MODO 2018 IMAGE BOOK INT

Page 1

UNMISTAKABLE LIGHTNESS / LOOKBOOK 2018


M OD O EYEW EAR – CEL EBRATES M INIM AL IS M BY OFFERING U NM ISTAKABL E L IG HTNESS.


CONTENTS

06–07

T H E STO RY O F M O DO

24–35 R 1000 + T ITA NIUM

4 6–4 9 SU PE R–THIN ACE TATE

08–17 PA P E R–T H IN ULT R A

3 6–3 9 M E TA L C O R E AC E TAT E

50 –7 1

1 8– 2 3 PA P E R–T H IN AC E TAT E

40 – 4 5 B LO C K T ITA NIUM

SU N


THE STORY OF MODO PHILOSOPHY At MODO we are driven by a passion for finding the optimal balance of form and function. Inspired by the precision of architecture, we work with lightness and strength, structure and fluidity. By merging innovative materials, new technologies and purist designs, we offer you unparalleled lightness and lasting quality. HERITAG E Born in New York in 1990, MODO is a global brand with offices in New York, Milan and Stockholm. Using the cities we live and work in to shape our collections, we unite the progressive spirit of New York, Italian craftsmanship and Scandinavian minimalism in perfect harmony. PU RPOS E In 2016, we launched the Buy a Frame – Help a Child See program in collaboration with SEVA Foundation. Today we have helped more than 650 000 children in India to see by offering free vision screenings, prescription glasses and corrective treatments. We are proud to be an eyewear industry leader in social responsibility.

08

T H E STORY OF M OD O | 09


PAPER–THIN ULTRA Defined by slim silhouettes, innovative screwless hinges and simple constructions, this minimalistic collection of ultra-thin frames combines design and function for beautiful results. Pushing the limits of innovation and comfort, these are some of the lightest optical frames in the world.

SH A PES

COLORS

Paper-Thin Ultra

4 416

4415 4416 CP P NK TTBRG GTTP TTBRG Paper-Thin Ultra

Paper-Thin Acetate

TE4417 AL NVYTT

BL K

4514 4515 NVYMB BLUTT Paper-Thin Acetate

Metal Core Acetate

4515 BLSTT

R 1000 + Titanium

4417

SMKBG C RY 4415 4416 GTTP TTBRG 7009 7010 MGRNTT BRGTT R 1000 + Titanium

010

7010 BRGTT

686 689 TORT TTBRG Paper-Thin Ultra Sun

6617 6618 BLUTT GRYTT Metal Core Acetate

Super–Thin Acetate

NVY TT 4417 NVYTT 7010 TORT

BW N

7011 MRBWTT

4514 NVYMB 7012 MTORT

4515 BLUTT 7013 GRNTT

4515 BLSTT

4516 NVYMB

6527 REDSK

6527 BWNGY

6617 BLUTT 6527 BLUTT

6618 GRYTT 6530 PNKSP

6527 BLUTT

6530 PNKSP

6530 BL BR K

6530 LT T

6530 SILTT

Super–Thin Acetate

Paper-Thin Ultra Sun 7009 MGRNTT

4516 NVYMB

Paper-Thin Acetate Sun 7010 TORT 689 NVY T T

7011 MRBWTT

7012 MTORT

6527 REDSK

7013 GRNTT

455 455 B LST T P URSP Paper-Thin Acetate Sun

456 AQUA

456 MLKTT

6527 BWNGY 456 S DW T T

457 SDWTT

6530 BL BR K

6530 LT T

6530 SILTT PAPE R-THIN U LTRA | 011


4 41 6 TEAL / 4 416 C P P N K

PAPE R-THIN U LTRA | 13 12


4 41 6 C P P NK

14


4 41 6 C P P NK / 4 41 6 T EA L

PAPE R-THIN U LTRA | 17 16


4 417 C RY

18


PAPER–THIN ACETATE A sophisticated balance of flair and form distinguishes this sleek collection of lightweight frames. Paper-Thin yet ultraresilient, the collection combines the comfort and lightness of titanium with an acetate rim to create exciting textures and vibrant hues.

SHAPES

C O LO RS

Paper-Thin Paper-ThinUltra Ultra

4415 4415 GTTP GTTP

Paper-Thin Ultra

Paper-Thin Paper-ThinAcetate Acetate

4 51 5 4416 4416 4417 4417 TTBRG TTBRG NVYTT NVYTT Paper-Thin Acetate

C RYG D

P URC R 4514 4514 NVYMB NVYMB

B LU TT 4515 4515 BLUTT BLUTT

B4515 LSTT 4515 4516 4516 BLSTT BLSTT NVYMB NVYMB Metal Core Acetate

RR1000 1000++Titanium Titanium

4415 GTTP

4416 TTBRG

4417 NVYTT

7009 7009 MGRNTT MGRNTT

Super– Super–

44514 51 6 NVYMB 7010 7010 BRGTT BRGTT

4515 BLUTT 7010 7010 TORT TORT

4515 C R B LU BLSTT 7011 7011 MRBWTT MRBWTT

R 1000 + Titanium

7010 BRGTT

7010 TORT

7011 MRBWTT 686 686 TO TORT RT

Paper-Thin Ultra Sun

686 TO RT

20

689 TTBRG

BARK

7013 7013 GRNTT GRNTT

6617 GRYCR BLUTT

6618 GRYTT 6527 6527 REDSK REDS

Super–Thin Acetate Paper-Thin Paper-ThinUltra UltraSun Sun

7009 MGRNTT

4516 NV Y M B NVYMB 7012 7012 MTORT MTORT

689 NVY TT

7012 MTORT

Paper-Thin Paper-ThinAcetate AcetateSun Sun 6527 REDSK

7013 GRNTT

689 689 689 689 TTBRG TTBRG NVY NVYTT TT Paper-Thin Acetate Sun

455 BLST T

455 P URSP

455 455 BLST BLSTTT

456 AQUA

456 ML K TT

6527 BWNGY 455 455 PPURSP URSP

456 S DW T T

6527 BLUTT 456 456 AQUA AQUA

457 SDWTT

PA PE R-THIN ACE TATE | 21

6530 PN KSP 456 456 MMLLKT KTTT


4 51 5 BLUT T / 4 51 5 C RYGD / 4 51 5 P URC R

4515 CRYGD

PA PE R-THIN ACE TATE | 23 22


4 51 5 C RYGD

LIGHTNESS IS THE ULTIMATE LUXURY.

24

PA PE R-THIN ACE TATE | 25


R 1000 + TITANIUM Employing memory plastic and utilizing the latest in optical technology, these super-light and super-flexible frames are designed with technical precision and bound together by our innovative screwless hinge, which requires no tightening. Light, durable and adaptable, frames return to their original shape, resulting in an unforgettable technical and aesthetic balance. Paper-Thin Ultra

Paper-Thin Ultra SH A PES

Paper-Thin Acetate

4415 4416 GTTP TTBRG Paper-Thin Acetate

CO LO RS

4417 NVYTT

4514 NVYMB

Metal Core Acetate

4515 4515 BLUTT BLSTT Metal Core Acetate

R 1000 + Titanium

4415 GTTP 70 09

4416 TTBRG

4417 NVYTT D BWN

MBU RG

4514 NVYMB 7009 MGR N T T MGRNTT

7010 BRGTT

4515 4515 BLUTT BLSTT 7010 MBL K Paper-Thin Ultra 7010 BRGTT TORT

7010TE AL TORT

7011 MWHT MRBWTT

Paper-Thin Ultra Sun

686 TORT

Paper-Thin Ultra Sun 4415 GTTP 7013 7012 MTO RT MBL K GRNTT MTORT

4416 TTBRG

4417 NVYTT 6527 REDSK

R 1000 + Titanium 689 689 T T B RG NVYTT

6617 6618 BLUTT GRYTT 7013 Paper-Thin Acetate GRNTT

Paper-Thin Acetate Sun 4514 NVYMB 6527 6527 BWNGY BLUTT 455 B LST T

689 NVY TT

MBU RG

D BW N

7009 GRNTT MGRNTT

455 BLSTT

455 P URSP

7010 BRGTT 456 AQUA

7010 TORT 456 MLKTT

Paper-Thin Ultra Sun

686 TORT

26

7012 MTORT

6527 REDSK

6527 BWNGY

6527 BLUTT

6530 6530 Metal Core Acetate PNKSP BL BR K

6530 LT T

6530 S ILTT

455 P URSP

4515 BLUTT 6530 PN KSP 456 AQUA

4515 BLSTT 6530 BL BR K 456 ML K TT

4516 NVYMB 6530 LTT

6530 S ILTT

6617 BLUTT

6618 GRYTT

6527 BLUTT

6530 PNKSP

6530 BL BR K

6530 LT T

Super–Thin Acetate 456 457 S DW TT SDWTT

Paper-Thin Acetate Sun MHNY

689 T T B RG

4516 NVYMB 7011 MRBWTT

Super–Thin Acetate

686 TORT

7013

6618 GRYTT

Super–Thin Acetate

R 1000 + Titanium

7009 7012 MGRNTT

6617 BLUTT

4516 NVYMB

689 T T B RG

7011 MRBWTT

7012 MTORT

456 S DW T T

457 SDWTT

6527 REDSK

7013 GRNTT

6527 BWNGY

6530 SILTT

Paper-Thin Acetate Sun

689 NVYTT

455 B LST T

455 P URSP

456 AQUA

456 ML K TT

456 S DW TT

457 SDWTT

R 1000 + TITANIU M | 27


70 12 T E A L 28

R 1000 + TITANIU M | 29


70 1 2 MBLK

30

R 1000 + TITANIU M | 31


701 2 M W H T 32

R 1000 + TITANIU M | 33


70 1 3 MH NY / 70 1 3 DBW N

IT IS THE MEMORY THAT SHAPES YOU. 34

R 1000 + TITANIU M | 35


70 1 3 MH NY 36

R 1000 + TITANIU M | 37


METAL C ORE ACETATE Unparalleled lightness through inner strength – this collection is defined by enduring shapes and a lasercut stainless-steel core surrounded by colorful acetate. Style, color, and texture possibilities merge in one of the thinnest acetate collections available.

38

SH A PES

COLORS

6616

BWBLU

BLBLK

RD BLK

G RYBL K

M E TAL CORE ACE TATE | 39


661 6 BLBLK

AT ITS CORE, STRENGTH IS DEFINED BY A COMBINATION OF ENDURANCE AND REFINEMENT. 40

M E TAL CORE ACE TATE | 41


BLOCK TITANIUM Defined by timeless and minimalist designs, this collection combines clean lines with a polished dual coloring technique for a bold appearance. Manufactured from a mono-block titanium material without soldering points, these frames offer an elegant lightweight presence.

42

S H A P ES

C O LO RS

4 223

G R EY

BW N

4 226

C BLU

BU RG

G R EY

BL K

4 227

N AV Y

G R EY

D O LV

BW N

B LOCK TITANIU M | 43


4 226 C BLU / 4 226 BURG / 4 226 GR EY

B LOCK TITANIU M | 45 44


THE DARK AND BOLD IS MORE VISIBLE IN THE CONTRAST OF LIGHT. 46

B LOCK TITANIU M | 47


SUPER–THIN ACETATE Recognized for a unique hinge that allows for metalon-metal mechanics and high-precision movements, this collection combines timeless designs with super thin proportions, resulting in a harmonious composition of form, function and classic design.

48

S HA PES

CO LO RS

6 5 31

BLU CR

GRYCR

BARK

BL K

SUPE R-THIN ACE TATE | 49


THE PRECISION OF A CRAFT LIES IN THE BEAUT Y OF SINCERE ATTENTION TO DETAILS.

6 5 27 R E DS K

6 5 27 N U D C R 50

SUPE R-THIN ACE TATE | 5 1


DO YOU REMEMBER LIGHT IN THE MORNING? HAVE YOU MISSED THE WARMTH ON YOUR SKIN? WHEN THE DAYS WERE LONGER. AND, THE SUN STRONGER DO YOU REMEMBER THE GLOW AND THE SHINE; THAT FIRST DAY WHEN THE SUN MET YOUR EYES? THE SUN IS COMING. THE SUN IS COMING.

SU N | 5 3


SUN The MODO sun collection uses high-quality materials and the latest production techniques to offer you minimalistic designs and unmistakable lightness. Extraordinary comfort, thin and nearly weightless – all styles have a modern approach to form, function and protection. All MODO sunglasses are fitted with HCD (High Chromatic Definition) lenses, a unique combination of polarization and anti-reflective coating that offers unsurpassed color clarity and maximum glare reduction, as well as 100 % UVA and UVB protection.

54

SU N | 55


688 C RYS I L

PAPER–THIN ULTRA SUN Paper-Thin Ultra Paper-Thin Ultra Slim silhouettes, innovative screwless hinges and simple constructions combine in these ultra-thin frames that push the limits of innovation, function and comfort in some of the lightest sunglasses available. 4415 4415 GTTP GTTP

SH A PES

688

4416 4416 TTBRG TTBRG

4417 4417 NVYTT NVYTT

56

4514 4514 NVYMB NVYMB

4515 4515 BLUTT BLUTT

MetalCore CoreAcetate Acetate Metal

4515 4515 BLSTT BLSTT

1000+ +Titanium Titanium RR1000 COLO RS

7009 7009 MGRNTT MGRNTT

7010 7010 BRGTT BRGTT

7010 7010 TORT TORT

IND G

NU D E

CRYSIL

CRYSIL 686 686 TORT TORT

TTBRG 689 689 TTBRG TTBRG

4516 4516 NVYMB NVYMB

6617 6617 BLUTT BLUTT

6618 6618 GRYTT GRYTT

6527 6527 BLUTT BLUTT

6530 6530 PNKSP PNKSP

Super–ThinAcetate Acetate Super–Thin

7011 7011 MRBWTT MRBWTT

7012 7012 MTORT MTORT

6527 6527 REDSK REDSK

7013 7013 GRNTT GRNTT

6527 6527 BWNGY BWNGY

BL K

Paper-ThinUltra UltraSun Sun Paper-Thin

689

Paper-ThinAcetate Acetate Paper-Thin

Paper-ThinAcetate AcetateSun Sun Paper-Thin

NVY 689TT 689 NVY TT NVY TT

BL KG N

455 455 LST BB LST TT

455 455 P URSP P URSP

456 456 AQUA AQUA

456 456 LK MM LK TT T

456 456 DW TT SS DW TT

457 457 SDWTT SDWTT

6530 6530 BL BR BL BR KK

6530 6530 LTLT TT

6530 6530 ILTT SS ILTT


688 B L K / 688 N U D E / 688 C RYS I L / 688 I N D G SU N | 59 58


686 N U D E / 688 N U D E


686 C RYS I L

686 C RYS I L / 688 C RYS I L

SU N | 6 3


686 C RYS I L

64


686 N U D E

66

SU N | 67


4415 GTTP

Paper-Thin Acetate

4416 TTBRG

4514 NVYMB

7010 BRGTT

7010 TORT

4515 BLUTT

7011 MRBWTT

7012 MTORT

686 TORT

68

689 T T B RG

4516 NVYMB

6527 REDSK

7013 GRNTT

SH A P ES

Paper-Thin Ultra Sun

4515 BLSTT

6617 BLUTT

6618 GRYTT

6527 BLUTT

6530 PN KSP

The perfect balance of style and purpose in lightweight frames. Paper-Thin yet ultra-resilient, this collection combines Super–Thin Acetate the comfort and lightness of titanium with an acetate rim, resulting in a modern and striking aesthetic.

R 1000 + Titanium

7009 MGRNTT

Metal Core Acetate

PAPER–THIN ACETATE SUN

4417 NVYTT

4 57 I B LU C R / 4 57 S DW T T / 4 57 C RYG D / 4 57 N U D E

Paper-Thin Ultra

6527 BWNGY

6530 BL BR K

6530 LTT

6530 S ILTT

C O LO RS

Paper-Thin Acetate Sun

689 NVY TT

4 57 455 BLST T

455 P URSP

456N U D E AQUA

I BLU C R 456 MLKTT

C RYG D 456 S DW T T

S DW T T 457 SDWTT

SU N | 69


4 57 C RYG D / 4 57 I B LU C R

70


4 57 N U D E

SU N | 73 72


CUSTOMER SERV ICE NORTH AMERI CA T +1 800 223 7610 F +1 800 557 6636 E customerservice@modo.com Press contact: Rosie Mueller E rosie.mueller@modo.com

CUSTO ME R SERVI C E IN T E R N AT I O N A L T +39 02 4399 8986 F +39 02 4398 3908 E europe@modo.com Press contact: Eddi Furlanetto E efurlanetto@modo.com

modo.com 8

03926

44000

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