/ Summer collection; acclaimed international artists Jarno Kettunen and Koralie & SupaKitch perform live. Proceeds from the sales of artwork benefit CARE.

Participating Studios: Houser Walker Architecture 1473 Spring St. NW Atlanta, GA 30309 www.houserwalker.com Lightroom Studio 115b North McDonough Street Decatur, GA 30030 www.lightroom.tv Square feet studio 154 Krog Street NE #170 Atlanta, Georgia 30307 phone: 404.688.4990 www.squarefeetstudio.com

Opening MA-ology Paris are new works from Atlanta-native, Barcelona-based fashion designer Megan Huntz and Paper-CutProject’s intricate art installation. Tickets can be purchased online or at MA Guerrilla Store (1170 Howell Mill Rd) for $40: $45 at the door. Students tickets are $20.00 (must show ID at door). Proceeds support CARE’s important work to empower women across the globe. www. care.org Complimentary French wine and desserts by Douceur de France will be served.

MA10 DESIGN IS HUMAN / JUNE 1-6, 2010

June

MA Home Tour 10:00 AM – 4:00 PM MULTIPLE LOCATIONS

Grand Opening: European Design Since 1985: Shaping the New Century

MA TALKS: R. Craig Miller 2:00 PM – 3:00 PM HILL AUDITORIUM, THE HIGH MUSEUM OF ART.

10:00 AM – 4:00 PM THE HIGH MUSEUM OF ART.

Since 2007, Modern Atlanta Home Tour has inspired, entertained, and educated thousands of fans and an admiring public in love with contemporary architecture and design. The highly sought tour is also a shining example of Atlanta unleashing its creative powers to a new language of bold urbanism to the rest of the nation. Modern Atlanta Home Tour examines the full vernacular of modern residential design currently seen in Atlanta, from the cutting-edge with the use of new sustainable materials and digital technology, all the way back to the post-modern era when architecture was inspired by the works of Frank Lloyd Wright and Charles & Ray Eames. You will also witness how thoughtful architects are bringing their passion for contemporary excellence into the interiors of more traditional homes with some amazing results, and fine examples of conversion-projects where both exterior and interior are updated to the relevant concerns and needs of today. The MA Home Tour is self-guided. A two-day pass is $35. Tickets can be purchased online or at one of MA’s Atlanta ticket outlets.

Hailed “a tour de force” by The Wall Street Journal, this exhibition redefines Modernism and Postmodernism, which have both not only shaped European design but have also had a profound impact worldwide. The exhibition includes furniture, glass, ceramics, metalwork and more, created by some of the most influential artists of our time.

R. Craig Miller, curator of the exhibit “European Design since 1985” will discuss the process involved in creating an exhibition that defines and documents the driving, central role that Europe has played in design during these two decades, through an exploration of the major aesthetic & conceptual ideas that have transcended national boundaries and shaped design worldwide.

Drawing in the Piazza

“People often forget the extraordinary power that a wonderful design can have on their daily existence” – Craig Miller.

11:00 AM – 4:00 PM RENZO PIANO PIAZZA, THE HIGH MUSEUM

Art lovers and kids of all ages are invited to use their imagination during a free “draw” on the modern Renzo Piano Piazza. Pads and pencils will be provided and finished “masterpieces” will be displayed on the MA exhibit wall. Bring a blanket, put pencil to paper, and let your creative juices flow!

MA TALKS: John Portman & Associates 5:00 PM – 6:00 PM RICH AUDITORIUM THE HIGH MUSEUM OF ART

Established in 1953, John Portman & Associates has been providing innovative architectural and engineering services for over 50 years. Over time, their philosophy has remained unchanged. This strong belief in how design should evolve has sustained them and provided the world with significant and memorable projects. Sr. Vice President, Walter E. Miller, AIA will present “PORTMAN: Then and Now” which covers the firm’s history, design philosophy and the evolution of their work, beginning here in Atlanta and leading up to current projects around the world.

Chair Building Workshop 1:00PM - 4:00PM VISIT THE HIGH WEBSITE FOR DETAILS AND THE WORKSHOP LOCATION.

MA TALKS: BIG “Yes is More” Presentation and Book Signing 6:00 PM – 7:00 PM RICH AUDITORIUM THE HIGH MUSEUM OF ART

Kai-Uwe Bergmann, Associate Partner of Copenhagen-based BIG (Bjarke Ingels Group), will give a powerful presentation that closely examines the trailblazing work of BIG and how “Pragmatic Utopianism” is achieved in architecture, urbanism, and research and development. This is the first “Yes is More” presentation for BIG in the United States. Following his “Yes is More” presentation, Kai-Uwe will sign copies of the Taschen-published book “Yes Is More”. “Yes is More” is the first monograph of its kind devoted exclusively to the trailblazing practice of BIG. Kai-Uwe brings his expertise in business development and in project management to proposals around the globe and is a leader in developing BIG’s presence in Asia, where his current project includes Central Asia’s first Carbon Neutral Master Plan, Zira Island.

June MA FILMS: Visual Acoustics 8:00 PM – 9:30 PM RICH AUDITORIUM THE HIGH MUSEUM OF ART

June

Design After Dark 8:00 PM – 11:00 PM RENZO PIANO PIAZZA THE HIGH MUSEUM OF ART

MA Home Tour 10:00 AM – 4:00 PM MULTIPLE LOCATIONS

9:00 PM – 11:00 PM PEOPLE OF RESOURCE 838 RALPH MCGILL BLVD W6 ATLANTA, GEORGIA 30306

Narrated by Dustin Hoffman, VISUAL ACOUSTICS celebrates the life and career of Julius Shulman, the world’s greatest architectural photographer, whose images brought modern architecture to the American mainstream. Shulman, who passed away in 2009, captured the work of nearly every modern and progressive architect since the 1930’s including Frank Lloyd Wright, Richard Neutra, John Lautner and Frank Gehry. (1 hour, 23 min.).

To close the day of festivities, MA and The High invite you to an evening of fun and inspiration. Join attendees in a game of modern musical chairs for adults (sponsored by Knoll and Design Within Reach), experience a runway performance by the ladies from Copenhagen-based Claydies, live art from Belgium-based artist Jarno Kettunen, and relax with a cocktail in one of the contemporary lounge vignettes provided by leading brands and showrooms.

This Screening is sponsored by AIA Atlanta Chapter & SMART Center Buckhead.

There is a cost to attend this event. Please visit www.high.org for updated event details and price.

The program is free & seating is limited. Tickets are also available through the Woodruff Arts Center Box Office at 404-733-5000.

Yall & Us Design Exhibition curated by People of Resource

Yall & Us is an exhibition curated by People of Resource in partnership with Modern Atlanta. The focus is on presenting new contemporary furniture and house wares by young American designers who haven’t previously shown their work in Atlanta.

MA Guerilla Store 26 MAY– 6 JUNE WHITE PROVISION DISTRICT 1170 HOWELL MILL ROAD, ATLANTA, GA 30318

From breaking new designers to finding unknown sources, MA’s Guerilla store offers a curatorial mix of exclusive and uncommon home and personal accessories from around the world. Tickets to MA events and MA merchandise will be available at the store. Please visit the MA website for updated store hours and featured products.

Modern Atlanta Home Tour examines the full vernacular of modern residential design currently seen in Atlanta, from the cutting-edge with the use of new sustainable materials and digital technology, all the way back to the post-modern era when architecture was inspired by the works of Frank Lloyd Wright and Charles & Ray Eames. You will also witness how thoughtful architects are bringing their passion for contemporary excellence into the interiors of more traditional homes with some amazing results, and fine examples of conversion-projects where both exterior and interior are updated to the relevant concerns and needs of today. The MA Home Tour is self-guided. A two-day pass is $35. Tickets can be purchased online or at one of MA’s Atlanta ticket outlets.

MA10/DENMARK

Words Magdalena Bach

LEFT: Prince chair by Louise Campbell. ABOVE: Danish interior.

MA10/DENMARK

ABOVE: Flora by Louise Campbell

“Remove material where it is not needed. Keep things simple, functional and craft them carefully.” –Hans J.Wegner, Danish furniture designer

Denmark is widely known in the world for its design and architecture. Good, minimalist and functional design is cherished there maybe more than in other places. Some would say that it is caused by the cold, not very friendly climate, especially during long, dark winters. Danes love to be outside, but for many months they spend a large amount of time indoors and that is why they create cozy interior environments. For a foreigner in Denmark it is obvious that there is a great deal of attention paid to design and aesthetics in many aspects of daily life. Public spaces, office buildings and private homes are carefully designed with simplicity, functionality and elegance. In many homes there is a famous PH lamp over Poul Kjaerholm’s dining table, Piet Hein’s candlestick, Arne Jacobsen’s silverware and the Royal Copenhagen Porcelain dinner set on the table. The door handles are Jacobsen’s and so is the fixture in the kitchen and bath. Danes love good design; they enjoy it and strive to own it. According to various statistics, Danes are the happiest people in the world. In order to achieve it in the cold and dark months they celebrate something that is not easy to translate into any other language – HYGGE- a state of coziness; to create it one needs friends, but also all those classy design objects that lift the atmosphere and give beauty. Design is the visible expression of values and attitudes of this nation. Perhaps the history of Denmark, land of 330 islands, a rough life in the old days, created this very special love for simplicity and sustainability, developed in the last century into elegant, honest, timeless design. Development of Danish Industrial Design accelerated after the Second World War and became known all over the world. The focus of it was the interest in the user and functionality, knowledge of materials and a sense of detail and quality. Danish Design was founded on a tradition of the “form-giving”, creating objects with regard to their functionality and aesthetics.

In 1950 and 1960 Danish architect, Arne Jacobsen was engaged in many projects, where he designed not only the shell of the building, but furniture, lamps, silverware, door handles and fabrics. Chairs Swan and Egg, which he designed for SAS Hotel in Copenhagen are still in demand and became classic examples of Danish Design. Another known and interesting designer from this time was Pool Henningsen, whose PH lamps such as the Artichoke are very well known. Since the fifties, design has gone through a huge transformation, and today it embraces many different disciplines such as communications design, digital, product, fashion, textile and more. For some time it seemed that Denmark was no longer the leader in the field. But in the last decade with a generation of new designers, Denmark is coming along. Many big Danish companies like Bang and Olufsen, LEGO, Bodum, Novo Nordisk and Danfoss are working closely with designers to make their products outstanding, to put intelligence into them and cut back on raw materials. The interest of Danes is still focused on aesthetic and functionality and thanks to that, industrial design in Denmark is flourishing in recent years. Louise Campbell is one of the young award winning designers. In her studio in Copenhagen she creates bold, playful and beautiful objects. Her “Prince Chair” made for the competition - A Chair for His Royal Highness the Crown Prince Frederik of Denmark - is in the collection of the Museum of Modern Art in New York. Magdalena Bach is a Danish architect and MA Associate Director of Architecture & Design, specializing in Danish, Scandinavian, and European design. www.mbacharchitect.com www.ddc.dk www.muuto.com www.normann-copenhagen.com www.louisecampbell.com

MA10/DENMARK

CL DI

Words MA

AY ES

Denmark is noted as having the world’s happiest people. Meet Karen Kjældgård-Larsen and Tine Broksø, a happy and creative duo powerhouse who work together as Claydies. The Copenhagen-based pair creates conceptual ceramics and design. Claydies gets inspiration from very different things. Sometimes it’s the history of ceramics that inspires, e.g. working with old decoration methods and trying to renew them. Sometimes the inspiration comes from hairstyles or dogma rules. So it can be anything -- and the more strange it seems in combination with clay, the more Claydies like it! The process is very important and very obvious in Claydies final work. Always open to new ideas, Larsen and Broksø make a lot of conceptual work that is exhibited at museums and galleries. This is often Claydies starting point for making design. BLUECLAY: Inspired by ideal pottery art. The thought behind Blueclay is to use original decoration techniques, materials and design, as well as turning back to something original when making food from scratch. The dish is hand-thrown and decorated in wet layers with colored clay, using a homemade technique in which the colors are mixed together in a marble-like decoration. Normann Copenhagen now produces Blueclay. TRUE FEELINGS: A product range that truly carries Claydies fingerprints. Based on an experiment with 10 dogma rules, that had to be slavishly followed. One of the rules was to work blindfolded. Focus was transferred from a visual approach to design to the sense of touch. Normann Copenhagen will launch several items during 2010. So far a True feelings tea light candleholder in porcelain is available. CLAYDIES AND GENTLEMEN: A series of bowls inspired by various hairstyles. A normal bowl size fits on the head just like a hairdo! It is a fun parallel between the hairstyle and the bowl. The bowls all have different personalities and change characters depending on whether you place them on the table or carry them on your head. The Danish company Kähler under the name Primadonna puts three of the bowls into production. They will be available in shops in Spring 2010.

ABOVE: Grass vase OPPOSITE PAGE: A piece from “Claydies and gentlemen,” a series of bowls inspired by various hairstyles. ABOVE LEFT: “Blueclay” dishes. ABOVE: Claydies, Karen Kjældgård-Larsen and Tine Broksø with pieces from True Feelings.

GRASS is a ceramic vase for wild flowers and is inspired by the roadside. It has a naive ceramic expression and is made out of simple ceramic components such as clay pipes, slabs and rolled clay. The pipes are hiding in the ceramic blades of grass. You can fill them with water and flowers from the field and the roadside. Or just the last living flower from a dying bouquet. THE FAIRYTALE OF THE BICYCLE HELMET: The Biennale for Crafts and Design 2004, Trapholt Museum and the Art Museum of Northern Jutland. t18 fantastic bicycle helmets designed for the trendy and heterogeneous town-dweller. Claydies described all other parts of the bicycle helmet than the purely technical. 18 Haute Couture bicycle helmets! www.claydies.dk

MA10/ATLANTA

Atlanta has squarely positioned itself on the map as a hotbed for creativity in music, art, design and otherwise. So when the likes of Armchair Media’s award-winning creative director Stefán Kjartansson says a young designer impresses him, you listen.

The designer who’s doing the impressing is John Ferguson, a fresh-minded talent in an all too often sea of sameness. He has almost effortlessly carved out a name for himself in the highly competitive worlds of graphic design, interactive, and photography. It is with an eye toward the basics of solid design that he has thrust himself into the fray of the Atlanta design community. And he has come through, polished and shiny. Ferguson has worked on a wide range of projects for brands like Coca Cola, CNN, NPR, Adobe, and Sony, to name a few.

And design is but one of his passions. Ferguson is also laserfocused on photography. His selftaught skills have fueled projects with budding urban-alternative songstresses Leaf Newman and Janelle Monáe. His portrait of Monáe was featured on the VH1 reality series “I Want to Work for Diddy.” His work can also be seen on the pages of Rolling Stone Magazine, Georgia Music, FADER MAG and Nylon. If you ask Ferguson about it, he’ll tell you he’s first and foremost a designer and his good luck with photography is a good bit of just that – luck. But that’s just him being modest. Most true artists are like that. To view more of Ferguson’s work, visit www.publikspace.com.

Words Reed Coss

Photography John Ferguson

MA10/PARIS

MA –

OL OG Y

Last year’s successful MA-ology, “The Italian Style”, raised thousands of dollars and exposed Italian creativity to Atlanta through the works of Marni, Zanotta, and Marco Grassi. Previous MA-ology events have featured Belgium’s Ann Demeulemeester, Dries Van Noten, Extremis, and Finnish illustrator Jarno Kettunen. As part of MA 2010 Design Is Human weeklong events, MA-ology celebrates French creativity and is simply named MA-ology Paris. MA-ology Paris promises to be an exhilarating international showcase inspired by the City of Light and France’s global contribution and dominance in the fabulous worlds of fashion, design, and art. MA-ology Paris features iconic and new designs from Roche Bobois; and in collaboration with Jeffrey Atlanta and Jeffrey New York, a runway show by the legendary fashion house of Lanvin; plus live commissions by acclaimed artists including fashion illustrator Jarno Kettunen, and Paris street artists SupaKitch and Koralie. All Kettunen, SupaKitch & Koralie exclusive artwork will available for purchase with proceeds to CARE. Opening MA-ology Paris will be newcomers, Atlanta-native and Barcelona-based fashion designer Megan Huntz and an paper art installation by the talented Paper-Cut-Project. Special thanks to MA-ology Paris partners Jeffrey Atlanta & Jeffrey New York, Lanvin, CARE, White Provision, The Atlantan, Douceur de France, and PRG. Thanks to Ashley Chase -MA Director of Fashion and Don Purcell at Jeffrey. Expect presentations and acknowledgements from CARE, the Consulate General of France, and other special guests. MA-ology Paris and CARE Fundraiser tickets can be purchased online or at MA Guerrilla Store (1170 Howell Mill Rd) for $40: $45 at the door. Students discounted tickets are $20.00 (must show ID at door) with proceeds going to support CARE’s important work to empower women across the globe. Attendees and guests wanting to give more will find CARE representatives and a donation station at the event. Students with ID receive half price tickets. Complimentary French wine and desserts by Douceur de France will be served.

Words MA

PA RIS

ABOVE: SupaKitch and Koralie by Raphael Hache.

MA10/MA-OLOGY

MA –

OL OG Y

Care International

Lanvin Collection

Roche Bobois

Jarno Kettunen

SupaKitch & Koralie

MA’s concern about global events that negatively impact the lives of innocent women and children is very real and is why in part our annual event is called Design Is “Human.” Raising the awareness in 2010 will be no exception as CARE’s Derreck Kayongo returns for MA-ology “PARIS” to speak passionately on behalf of CARE’s work with women to create permanent social change.

The oldest French couture house, founded in 1889 by Jeanne Lanvin, is today a reference for the Parisian industry of luxury, from fashion to perfumes and accessories. Recognized for her talent, Jeanne Lanvin created a style, a global universe of elegance and refinement. An aficionado of culture, she surrounded herself with artists and young talents from numerous domains, providing an outstanding cultural heritage. Today, faithful to her philosophy, Lanvin perpetuates this artistic tradition, particularly through their advertising campaigns.

Roche Bobois is a global leader in design and distribution of home furnishings while retaining the unique position of molding its furniture designs. Each piece created is the result of close collaboration between designers, manufacturers, and Roche Bobois.

Jarno Kettunen is best known for his prized action drawings and is intrigued by high fashion, luxury, music and popular culture. As a warmly welcomed guest in these worlds he translates his observations directly to wildly and expressive drawings. Kettunen’s highly personal style of drawing is inspired by techniques of fine arts such as Neo-Expressionism.

SupaKitch and Koralie are two acclaimed street artists from France who share equal success in their own right. Projects include Converse, Emilie Simon, Artoyz, and Kidrobot. Now based in New York, both have joined together in love and as a talented duo sharing their unique creative styles with the rest of the world. Heavily influenced by contrast, Japanese art and culture, much of their work is seen on urban canvases. But that fact is rapidly changing as their art is increasingly finding its way onto the walls in galleries on three continents.

Woman are at the heart of CARE’s community-based efforts to improve basic education, prevent the spread of HIV, increase access to clean water and sanitation, expand economic opportunity and protect natural resources. Proceeds from MA-ology “PARIS” go to help support CARE’s unwavering work with women and children in Africa and other parts of the world. Derreck and the CARE staff will also be available to answer questions. Open your wallets, join us in Atlanta and witness firsthand how creative excellence can change the world. We look forward to seeing you in June! MA-ology Paris and CARE Fundraiser Friday, 4 June 2010 8:30 pm White Provision 1170 Howell Mill Rd. Atlanta, Georgia

Since September 2001, the house of Lanvin has been an independent company. The desire of the owners is to return this major French name to its former prestige and to make it once again a flourishing enterprise. Since its establishment, the headquarters of the Jeanne Lanvin firm have been situated at 15 and 22 Faubourg Saint-Honoré in Paris, a street famed internationally for its standing in the luxury market. Lanvin Summer 2010 Collection An ode to beauty, beauty that springs forth like a living stream from spiral-hemmed dresses, nerve endings of an ongoing dream, of a story that begins with a body and its multi-faceted reality. Cosmetic colors, kohl black, russet reds, clouds of faded summer satin, fluid and floating: crepes de Chine and organzas merge together, and the delicate stitches of apparently hand-work appliqué sculpt the body like a make-up artist bringing out the beauty of a face. Pure, intense emotions. “It’s not about design, it’s about feelings” states Alber Elbaz, Artistic Director, Lanvin.

This collaboration is the foundation of Roche Bobois strength and originality. Attentive and proactive, Roche Bobois introduces a new exclusive collection every six months. Today, Roche Bobois is among the most internationally renowned and exclusive brands in home furnishings. www.rochebobois.com

After making live action drawings at fashion shows such as Jean Paul Gaultier (pictured above), Dior Homme, and A.F. Vandevorst, Kettunen’s drawings have been in increasing demand in the creative worlds of high fashion, music, and popular culture. Jarno Kettunen’s work are exhibited and published in Elle, Nylon, Wound, Black, Metal, and Nomenus Quarterly. This is Jarno Kettunen’s second MA-ology (his first appearance was in 2008 MA-ology “Belgium”). Kettunen’s MA-ology Paris live illustrations and limited-edition work will be exhibited and can also be purchased in MA Guerrilla Store with a share of proceeds to CARE.

For MA-ology Paris and CARE Fundraiser, MA has commissioned SupaKitch and Koralie to produce one large work to be auctioned off with proceeds to CARE. This is Koralie & SupaKitch’s first MA-ology. Koralie & SupaKitch works can also be purchased in MA Guerrilla Store with portion of proceeds to CARE.

PA RIS Paper-Cut Project

Megan Huntz

Nikki Salk and Amy Flurry’s custom-made paper art installations are intricate and fueled by a love of fashion and an appreciation of the grace and nuance of this humble material. To much acclaim, Paper-Cut-Project installations were recently exhibited in Jeffrey New York and Jeffrey Atlanta. PCP is currently working on high-commissioned projects in Paris, France.

Megan Huntz Dresses, Made in Italy by an American girl: a limited edition line of 100% hand washed silk dresses with special washings and over-dyeing treatments are individually handnumbered, not only effortlessly elegant but also very desirable, giving an added value to the style of each dress.

Nikki Salk holds a degree in fine arts in interior design. Her keen understanding of composition and her love of paper are nurtured through paper sculptures that has been featured in Daily Candy. Amy Flurry is a freelance writer, editor and stylist with work featured in InStyle, CondeNast Traveler, O at Home, amongst others. She is regional editor for Lucky magazine and style editor for The Atlantan and has presented at Saks 5th Avenue’s “Want It”, as well as SCAD. This is Paper Cut Project’s first MA-ology. PCP art can also be purchased in MA Store with portion of proceeds to CARE.

Originally from Atlanta, Huntz has also lived and worked for many years in Italy. Her graduate studies at Domus Academy in Milan brought her to Italy in 2003, and since then she has worked for one of Italy’s premiere denim companies, Meltin’Pot, one of the country’s most important concept stores, Spazio Lazzari of Treviso, as well as for Max&Co and New Penny, brands of the Max Mara group, among the strongest of all Italian clothing companies. Her background in Industrial Design, for which she has a bachelor degree from Pratt Institute in Brooklyn, has given her a basis to explore design through fashion. This is Huntz’s USA and Atlanta debut and first MA-ology. Huntz’s hand-dyed silk dresses and tops can also be purchased in MA Guerrilla Store with portion of proceeds to CARE.

MA10/MA-OLOGY

CA RE

MA-ology Paris and CARE Fundraiser Friday, 4 June, 8:30 pm White Provisions 1170 Howell Mill Rd. Atlanta, Georgia

MA10/MILAN

GN TR

When MA recently visited Milan, we toured Cascia 6 Lofts, new home to Italian architect and MA Director of Architecture & Design, Matteo Caimi (photo). We set down with Caimi to learn what new products and materials has him excited. ca@caimiasnaghi.com

1 M6, VIABIZZUNO

Completely recessed and adjustable down-light inside small steel frame. Caimi: I like M6 flexibility, the fact that it is adjustable, allows the orientation to change. www.viabizzuno.com

2 LA DODO’, VIABIZZUNO

A very different recessed light fixture with halogen or fluorescent source. Caimi: I’m in love with this lamp that peels right off the surface and can be fitted either in drywall panels or in brick walls. It’s interesting because the fixture itself disappears in the wall. www.viabizzuno.com

3 TECU, KME SOLAR ROOF SYSTEM Solar system panel with copper finishing. Produce hot water for the residential / commercial use with modular radiant copper panel.

Caimi: Copper is great material. This innovative product works well because of how it benefits from solar technology without the fuss and unwelcome presence of solar panels. www.kme.com/tecu-solarsystem

4 STORA ENSO TIMBER It’s prefab Cross Laminated Timber (CLT) to respond to energy efficiency needs, eco-friendly material. Caimi: These sustainable wood elements are load-bearing, simple to install, versatile, great quality for interior and exterior finishing. This material is made by overlapping and gluing individual board panels in crossed layer with eco-friendly formaldehyde free glue. The form is made stable by the structure of the longitudinal and horizontal layers, minimizing swelling and shrinkage. Not having joints also improves soundproofing and thermal insulation, slowing the transfer of heat and spread of steam. www.storaenso.com

MA10/ATLANTA

GU ER IL

MA “We’ve always had this idea of punctuating the MA experience in special partnerships with our various exhibitors during the Design Is Human week, extending our attendees the opportunity to take home a little piece of MA”, says MA founder, Bernard McCoy. In true MA fashion, you can help support MA and enjoy the kinds of unique and beautiful objects that inspire what we do best, bringing people together and showcasing design excellence from around the world.

Megan Huntz, just to name a few. And while at Guerrilla, visit the YAF installation 10UP, a first for Atlanta. One fact about MA Guerrilla; to further the careers of young designers like some mentioned above, MA dedicates approximately 30% of all its activity to this important sector and wish to elaborate on more. May 26-June 6 White Provision 1170 Howell Mill Road, Atlanta, GA

Most of what is offered at “Guerrilla” are inspired by Design Is Human Week activities and only available in small runs and one ofs, making the procession that more special. Some of our contributors to Guerrilla include MA-edtion kitchen apron with mitts by London-based Jamily, MA-edition Mojito by Malcolm Fontier, ceramics by Danish design duo Claydies, Normann Copenhagen, MA-ology Paris “action-drawings” by famed illustrator Jarno Kettunen, designer Kevin Byrd, and fashion designer,

1 2 3 4 5 6 7 8 9 10 11 12 13 14

Mormor Blue Series - Normann Copenhagen Blue Clay - Claydies Dior Homme - Jarno Kettunen Mormor Ribbed Carafe - Normann Copenhagen Hairdo 18 - Claydies Apron with Mitts - Jamily 58 N Salt and Pepper - Normann Copenhagen Familia Teapot - Normann Copenhagen Grass Vase - CLaydies Collection of Paintings - Marco Grassi True Feelings Bowl - Claydies Norm O3 Lamp - Normann Copenhagen Transpose - Kevin Byrd MA Wallet - Malcolm Fontier

ST OR E

Normann Copenhagen is a Danish design company that offers a wide product range of exciting and bold designs â&#x20AC;&#x201C; from rubber washing-up bowls to clay vases. Our entire product range can be found on our homepage.

normann-copenhagen.com MA.indd 2

13-04-2010 14:17:33

MA10/CAMBRIDGE

AC CO RD IA

Words Bernard McCoy

Images MA

Winner of the prestigious RIBA Sterling Prize, Accordia Living is a multi-awardwinning contemporary residential development situated in Cambridge, England. The development represents architecture built to ultra high specification and is themed around brick, metal, glass and timber over 9.5 hectares. Accordia Living is set in excess of eight acres of mature landscaping and has been designed with the focus of creating a close, cohesive community with green open spaces. The existing natural landscape combined with the 700 established trees onsite has dictated the design theme for Accordia Living – a layout themed around the idea of “living in a garden.” The development takes an innovative approach to external spaces and there is a strong landscape framework, with courtyards, roof terraces, large balconies, communal gardens and play areas scattered throughout the streets and squares - all designed as an integral part of the architecture. Accordia Living is inspiring Architects and city planners from around the world to travel to Cambridge and get a closer look, learning from the Accordia Living way. How Accordia Living got its RIBA Stirling Prize: The RIBA Stirling Prize is the UK's most prestigious architectural award, regarded by many as the “Architectural Oscars” and is awarded annually to architects who have designed buildings that have made the greatest contribution to architecture during the past year. Accordia Living began its RIBA journey by being shortlisted for the Stirling Prize following its win of the 2008 RIBA National Award in June, and was one of only six buildings to have been nominated from around the UK and Europe. The award jury, comprised of architecture specialists and lay judges, commented on Accordia Living’s success: “This is high density housing at its very best, demonstrating that volume house-builders can deliver high quality architecture – and that as a result they can improve their own bottom line. The whole scheme is about relationships: between architect and developer/contractor/client; between three very different firms of architects – Feilden Clegg Bradley, Maccreanor Lavington and Alison Brooks Architects; and between private and public external spaces, providing a new model for outside-inside life with interior rooftop spaces, internal courtyards and large semi-public community gardens.”

Case Study: High Density Housing Location: Cambridge, England Client: Redeham Homes Architect: Feilden Clegg Bradley, Maccreanor Lavington and Alison Brooks Architects

Accordia Living in Cambridge, England.

PRAGMATIC OPTIMISM Historically the field of architecture has been dominated by two opposing extremes. On one side an avant-garde of wild ideas, often so detached from reality that they fail to become something other than eccentric curiosities. On the other side there are well-organized corporate consultants that build predictable and boring boxes of high standard. Architecture seems entrenched between two equally unfertile fronts: either naively utopian or petrifyingly pragmatic. Rather than choosing one over the other, BIG operates in the fertile overlap between the two opposites: a pragmatic utopian architecture that takes on the creation of socially, economically and environmentally perfect places as a practical objective. 53

The traditional image of the radical architect is the angry young man rebelling against the establishment. The avant-garde is defined by what it is against rather than what it is for. This leads to an oedipal succession of contradictions where each generation says the opposite of the previous. And if your agenda is dependent on being the opposite of someone else’s - you are simply a follower in reverse. Rather than being radical by saying fuck the context, - the establishment, - the neighbors, - the budget, or - gravity, we want to try to turn pleasing into a radical agenda. The Danish welfare state is the culture of consensus. The socially most egalitarian country in the world, it is ruled by the good principles that everybody has the same rights, every point of view the same value. Besides the obvious societal virtues, these principles have had a significant side effect in the realm of architecture: a gray goo of sameness accounting for the vast majority of the urban tissue, where most attempts to stick out have been beaten down into the same non-offensive generic box, and all libido invested in polishing and perfecting the ever finer details. The sum of all the little concerns seems to have blocked the view of the big picture. What if trying to make everybody happy did not have to lead to compromise or the lowest common denominator? It could be a way to find the ever-elusive summersault that twists and turns in order to fulfill every desire and avoid stepping on anyone’s toes. Rather than revolution, we are interested in evolution. Like Darwin describes creation as a process of excess and selection, we propose to let the forces of society, the multiple interests of everyone, decide which of our ideas can live, and which must die. Surviving ideas evolve through mutation and crossbreeding into an entirely new species of architecture. Human life evolved through adaptation to changes in the natural environment. With the invention of architecture and technology we have seized the power to adapt our surroundings to the way we want to live, rather than the other way around. This is what makes it interesting to be an architect: as life evolves, our cities and our architecture need to evolve with it. Our cities are not polluted or congested because they have to be. They are what they are because that’s how we made them. So when something doesn’t fit anymore, we architects have the ability - and responsibility - to make sure that our cities don’t force us to adapt to outdated leftovers from the past, but actually fit to the way we want to live.

Viewed in this way we architects don’t have to remain misunderstood geniuses, frustrated by the lack of understanding, appreciation or funding. We won’t even be the creators of architecture but rather the midwives of the continuous birth of architectural species shaped by the countless criteria of multiple interests. The whole world insists on conflict. The media craves conflict, and the politicians craving media presence need to engage in conflict to get there. Currently the biggest conflict in Danish politics is that the social democrats and the liberals (left and right) promote identical political programs, which in any other context would be the very definition of harmony! In politics, it’s the opposite. What if design could be the opposite of politics? Not by ignoring conflict, but by feeding from it. A way to incorporate and integrate differences, not through compromise or by choosing sides, but by tying conflicting interests into a Gordian knot of new ideas. An inclusive rather than exclusive architecture. An architecture unburdened by the conceptual monogamy of commitment to a single interest or idea. An architecture where you don’t have to choose between public or private, dense or open, urban or suburban, atheist or Muslim, affordable flats or football fields. An architecture that allows you to say yes to all aspects of human life, no matter how contradicting! An architectural form of bigamy, where you don’t need to chose one over the other, but you get to have both. A pragmatic utopian architecture that takes on the creation of socially, economically and environmentally perfect places as a practical objective. Yes is More, Viva la Evolucíon!

About BIG is a Copenhagen based group of architects, designers, builders and thinkers operating within the fields of architecture, urbanism, research and development. The office is currently involved in a large number of projects throughout Scandinavia, Europe, Asia and the Middle East. BIG’s architecture emerges out of a careful analysis of how contemporary life constantly evolves and changes. Not least due to the influence from multicultural exchange, global economical flows and communication technologies that all together require new ways of architectural and urban organization. BIG believes that in order to deal with today’s challenges, architecture can profitably move into a field that has been largely unexplored. A pragmatic utopian architecture that steers clear of the petrifying pragmatism of boring boxes and the naïve utopian ideas of digital formalism. BIG’s projects test the effects of size and the balance of programmatic mixtures on the triple bottom line of the social, economic and ecological outcome. Like a form of programmatic alchemy, BIG creates architecture by mixing conventional ingredients such as living, leisure, working, parking and shopping. By hitting the fertile overlap between pragmatic and utopia, we architects once again find the freedom to change the surface of our planet, to better-fit contemporary life forms. In all our actions, BIG tries to move the focus from the small details to the BIG picture. Bjarke Ingels started his own office in 2005, Bjarke Ingels Group (BIG), after having co-founded PLOT Architects in 2001. In 2004 Ingels was awarded the Golden Lion at the Venice Biennale for the Stavanger Concert House, and the following year he received the Forum AID Award for the VM Houses. His latest completed project, The Mountain, completed in 2008, counts as one of the first realized examples of this practice and has already received numerous awards including the designation as the World’s Best Housing project at the World Architecture Festival and again with the MIPIM Residential Development Award. BIG has also recently won the competition of representing Denmark at the 2010 World EXPO Exhibition in Shanghai and the competition for the Kazakhstan National Library in Astana, Kazakhstan for a 33,000 square meter cultural facility.

VM Houses Size: 25,000 M2 Location: Copenhagen, Denmark Completed: 2005

The VM Houses, shaped like a V and an M when seen from above, is the first residential project to be built in the new district of Copenhagen known as Ørestaden. The upcoming neighborhood is connected to the center of the city by the new metro system. The manipulated perimeter block of the V building is clearly defined in its four corners, but opened internally and along the sides. The vis-à-vis with the neighboring M house is eliminated by pushing the slab in its centre, ensuring diagonal views to the vast, open fields around. The building volume provides optimal air, daylight and views to all apartments with triangular-shaped balconies characterizing the south-facing facade. All apartments have a double-height space to the north and wide panoramic views to the south. People can access the apartments from a central corridor that cuts through the building volume and opens up towards daylight and views at each end. The corridors create connections to elevators and staircases and function as a local community where people can meet spontaneously and children can play. The central hallway function as a public space, imitating random bullet holes penetrating the building. A similar logic of the diagonal slab is used in the M building, although in this case it is broken down into smaller portions. Here, the typology of Le Corbusier’s Unitè d’habitation is reinterpreted

and mutated: the central corridors are short and receive light from both ends. Individual terraces are all on the south facing side of the building, and the roof terrace can be reached from the central corridors. The apartments are characterized by the interaction of mutually complementing rooms - with double-height studios near kitchens and living rooms, with large and open rooms that can be broken down into smaller ones and spatial attics that are naturally lit. The VM Houses are made up of simple but exquisite materials with large glass facades framed by fancy wood. Floors are made up of solid oak wood, and dark, hard wood has been used for the balcony floors. Walls and ceilings appear with a somewhat raw finish in white concrete, and all internal stairs and handrails come in white painted steel. All the apartmentsâ&#x20AC;&#x2122; external walls are made up of glass. As the first residential complex in the area, it was important to create an inviting environment. To provide public space around the buildings, the V volume is raised on five meter high columns, opening up the courtyard to the park area on the south side while the facades are articulated with niches and angles, creating a series of informal meeting places. One of the most important aspects of this housing scheme focuses on the development of diverse apartment typologies, ranging from single-floor plans to triplexes. The 114-unit V building is composed of 40 different apartment types, while the M building with its 95 units contains 40 typologies.

Mountain Size: 33,000 M2 Location: Copenhagen, Denmark Completed: Summer 2008

How do you combine the splendors of the suburban backyard with the social intensity of urban density? The Mountain is the 2nd generation of the VM Houses - same client, same size and same street. The program, however, is 2/3 parking and 1/3 living. What if the parking area became the base upon which to place terraced housing - like a concrete hillside covered by a thin layer of housing, cascading from the 11th floor to the street edge? Rather than doing two separate buildings next to each other - a parking and a housing block - we decided to merge the two functions into a symbiotic relationship. The parking area needs to be connected to the street, and the homes require sunlight, fresh air and views, thus all apartments have roof gardens facing the sun, amazing views and parking on the 10th floor. The Mountain appears as a suburban neighborhood of garden homes flowing over a 10-storey building - suburban living with urban density. The roof gardens consist of a terrace and a garden with plants changing character according to the changing seasons. The building has a huge watering system that maintains the roof gardens. The only thing that separates the apartment and the garden is a glass faรงade with sliding doors to provide light and fresh air.

The residents of the 80 apartments will be the first in Orestaden to have the possibility of parking directly outside their homes. The gigantic parking area contains 480 parking spots and a sloping elevator that moves along the mountainâ&#x20AC;&#x2122;s inner walls. In some places the ceiling height is up to 16 meters, which gives the impression of a cathedrallike space. The north and west facades are covered by perforated aluminum plates, which let in air and light to the parking area. The holes in the facade form a huge reproduction of Mount Everest. At day the holes in the aluminum plates will appear black on the bright aluminum, and the gigantic picture will resemble that of a rough rasterized photo. At nighttime the facade will be lit from the inside and appear as a photo negative in different colors as each floor in the parking area has different colors. The Mountain is located in Orestad city and offers the better of two worlds: closeness to the hectic city life in the centre of Copenhagen, and the tranquility characteristic of suburban life.

Expo 2010 Danish Pavilion Size: 3.000m2 Location: Shanghai, China

The Danish pavilion does not only exhibit the Danish virtues. Through interaction, the visitors are able to actually experience some of Copenhagen’s best attractions – the city bike, the harbor bath, the playground and the picnic. The bike is a popular mean of transportation and a national symbol – common to Denmark and China. In recent years, however, it has had a very different fate in the two countries. While Copenhagen is striving to become the world’s leading bike city, heavy motor traffic is on the rise in Shanghai, where the car has become a symbol of wealth. At the Danish Pavilion we relaunch the bike in Shanghai as a symbol of modern lifestyle and sustainable urban development. The Pavilion and the entire exhibition can be experienced on city bikes that are free for the guests to use. The building is designed as a double spiral with pedestrian and cycle lanes taking you from the ground and through curves up to a level of 12 meters and down again. In this way you can experience the Danish exhibition both inside and outside at two speeds – as calm stroll with time to absorb the surroundings or as a bicycle trip, where the city and city life drift past Both Shanghai and Copenhagen are harbor cities. The polluting activities in the Copenhagen harbors have been replaced by harbor parks and cultural institutions, as the result, the water has become clean enough to swim in. In the heart of the pavilion the guests will find the Harbour Pool. Children can dapple their feet in the water and thus experience how it is like to live in a Danish city where the water in the harbour is clean. In the middle of The Harbour Pool, The Little Mermaid is sitting exactly as she usually sits in Copenhagen. The original Mermaid is visiting China as a concrete example of the idea that the Danish pavilion contains the real experience of the Danish city life. While The Little Mermaid is in Shanghai, her place in Angeline will be occupied by an art work created by the internationally recognized Chinese artist Ai Weise who among other things worked as a consultant on Bird’s Nest, the national Olympic stadium in Beijing. The pavilion is constructed as a monolithic self-supporting construction in white-painted steel, manufactured at a Chinese shipyard. Synthetic light-blue coating used in Denmark for bicycle paths will cover the roof. Inside, the floor will appear in epoxy, the light-blue bicycle path respectively. The sequence of events at the exhibition takes place between two parallel facades – the internal and external. The internal is closed and contains different functions of the pavilion. The width varies and is defined by the programme of the inner space. The external facade, pavilion’s façade outwards, is made of perforated steel. In the evening time, the indoor activity of the pavilion will be illuminated for passers-by. The Danish artist Jeppe Hein has designed a ‘social bench’ that will run alongside the bicycle lane. In some places, the bench adapts to its environment elastically and different functions are added such as a bar for food and drink.

YES IS MORE Kai-Uwe Bergmann, Associate Partner, BIG High Museum, 5 June 2010 6pm Yes Is More book-signing follows

Presenter is Kai-Uwe Bergmann AIA, RIBA, MAA, LEED AP is an Associate Partner at BIG. Kai-Uwe brings his expertise in business development and in project management to proposals around the globe, including work in Scandinavia, the Middle East and Asia. He is a leader in developing BIG’s presence in Asia, where his current ongoing project includes Central Asia’s first Carbon Neutral Master Plan Zira Island. Alongside his architectural duties, Kai-Uwe Bergmann has been active as a Visiting Professor at Inha University in Incheon, South Korea and the University of Washington. In addition to teaching, Kai-Uwe has spent the past decade studying glass art and creating his own cast glass pieces.

Yes is more is the first monograph of its kind devoted exclusively to the trailblazing practice of BIG, a Copenhagen-based group of architects, designers and thinkers operating within the fields of architecture, urbanism, research and development. Unlike a classic architectural monograph, this book is more of a manifesto of popular culture, in which BIG s methods, means, processes and approach to the concept of architecture are revealed as being as unconventional, unexpected and resultproducing as the world in which it exists, continually reaffirming its mission with a resounding yes. In Yes is more BIG shows how its members respond to the polymorphous demands, complex rules and highly specialized

knowledge of society, creating tangible solutions through artistic processes: solutions that time and again attract the interest of the population at large while earning the respect of aficionados across the globe. Yes is more speaks the language of popular culture, allowing the sublime to shine through in the commonplace. It enables readers to gain insights into Big’s processes, methods and results through the most approachable and populist means of communication the cartoon. BIG has repeatedly attracted public attention and triggered political debate with projects such as a three-kilometer long wall of social housing wrapped around a park of soccer fields in Copenhagen, the proposal

to consolidate all of Denmark s harbor activities in a star-shaped superharbor along the bridge between Denmark and Germany and recently by proposing to move Denmark s national symbol, the Little Mermaid, to China for six months as part of the Danish Pavilion for the Shanghai World Expo in 2010 and getting to do just that!

FOR DE

Words Moria Deshpande

Photography Kevin Byrd & Jason Travis

ION The High Museum of Art wants its inside and outside to match. It’s an iconic Richard Meier building with a celebrated Renzo Piano addition and houses one of the finest 19th-century American decorative arts collections in the country. Yet, its contemporary holdings are not as distinguished. Starting this spring, that will change.

Modern Atlanta spoke with High Director Michael Shapiro and the Curator of Decorative Arts and Design, Ron Labaco about the upcoming high-profile exhibitions, how design becomes art and what puts an object on the High’s radar for acquisition.

acquisitions, which include pieces by Ron Arad, Joris Laarman and Tejo Remy. But the first salvo in this bevy of modern design shows is The Allure of the Automobile, which focuses on automobile design from the 1930s through the 1960s. Director Shapiro explains, “Part of the subtext on the car exhibition is that everyone spends time in a highly designed object. Your own might not be as rare or beautiful, yet it’s design everyone can relate to.” Then for 2011, Ron Labaco, Curator of Decorative Arts and Design, presents a highly anticipated exhibition tentatively called MoMA by Design. It is a retrospective of seminal moments in MoMA exhibition history. “Basically the High is going modern,” Labaco says. “The next two years are very important for design here at the High.”

So how does a coffee pot eventually become a museum object? Shapiro muses, “It’s the same mysterious process that any Shapiro says, “The High is ready painting or sculpture would take. to extend the story and tell the When I was in college, I had an tale of how American design aunt and uncle who would pour emerged on the world stage in the coffee from their Chemex coffee 20th century. There is going to be pot. It was just glass except for a series of very special opportunia piece of wood at the center. It ties over the next few years for a grew out of Bauhaus and was new generation of museum goers something they lived with but it to identify themselves as being was also acclaimed as a work passionate about design.” of art. How does it happen? It emerges from traditions. Like One of these big moments for anything else, it finds its way into the High will be the European the culture. There are different Design exhibition in June 2010. avenues for entrance. The chalIt features a sweeping look at lenge is to heighten the interest. design from 1985-2005 with 200 I think design is broadly appealing pieces from 117 designers and 14 but less well known. Maybe countries. This will be paired with design is the next mountain a raw, funky “Under Construction” to climb.” survey of the High’s new design

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TOP LEFT: Shipiro with a school tour. LEFT: Chest of Drawers, Tejo Remy. ABOVE: Shipiro examining an exhibition model.

During a discussion about why the designation of artist is often elevated over the term designer, Curator Ron Labaco says “Design can range from fashion and automobile design to graphic design…it’s so broad. It can be from the dawn of time to the present. It can be hard to understand what design is. Design can have a function and be conceptual. It should be admired not only for utility but for cultural impact.” Labaco adds, “There can be a perceived lack of spontaneity with design. It’s a double standard. Design has utility and investment. People might think that dilutes the sense of expression or lacks the “hand of the artist,” unless you are referring to a modernist who really tries to use those aspects as part of the expression.”

What types of works are on Labaco’s radar? As an institution, Labaco says, “We need to expand our audience and add inspiring works such as handmade objects, limited editions or prototypes that involve technology but aren’t restricted by the limitations of a certain price point. I’m attracted to objects that are closer to that creative spark before they are altered for mass production.”

why these drawers are important to them. There was a call for submissions and we selected them together, choosing not only for visual appeal or lack thereof, but also for the associated stories and memories. Ultimately, 20 drawers were selected and Remy assembled it in front of the audience. Today, our one of a kind chest of drawers serves as a statement about how attached we are to personal possessions.”

While Ron wouldn’t reveal any of the specific pieces that are part of his acquisition strategy, he did talk about why he’s so taken with one of the High’s newest holdings, a Tejo Remy chest of drawers. “We approached him about him about creating something for us in Atlanta. He came up with the concept of drawers donated by the public, accompanied by stories about

Until recently, the current design collection at the High didn’t extend past the George Nelson Marshmallow sofa. It’s iconic but so much has happened since. Director Shapiro explains that the next few years of exhibits will generate a new audience for current collection and build a fan base for the new acquisitions. “Emphasizing design won’t dilute the museum’s vision. It should

make it more relevant. The High intends on being a more useful organization where young people feel comfortable.” “Friday night jazz makes us largest jazz venue in Atlanta.” Shapiro says. “If we can enliven those events with contemporary activities and experiences, we are really making progress. Some of the design Ron has purchased should draw people from jazz Friday into the gallery.” Labaco adds, “We need to help develop our collection while responding to the nationally recognized collection we already have. We need cutting edge design here. We have an opportunity. Our Directors recognize it. However we also have a responsibility to our traditional audience who cares about antiques.”

Director Shapiro believes that “By the time the High has completed its collaboration with MoMA, it should be a destination for young people and a more useful organization. Design plays a key role in that transformation. By the end of 2011, Atlanta will have a comprehensive review of the 20th century. We hope it won’t truly end at that point and that the museum and the community will go forward together with an expanded sense of commitment.” Moria Deshpande is a freelance writer and design enthusiast. www.stilettocreative.com

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As kids we all remember drawing and how much fun it was. Wouldnâ&#x20AC;&#x2122;t it be cool to take time during Design Is Human week and draw along with family, friends and other like-minds? Well here is your chance to do just that at Atlanta High Museum. Come to the High and get your sketch on. Draw! takes place in the Highâ&#x20AC;&#x2122;s Renzo Piano-designed piazza. Pick up free pencil and paper and enjoy one of the oldest forms of expression known to man and explore the architectural wonders of the High.

AW !

DRAW! The High Museum of Art Saturday, 5 June 2010 11am-4pm

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YAF

In collaboration with Modern Atlanta (MA), Young Architects Forum Atlanta created a competition for students and professionals for a temporary outdoor structure to serve as a beacon for the week-long celebration of modern design. The structure is going to highlight the MA store and White Provisions during the MA events from June 1-6, 2010. The project is not only meant to accentuate the series of events organized by MA, but will also be an event of its own celebrating young talents showing their work to the public. The time had come in Atlanta for an important architectural installation to push the ideas of space, form and design. The 10UP competition, created by John Moores and Senya Zaitsev, CoChairs of the 10UP Competition with Stephen Trimble, Carmen Stan and Nghi Duong was the perfect opportunity to not only display the talents of architects and designers but also to push the ideas of pre- fabrication, mass-production and temporary installations. “Architecture has an incredible impact on the

Words Sucheta Rawal

public and it is important for the community of Atlanta to provide new and inspiring ideas. This is a project Atlanta will never forget,” Moores says. The most important element of this week long series of events and the opportunities provided YAF Atlanta has been the opportunity for design to happen at/during the event as well as collaboration. Design and art should always be collaborative and the 10UP Design Build Project showcases how many folks, around the US can come together for the success of a world-class design. “Young architects have always struggled to be taken seriously in the south and we provided that opportunity. MA has inspired us at the YAF to step up with the 10UP challenge, which will undoubtedly bring Atlanta to a new level of recognition in design around the globe,“ says Arseni (Senya) Zaitsev.

COMPETITION JURY NOX Lars Spuybroek Morphosis Architects Thom Mayne BIG Kai-Uwe Bergmann Office dA Nader Tehrani Buro Happold Craig Schwitter Massie Architecture William Massie

COMMITTEE MEMBERS Senya Zaitsev John Moores Stephen Trimble Carmen Stan Nghi Duong Nathan Koskovich

COMPETITION WINNER Periscope by Matter Design Brandon Clifford Wes McGee Dave Pigram Matthew H. Johnson “Charged with the task of designing a rapidly deployable, temporary installation, on a limited budget, with a limited plot – we propose a tower of foam.”

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TOWER: The 10’x10’ site is cradled between a series of buildings and sunken 4’ below the pedestrian walk. Attendees to the Modern Atlanta event will discover any installation on this site; however, by expanding vertically via the omission of a vertical restriction, this tower will engage a broader audience, inviting them to the event similar to searchlights in the night sky. In addition to heightened visibility from the public, this installation proposes to operate as a periscope taking advantage of the geological ridge of Howell Mill Road with clear views to both the downtown and midtown skyline -- a device made possible through height. This tower will serve as a signifier for the Modern Atlanta event as well as a demonstrative device of contemporary digital fabrication culture. FABRIC RHETORIC: At first glance, the tower appears to be a tensile fabric pulled vertically by compressive rods, much in the same way a one conceives a deployable tent. In fact, the tower functions in opposition to the initial reading. Where the eye reads tensile fabric is truthfully compressive foam, and the compressive rods are actually performing as tensile cables. This rhetorical inversion invites spectators in for closer inspection to find the tower is not constructed of thin surfaces at all, but rather carved from solid blocks of EPS foam. Upon discovering this illusion, the spectator observes their first glimpse into the means and methods of fabrication that make the tower possible.

ABOUT YAF: Young Architects Forum Atlanta is a component of both the AIA Atlanta Chapter, and the National Young Architects Forum (YAF). At the national level, the YAF was organized to address issues of particular importance to recently licensed architects (within 10 years or less after licensure). The YAF is an out- growth of a 1989 AIA Grassroots program involving 36 young architects from around the nation assembled by the AIA President Ben Brewer, Jr., FAIA. The issues raised and potential benefits visualized at that meeting led to the 1991 formation of a nation YAF Advisory Committee, to encourage development of national and regional programs of interest to young architects and the creation of YAF groups with local chapters. Young Architects Forum Atlanta is a program supported by AIA Atlanta providing opportunities for the community concentrating on events, advocacy and education on the world of architecture. YAF Atlanta typically plans one event per month and over the course of the past year has developed several programs for advocacy such as: Emerging Voices recognizing up and coming firms, Summer Salon allowing architects and designers to display their work in a gallery setting, and our first Photography Competition focusing on the Downtown Public Library in Atlanta designed by Marcel Breuer. YAF Atlanta is free to join and is growing exponentially-to get involved check out www.yafatlanta.org.

SECOND PRIZE Host/Virus by Niles Bolton Associates, Inc. Mohamed Mohsen Nicholas Hill Eric Letbetter This installation is a construct of realities in social, economic, and environmental viruses and their interaction with what is intended to be pure. The cube represents the host, what is understood as pure. The points represent the many virus nodes we encounter. The cells represent the growth of an infection from each virus as they interact within an environment. As these cells contact the shell, the shell begins to degenerate, representing the detrimental reaction that these viruses have on the host. The installation allows one to move along a given path and interact with the construct to experience the connections and develop an understanding of how the two different typologies interface.

important cultural areas of our society and need to be upgraded with architectural design ideas that are attractive, functional, and allow for multi-purpose use. The bold iconic form of the design proposal, its multi-functional use, and the material qualities including transparent, colorful and ephemeral properties, will be an attractor to the public and start a process of urban communication. Public Figure is an urban device that will be used for informal gathering, and for organized events, such as small lectures and receptions of the institution.

HONORABLE MENTIONS The Simple Faces Cosmetician by Jonathan Henry Swinging Pavilion Leader by Kyuseon Hong

THIRD PRIZE Public Figure Leader by Alkanoglu Volkan PUBLIC FIGURE is an urban device. This proposal for the Young Architects Forum will trigger a larger strategy to integrate exterior public spaces in Atlanta. Architecture as a cultural practice is obliged to create spatial environments that allow communities to grow and engage with each other. Community and public spaces are

OPPOSITE PAGE: Periscope ABOVE: Periscope. Host/Viurus. Public Figure Leader. The Simple Faces Cosmetician.

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Y’A LL Yall & Us is the blazing underground design exhibition organized by Atlanta-based People of Resource in partnership with Modern Atlanta and part of Design Is Human Week activities. The focus of YALL & US is on presenting America’s new direction in contemporary furniture and design by a highly talented breed of young American designers who haven’t previously shown work in Atlanta.

Works from America’s rising stars in international design include San Francisco-based Joey Roth whose bauhaus-beautiful Ceramic Speakers have been featured in leading design magazines including I.D. This is the first exhibition of its kind for Atlanta and the Southeast, and each year is expected to grow in popularity and in its ability to attract top young design talent from the United States and internationally.

LEFT: Ceramic Speaker by Joey Roth. RIGHT: Excel by Rich, Brilliant, & Willing.

Yall&Us Exhibition Saturday, June 5, 2010 9:00 pm -11:00 pm People of Resource 838 Ralph McGill Blvd W6 Atlanta, Georgia 30306

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FIL MS

Visual Acoustics Narrated by Dustin Hoffman, Visual Acoustics celebrates the life and career of Julius Shulman, the worldâ&#x20AC;&#x2122;s greatest architectural photographer, whose images brought modern architecture to the American mainstream. Shulman, who passed away this year, captured the work of nearly every modern and progressive architect since the 1930s including Frank Lloyd Wright, Richard Neutra, John Lautner and Frank Gehry. His images epitomized the singular beauty of Southern Californiaâ&#x20AC;&#x2122;s modernist movement and brought its iconic structures to the attention of the general public.

Visual Acoustics Rich Auditorium, The High Museum of Art Saturday, 5 June 2010 8:00 pm

Citizen Architect Rich Auditorium, The High Museum of Art Friday, 4 June 2010 8:00 PM

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Citizen Architect: Samuel Mockbee and the Spirit of the Rural Studio Hale County, AL is home to some of the most destitute and impoverished communities in the United States of America. It is also home to Samuel Mockbee and Auburn Universityâ&#x20AC;&#x2122;s Rural Studio, the most prolific and inspirational designbuild outreach programs ever established. Citizen Architect is a documentary film chronicling the late Sam Mockbee, artist, architect, teacher, community organizer and caregiver to poverty-stricken Hale County residents. Mockbeeâ&#x20AC;&#x2122;s work was featured in the Whitney Museum of Art 2002 Biennial, and Mockbee posthumously received the 2004 Gold Medal from the American Institute of Architects, their highest honor. Directed by Sam Wainwright Douglas. www.citizenarchitectfilm.com

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BeDo

At the crossroads of social entrepreneurship and sustainability there is a bright spot of ingenuity called BeDo. It’s more than a project and not quite an enterprise. BeDo is a movement that enables people to build their own brands for personal good.

BeDo teaches interested parties how to create change from the top down and bottom up. As Mathieu says, “We democratize doing good.” BeDo has the know how to empower the people at large and corporations in particular to facilitate change.

The seed for BeDo was planted during founder Marc Mathieu’s days at Coca Cola. He had recently established a new internal Coke Manifesto and soon thereafter, found himself on his own for a few days when a persistent question arose. “What’s next?”

“Seeing the number of people who are focused on positive impact is amazing,” Mathieu says. “What motivates them as a group is the impact on the world, not just on their bank accounts. Once people have touched that and started to focus on putting the common good first, then they can’t go back. Once you make that jump it’s irreversible.” Marc makes it feel very possible to be it, do it, and not just say it. Find out more and instigate your own BeDo at mybedo.com.

Marc’s passion points are the environment, water and health care, but more compelling for him than any one issue is the idea of freeing ourselves from a silo-driven world where work, service and free time are entirely separate pursuits. When we can recognize that the roles are the same, we begin to put people first.

Moria Deshpande is a freelance writer and design enthusiast. www.stilettocreative.com

BeDo asks us to deconstruct what we do with our day and consider how much of our day contributes to happiness? Attaining happiness is usually much more simple and easy than the dreams you may already be pursuing. Thus the Happiness Hypothesis emerged and Marc knows his mission is to help people and organizations find a legitimate intersection between their financial interests and social responsibility. In short, money doesn’t need to be separate from meaning. Mathieu is a sophisticated optimist. He believes humanity has altruistic genes. BeDo strives to evolve our culture by helping people navigate the difficulties of modern living that prevent us from tapping into our innate goodness. BeDo wants to foster having purposeful pursuit at the center of our lives. This, of course, means different things for each individual or organization.

Words Moria Deshpande

Photography Kevin Byrd

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Words Stefรกn Kjartansson

A typeface. Conceived in a Parisian brothel. Labored by Stefรกn Kjartansson. Midwifed by You Work For Them. Breastfed by you. Cumulus & Foam. June 29th, 2010. ywft.com

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Good Design

is innovative makes a product useful is aesthetics makes a product understandable is unobtrusive is honest is long-lasting is thorough, down to the last detail is environmentally-friendly is as little design as possible

Dieter Rams

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Gernot Riether

Lichtraum is a self-supporting architectural envelope that is designed to maximize visual comfort for the work environment. Reflecting a maximum amount of daylight into the space, minimizing direct solar exposure and providing views the envelope can distribute and concentrate light where it is needed. Its modules are connected into a continuous surface that can adapt to different special situations and lighting conditions. The screen is made up of nine modules per square foot. Each module is folded from a flat sheet into a three dimensional reflector. The folded modules can adapt to any given spatial conditions. The number of folds and the geometry of the folded sheet allows each module to adapt to a specific solar context. Gernot Riether is an architect working on projects in Europe and the US. He is also teaching as an Assistant Professor at the College of Architecture at Georgia Tech. His research is on design computation with a focus in generative design strategies and digital fabrication. Outcomes of his research are prototypes for architectural applications and architectural projects that won awards at competitions and that are exhibited by galleries internationally. Gernot Rietherâ&#x20AC;&#x2122;s work has been featured in journals and books such as â&#x20AC;&#x153;Design for a Digital Worldâ&#x20AC;? edited by Neil Leach. His work produced several papers that have been presented internationally at leading conferences in the field of computation. His research informed design studios and seminars and workshops that he taught at schools such as Barnard College at Columbia University and NYIT.

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People of Resource

David VanArsdale’s existence at his freshly one-year-old design firm, People of Resource, is marked by paradox. Contemplative cacophonies. Chaotic serenity. There are the moments of quiet intensity while VanArsdale rips material down to size on the studio’s table saw. The excited shout-yelps that erupt during a brainstorm meeting about a new web design project. This is the world of People of Resource, marked by the detritus of their work: sketches, scrap paper, sawdust, lens caps, foam models, spent French presses. Although their forays into a wild variety of projects (furniture, interior architecture, products, web design, videos) could be mistaken for the experimentation of ebullient, wild-eyed youth, it is more likely that the firm is representative of a shift in the way that a new breed of designers is responding to the current economic climate. “The budgets aren’t there any more and companies are trying to

Words Travis Ekmark

take more calculated risks,” said VanArsdale. “They understand the benefits of risk on a conceptual level – instead of doing a mass media ad for two million dollars, can you exploit the fluidity of all these communication networks and get the same effect for ten thousand dollars and reach as many people?” “People are aware of the wastefulness of huge agencies and huge product releases,” he continued. “I think the market is looking for a response to that. That’s why you we’re seeing so many innovative small businesses start up.” The current staff, comprised of designers Stephen Kennedy and Travis Ekmark and interns Carolyn Stewart and Cristina del Rosario, all come from an industrial design background. “We have an intimate understanding of how people relate to objects,” said VanArsdale, who previously taught at Georgia Tech’s School of Industrial Design. “ As an extremely analytical group, we are able to understand projects

from our perspective as industrial designers and expand possibilities to other media.” Although the firm has been celebrated for its large scale commercial interior projects, its passion for diversity extends to an internal line of products currently being developed: Resources for People by People of Resource, a series of unorthodox small products (for example, a set of highly specialized sketchbooks) that respond to the idiosyncratic needs of designers and artists. “We’re referring to them as ‘peculiar products for creative humans,’” said VanArsdale. The firm’s most recent venture is surely idiosyncratic. Deviant, the newly formed boutique consulting unit of former Coca-Cola Global Music Director Umut Ozaydinli, is already taking the group into new territory. Although Deviant is a new company, it’s already proving its vitality with a diverse multiplicity of initiatives and projects. “We identify a lot with Deviant’s

Photography Jason Travis

exceptional curiosity and ambition,” said VanArsdale. To achieve its ambitions, Deviant has tapped People of Resource as its on-call mercenaries for all things creative. Toward that end, Deviant recently tasked the firm with the challenge of creating a special gift for a business partner – an executive at a major global brand. “I imagine gifts as things that show appreciation, enable further interaction, and build trust,” said VanArsdale, “so we proposed a custom desk where Ozaydinli and the recipient of his gift could gather together to collaborate on projects.” “Now,” he said, “the trick here is that you can’t change furniture at this company’s headquarters and you can’t move things around – even in offices. We designed the table on two days notice. Security was high – you can’t just bring furniture in. So, we built the table in pieces and designed it to pack up into a package that looked like two artists portfolios. We made it through security, got

up to his office while he was in a long meeting, put it together, and made it out.” The recipient was completely surprised. Again, the constant paradox: in a changing economy, alongside a wildly creative young staff, moving in, under, and around media and disciplines, VanArsdale finds himself most at peace when engaged with the element of surprise.

Yall&US Exhibition Saturday, June 5, 2010 9:00 pm -11:00 pm People of Resource 838 Ralph McGill Blvd W6 Atlanta, Georgia 30306

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Design Lab

Words Claudia RĂŠbola

This team exemplifies the multidisciplinary essence of The School of Industrial Design at Georgia Tech. Alan Balfour, educated at Edinburgh and Princeton and a member of the Royal Institute of British Architects, is Professor and Dean of the College of Architecture at Georgia Tech. Zach Rubin from New Jersey, an information scientist and technologist educated at Penn State, is a Master of Industrial Design student interested in designing electro-mechanical devices. Halley Profita from Florida, a management scientist educated at the University of Miami, is a Master of Industrial Design student interested in designing assistive wearable technologies. Chauncey Saurus from Tennessee, a sculptor educated at Georgia State University, is a Master of Industrial Design student interested in designing products for urban homesteading. Donald Burlock from Indiana, a mechanical engineer educated at Kettering University - General Motors Institute, is a Master of Industrial Design student interested in digital fabrication and designing everyday home products. Claudia Rébola, Educated at Universidad Nacional de Córdoba Argentina and North Carolina State University, is Assistant Professor in the School of Industrial Design. Georgia Tech has been a leader in design innovation for more than one hundred years. Today it is Atlanta’s “design lab”. The School of Industrial Design at Georgia Tech provides an educational and research experience that celebrates an unconventional professional background and empowers an individual to be a design phenom. This is where research means creating completely new approaches to design—experimental collaborations cross the digital with tactile, science with style, humanity with business. In collaboration with a rich network of industry partners, local arts partners, alumni, and other academic programs, the School of Industrial Design is leading the way in producing new realms of experience and creativity in translating human needs into design realities. Students, faculty and researchers in the School of Industrial Design work across boundaries to advance knowledge of designed environments at all scales. Students in the Master of Industrial Design Program frequently work on cross-disciplinary design projects and work closely with preeminent researchers in the Center for Assistive Technology and Environmental Access, the Center for Music Technology, the Digital Building Lab and GVU, to name just a few. Industrial Design at Georgia Tech is at the interface of people and technology. This is where conceptual thinking is enhanced with new modes of materiality. This is where a human-centered approach is paramount, with an understanding of all aspects of human function and activity—physiological, social, behavioral, motor and cognitive—in relation to the built environment. The ID School provides an educational and research experience that celebrates an unconventional professional background and empowers an individual to be a design phenom. This is where research means creating completely new approaches to design—experimental collaborations cross the digital with tactile, science with style, humanity with business. In collaboration with a rich network of industry partners, local arts partners, alumni, and other academic programs, the School of Industrial Design is leading the way in producing new realms of experience and creativity in translating human needs into design realities. For more information: School of Industrial Design: www.coa.gatech.edu/id Students contact information: Zach Rubin zlrubin@gatech.edu Halley Profita hprofita@gmail.com Chauncey Saurus chaunceysaurus@gmail.com Donald Burlock www.donaldburlockjr.com

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PORTMAN: THEN AND NOW 92

John Portman & Associates Rich Auditorium The High Museum of Art Saturday, 5 June 2010 5:00 pm - 6:00 pm

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Peachtree Center, developed over a fifty year period, redefined the urban core of Atlanta. It marked the beginning of John Portmanâ&#x20AC;&#x2122;s role as both architect and developer and served as a full scale laboratory for the exploration of his concepts and ideas. As such, it has been an evolving assembly of urban architecture. Never frozen, it continues to develop and grow to this day. In fact, what began with a single building for the Atlanta Merchandise Mart in 1960, has grown to include 19 buildings and encompasses 14 city blocks. The basic principles for the Portman vision as tested in Peachtree Center were outlined in John Portmanâ&#x20AC;&#x2122;s book, The Architect as Developer, co-authored with Jonathan Barnett and first published by McGraw-Hill in 1976. The focus of Portman architecture is in the creation of space that serves people. It centered on the need to create spaces that would attract people and maintain their interest, bringing natural light, nature and water into those spaces whether inside or outside, and variety within the order established by the structures themselves. The principles and concepts established in Atlanta were, in time, developed, expanded and adapted to suit new opportunities in San Francisco, Detroit, and New York in the United States, then later in Shanghai, China , Kuala Lumpur, Malaysia and Singapore. The architectural firm John Portman created in 1953 continues today, following the same values and principals outlined in Atlanta in those early years, working throughout the US and the world on a variety of mixed-use urban centers.

MA10/MODERN HOME TOUR

The MA Home Tour provides design enthusiasts and the general public with an inside look into the world of cutting-edge and distinctive residences in Atlanta. Beautiful homes and their designers are showcased here via an “open house” format, and tour participants have the opportunity to see some of the city’s latest residential projects from the inside out, meet with architects and interior designers, explore housing trends, and discover design solutions that inspire modern Atlanta living. The MA10 Home Tour focuses on showcasing exemplary examples of living modern through lifestyle, architecture, interior design, and landscaping. Homes range from the classic postmodern to the state-of- the-art contemporary.

Liotta Residence 140 Barksdale Dr NE Atlanta, GA 30309

SHOTGUN XXI 401 Richards St NW Atlanta, GA 30318

Villa Futura 3570 Strawberry Ln Cumming, GA 30041

Wollaert Residence 4106 N Elizabeth Ln Atlanta, GA 30339

Doud-Connor Residence 2025 Castleway Dr NE Atlanta, GA 30345

Spring Creek Residence 260 Spring Creek Rd Roswell, GA 30075

Florian-Hart Residence 225 Corley St NE Atlanta, GA 30312

Bencich Residence 1072 Clifton Rd NE Atlanta, GA 30307

Bryan-Keller Residence 415 Lofton Rd NW Atlanta, GA 30309

10 Misty Ridge Manor 3 Misty Ridge Manor NW Atlanta, GA 30327 11 Lustron Home 513 Drexel Ave Decatur, GA 30030 12 Harris-Carroll House 378 Ashley Ave NE Atlanta, GA 30312 13 Siverson Residence 437 Hollydale Ct NW Atlanta, GA 30342 14 Roxboro House 3220 Roxboro Rd Atlanta, GA 30324

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Google Map: http://bit.ly/mahome10

MA10/MODERN HOME TOUR

Liotta Residence 140 BARKSDALE DRIVE ATLANTA, GA 30309

ARCHITECT: DENCITY CONTRACTOR: CABLIK ENTERPRISES

high-efficiency bath fixtures and sensors provide additional reduction beyond LEED standards.

Home oriented to capture solar benefits and reduce heating demand. Storefront low-e glass features U-Value of 0.29 and SHGC of 0.39 for superior insulation and energy efficiency. HVAC and duct systems specifically sized to meet the loads of each room. Icynene insulation provides superior insulation properties and does not release harmful gases after insulation.

Designed for high quality construction techniques. Framing package designed specifically for this home, resulting in minimal lumber waste.

Tankless water heaters reduce water heating demand and provide energy savings. Very

Construction techniques used to provide indoor contaminant control during construction. Room-by-Room Ventilation. Access to 14 community resources (restaurants, banks, offices, etc.) and ample open space within 0.5 mile. Significant measures to permanently control

erosion, as well as erosion control during construction. Local, noninvasive plants are used, which have low irrigation needs and provide erosion control. 1800-gallon cistern and water feature designed to harvest rainwater from roof. Construction waste is reduced and recycled, eliminating approximately 90 cubic yards of waste from landfills. Sustainable and renewable materials: Bamboo hardwood floors (highly renewable resource) Main floor tile contains 40% recycled content.

Shotgun XXI 401 RICHARDS STREET, ATLANTA, GEORGIA 30318

ARCHITECT: DIMA ZAITSEV STUDIO / ENGINEER: JAMES E. ONDERKA, STRUCTURAL DESIGN & CONSULTING / INTERIOR DESIGN: DIMA ZAITSEV INTERIORS CUSTOM CONSTRUCTION: DIMA ZAITSEV DESIGN-BUILD / CUSTOM FURNITURE DESIGN & MANUFACTURING: DIMA ZAITSEV FURNITURE

The name “shotgun house” comes from a narrow rectangular domestic residence, usually no more than 12 feet (3.5 m) wide, with doors at each end. It was the most popular style of house in the Southern United States from the end of the American Civil War (1861–65), through to the 1920s. The name SHOTGUN XXI, along

with the main design concept, are derived from several existing shotguns next door. Our house is built on a narrow 20 x 100 ft. lot. The lot is located in the hart of the old Atlanta neighborhood Home Park. Contemporary design allows for use of many materials, construction techniques and equipment accepted only in industrial and commercial construction, which brings design flexibility, economy and additional comfort. A Moment steel frame was selected as a main structure to resist wind and earthquake loads, carry excessive material and

equipment weight, and maximize openness of the interior space. Open plans and sections are designed for spaciousness, passive cross-ventilation & stack-ventilation. A thin plan arrangement maximized daylight & cross-ventilation.

season. Multilayer polycarbonate glazing was selected to balance concerns for daylighting, insulation, winter solar gain, and summer shading. A Photovoltaic roof (solar panels) will be installed on the flat roof and there is a rain collection system designed to store rainwater on-site.

The home has overhead and external window shading to protect outdoor rooms and glazing from the high sun and rain. The outdoor rooms are terraces located to the north and south sides of the house to extend the seasons of outdoor comfort. Activities can take place in cooler areas during warm periods and warmer areas during cool periods of the day or

MA10/MODERN HOME TOUR

Villa Futura 3570 STRAWBERRY LANE, CUMMING, GEORGIA 30041

DESIGNER: RALPH SKALLEBERG ARCHITECT: GIL MONTOYA BUILDER & GENERAL CONTRACTOR: GRANT FORSTOFF

The owner is from Sweden and had an interest in design his entire life. This is a project that has been in the planning stages for about 17 years (putting funds aside) with the designs being developed for about 3 years. A big inspiration is the Dwell homes and several of the Frank Lloyd Wright homes. When designing this house, the kitchen was the center focus. Villa Futura is located on Lake Lanier with a 270 degree lake

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view, in an established quality neighborhood with open access to deep water.

ment. There is a roof top deck, 1500 sqf total. Master bedroom, master bath with private deck.

Main level: This is the entry level, three bedrooms, kitchen, dining, living laundry and two bath. This floor is 90% polished concrete. Main level balcony 480 sqf Terrace Floor: Going down, this is a creative space with indoor motorcycle shop directly connected to downstairs creative room. There is a kitchen, guest room, lake bath with lockers and dressing room. Storage and mechanical room. Penthouse: Going up (relative to main floor). This floor has a bar area for outdoor deck entertain-

Construction type: Steel frame, Xella block walls, with added metal studs on the inside, spray foam (to seal the house). There is additional insulation and the outside walls are 13â&#x20AC;? thick. All floors are concrete with the purpose to have dead materials, but more importantly to build mass into the house. Mass is used as an accumulator for energy - like old Adobe houses, warm in winter, cool in summer. All windows are triple-pane windows. Metal clad wood frames.

Ventilation/Energy: All heating/ cooling units have variable speed, the use heat exchanges, rated Seer16. The main floor works as a breezeway in the summer by opening two 16ft sliding doors to the lake, and two entry doors. This creates a natural draft. Water is heated with two 50 gallon electric water heaters. The house is fully prepared for solar panels and there is a rain harvesting system for all irrigation. Pool: There is a hot tub spilling into a lap pool 9x30ft with two infinity edges, spilling into a collection pond. The whole system is salt water and the pool can be heated with LP Gas.

Roof: All trusses are metal, the roof itself is a metal standing seam roof. The inside of the roof has been sprayed with foam to insulate against heat. The color of the metal roof is chosen to reflect heat. In areas where we get most sun light, the roofs have very large overhangs. Kitchen supplied by Poggenpohl; it consists primarily of two islands 4x9ft each. There are no overhead cabinets to block the view. All appliances are Miele, Except Zubzero fridge and icemaker.IKEA closets have been used extensively. High finish, low cost. Tile/Mosaic: About 4300 sqf of tile/Mosaic and most of the mosaic is from Bisazza.

Wollaert Residence 4106 N ELIZABETH LN ATLANTA, GA 30339

ARCHITECT: JOSEPH DREHER INTERIOR DESIGN: JOEL KELLY CONTRACTOR: BLALOCK CONSTRUCTION

The home features five bedrooms including a dedicated upper level master suite and separate guest suite above three car garage. There are 5 full baths and 2 half-baths. In addition to the living room, with raised dining room, gourmet kitchen, there are family rooms on the basement and main levels.

Exterior Finish: Stucco, Expansive Glass Openings and Skylights Interior Finish: Stained White Oak Accent Walls and 5” White Oak Flooring Bathrooms are Floor to Ceiling Limestone.

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MA10/MODERN HOME TOUR

Doud Connor Residence 2025 CASTLEWAY DRIVE, ATLANTA, GEORGIA 30345

ARCHITECTURE: ROBERT GREENE (APPRENTICE TO FRANK LLOYD WRIGHT)

Robert Greene, an apprentice to Frank Lloyd Wright in 1958 built this home in 1963. One of nine Greene homes in the Atlanta Amberwood sub-division; it is a flat-roofed Prairie Style home that includes the Wrightian concepts of fireplace as the heart of the home, and an integral relationship to the geography of the site. Built around a large glass box living space that includes the central fireplace, living room, dining room and kitchen, it features floor-to-ceiling windows both

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front and back making the core of the house a see-through structure that blends the interior with the outdoors. It is placed on a steel joist sub-floor, the roof supported by massive beams that span the entire space. The expansive main living area is joined by bedrooms with lower ‘compressed’ ceiling heights and a sunken bath, and an 1800’ addition with a 12’ ceiling and multiple skylights. These three main sections of the house are all joined to the private deck and arbor in the back. The kitchen features the original built-in and fully restored Frigid-

aire Custom Imperial double oven. The owners have brought a subtle Asian touch to many interior furnishings, and the beautiful conifer and Japanese maple front landscape is built around 30 tons of granite boulders and a stunning granite platform entry stairway. Greene’s longtime architectural associate Adelberto Rosarias and Greene’s son Matthew recently visited the house to see how it has withstood the test of time. Rosarias dubbed Greene’s architectural concept ‘the height of Modernism’.

Spring Creek Residence 260 SPRING CREEK ROAD, ROSWELL, GEORGIA 30075

ARCHITECTURE: JOHNNA BARRETT

Spring Creek was designed by architect Johnna Barrett as her personal residence. The exterior is composed of dynamic sculptural forms. Curving walls collide with heavy angles in a play of geometries that rise from the earth. The exterior colors were taken from those found in the soil. White from the chunks of quartz unearthed during construction, blue from alluvial soils beneath the surface and soft grey browns. Natural slate enhances walls, walkways and terraces. Throughout the home there is a feeling of oneness with the natural environment. Large expanses of

glass are carefully sited to open to the surrounding forest. Twenty foot windows in the living room face north to look at the stream bringing a soft, museum quality light into the space. Fiber optics embedded in the walls give soft twinkle to the living area, while strands of crystal bubbles hang from the ceiling. The diamond polished concrete floor bears the imprints of leaves that fell during construction, appearing as fossils. White walls blend with stone wall coverings and vertical forms are covered with murano glass beads. Passing through the horizontal entryway, the space explodes into a series of curving walls and sculptural forms. In

addition to its six bedrooms the house contains a movie theater, an art studio, a music studio, an exercise room, and a relaxation room complete with massage chair and aromatherapy. Spring Creek was designed to accommodate two adults, four teenagers, two dogs and four cats. Common living areas are on the main level, with private bedrooms on the second floor, accessed via three separate staircases. Lockable “secret passageways” interconnect the spaces, but the feeling of having a private retreat to go to at the end of the day is treasured by both teens and their parents.

From the beginning, preservation of the natural environment was of the utmost importance. Barrett’s goal was to retain the natural character of the site, and no trees were removed except those within the footprint of the structure. The largest of the streams was bridged to gain access to the property. Energy saving and eco-friendly materials were incorporated throughout the home and include diamond polished concrete floors; quartz countertops with recycled content; high efficiency electric heat pumps; tankless hot water heaters; low voc paints and sealants; water saving plumbing fixtures; an energy saving cool

roof ; eco-friendly wall coverings with recycled content; and 2x6 exterior walls with enhanced insulation. Spring Creek is the recipient of 3 National Dream Home Awards for 2009, including: Gold Award, Best Interior Design Silver Award, Architectural Design Silver Award, Best New Home Specialty Space

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MA10/MODERN HOME TOUR

Florian Hart Residence 225 CORLEY ST NE ATLANTA, GA 30312

ARCHITECT: BRIAN BELL & DAVID YOCUM, BLDGS / CONTRACTOR: RUSSELL JACKSON, GC, THE JACKSON COMPANY

The house is situated on a street in Atlanta’s Old Fourth Ward neighborhood, just inside the 1874 1.5-mile city radius. The original platting in this area of Atlanta produced extremely narrow residential lots with small, free-standing houses located very close together. A small garden and front porch were all that mediated the shotgun houses from the narrow street. There were no cars, or garages. This area of the Old Fourth Ward

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was narrowly spared from the Great Fire of 1917. The subsequent 80 years of declining investment and neglect brought about the destruction of over 50% of the neighborhood, making it prime for ‘urban renewal.’ In the 1950s an eight-lane freeway was cleared through the undulating terrain before the project was halted, leaving an open scar for the next thirty years. Finally, in 1993, the Freedom Parkway was constructed, complete with overpasses and on-ramps, creating a beautiful park in its wake and connecting our site to various parts of the city. The house is a controlled experiment within this urban setting; to

realize the promise of suburban living (light, air, access to outdoor spaces) in a very constrained urban context. The program called for a 3-bedroom, 2 ½ bath house, addressing the traditional street frontage while preserving as large of a “backyard” as possible. The program was carefully stacked, shifted and pulled to maximize the variety of indoor-outdoor spaces while creating layers of interior privacy. Outdoor spaces are captured in the interior and vice-versa. The main level is a lofty, double-height space with an office mezzanine and a large skylight that pierces the upper level, bringing natural light into the center of

the plan. This space also allows communication between the upper and lower plans, creating a vertical indoor-outdoor space precisely at the deepest part of the plan. On a smaller scale, but in a similar fashion, there is a vertical communicating space upon entering the front door between the main level and the mezzanine. The entry approach is up a partially covered ramp, leading to the front door near the back of the house. From this vantage, you re-engage the front of the house from the inside-out – it is a nonlinear sequence that presents the frontyard and back yard as equally important. The dining room and

kitchen open toward the street with a tall, screened porch. BLDGS | Brian Bell, David Yocum 786 Murphy Avenue SW Atlanta, Georgia 30310 www.bldgs.org

Bencich Residence 1072 CLIFTON ROAD, ATLANTA, GA 30307

ARCHITECT: JOHN BENCICH, AIA, SQUARE FEET STUDIO / INTERIOR DESIGNER: VIVIAN BENCICH, ASID, SQUARE FEET STUDIO LANDSCAPE ARCHITECT: JOHN HOWARD, ASLA, HOWARD DESIGN STUDIO (REAR TERRACE) / CUSTOM CABINETRY: SKYLAR MORGAN FURNITURE DESIGN, ILEX CONTRACTORS

This modern home is located in the Druid Hills Historic District. It was originally designed by Clement Ford, was built as a traditional one-story brick cottage in 1939, and with the exception of a few modest interior renovations it remained largely unchanged until itâ&#x20AC;&#x2122;s purchase in 2008. In most cases the first consideration in

sustainable design is choosing to renovate rather than tearing down. The owners (who are the architect and interior designer) completely renovated the interior with focus on the master bath, kitchen and den. They added space to the rear for a loggia, but all other changes occurred within the original footprint thus reducing damage to the mature landscape surrounding the home. Respecting the historic district, the only change made to the outside was to remove shutters and refresh the white painted brick. This insures that focus is on the play of light on the simple massing--a modern technique.

On the inside, the owners updated all the finishes and opened up the kitchen, den and small breakfast room to each other spreading daylight deeper into the home. Opening up the interior has created comfortable space for a family of three. In the warm and temperate months, they open large hinged steel doors to connect the new den to the outdoors through the loggia. In the cold months, they collect around the fireplace in the original living room where smaller openings keep the heat in. The HVAC system remains off for the better part of 4 months during the year.

To reduce the potential for clutter in such open space, the owners introduced several areas of custom casework. To keep these large cases from overwhelming the space, however, they used reclaimed oak detailed very simply. This modern detailing, in keeping with the changes made to the exterior, allows the inherent beauty of the wood with a basic wax finish to remain the focus. A neutral palette of colors and grass cloth wall covering maintain the theme of allowing materials and colors define the space rather than larger architectural patterns and details. Long open shelving continues these clean lines and creates ample display area for

books, art and maps. The rear lawn and garden repeat the simple patterns of the home. There is continuity in color through the use of bluestone mixed with green vegetation, cleanly detailed and with straight lines. The soft edges of a recycled steel fire bowl provide a focal point.

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MA10/MODERN HOME TOUR

Bryan Keller Residence 415 LOFTON RD NW, ATLANTA, GEORGIA 30309

DESIGNER: LEE BRYAN INTERIOR DESIGN, INC. LEE BRYAN, JOE KELLER, JEREMY JONES AND EVA KOVALCIK WORKED TOGETHER ON THE PROJECT.

The owners worked closely with Mark Wilcox of Cre8atl to get the house they wanted. All the construction drawings were done in the office of the owners. The house is three stories and built to the specifics of a very steep lot. From the street the house only has a two story faรงade as the lot drops 46 feet to the back of the property line. The house is white stucco and textured concrete block. The

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owners went with fewer rooms because they wanted larger spaces not a lot of small rooms. The house uses cellulose insulation which is made of recycled newspaper and is very green. The kitchen is by Pedini which also a green company, as well as the Caesarstone countertops throughout.

Misty Ridge Manor 3 MISTY RIDGE MANOR NW, ATLANTA, GEORGIA 30327

ARCHITECT: BENJAMIN HIRSCH

Misty Ridge is a Miami Modern designed residence by the esteemed Atlanta architect and Holocaust survivor Benjamin Hirsch. In addition to his practice in religious architecture, Mr. Hirsch has also designed many homes, commercial, retail, industrial and municipal buildings, and medical emergency centers. Hirsch originally designed this residence for a car collector who loved modern architecture. Built in the 1990â&#x20AC;&#x2122;s, this home has walls of glass with large open living spaces. The property, situated

on 2 acres, features a pool and tennis court. The lower level is finished and has the latest audio/ visual environment to showcase up to 30 cars. The master wing opens to the pool and has a fireplace and private patio. There are four spacious bedrooms/bathrooms upstairs and a lounging area. The kitchen and breakfast room surround a fireplace and create an intimate space for entertaining. Benjamin Hirsch was born in September, 1932, in Frankfurt am Main, Germany, just four months before Hitler came to power. He recounts the details of his experiences in his book, Hearing A

Different Drummer: A Holocaust Survivorâ&#x20AC;&#x2122;s Search For Identity. Today, Ben freely shares his experiences and memories of the Holocaust. Although he has done extensive research on what happened to his family after he left home in 1938, he is still searching for answers and trying to fill in the many blank spaces in their story. In 1965, he designed the awardwinning Memorial To The Six Million at Greenwood Cemetery. He also designed the Absence of Humanity: The Holocaust Years exhibit at The Breman Museum, where he is a frequent guest and speaker. www.benjaminhirsch.com

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MA10/MODERN HOME TOUR

Lustron Home 513 DREXEL AVENUE, DECATUR, GEORGIA 30030

ARCHITECT: CARL STRANDLUND, LUSTRON CORPORATION (ORIGINAL) REMODEL ARCHITECT: WILLIAM CARPENTER, LIGHTROOM / REMODEL CONTRACTOR: STANFORD CONSTRUCTION

The enameled-steel Lustron home is a rare remnant of a post-World War II prefabricated housing experiment. In 1946 the Lustron Corporation arose to answer the pressing need for homes for hordes of American GIs returning from overseas. The construction industry had been shut down for years, and traditional stud and brick framing were slow. Lustron engineer Carl Strandlund, with financial backing from the govern-

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ment, obtained a war manufacturing plant in Columbus, Ohio, and began home production modeled after the automobile industry. While Strandlund envisioned that he would create millions of DIY homes from rolled steel, only 2,500 were released. The well-preserved, yellow Westchester model was assembled on a deep lot in Lenox Place, near downtown Decatur, in 1949. It is one of only seven Lustron’s built in metro Atlanta, some of which have been destroyed. With its shiny 2 x 2-foot interlocking tiles, the home stands out among the wooden craftsman bungalows and traditional brick ranches on

our street. Except for a previous owner’s HVAC update and kitchen renovation, which replaced the standard metal china cabinet with a tiled counter, the Lustron is original. Its interlocking panels wrapped in rubber gaskets have kept away serious water damage, and the enamel finish is permanent. Any nicks are repaired like a car’s body. Lustrons are tiny homes by current Atlanta standards. Just under 1,000 square feet, the house has two bedrooms, one bath, and open living, dining, and kitchen areas. Interior surfaces are enameled steel as well and have a cool, unadorned look that reflects their

industrial roots. The small space is ingeniously designed with recessed bookshelves, ample overhead storage, and a built-in vanity in the master bedroom. The home is decorated with a mixture of vintage and modern furnishings. In spring 2009, architect William Carpenter of Lightroom designed the backyard patio, overhang, and path. Stanford Construction was the general contractor. The owners worked with a Lustron preservationist in Columbus to obtain salvaged interior wall panels from an identical model, which became the freestanding pavilion’s cladding. Many Lustron owners have added onto their homes using

contrasting materials, such as wood or stone, which compromise the unique design. The owners are proud that the addition uses original materials and appears seamless.

Harris Carroll Residence 378 ASHLEY AVENUE, ATLANTA, GEORGIA 30312

ARCHITECTURE: TAC STUDIOS GENERAL CONTRACTOR: PINNACLE CONSTRUCTION

and the site plan was dictated by a 75 year old pecan tree that still stands in the backyard.

The Ashley House is sited across from a future Beltline Park and in Old Fourth Ward neighborhood. As the sun rises in the morning, light filters thru the east facing windows into the heart of the living level and the Master bedroom. Throughout the day, light crosses the windows on the south courtyard elevation.

The solid brick base defines the public areas of the home, and the second level’s wood box cradles the private spaces of the bedrooms. Upon entering the house, one is greeted by a grand piano and the curved stair. Views of the Midtown skyline and the local ‘Eiffel’ tower are framed from within the home.

As the seasons change, the winter sun warms the interior at a low angle and the urban canopy provide summer shade. The house is located on a small in-town lot,

A modest house in size, the two story living space opens directly to the courtyard, which extends the space directly to the outdoors. Indoor and outdoor spaces are

united by the sound of the dipping pool’s fountain. The Master suite opens to the back porch with a southern porch swing. The light filled master bath looks on the future woodland garden, with privacy only a curtain pull away. TaC Studios believes that ‘green’ design and construction practices are not optional add-ons, but typical practice. The home is Southface tested and Earth Craft certified. A few of the energy-efficient design strategies include the natural cross ventilation, the high efficiency mechanical systems partnered with cellulose insulation, the rain cistern system, and locally

made cabinetry. Green features include environmentally friendly building materials and products, such as low VOC paints, finishes and adhesives, resource efficient building practices and methods such as advanced framing, insulation and air sealing techniques as well as extensive recycling and use of recycled materials, along with high efficiency heating and cooling systems, Energy Star windows, doors and appliances, water efficient fixtures and a hot water circulation system. Outside the house, features include a low maintenance Xeriscape landscape system and pervious pavers.

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MA10/MODERN HOME TOUR

Siverson Residence 437 HOLLYDALE CT NW ATLANTA, GEORGIA 30342

DESIGNER: TAMARA BICKLEY

With a theme of â&#x20AC;&#x153;bringing the outdoors inâ&#x20AC;? this professionally designed and completely renovated mid-century modern ranch is a representative of premier craftsmanship, design and efficiency. Wood, stone and glass are the fundamental elements comprising the essence of the timeless design. The spacious, open floor plan is bathed in natural light with custom floor to ceiling windows throughout. The home is trimmed in mahogany and interior floors are made of white oak.

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The kitchen features bronzite granite counters by Walker Zanger; and Bosch, SubZero and Electrolux appliances. The master bedroom includes a cathedral ceiling and walk-in Porro Closet from Italy. The master bath offers a 2-person Bain Ultra Origami drop-in air massage tub with chroma-therapy and a 2-person shower with river rock floor.

Roxboro House 3220 WEST ROXBORO ROAD, ATLANTA, GEORGIA 30326

DESIGNER: MAGDALENA BACH GENERAL CONTRACTOR: HEALTHY HOMES/TOMCOHOMES

When a typical ranch house got a new owner, it had to be expanded to accommodate the needs of his family. Instead of traditional southern style, the architect suggested keeping the form of the original, updating it, giving it more height and light and opening it to the surrounding landscape. In order to do that, a new and taller structure perpendicular to the existing house was added. It contains the living room and serves as the central area of the

house. Two elevations with large windows and glass doors open into the east and west providing natural light throughout the day. The previous carport was incorporated into the house and gave more space to the kitchen, where a new terrace towards the quiet street was established. Many small rooms inside were converted to fewer but larger, with more light coming in through the enlarged windows. The designer was involved in the architectural project but not in the interior design.

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Stephen Beili of Studio Dionisi, Inc. provides pleasurable, green, modern residential design in the Asheville, North Carolina area. Isn’t it time you thought about coming up to the mountains? ashevillemodern@gmail.com www.ashevillemodern.com 828.989.3884

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Design After Dark Saturday, June 5, 7â&#x20AC;&#x201C;11 p.m. Presented by the High Museum of Art and Modern Atlanta Celebrate the opening of European Design Since 1985. View the exhibition, enjoy cocktails and music, watch a ceramics fashion show from Claydies of Copenhagen, or play a grown-up game of musical chairs with a Corbusier chair from Design Within Reach as the grand prize. $20 in advance, $25 at the door, $10 Museum members.

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European Design Since 1985: Shaping the New Century June 5â&#x20AC;&#x201C;August 29 Trace the evolution of design with nearly 200 works by some of the most influential artists of this era, including Philippe Starck, Ron Arad, and Zaha Hadid. The Allure of the Automobile, through June 20 Follow design history through 18 of the most brilliantly conceived cars from the 1930s to 1960s. European Design Since 1985: Shaping the New Century was organized by the Indianapolis Museum of Art in conjunction with the Denver Art Museum and Kingston University, London.

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Cut your monthly electrical bills by 10% or more. Contribute to huge environmental benefits by making your electrical distribution system more efficient. Over 25 years of energy conservation experience. ROI varies between 30 and 42 months. Each project comes with a written guarantee of savings. IGI energy is an EASI dealer, operating worldwide. I Group International Inc  900 Murphy Ave Atlanta (GA) 30310 www.igienergy.com  p (404) 521 8294 f (678) 302 6336

Manhattan Apartment, New YorkNew York Interiors Manhattan Apartment, Glass House,Glass Phoenix Arizona Architecture House, Phoenix, Arizona

C&A Architecture & Interiors Viale Brianza 18, 2036 Meda Italy

t +39036270880 f +39036272920

ca@caimiasnaghi.com www.caimiasnaghi.com

Portfolio Center The school for Design, Art Direction, Illustration, Copywriting, Photography, and Digital Media 125 Bennett Street, Atlanta, GA 30309 call 1.800.255.3169 or 404.351.5055 www.PortfolioCenter.edu

Traditional value, modern innovation, under every roof.

404-373-7027

www.pinnacle-custom-builders.com

Pitched or flat. Stylistic preferences vary, but there’s no disagreement here: When spending your hard earned money on home construction or renovation, you want something built to last that saves you money over the long haul. That’s why, modern or traditional, Pinnacle marries yesterday’s sense of true craftsmanship with today’s promise of green ingenuity. The best of both worlds. Your priorities, your budget. That’s our style.

404-373-2345

www.pinnacle-custom-builders.com

R e n ovato R s a n d “G R e e n” C u s to m B u i l d e R s

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