August Progress 2012

August 2012 Vol. 33 Issue 8 modchamber.org

MJC President Jill Stearns CSU Stanislaus Interim President Joseph Sheley

Educating Tomorrow’s Workforce: MJC President Jill Stearns and CSUS Interim President Joseph Sheley Leadership Modesto Cover Photo by Studio Warner

IgniteU

Mayor’s Top Teens

Mission Statement

To promote the region’s economic strengths and vitality; identify and promote services that are valuable to our members; advocate for public policy that is advantageous to the business community; and fully participate and partner in activities to improve quality of life.

Executive Committee Chairman Ralph Curtis, Curtis Legal Group Chairman Elect David Gianelli, Gianelli & Associates Past Chairman Kathy Halsey, Individual Member Vice Chairman of Internal Operations Patricia Gillum, Patricia Gillum, CPA

Vice Chairman of Member Relations Bill Moreno, Fire2Wire Vice Chairman of Events & Special Projects Doug Johnson, Reach Business Solutions

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Post Your Fall Internships Now

on IgniteU

4

leadership Message from the CEO

5

Your Chamber at Work

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cover story Educating Tomorrow’s Workforce

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Education State of Education: Building Bridges for Tomorrow’s Workforce A Letter of Appreciation from the Stanislaus Library System

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Mayor’s Top Teens

12 12

Community Development Announcements Awards and Achievements

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Economic Development People on the Move New Member Profiles

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Land of Opportunity

17 20 22 26

Networking & Referrals Business Before and After Hours New Chamber Members Ribbon Cuttings Calendar

Ambassador Corner

Ex-Officio Bill Bassitt, The Alliance George Boodrookas, Modesto Junior College Keith Boggs, Stanislaus County Chief Executive Office David Boring, Never Boring Design Greg Nyhoff, City of Modesto Publisher: Modesto Chamber of Commerce (209) 577-5757 • info@modchamber.org

CONTENTS august 2012

14 Leadership Modesto 25 Work in Progress

Vice Chairman of External Operations Dan Garcia, Tri Counties Bank

Directors Pamela Cullors, Sysco Food Services of Central California David Halvorson, American Chevrolet Neal Khatri, Best Western Khatri Properties Craig Lewis, Prudential California Realty Sharon Likely, Kaiser Permanente Steve Madison, STANCO Michael Moradian, Peace of Mind Home Inspection, Inc. Ron Owen, Bank of the West Chris Ricci, Chris Ricci Presents, Inc. James Ridenour, Individual Member Ruben Villalobos, The Villalobos Legal Group Laura Ward, Ward Promotional Marketing Solutions Jeremiah Williams, Oak Crafts by Jeremiah

diane porter

For the past year, I have been a member of the Ambassador Team. It has enabled me to meet new and existing businesses in our community. Recently, I welcomed a new business and became their mentor. As their mentor, I will ensure that they are aware of, and participating in, all the benefits available to them as Chamber members. It is a rewarding experience being a Chamber Ambassador and I look forward to many more years in this role. For more information please contact Brunn & Flynn at (209) 521-2133. P

Graphic Design: Never Boring Design Associates (209) 526-9136 • www.neverboring.com Printer: Parks Printing (209) 576-2568 • frankp@parksprinting.com Distribution: Parks Printing (209) 576-2568 Advertising Sales: Kristin Bowker Never Boring Design Associates (209) 526-9136 • progress@neverboring.com

Q:

What’s happening in Modesto today?

A: Everything!

Find the events that keep our area hopping at mydesto.com

On the cover: MJC President Jill Stearns & CSU Stanislaus Interim President Joseph Sheley Photo by: Studio Warner

PROGRESS MAGAZINE 1114 J Street • Modesto, CA 95354 (209) 577-5757 • (209) 571-6480 • Fax (209) 577-2673 www.modchamber.org • info@modchamber.org

august 2012

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lea ders hip

message from the ceo

By Chamber CEO Cecil Russell

cecil russell Chamber ceo

“

Education is the focus of our August issue.

It has been said many times that education is fundamental to economic growth. Education helps prepare not only our youth, but also people who find themselves out of work and needing additional skill sets and training to find work in other avenues. I believe that we should always be preparing for tomorrow today, that means that we should always be in an education mode.

We should continue our education whether we are a current student still in school, or have successfully completed high school and college.

I believe that we should always be preparing for tomorrow today, that means that we should always be in an education mode.

”

Our cover story features Jill Stearns, the new Modesto Junior College President and Joe Sheley, Interim President at California State University, Stanislaus. These two individuals will play an important role in higher education in our community. We wish them both success and stand ready to assist and partner with them and their staff at every opportunity. I encourage local business to engage with our community institutions of higher learning and assist in building relationships that

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Modesto Chamber of Commerce I Progress

will ultimately prepare our students to join the work force and become successful adults. This will not only benefit students coming into the workforce but will also benefit local business.

Pam Able, Superintendent for Modesto City Schools is the writer of the August Guest Column. According to her article, in her first year as Superintendent, Pam made several positive changes in her administration that will continue to improve outcomes in student education. May‘s Progress featured an article by Mike Henderson, Director of Alternative and Vocational Education, highlighting a tour of Modesto City School campuses initiated by Pam. The tour, attended by a group of community leaders offered a first hand view of Career and Technical Education (CTE) programs the district offers. These programs provide a wide variety of high level, relevant technical and workplace skills to students.

Pam’s goal is to offer every student an opportunity to succeed by providing specialized programs that give the students the academic resources they need to qualify for a job or to begin their career path. The programs are so impressive we decided to make them the focus of the second annual State of Education - Building Bridges for Tomorrow’s Workforce event, scheduled for September 26. Also featured will be similar programs from Stanislaus County’s Office of Education. In addition to highlighting these important programs, we will bring you an update on Expect More Stanislaus. Be sure to mark your calendars and plan to attend.

It is extremely important that the Modesto Chamber and all of Modesto’s businesses continue to support education at all levels, because an educated workforce is vital to our economic future and quality of life. P

lead ersh ip

y o u r cha mb er at wo rk Jobs, Economy and the Central Valley By Congressman Jeff Denham Small businesses and family farms, not government, are the engines of growth for our economy. One practical way to assist small businesses in creating jobs is to remove burdensome red tape to make it easier for them to grow and hire. As a small business owner, I understand that successfully running a business is a full-time responsibility, and adding time-consuming, expensive and unnecessary regulations can have a stifling congressman effect on employers’ ability to expand and jeff denham continue hiring. That’s why I am committed to ensuring that our small businesses have the certainty they need, and I will continue to take steps to remove barriers to job creation to help put people back to work in the Valley.

We can also find a local boost to our economy right here at home where we have the resources to create jobs by removing the bureaucratic processes and regulations that are standing in the way of growing our energy portfolio and expanding domestic production. At a time when Valley residents are suffering from unemployment well above the national average, I know how much strain every cent increase per gallon has on the family budget and the business ledger. By utilizing plentiful natural resources to generate clean, renewable energy, we can help grow our national energy portfolio and move toward an “all-of-the-above” domestic energy plan to get America back to work and closer to energy independence. As a member of the Natural Resources Committee, as well as a Regional Captain of the House Energy Action Team, I have continued to support legislation in Congress to promote sound energy policies to address rising energy prices, create jobs

and enhance our national security by promoting greater energy security for America.

In the spirit of the recent Fourth of July holiday, we’re reminded of the courage and sacrifice of our veterans and the fallen service men and women who paid the ultimate price for the freedoms we enjoy as Americans. As a fellow veteran, I understand the hurdles that many of our veterans face at home in the civilian workforce, and continue to support legislation in Congress to ensure they have the care and resources they need to find jobs. To help combat the unacceptably high unemployment rate amongst America’s veterans, I introduced H.R. 4155, the Veteran Skills to Jobs Act, which will cut through bureaucratic obstacles by streamlining the federal certification process to make it easier for veterans to utilize the skills they acquired in the military to find work at home.

Finally, because ensuring that Valley residents and our local veterans have the employment opportunities they need is a top priority, I am also holding a Jobs Fair on August 22, 2012 to provide an opportunity for job seekers to meet face-to-face with employers looking for new hires in the Valley. We’re coordinating efforts with the U.S. Chamber of Commerce’s “Hiring Our Heroes” program, Google’s “NetVets” program, Worknet Alliance and Brandman University to provide job search resources and relevant careerbuilding seminars. This event will be free and open to veterans, active military, students, and the public. Additionally, interested participants are encouraged to attend a preliminary Career Seminar on August 14 at Brandman University to participate in a variety of workshops and informational seminars focusing on interview skills,resume writing and networking to better prepare for interviews with potential employers. More information can be found on my website at www.denham.house.gov, and I look forward to seeing you there. P

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august 2012

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{ Co ve r S to r y }

Educating Tomorrow’s Workforce: MJC President Jill Stearns and CSUS Interim President Joseph Sheley

By Justin Souza

In the educational institutions which serve the Central Valley, tomorrow’s workforce is today’s concern. Whether a small child just entering Kindergarten in the Modesto City Schools or the next graduate

“

The business mindset of maximizing the impact of every dollar plays heavily in

”

my management style. –Jill Stearns

from CSU Stanislaus or Modesto Junior College, today’s student body will be the propelling force that keeps business moving forward in the future, both in the Valley and across the world.

Over the last few years, students graduating from college have faced an uncertain economy, while educators and administrators have faced increasing pressure to prepare students to fuel and staff next generation’s innovative businesses. With Stanislaus County’s local institutions of higher education undergoing major changes in leadership this year, Progress Magazine sat down with new MJC President Jill Stearns and CSU Stanislaus Interim President Joe Sheley to discuss educational priorities and how each of these new leaders is training the next generation to propel the Valley’s exceptional business community into a brighter tomorrow.

The Lay of the Land

As recent additions to the educational landscape of Stanislaus County, both President Stearns and Sheley have spent the first few weeks of their tenures alternately getting settled, shaking hands and making tough decisions. “My first task has been a follow up report for accreditation,” said Stearns, who took over the role of MJC President on July 1. On day one, Stearns dived in to the ongoing effort to clear MJC’s probationary status with the Western Association of Schools and Colleges. “We have a report due October 15 so that is where the majority of my time and effort is currently being focused.” The accreditation struggle is emblematic of future course corrections for MJC as the venerable college works to realign with the priorities of training students for the job market.

Meanwhile, Interim President Sheley, who took office at CSU Stanislaus on June 11, described his last two months as an extended study period.

“I keep getting every document I can get my hands on which describes the history of the campus, the policies and the budgeting, so that by the time campus fully comes to life in September, I’ll know exactly what we do and why we do it.”

“I’m meeting as many people here and in the surrounding area as I can,” added Sheley, mentioning that his goal so far is to spread the word about what CSU Stanislaus has to offer. “I want [area leaders] to know that they’re hugely welcome to come here and to collaborate with us.”

Budgetary Concerns

Both Stearns and Sheley said that they are optimistic in the face of tight budgets over the next few years, and are each focused on maintaining the schools’ educational offerings, no matter the budgetary situation. “I keep

an eye on the bottom line at all times,” said Stearns. “I’m balancing the needs of shared governance with what’s best for students and trying to accomplish that within the restricted budget that we have. The business mindset of maximizing the impact of every dollar plays heavily in my management style.”

Sheley added that while there is a major overlap in business and education, successfully managing an educational institution means finding a middle ground so that budget concerns don’t compromise student opportunities. “We’re a state supported institution and our whole job is to give the broadest bandwidth of programming and opportunities to students, but we also have the obligation to manage the funding we get from the State—and the taxpayers—in a financially responsible way. If we can balance those two, then we’re doing all right.”

Community Outreach

Finding this balance isn’t just right for current students of the institutions, it helps position the schools for the future. “At some point, the State will uptick in revenue and funding will start to come back,” said Sheley, adding that when the uptick starts to occur, the schools must be ready to take advantage. This depends primarily on establishing excellent lines of communication now, so that both schools can begin to prepare students for the workforce of tomorrow. “This campus is a gem.

We need to make sure people understand that locally, that the students understand what they’ve got here, and that the region knows, [so that everyone] starts to look at this as not only a very solid liberal arts school but a very solid professional school with a liberal arts foundation.”

opportunity. “What I see when I look around is a huge real world lab for students and a wealth of expertise that I would like to see integrated with the educational experience. If I can build those partnerships with the community, this University can keep really bright students at home in this region. It’s about trying to find a way to integrate that real life lab Developing into a school that is able to produce a ready and skilled workforce is a collaborative process, said Stearns. “It’s going to involve having all of the stakeholders involved in conversation about what an MJC graduate should look like. What tools should they have so they’re ready for the workforce? What do we see as emerging fields? How can we form partnerships with existing businesses in our community so we can better serve their workforce needs? And we need to take a critical look at whether we are preparing students for the jobs of the future so we have a good look at where we are now and balance that with where we want to be.”

“There are so many ways that the business community can help. They are an invaluable resource,” said Stearns, adding that in the next few years, the business community has a golden opportunity to build awareness at the college level of the soft and hard skills they’re looking for in new employees. “Just pick up the phone and tell us about something that would benefit your business. Open the door to MJC partnering with you on a project.”

Sheley said that he sees the Valley’s business community as a world class

“

If I can build partnerships with the community, this University can keep its really bright students at home in this region. –Joseph Sheley

”

that’s just outside these doors in a way that still maintains the basics of both the university and what a good organization ultimately wants, and that’s a well educated, flexible, critically thinking workforce.”

As the two institutions face the future, ties to the local business community are likely to become ever more important. “The ability [for business and education] to support each other is astounding,” said Sheley.

“I can’t find this same set of opportunities [anywhere else].” It’s these opportunities that increasingly entwine the business and educational communities and that will ultimately be the foundation of a brighter future for Stanislaus County. P august 2012

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ed ucation

State of Education: Buil di n g B ri d ges F o r Tom orrow ’ s W orkfo r ce

When September 26, 2012 11:00 a.m.-2:00 p.m.

Where Modesto Centre Plaza–10th & K, Modesto Why Businesses engaging youth along their educational path will pave the way to bring them back to our community to build a stronger more vibrant economy.

Join us on September 26, 2012 for the second Annual State of Education: Building Bridges For Tomorrow’s Workforce. Local business leaders, educators, students and non profits will come together to learn more about the numerous programs, opportunities and advantages to supporting a competitive work force and what a unique difference it can make.

The 2012 event will feature Modesto City Schools Career Technical Education programs, Stanislaus Military Academy, and updates from the Expect More Stanislaus team. This year we will host a number of tables staffed by members of business and education partnerships throughout Stanislaus County. These tables will be open before and following the luncheon to allow more direct question and answer time for attendees to learn how they can get involved. The tables will be staffed from 11:00-11:30 a.m. before the session and 1:00-1:30 p.m. following. You will want to visit each table to learn the details of the programs we have underway and how you can support them.

Each year, we will focus on a different aspect of education from cradle to career, bringing to focus the positive and highlighting the many ways businesses can become more involved to make a difference.

For event sponsorship information, please contact Elizabeth Facanha at (209) 577-5757 or efacanha@modchamber.org. P

Help your business make

PROGRESS

The Number One Business Publication in Stanislaus County For advertising information please call Progress Magazine at 209.526.9136

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Modesto Chamber of Commerce I Progress

EDUCATION

A letter of appr eciati on f r om the Sta nislaus Li brary System

By Bev Finley and Scott Monday

Since 1995, Stanislaus County Libraries have received most of their financial support from the 1/8 of one cent sales tax approved by county voters. On June 5, 82% of Stanislaus County voters again affirmed their support of Stanislaus County Libraries. We want to recognize all of the dedicated volunteers and supporters who worked so hard get the word out about Measure T. These committed volunteers were the most organized we have ever had.

or so, who held fundraisers, staffed information tables outside libraries and local businesses, walked precincts, phoned voters, distributed signs and worked in the campaign office. Their volunteer efforts were instrumental in making personal contact and sharing the facts with a large number of voters.

We also need to recognize the 600 county individuals and organizations who endorsed Measure T: The Modesto Chamber of Commerce, California State Senator Anthony Cannella, all five Stanislaus County Supervisors, Modesto Mayor Garrad Marsh, both the Stanislaus Republican and Democratic Parties, the Modesto Police Officers Association and the Modesto City Firefighters Association and multiple county residents.

The Measure T Campaign Committee served as a dedicated team determined to ensure that the Stanislaus Library System would be financially sound for the next five years. THANK YOU, THANK YOU to the residents in Stanislaus County who made this happen. P Bev Finley and Scott Monday Save Stanislaus Libraries Co-Chairs

All 13 of the Friends of the Library groups and the Stanislaus Library Foundation gave countless hours advocating for libraries and raising needed funds.

We would like to express our most sincere thanks to everyone who worked so hard to ensure the passage of Measure T. Perhaps most importantly, we owe our thanks to the small army of volunteers, 400

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g u es t column

Guest Column

A Message from Pam Able Mod esto Cit y Sc hool s Supe ri nte nd e n t A community is only as healthy and strong as its local public schools. Our schools produce the next generation of elected officials, community and business leaders and, importantly, help shape our future local workforce.

Pam Able

These beliefs have driven me to seek out challenges throughout my career in public education. Where other administrators saw turmoil, I saw an opportunity to instill wholesale change that would reverberate across the entire community.

It was this sense of opportunity that drew me to Modesto City Schools, where I am now entering my second year of service as Superintendent.

Although I quickly identified many positive things happening in the District, and met many experienced dedicated staff members, there was no denying that there were many areas where improvement and reform were needed.

Over the course of my first year, I have worked closely with our staff and external partners to identify opportunities to build upon the good work our District was doing. At the same time, I sought to reform flawed business and communication practices and expand opportunities for partnerships that aim to benefit our entire community.

I take pride in our success in implementing a number of key initiatives aiming to improve student achievement and performance.

We restructured leadership and instruction programming to provide for seamless transitions across all grade levels, adopted a new student data system for increased accountability and improved professional development opportunities for our staff.

We have established new communications protocols to improve collaboration and information sharing between our staff, the administration and our Governing Board. And, we have sought to increase our connectivity with our parents and stakeholders in the local community.

As the new school year approaches, we remain squarely focused upon the

future and are determined to build upon the significant progress we have made. Ultimately, all of our efforts are aimed at preparing our students to achieve their dreams.

But, in order to truly provide our students with the resources they will need to compete in an increasingly globalized economy, we must look beyond the limits of traditional public education and seek to establish new and innovative partnerships with our local business leaders.

For many students in our community, the lack of exposure to genuine career opportunities will only limit their ambition and stymie their resolve to pursue a higher education.

Our students need to experience firsthand the vast array of opportunities waiting for them and learn why it is important for them to excel in school.

It is not enough to tell them, we need to show them.

Towards that end, we need your help. We need you to invest in the future of our community – our children.

With potential State budget cuts looming, we will certainly need more dollars. But, more importantly, we need your time. We need the unique opportunities only you can provide to our students.

We need more job shadowing opportunities for our students. We need more mentors willing to share their experiences and how their educations positioned them for a successful and fulfilling career.

For those business leaders that stress the need to make positive change to our local schools, we want to work with you to do just that. We stand on the front lines waiting for you to join us in transforming the status quo, in ushering in the next wave of innovation. But, we can only make progress by working together.

No matter your profession or how large or small your business, I want to hear from you. I want to explore how we can partner towards the benefit of our students and help expose them to the career opportunities that await them.

Please consider this a lasting invitation to reach out and discuss ways in which we can collaborate. My door is always open. P Pam Able able.p@mcs4kids.com | (209) 576-4115

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Modesto Chamber of Commerce I Progress

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e c o n o m i c d ev e l op m e n t

people on the move Steve Padilla has accepted the position of Plant Manager - SunOpta Aseptic in Modesto. Padilla is a graduate of Cal Poly San Luis Obispo and has worked in the Food Industry his entire career. Most recently, Padilla was the Plant Manager for Kozy Shack Enterprises in Turlock, CA. He has worked in the Central Valley all of Steve Padilla his career focused in Operations Management and Quality Management.

SunOpta is excited to have his experience and knowledge of the Food Industry and looks forward to the leadership he will bring to the Modesto facility. For more information please contact (209) 818-0032.

Brandon

Jose Rivera joins Nationwide E-Brokerage as an Administrative Assistant. Brandon is a committed, dedicated individual who currently attends Central Catholic High School as an Honors Student. He is a “team player” with excellent communication skills and is currently helping launch our newly developed “Short Sale Awareness Brandon Jose Rivera Campaign”. He speaks Spanish fluently and has an active sports background.

Brandon is excited to learn about residential sales and plans to become a California licensed sales agent. For more information please contact (209) 595-3083.

Oak Valley Community Bank

recently announced that Patrick Burda has joined the bank as a Commercial Loan Officer. He will be primarily based in Modesto. Burda has seven years of banking experience in the Modesto area.

He is currently a member of the Board of Directors at First Tee of the Central Valley and Children’s Crisis Center. He has a Bachelor of Science degree in Business Patrick Burda Management. For more information call 1-866-844-7500 or visit us online at www.ovcb.com. P

august 2012

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c o m m uni ty develop ment

announcements Grant A Wish Fundraiser Join Brenda Athletic Clubs fundraiser for a local child through Make A Wish. Help us grant a wish! The final fundraiser celebration day is August 25, 2012 11 a.m.-4 p.m. For more information please contact events@brendaathletics.com.

Nationwide E-Brokerage would like to thank its sponsors

and all those contributed to the Central Valley Real Estate Expo.

BBVA Compass Bank, Citibank, LeerCorp, Business Park, RedWineHall.com, Downtown Improvement District, Stanislaus County Sheriff ’s Department, Modesto Police Department, Modesto Fire Department, Pelandale Cleaners, B.E.S.T., Asian Market, Classic Cleaners, COIT, Elite Salon and Riverbank Self Storage.

50th Annual Brenda Athletic Clubs Modesto Open Tennis Tournament Come out to watch the best tennis in the

Central Valley. Free to spectators. August 17, 18 and 19. Finals are Sunday, August 19. For more information contact (209) 571-2582.

Provost & Pritchard opens Modesto office. To be more

centralized and conveniently located for their north Valley clients, Provost & Pritchard Consulting Group has moved their Oakdale office to a Modesto address. The new office is located just off Highway 99 at 4701 Sisk Road, Suite 102, Modesto CA 95356 and can be contacted at (209) 809-2300. P

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Modesto Chamber of Commerce I Progress

awards and achievements Never Boring Design has won two Communicator

Awards for design work created for G3 Enterprises and the Gallo Center for the Arts. The Communicator Awards is an international awards program honoring creative excellence in advertising, public relations and identity work for print, video, interactive and audio. Never Boring Design is a full service advertising and design firm that has been honored with over 270 regional, national and international awards. Visit neverboring.com to find out what Never Boring can do for you.

SunOpta Aseptic, Inc. joined

the Modesto Chamber of Commerce in June as a President’s Club Circle of Influence – Silver level. Accepting SunOpta’s President’s Club plaque from Chairman Ralph Curtis is Steve Padilla, Plant Manager. Since SunOpta’s initial entry into the natural, organic and specialty foods business in 1999, Steve Padilla & they have evolved to become one of Ralph Curtis the leading players in these categories in North America and the world. The Chamber appreciates SunOpta Aseptic’s membership. For more information on SunOpta Aseptic please visit www.sunopta.com. P

com mun ity d evelopmen t

“Beach Par ty” Adult Kickball Jamboree: A Fund raise r f or M od est o’ s Pa rt ne rs I n Pain t The City of Modesto in conjunction with (It’s) Just A Game Events, presents a one-day coed adult kickball (21 and over) event! This kickball jamboree will be held Sunday, August 19 at Enslen Park in Modesto. Kickball you say? You mean kicking the big red rubber ball like we did in elementary school? YES!

Paint Graffiti Abatement awareness program. The idea is to create FUN and educate the community about the importance of graffiti prevention and abatement.

Grab your co-worker, brother in law, sister, neighbor and join in the hilarity! Why kickball? Well, ANYONE can play as athleticism is not required! The use of hockey helmets are encouraged but not required!

This Kickball event will be in a tournament format.

The cost is just $200 per team. Participation requires players to be 21 years of age and over with 8-12 players, and no more than two times more men than women. People of all ages are certainly invited to attend as spectators. We encourage folks to pack a picnic and have water friendly attire as there will be a waterslide!

(It’s) Just A Game Events is a Modesto based “Social Recreation” upstart company and what better way to be social then with kickball. This events proceeds will go to the city’s Partners in

Kickball is known for its “themes”. Folks want to dress up and play. The theme for this event is, “Beach Party!” Teams should be made up of 8-12 players with both men and women.

For more information, please log onto www.JustAGameEvents.com for rules and registration. You can also visit us on Facebook at www.facebook.com/JustAGameEvents. You can call Darin Wissner also at (209) 996-1881. P

THE BUCK HERE. Shop Local.

Members of the Modesto Chamber of Commerce are eligible for greatly discounted rates on the following media outlets.

• Radio commercials on the top stations in the market KATM, KHKK, KHOP, KWIN, KESP, KJSN, KFIV, KMRQ, KOSO and KRVR. • TV commercials on major networks through Comcast • Newspaper space in the Modesto Bee

Your message will be included in commercials produced by The Modesto Chamber

L, A C O L Y U B r f u t u re

ou Invest in y

of Commerce and certain restrictions apply. Production services are also available at reduced rates. Don’t pass up this opportunity to be part of a campaign to educate the public on the importance of shopping locally and gain exposure for your business at a fraction of the usual cost.

Please call Warren Groeschel at (209) 526-9136 for more information.

MODESTO MEANS BUSINESS 1114 J Street • Modesto, CA 95354 • (209) 577-5757 • modchamber.org

august 2012

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c o m m uni ty develo pment

GO L EM O ! Lea d er ship M od esto g ear s up to ce l e b rate 30 Yea rs of RE AL Commun ity Developme n t

By Keith D. Boggs, Chair, Leadership Modesto Steering Committee Thirty years ago the Modesto Chamber of Commerce initiated a Leadership program called Leadership Modesto, a yearlong exploration of self, service and community.

keith boggs

A competitive program, Leadership Modesto sought out those individuals who were interested and willing to invest their time and energies exploring critical issues and community challenges of the day.

Over the years, program graduates have gone on to become elected officials such as County Supervisors, City Council Members, Mayors and State Legislators. Graduates regularly are seen actively participating in community groups, advisories, action committees and heavily invested in the well being of our not-for-profit communities.

Simply put… Leadership Modesto has significantly bolstered the development of our leadership base.

LEMO, as it is affectionately nicknamed, is the second longest standing business leadership program in the State of California and, over time, has emerged as a powerful springboard for many of our region’s most influential next wave.

So, why the longevity?

What is this magic?

The answers to these questions are simple.

It’s all about the people.

LEMO is administered entirely by its alumni. Past LEMO graduates plan, program and facilitate each of the content days. The LEMO Executive Steering Committee oversees program direction, develops the annual budgets, performs the due diligence of class selection and acts as liaison to the parent organization - Modesto Chamber of Commerce – all via a powerful volunteer base of LEMO alumni. “It is a labor of love that truly makes this program so unique” states Melissa Heath, a long time LEMO Steering Committee member.

With this 2012-13 class comes a unique opportunity to celebrate the vibrancy and sustainability of this best practice program.

that will most certainly be a once in a life time experience. After all, you only turn 30 once.

At a time when citizen confidence is at an all time low with all things public sector, community participation and active citizen voice, the Leadership Modesto program continues to thrive and mature, quietly and consistently developing those invaluable young community leaders of tomorrow, today.

Mark your calendar now for the January Annual Dinner celebration. If you are a LEMO graduate (or know of one or three), share the word, and make the invitation early. This is one celebration that you simply do not want to miss.

Plans are already underway for the 2013-14 class. This not-to-be-missed leadership program is limited to 25 participants per year and fills up quickly. To ensure you have the opportunity to be a part of this dynamic program, contact the Chamber at (209) 577-5757 or visit the website at www.modchamber.org, and get your name added to the 2013-14 class waiting list today! P

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14

Modesto Chamber of Commerce I Progress

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8 t h A n nual B 2 B T rade Show D e e m e d Ex tremely Succes s f ul!

The Modesto Chamber of Commerce celebrated their 8th Annual Business to Business Trade Show on June 27, 2012 at the Modesto Centre Plaza.

With 73 exhibitors and a Farmers Market, the event offered attendees the opportunity to shop, taste and buy local. Eighteen adventurous new members took advantage of this business event and showcased their products and services to a welcoming crowd.

The second annual Exhibitor Training Breakfast sponsored by the DoubleTree Hotel and Howard Training Center, proved extremely successful with 60 attendees. This event was hosted by the Courtyard by Marriott, Modesto. Michael Loschke, with IMC Consulting & Training, imparted his marketing, sales and tradeshow skills to better prepare the BtoB exhibitors and teach them the Seven Sentence Marketing Plan. The training’s success was obvious at the show. Numerous exhibitors displayed their best products and services with colorful designs, interactive games and generous amounts of promotional materials.

Publicity Sponsors Clear Channel Fire2Wire

Venue Sponsors Home Oxygen Company, LLC Valley Yellow Pages

Star Sponsors Boyett Petroleum Central Valley Media Center Geil Enterprises, Inc. Doctors Medical Center Howard Training Center Oak Valley Community Bank San Joaquin Valley College Success Capitol Expansion & Development Corp.

Tri Counties Bank

Non Profit Sponsors Alzheimer’s Aid Society Children’s Hospital Central California Stanislaus County Office of Education

Spotlight Sponsors A Step Above Flooring, Inc. Bank of the West Brandman University, Chapman University system

New this year at the show was a key note presentation by Karen Rice of Constant Contact, a revised floor plan and the Farmers Market. These items, along with the tickets distributed by exhibitors, helped to increase the overall show attendance and added to the upbeat business atmosphere.

While our local economy still struggles, we commend our many businesses that continue to support this community, the Chamber of Commerce and our local economy. Listed below are the event sponsors, supporters and participants. Please take the opportunity the next time you shop to keep your business local and visit one of the many businesses listed below.

The Chamber expresses its sincere appreciation to all of the 2012 sponsors and committee members for supporting the Business to Business Trade Show. Events like these are successful because you. P

Casa de Modesto Retirement Center Chukchansi Gold Resort & Casino City Signs Clark Pest Control Community Business College Constant Contact Costco Wholesale Courtyard by Marriott, Modesto DoubleTree Hotel F & M Bank Gowans Printing Huff DKI Hy-Lond Health Care Modesto Kelly Services, Inc. Laser Quest Mocse Credit Union Modesto Junk Co., Inc. Never Boring Design Associates Oakdale Chamber of Commerce OnTrac Optimal Hospice Foundation Prime Shine Car Wash Principal Financial Group Progress Magazine Rank Investigations and Protection, Inc. Solid Networks, Inc. SOS Club Stewart and Jasper Orchards The Alliance The Kent Group, Inc. Turlock Chamber of Commerce

Utility Telephone Ward Promotional Marketing Solutions

Parking Sponsor Huff DKI

New Member Sponsors ACN, Inc. American Event Rentals/ Metro Expositions C.M.F. Leadership Consulting Catherine M. Benenati M. A. Define Clothing Garcia Insurance/Farmers Insurance Golden Corral Greens Market Mary’s Pet Project Modesto.findandgoseek.net Nor Cal Rental Property Association, Inc. Nut Software, LLC Peer Recovery Art Project Robert A. Hawks, Jr. CPA Second Harvest Food Bank of San Joaquin & Stanislaus Counties Taxi’s Hamburgers Valley Hearing Aid & Optical Wild Game Jerky

Chamber Announces The 51st Annual Har vest Luncheon Mark your calendar and plan to join us at the 51st annual Harvest Lunch!

This sell-out event benefiting Modesto Junior College Ag students will be held at 11:30 a.m. September 14, at Graceada Park in Modesto. The luncheon spotlights Stanislaus County’s agriculture industry and assures that the agriculture tradition continues by benefiting a new generation of community Ag Leaders.

The Chamber is pleased to present Richard Waycott, President & CEO, Almond Board California as this year’s keynote speaker. Waycott joins a distinguished list of past Harvest Luncheon speakers, including former California Governor and U.S. President Ronald Reagan, Pete

Wilson, Modesto’s own Bill Lyons, Jr., Congressman Dennis Cardoza, Congressman Jeff Denham and California State Senator Tom Berryhill.

This event annually raises $20,000 in scholarship funds specifically for the MJC Voss-Berryhill Scholarship Fund benefitting Ag students.

Many scholarship recipients complete their studies and return to the area to put their education to work and lend their support for the next generation.

Tickets and table and event sponsorships are now on sale. For information, call Minnie Dodge at the Chamber at (209) 577-5757. P august 2012

15

c o m m uni ty develo pment

Post Your Fall Internships Now on IgniteU Internship W e b P rese n ce E xpa n d i ng

By David Hosley, Executive Director, Sierra Nevada Research Institute, University of California, Merced As both colleges and high schools prepare to start classes this month, now is the time for local businesses to explore a new resource to secure interns for the new academic year.

IgniteU is a free portal to both business people and students with a goal of enhancing the future workforce of Stanislaus County through job david hosley shadowing and internships. The site also has great information for businesses just getting started with internships, including tools for making them successful for both the host organization and the student.

Initially developed by a group of CommonWealth Modesto volunteers, IgniteU is now a partner with Expect More Stanislaus and is the official internship site for the Modesto Chamber of Commerce, which facilitates the internship work group for Expect More Stanislaus.

“Through IgniteU,” says Sheri Darpinian, an area realtor who champions

the new resource, “local businesses can give back to the community that supports them while also giving a student the experience they need to launch a career.”

Experience in a professional work environment can play an important role in academic success for students, and can also give business operators a first look at local talent and reinforce the fact that there will be a range of opportunities in our region for young people who have acquired the skills and knowledge needed in the 21st century workplace.

IgniteU is featured prominently on CentralValleyJobs.com’s home page, a popular site that is bringing additional exposure to the initiative.

Darpinian says she’s approaching other chambers in Stanislaus County as partners to expand the number of businesses utilizing the site. She’s also speaking to service organizations, emphasizing the role job shadowing and internships can play in creating a qualified work force as the region’s population grows 50% faster than the coastal part of California. For more information visit www.CentralValleyJobs.com/post-an-internship. P

Co m m u n i t y C o n t i n u e s t o Emb ra ce “ Cho o s e Ci vi li ty” Init iat ive { Nea rly 250 Partners Have Join e d t o Date ! } By Cynthia Fenech, Stanislaus County Office of Education The Stanislaus County community continues to embrace the Choose Civility initiative, and to date nearly 250 businesses and organizations have joined as partners! The Stanislaus County Office of Education (SCOE), in collaboration with organizations and individuals throughout the community, launched the campaign in the fall of 2011 with the goal of integrating civility into the Cynthia Fenech culture of the community. “It’s been encouraging to hear the dialog throughout the county about the importance of civility, and to see and read of the efforts to promote it,” said Stanislaus County’s Superintendent of Schools Tom Changnon. “It’s also exciting to see Choose Civility spreading beyond our county. We know of five other counties that are moving forward to adopt their own initiatives modeled after ours.”

Civility Action Day, held in the fall, helped jump start the second year of the campaign. After a brief presentation highlighting outcomes from year one and honoring partners of the initiative, teams of volunteers visited local businesses to share information about the civility campaign and enlist their support as partners. SCOE also partnered with Love Modesto on April 28, and more than 25 community members helped spread the civility message to businesses throughout the area. A Civility Action Week is being planned for October 2012.

Schools and organizations throughout the county continue to support the civility initiative. This year:

16

Modesto Chamber of Commerce I Progress

•

Students from 14 after-school programs participated in the Reel Life Student Film Festival on May 10 at the State Theatre in Modesto. Students submitted 17 films - all focused on the Choose Civility principles. “One of the 1st place videos focused on bullying because it is so common at schools that students often ignore the issue even when it’s happening right in front of them,” said Lori Ward, Afterschool Program Director and Regional Lead.

•

Nearly 200 high school students gathered at Enochs High School on May 11 for the first annual “Choose Civility” Tournament of Talent. Between student performances, a representative from each high school shared a message about a civility trait.

•

The Stanislaus County Fair is using the “Fair for All” theme to promote the civility initiative. Fair organizers awarded 4,500 free entry passes to this summer’s fair for partnering elementary school students. Fair organizers also plan to spread the civility message during the Fair by displaying the logo on their electronic sign.

•

The Modesto Bee “Students in the Newsroom” published monthly questions focusing on one of the civility principles.

In addition, The Bee highlighted the monthly principle on the front page of the Local section each month.

•

School districts continued to recognize students that modeled civility.

Students were honored at board meetings and received a “Just Be Nice” t-shirt.

To learn more about the Choose Civility initiative, visit SCOE’s website: stancoe.org, and “Like” Choose Civility on Facebook. P

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by Andrew J. Campbell Over the course of the past five months I’ve had the great honor of working as an office intern for the Modesto Chamber of Commerce. I was awarded the position after joining the internship in political science program at Modesto Junior College. The Program is organized and run by Professor Steve Andrew J. Campbell Miller. As a Business Administration and Political Science Major at MJC, an internship with the Modesto Chamber of Commerce presented a great opportunity to see how my two areas of interest coexist with each other. Through thick and thin, business and politics may not like each other, but they must coexist. Life in the office was simple: be the helping hand that everyone needs. Data entry, answering phones, research on political and local issues and taking minutes at meetings are all tasks delegated to Chamber interns. Chamber interns are given the opportunity to attend numerous community events and meetings, like MID meetings discussing the possibility and probability of selling water to San Francisco and economic Development Partnership meetings discussing the changing of the Modesto City Logo. I was also lucky enough to attend countless City Council meetings with Chamber President Cecil Russell, including the meeting where the new logo

was adopted. As a not-for-profit organization the Chamber does not provide paid internships, but they make up for it by providing interns with a look into the modern day business world, and teaching them leadership characteristics that will pay dividends in the future.

In my case, the Chamber also made an attempt to prepare me for the future I may have. I learned the importance of communication and collaboration between businesses and the government offices that represent them.

Things are tough out there, and we have to work together to make them better. I will forever carry this idea of communication and collaboration. It will be applied to everything I do, whether it is business, politics or both, I will always know how important it is to talk and work with people. I truly enjoyed my internship with the Modesto Chamber of Commerce and I look forward to working with them in the future. P

“

Things are tough out there, and we have to work together to make them better.

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mayor’s top teens

by Mayor Garrad Marsh As we enter our second year of the Mayor’s Top Teens program, I am searching for extraordinary teens that are currently enrolled in high school in the City of Modesto, and I need your help! As members of the community who have likely had the privilege of being in contact with local teenagers through school, church, work or other Mayor Garrad Marsh activities, I am requesting your participation in nominating teens in your lives that you believe are most deserving of this special honor.

The ideal candidate is a teen who has demonstrated a strong commitment to serving others; who has overcome adversity or a unique obstacle in their lives; who has achieved a significant accomplishment; and who is the epitome of a positive role model for their peers. The Mayor’s Top Teens program seeks to acknowledge those who do not routinely receive recognition for their accomplishments, and the exceptional personal characteristics they possess.

This excellent program is entering its second year, and is in alignment with the Modesto City Council’s Strategic Commitment to “Champion Education Partnerships.” This program is a unified

community collaboration to commend and honor the everyday good acts and accomplishments of local teens who have exemplified extraordinary efforts.

Our mission through the Mayor’s Top Teens program is to provide young people with confidence, support, and recognition that will hopefully allow for additional opportunities for them to become involved in their community, develop as leaders and meet other successful teens in the Modesto area.

Please join me in honoring the remarkable teens in your lives by nominating them for the 2012-2013 Mayor’s Top Teens program. Nomination applications are available online at www.modestogov.com/council/topteens or, you can contact the City Council’s Office at (209) 571-5169 to request an application be mailed to you. Nominations are due September 30, 2012.

Sincerely, Garrad Marsh Mayor, City of Modesto Nomination application deadline: September 30, 2012 Online applications available at: www.modestogov.com/council/topteens. P august 2012

19

e c o n omi c dev elop ment

n e t work i n g & re f e rra l s

New Member profiles

New Chamber Members

Berliner Cohen is pleased to announce that Modesto attorneys Judy Jensen, Leslie Kalim McHugh and Edalina Mendonca, formerly with Petrulakis Jensen & Friedrich LLP, have joined Kevin Kelley, partner in charge of the Berliner Cohen Modesto and Merced offices, in the firm’s new Modesto office. We serve our clients in business transactions, including corporate and tax, real estate, estate planning, probate administration, employment, hospitality, land use, public agency representation, and business litigation. We welcome and look forward to continuing to provide high quality legal services to our Modesto area and Central Valley clients. Please contact us at (209)576-1197 or visit us at 1130 12th Street, Suite B, Modesto, California 95354 or www.berliner.com.

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Nut Software provides custom software for the tree nut industry,

including almond huller/sheller and processors, walnut processors, and pistachio processors. The software offers automation, traceability, inventory control, shipping and receiving, domestic and overseas sales documentation, and microtesting documentation. Formerly based in Atwater, after merging with Evans Analysis of Lemoore, we have relocated our office to Modesto. We serve clients throughout the state of California and beyond. Visit us at 1207 13th Street, Suite 2 and www.nutsoftware.com, or call (855) 688-7638.

Travis Heilman 1110 Princeton Avenue Modesto, CA 95350 ph: (209) 345-8189 heilmantravis@gmail.com www.travisheilman.acndirect.com Energy - Home Solutions

Avalon Care Center - Modesto Blanche Le Flore 515 E. Orangeburg Avenue Modesto, CA 95350 ph: (209) 529-0516 fax: (209) 576-1670 bleflore@avalonhci.com www.avalonhci.com Hospitals - Skilled Nursing Facilities Judy Jensen 1130 - 12th Street, Suite B Modesto, CA 95354 ph: (209) 576-1197 fax: (209) 576-1076 judy.jensen@berliner.com www.berliner.com Attorneys

Catherine M. Benenati M.A.

Catherine Benenati ph: (209) 402-5700 catherine@conversationswithcatherine.com www.conversationswithcatherine.com Leadership Mentoring & Development

Define Clothing

Kristine Fallentine 1700 McHenry Avenue Modesto, CA 95350 ph: (209) 545-2885 defineclothing@yahoo.com Womens Clothing & Accessories

Johnson & Associates CPA’s, Inc. Katherine Passmore 631 - 15th Street Modesto, CA 95354 ph: (209) 236-1040 fax: (209) 236-1068 kathy@jacpainc.com www.jacpainc.com Accountants-Certified Public

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Jay Harvey 1207 - 13th Street, Suite 2 Modesto, CA 95354 ph: (855) 688-7638 fax: (855) 688-3297 jay@nutsoftware.com www.nutsoftware.com Software Design

SunOpta Aseptic, Inc. Steve Padilla 555 Mariposa Road Modesto, CA 95354 ph: (209) 818-0032 fax: (209) 522-1908 steve.padilla@sunopta.com www.sunopta.com Food Products

www.StanDeals.com Jason Smith 3430 Tully Road, Suite 20 Modesto, CA 95350 ph: (209) 232-8118 jason@standeals.com www.standeals.com Advertising

SunOpta Aseptic, Inc. is a leader in natural and organic

ingredients, raw materials and consumer products. In addition, we provide high quality private label and contract manufacturing to the natural products industry. We are located at 555 Mariposa Road and our web address is www.sunopta.com. Our focus is on providing nutritious and delicious foods and ingredients. The mission of SunOpta is to provide a healthy products portfolio and promote environmental responsibility and well-being of our communities.

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Modesto Chamber of Commerce I Progress

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Gold Level Coca-Cola Bottling Company, Inc. Costco Wholesale DoubleTree Hotel Evergreen Nursing & Rehabilitation Care Center Foster Farms Dairy JC Penney Company Memorial Medical Center The Modesto Bee Modesto Irrigation District Modesto Nuts Professional Baseball RACOR, Division of Parker Hannifin Corporation Save Mart Supermarkets Seneca Foods, LLC Sysco Food Services of Central California Taco Bell

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Berliner Cohen is pleased to announce that Modesto attorneys Judy Jensen, Leslie Kalim McHugh and Edalina Mendonca, formerly with Petrulakis Jensen & Friedrich LLP, have joined Kevin Kelley, partner in charge of the firm’s Modesto and Merced offices, in its new Modesto office.

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22

Modesto Chamber of Commerce I Progress

5.11 Tactical Inc. AAA AT&T Acme Construction Company, Inc. Ambeck Mortgage Associates American Chevrolet American Medical Response Aramark Uniform Services Atherton & Associates, LLP BJ’s Restaurant & Brewhouse Brandman University Part of Chapman University Bunge Oils California State University, Stanislaus Central Valley Ag Grinding/Central Valley Ag Transport Central Valley Automotive Central Valley Chrysler, Jeep, Dodge Central Valley Nissan Central Valley Volkswagen Hyundai Central Valley Medical Group Children’s Hospital Central California Chukchansi Gold Resort & Casino Citibank Clark Pest Control Comcast Construction Management Corporation Courtyard by Marriott Covanta Stanislaus, Inc. Covenant Village of Turlock Curtis Legal Group

Damrell, Nelson, Schrimp, Pallios, Pacher & Silva Del Monte Foods Delta Sierra Beverage DirectLine Technologies, Inc. The Eberhardt School of Business English Oaks Nursing & Rehabilitation Hospital F & M Bank Galletto Ristorante Georgia-Pacific Gianelli & Associates Gilton Solid Waste Management, Inc. Grimbleby Coleman CPAs, Inc. Grover Landscape Services, Inc. Harris Moran Seed Company Heald College I.J. Larsen Pumps, Inc. Infiniti of Modesto Institute of Technology International Paper Company ITT Technical Institute JS West & Company Kaplan College MV Transportation, Inc. McHenry Medical Group, Inc. Mercer Foods Mocse Credit Union Modesto Commerce Bank Modesto Toyota Mraz, Amerine & Associates Nestle USA Oak Valley Community Bank O’Brien’s Market OLAM Spices & Vegetables, Inc. Pacific Gas & Electric Company Panelized Structures, Inc. Pepsi Bottling Group Plastipak Packaging Post Foods, LLC Prime Shine Car Wash Rabobank Raley’s Rizo-Lopez Foods, Inc. Rocha Transportation San Joaquin Valley College Seven Up Bottling Corporation Solecon Industrial Contractors Solid Networks, Inc. SpringHill Suites by Marriott Stanislaus Food Products Company Stanislaus Surgical Hospital Storer Coachways SunOpta Aseptic, Inc. Sutter Gould Medical Foundation Turlock Irrigation District US Bank Valley Bio Energy, LLC Valley First Credit Union Valley Lexus-BMW W.H. Breshears, Inc. Warden’s Office Products Center Warden’s Office Furniture Outlet Wells Fargo Bank Wells Fargo Commercial Banking Winton, Ireland, Strom & Green Insurance Agency Yosemite Meat Company, Inc.

Prime Shine Car Wash presents:

LAND OF OPPORTUNITY ...a series spotlighting entrepreneurial achievement

Tony Varni Seven Up Bottling Corporation

Tony Varni

The Varni Brothers Corporation’s history stretches back to 1933, when Attilio Varni established his beverage business on Ninth Street in Modesto. The company began with bottling, labeling and delivering local wine to restaurants and taverns in the area. In 1936, Varni had a franchise opportunity to bottle and distribute a 7-year-old brand from St. Louis called 7-Up. The Seven-Up Bottling Company of Modesto was born. Through the last 80 years and many expansions, the company has remained owned and operated by the Varni family.

Tell me about your career and professional life. What have you done in the past that has led you to where you are now?

I grew up with the company. My cousins and I are the third generation of family members to be involved. Most of us grew up working during the summer months and after school at the company, just like our fathers did.

Many of us entered the business as full time employees, and have transitioned to management as we matured. I am currently the CEO. My father, John D. Varni, who is 87 now, is Chairman and still comes into work every day.

My cousin Mike Varni is Executive Vice President, my cousin Tony C. Varni is CFO/Operations. My brothers Larry and John A. Varni are the Stockton and Fresno Managers, my sister Jean Oliver is the Beer, Wine and Spirits Manager and my nephew John R. Varni does Food Safety and Compliance.

What challenges have you had to overcome in your professional life and how did you achieve that?

Starting in the 1980s, 7-Up’s parent company sold several times. Olympia Brewing Company, which was also family-owned, also sold as the popularity of the brand declined, and many familiar wine brands were eliminated from the marketplace. These were challenges, but I think they opened us up to new opportunities to branch out into new products and brands like New York Seltzer, Clearly Canadian and Snapple.

distribution and even our facility, which has grown to over 240,000 square feet and increased its production capacity tenfold. We also employ more than 250 people full time at our Modesto, Stockton and Fresno locations.

What is the single biggest reason that you have achieved the level of success you have?

Some of our success has come from just being willing to take chances on new products or ventures. Even if we don’t know how it will work out, we’re willing to take the risk and find out.

Do you participate in any community outreach efforts or clubs?

I serve on the American Beverage Association’s Board of Directors, along with some of the major players in the beverage industry. I’m also Vice Chairman of the City of Modesto Citizens Redevelopment Advisory Commission and Past President of the Modesto North Rotary and Sons of Italy, Modesto Lodge.

What are your plans for the future?

We’re continually developing new brands and new variations of existing brands at our 7-Up Modesto facility, and we plan to add about 15,000 square feet of space to our facility in the near future to make room for new production customers like Constellation Brands, Crystal Geyser, Q Tonic and Pop Water.

We relaunched and expanded the Noah’s Spring Water options in 2011 and have begun regular updates on social media about the Noah’s line at www.facebook.com/noahswater.

What advice do you have for business people when it comes to achieving their goals?

Just stick with it. Whatever it is you want to do, you have to keep at it. We’ve had a lot of opportunities that have come from risks. You never know whether it will work unless you try.

What do you like about doing business in the Modesto community and why do you think this is the Land of Opportunity?

The people are what make the difference. Here in Modesto we’ve had people who have worked for us for twenty, thirty even fifty years and they’re company oriented and eager workers. Some of them have worked for us longer than I’ve been alive, and I’m grateful to have a community of employees who are that committed to us and who work that hard to make sure we succeed.

What are some of the accomplishments of which you are particularly proud?

I’m proud that after 75 years in Modesto, Varni Brothers Corporation is still completely family owned. We remain well positioned in a beverage industry that continues to change quickly, and have expanded our line of products, our Prime Shine Car Wash is proud to present The Land of Opportunity. Each month this series provides a forum in which to showcase the entrepreneurial achievements of a Stanislaus County business owner. Prime Shine Car Wash is proud to recognize the entrepreneurʼs ability to overcome obstacles and to honor their successes in their industry and in the community.

Celebrating Over 50 Years Of Quality Care * Registered Nurses 24/7 * Long Term and Short Term Quality Care * 175 Bed Skilled Nursing Facility * Pleasant Environment * Inviting and Stimulating Social Activities * Inpatient & Outpatient Physical Therapy * Inpatient & Outpatient Occupational Therapy * Speech Therapy * Respiratory Therapy

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Engaged in your Care & your Life 209.577.1055 2030 Evergreen Ave. Modesto, CA 95350 www.evergreencare.com Fax: 209. 550. 3615

august 2012

23

S ave “Gr een ” While Becoming G ree n Environmental stewardship and fiscal responsibility have become top goals in all facets of our society. The passing of Assembly Bills 32 and 341, which impose greater regulations on businesses with regard to recycling and air quality requirements, have made these issues especially important to the business community. The Modesto Chamber of Commerce is building a program to help businesses address both environmental and fiscal concerns. The “Stanislaus Green Team” will help provide resources and information to the business community to help them save some “green” while becoming “green.”

The Stanislaus Green Team will actively work with business leaders, community leaders and members to increase the awareness of available resources and incentives to assist businesses of all kinds in reducing the cost of doing business while increasing their level of environmental stewardship.

AFTER

BEFORE

The Stanislaus Green Team is modeled after the “Green Team San Joaquin”, a program of the Greater Stockton Chamber of Commerce, which is a collaborative effort between private businesses, municipal and county solid waste divisions, economic development professionals and the community of San Joaquin County. In 2005, the Stockton Chamber began the program to develop regional solutions to economic and environmental challenges facing San Joaquin County and their businesses. The purpose of Green Team San Joaquin and Stanislaus Green Team is to further the interdependent relationship between commerce and environment, knowing that assisting businesses in “going green” not only reduces their costs of doing business, but also benefits the environment and moves local economies forward. The Modesto Chamber hopes to serve as a proactive resource to help businesses make these improvements before new regulations mandate such changes.

The outreach arm of the Stanislaus Green Team is the REACON Team. The REACON Team is formed from a diversified group of Stanislaus Green Team Investors who visit area businesses to assess their “green” potential.

During these assessments, REACON Team members identify ways in which companies can make environmentally-friendly changes that will ultimately result in them saving some “green.” Businesses participating in these assessments are ultimately given a write-up of the REACON Team’s findings and suggestions, as well as resources to assist in completing the suggested improvements. Participating companies are under no obligation to make any of the suggested changes, though doing so could result in a direct savings in operating costs.

The Stanislaus Green Team will hold regular meetings to serve as an opportunity to share new and innovative ideas and successes, showcase green products and services, promote environmental stewardship and monitor the results of “green” activity in the area.

The Stanislaus Green Team is seeking investors to participate in the Green Team and the REACON Team. All businesses are welcome to attend Stanislaus Green Team meetings, but only one business from each industry may invest in the REACON Team. Please contact Constance Jorritsma at the Modesto Chamber of Commerce for more information on becoming an investor: (209) 577-5757/cjorritsma@modchamber.org. P

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Become an Investor in the Stanislaus Green Team! Be included in a diverse group of area businesses committed to improving the economy and their individual fiscal standing by employing methods of environmental stewardship.

Green = environmentally friendly & saving your business money

24

Modesto Chamber of Commerce I Progress

A HUFF CONSTRUCTION COMPANY

WORK IN

a series spotlighting some of our area’s most innovative and successful companies

Great Valley Academy Helps Students Learn Real World Skills

Service when you need it (Courtesy of Never Boring Design Associates)

A 5th grade student stays up

GVA’s

unique

position

late preparing for his next

the

area’s

educational

completing packet,

he’s

a

homework engaged

in

finalizing a marketing plan, determining a price point and putting the finishing touches on a handmade duct tape wallet. Tomorrow, the student will be selling his product at Market Day at Great Valley Academy (GVA). As a member of

the

school’s

pseudo-

economic society, he receives a paycheck that is determined by the quality of his work and personal

conduct.

Tonight,

he is learning lifelong lessons on entrepreneurial skills and trying to augment his income

market. In an environment

In an environment of

of growing discontent with

growing discontent with the

the standardized, test-driven instructional model, GVA is positioned to capture a future

standardized, test-driven

where

instructional model, GVA is positioned to capture a future where students’ gifts are

students’

gifts

are

honored and developed, and excellent test performance is

a

byproduct

of

gifted

learning, not an end in itself.

GVA’s innovative academic

honored and developed, and

and instructional programs

excellent test performance is a

that they find meaningful

byproduct of gifted learning,

students are empowered to

not an end in itself.

provide students experiences and

challenging.

All

GVA

seek higher learning through goal setting and personal responsibility. GVA students

for the year.

When business is booming, advertising is the last thing on your mind. But when times get tough, an aggressive ad campaign becomes the last thing you want to spend money on. By maintaining an advertising presence through thick and thin, you can keep your business rolling, stay at the top of your customers’ minds and keep slowdowns to a minimum. Never Boring Design is an industry expert at creating unique, effective and affordable advertising. Find out how we can keep your business moving forward, visit us today at neverboring.com

are

not

held

to

task

by

In another classroom, a teacher supports

management systems, but rather through highly

students in the creation of a business plan that

effective and engaging lessons that allow them

will be executed beyond the walls of the school.

to bring personal experiences into the mix.

ADVERTISING I GRAPHIC DESIGN I WEB DESIGN I MARKETING I FILM & MULTIMEDIA I COMMERCIAL SIGNS

MODESTO MEANs BUSINESS The Chamber stands by this statement.

We practice it on a daily basis. As an organization, we use Chamber Members exclusively. We hope we can ‘count on you’ to practice using Chamber Members to meet all of your business needs.

You can find new and current members online at www.modchamber.org, or through our 2012 directory at www.villageprofile.com/california/modesto.

Progress Magazine is the voice of the Modesto Chamber of Commerce, and the leading business publication in Stanislaus County. For more information or advertising info call (209) 526-9136.

This class has decided to take advantage of the aligns

its

child-centered

goals

with

harvesting, processing, marketing and selling

standardized expectations from the State, and

olive oil from the rare olive variety growing

has made consistent and solid progress towards

on campus.

this goal, without compromising the integrity of

•

GVA

© Never Boring Design

natural resources available on site and will be

its mission to provide students in the Valley with These out of the box lessons are keys to

a quality learning opportunity.

neverboring.com

day at school. Rather than

in

P

august 2012

25

n e t work i n g & re f e rra l s

Chamber Calendar august 2012

9

Business Before Hours:

16 Business After Hours:

Habitat for Humanity, Stanislaus County Location: 3124 McHenry Avenue Time: 7:30 a.m. – 8:30 a.m.

Franklin & Downs Funeral Homes Location: 1050 McHenry Avenue Time: 5:30 p.m. – 7:30 p.m.

september 2012

13

Business Before Hours:

San Joaquin Valley College Location: 5380 Pirrone Road, Salida Time: 7:30 a.m. – 8:30 a.m.

20 Business After Hours:

14 51st Annual Harvest Luncheon

Location: Graceada Park Time: 11:30 a.m. – 1:00 p.m.

26 State of Education

Huff Restoration DKI Location: 4917 Stoddard Road Time: 5:30 p.m. – 7:30 p.m.

Modesto Centre Plaza Location: 1000 L Street Time: 11:00 a.m. – 2:00 p.m.

Lesson #1

DON’T PROMISE WHAT YOU CAN’T DELIVER

WE DELIVER WHAT WE PROMISE

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What sets us apart from our competition….dependability.

printing • mailing • fulfillment • promotional items • cross media marketing 26

Modesto Chamber of Commerce I Progress

FIRST AND ONLY

Certified Primary Stroke Center in the Region

While achieving this illustrious distinction is impressive on paper, it’s even more impressive to the patients whose very lives depend upon the clinical rigor required to earn the Joint Commission’s Certified Primary Stroke Center designation. Doctors Medical Center received the American Heart Association/American Stroke Association’s Get with the Guidelines Stroke Silver Plus Award. We are also a recipient of the Target: Stroke Honor Roll Award for improving stroke care in patients who received thrombolytic therapy.

As the region’s first and only Primary Stroke Center, Doctors Medical Center has demonstrated its ability to mobilize its rapid response team, employing synchronized stroke alert protocols that can significantly improve outcomes for stroke patients.

Go to www.dmc-modesto.com and learn about the signs and symptoms of stroke. If you or someone you love has suffered a stroke, look no further than Doctors Medical Center. generated at BeQRious.com

PRIMARY STROKE CENTER CERTIFICATION

BY THE JOINT COMMISSION

AMERICAN HEART ASSOCIATION/AMERICAN STROKE ASSOCIATION’S GET WITH THE GUIDELINES STROKE SILVER PLUS AND TARGET: STROKE HONOR ROLL AWARD

Stroke Team Members (from left to right): Richard Haak, MD; Rudy Dale Davis, Lead CT Technician; Robert Donovan, MD; Erik Lacy, MD; Alan Schaffert, MD, Stroke Program Director; Deneya Maez, RN; Sara Jenkins, RN; Breanna Garrison, RN, Stroke Coordinator

Take a FREE stroke risk assessment at www.MyFirstHospital.com facebook.com/dmcmodesto

For a physician referral, call 1.888.284.6641 or visit dmc-modesto.com

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See how we can bring greater value to your health care dollars—view a demo at kp.org/experience.

Or contact your Kaiser Permanente broker or account manager.

kp.org/centralvalley Progress_PortOCall_June_9.25x11.75.indd 1

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